IFH 461: Nicolas Cage and Jumping Into Willy’s Wonderland with Kevin Lewis

Get ready for a crazy ride! On the show this week we have indie filmmaker and screenwriter, Kevin Lewis. He’s been active on the scene and directed several indie films between 1996 to the present. Kevin’s vastest film is the trippy indie (soon to be a cult classic) feature, Willy’s Wonderland, starring the legendary Nicolas Cage

Lewis has definitely paid his dues. He started out making films in Highschool with his VHS and Super 8 comers. Between the short film releases amongst his peers earlier on, to internships at Columbia Pictures, he was in the right position to secure a scholarship into USC Film School where he graduated from.

The Method, Lewis’ directorial debut was his first feature film right out of college. It is about four guys’ college life centered around a theater production of a bank robbery and how to make it better.

In 2003, he directed and wrote Malibu Springbreak, about two Arizonan girls who headed out to the Malibu beaches for a spring break of partying and fun in the sun.

He met an actor on the set, Jeremy Daniel Davis who didn’t play a big role in the film, but Lewis stood up to producers and kept Davis’s scene. Fast forward to some years later, Davis joined the production team of a project he was working on at the time and the two kept in contact.

The universe realigned and Davis popped up with the script of Willy’s Wonderland for Lewis out of the blue. This cosmic aligning of a movie, Willy’s Wonderland was directed by Kevin and released in Feb 2021, after his thirteen years of filmmaking sabbatical.

The action-comedy horror film stars Academy Award® Winner Nicolas CageA quiet drifter who is tricked into a janitorial job at the now condemned Willy’s Wonderland. The mundane tasks suddenly become an all-out fight for survival against wave after wave of demonic animatronics. Fists fly, kicks land, titans clash — and only one side will make it out alive.

Get ready for a wild ride. Enjoy my entertaining conversation with Kevin Lewis.

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Alex Ferrari 0:09
I'd like to welcome the show Kevin Lewis, man, how you doing Kevin?

kevin Lewis 0:16
Doing good, buddy. How you doing?

Alex Ferrari 0:17
Good man. I'm doing I'm doing as good as we can in this crazy world, man. But But thanks for being on the show. Man. We are going to get deep into your latest film. Whitley's Wonderland, which is just insane. It's, I can't wait to get into the deep, deep end of the pool on that. Before we get going, then how did you get started in the business?

kevin Lewis 0:42
So Alex, I am from Denver, Colorado, and I came out to St. Film School. And, and it's funny, you know, even before I started the film school, I got an internship at Linda oaks at Columbia Pictures of the studio. And I worked there and I went to film school and from there I interned with reading Harlan and john McTiernan,

Alex Ferrari 1:06
who, during those years already and john were both light at the time. veers did,

kevin Lewis 1:13
yeah. So what's funny is I interned with cutthroat Island and Last Action Hero, so I don't know I'm probably not a good luck charm, but

Alex Ferrari 1:22
I would get you off the set. So

kevin Lewis 1:27
it was kind of it was really cool. Like, I learned so much. I mean, at the core local building were ready was it was so funny, because like, downstairs, it was a new guys. And it was Roland Emmerich and Dean Devlin. And, you know, like, they just did Stargate. Right. And I was in charge of like, you know, the scripts and like reading scripts and coverage and stuff. And, man, you know, I would also be in charge of taking the scripts down the infirmary and this red wagon, they were just piled high. And I would have to put them in the fire and burn them and you just felt so guilty, kind of depressed, because I was like, I was just seeing all these writers and you know, and actually, some are pretty big now, you know, but you putting their scripts in the fire is watching these this great work and sweat, blood, sweat and tears go up in flames. It was, it was like, welcome to Hollywood kid. You know,

Alex Ferrari 2:16
I never actually knew that was an actual bonfire that they actually it was

kevin Lewis 2:20
I took them I took them in and so yeah, but I learned a lot there. And, and then I, right out of film school, I made my first movie. The method was Sean Patrick Flannery and Robert Forster and Natasha Wagner. And we, we, we went and went slam dance with it, you know. And so that was my first movie, and we big borrowed and stole I got a panda vision camera from panda vision. They let us have that, you know, and I shot it in a couple weeks.

Alex Ferrari 2:50
You know, and, and this was in I think, if I shot this about 9596.

kevin Lewis 2:56
Yeah, yeah. Five. Yeah. So

Alex Ferrari 2:58
it was red. There was no alexes. It was 35 or nothing at that. At that point. Yeah. And when you were when you were coming up, and you were interning for Lenny and john, you were telling me off air that you also you also have a couple of run ins with Mr. Spielberg. And and Mr. Lucas as well.

kevin Lewis 3:18
And yes, I did. So I was on the set of I was I was at Sony. And that was when they were shooting hook and Dracula they directly after hook. And I ran a Mr. Spielberg and asked him if I could hang out with him and john Williams, and they were working on some of the post and he had cheeseburgers in his hands. He said, we're keeping it kind of private, but thanks. You know, and like I said, and you know, he could have a security guard escort me out, you know, but he was so nice. And then you know, Dracula, we snuck on a set of Dracula and thinking, yeah, I'm going to watch Gary Oldman work. It's gonna be amazing. And it was about five seconds before the first ad was like, get get what are you doing here? You know, but those were magical times, man. The studios were bustling. making movies. It was. It was pretty incredible. And you know, another cool thing too, is when I graduated, USC, Spielberg and Lucas, were the speakers at the graduation. They were getting honorary degrees. And they spoke to the whole graduation class. And then they went to the film school and stayed, spoke and gave out our diplomas. So I went and shook both of their hands. And I told Spielberg he's the reason I'm here. And he said, knock them dead kids. And that was just really, really special. I'm not I'm not a big on graphs and things like that. But I'll tell you another thing, one of my favorite directors, Sam Raimi. And so when I came out here, it's shrine. They used to have the conventions at the shrine, pop culture conventions, and so we went and he was signing Army of Darkness and I got the school. Exclusive poster with Bruce and everything and he signed it and he said, you know, Kevin looking for your name on the big screen, keep them rolling Sam Raimi? And then I was like, wow, and then down the road Bruce signed it and said, Kevin, ignore what this guy says below. But I saw the poster framed and you know, yeah, I'm not a big autograph fan. Like I said, My my, my grandfather was Tom Telly and he was in the Caine Mutiny with Humphrey Bogart he was that the actually the cast that that Humphrey Bogart replaces and he was known for a lot of world war two movies you'd like the tough Irishman destination Tokyo and stuff and interesting enough he he got blacklisted him and like King Vidor, john wayne actually asked them are you gonna vote for McCarthy? It was all that era and he says no your business and labeled him a communist. And he didn't get worked for years and then he got picked up work with Danny Thomas did a variety show and hired my grandfather. But why I'm saying that is because I remember growing up with my mom and she was had books of these autographs of her Charlton Heston her his little girl like all these amazing actors, and it Cary Grant, all these just incredible on their lap. And so I just would look at it, you know, and it'd be like, you know, the right, you know, their autographs, you know, and so, I was just never, never a big fan, but with Sam Raimi, that was just something special, you know, and, of course meeting, meeting, Mr. Lucas, and Spielberg, you know, like, come on, right.

Alex Ferrari 6:34
Right, exactly. I'm not a big autograph guy either. But like I was telling you before and like I got back here, of course, our graph in the back. I didn't, I didn't, I didn't actually get him to autograph in front of me. I wish I would have been a thing but I just bought because it's secure. Of course, our The only other The only other autograph that we probably ever want to buy Stanley Kubrick, and that would probably be I will. And I've looked into it and I'm like, I can't really justify that price right now. So your

kevin Lewis 7:04
favorite Kubrick film?

Alex Ferrari 7:06
This is a I love it. I absolutely love Eyes Wide Shut. I'm a fan of all of his films, but for whatever reason, Eyes Wide Shut really got underneath my skin and it stayed there ever since I saw it as an as an adult. I thought when it came out and I did fine. Which was a quote unquote a dog was in my 20s I didn't count that as an adult yet. My life at least. But But Eyes Wide Shut. There's just something about that movie really just got into me and all of his films. Just take a hook into you. Like, I mean, I watched I watched Clockwork Orange differ. That was a year ago and I was watching the first 20 minutes. I'm like, it's like a 20 year old did that today. It holds? It's in no way. You imagine a studio releasing that today? Can you imagine? Oh?

kevin Lewis 7:59
No. One of my favorite movies 2001 Can you imagine that? And it's so funny because I was talking to a friend of mine. I'm like, okay, so if they did 2001 today like the Donna man sequence is cut, it's gone. It opens up. And you know, they're they're checking the monolith out the mother's attacking right? It's like attacking the first 30 minutes of the movie. And you got Clooney, right? You got Clooney, and like the voice the monolith will be like Brad Pitt or something. Right? You know, and then like the whole, like the stars tell secrets. Forget that. Like, that's, that's, that's us. huge fight with between two words and CGI, you know, like, even never make that movie ever. It's like, that's my favorite movie.

Alex Ferrari 8:41
It's a miracle that that movie got made when it got made. And, and it it only made a lot of money. Because of the time it came out. People started getting high and tripping and going. And it became a huge hit it found the zoo how

kevin Lewis 8:56
they would go. Yeah. college kids. yes

Alex Ferrari 8:58
And that's how that's how it became so they would get

kevin Lewis 9:01
do we could talk they would get high IQ? I don't know, we got so much.

Alex Ferrari 9:07
I don't know. I mean, we I could do a whole Cooper. I mean, as I could talk to everyone, everyone who listens to this or knows my, my most of goobric. And I've gone deep, deep, deep deep down the rabbit hole. So I can I can talk to days about his filmography go into the deep crevices of it. But anyway, so I wanted to tell you about the method, your first film, you worked with Robert forester. I worked with Robert as well, on a film that I did, and I you know, and you work with Robert tree, Jackie Brown. So he was still he was Robert knowers. But people have forgotten about him. And he's the first to that he was the first to say this. And that was before quitting, kind of pull them pull them back out and like Hey, everybody, this is a really good acting gadget you're looking at? Yes. Yeah. So you worked with them before. I worked with them in 2010 And oh, my God, man, what up when a pro? Didn't class? He gives you the the letter opener.

kevin Lewis 10:11
You know what? No, actually he did not.

Alex Ferrari 10:13
You know? You know that story?

kevin Lewis 10:16
Yes, yes. He gives that. Yes. So what's interesting is he came on. And it was funny because he's like, you know, Hey Kevin, he news, the low budget movie and he's like, I would have done this for free if I would have known, you know, and it's like, oh, no, but it was so funny. So I'm sitting there, and I'm working with them. And I'm like, okay, so you know, Shawn's gonna come in here and you're going to, and I just stopped. I was like, Oh, my God, you were Dan from the black hole. And he's like, Yes, I was Kevin, you know, and I'm like, I'm like a geek moment. Black Hole. I love black hole. I don't care what anyone says. I love that movie. All the TVs and all the figures. JOHN Barry scores. Awesome. Yeah, you know, and, and I'm like, I'm like, okay, I could go totally like Chris Farley here. I got like, rein it in. So I was like, okay, that's cool. Okay, so anyway, so I was like, Oh, my God,

Alex Ferrari 11:10
you know? And it dawned on me, because before, this is pre IMDb, so you really not really like it only? And did you just like, wait a minute. She was like, oh,

kevin Lewis 11:22
cuz you do like a line reading with me. You know? And I was like, Okay, then. Okay. Robert. And he was like, Oh, my God, you know, and he was just, he was just the coolest. And I would run into it, Robert, it at that time he was with, he was telling about quitting. He was going I think the swinkels or single I was swears. It was in LA. It's the diner and he was witness. Yeah, there you go. Yeah. Okay. And Quentin was talking about, you know, the script, and he's going to do it. And he was like, Ah, you know, we'll see you never know, whatever. And how cool is quitting man to do that, you know, and I was so happy for him. I

Alex Ferrari 11:58
heard I heard, I heard. Robert was telling me when we were working together, he's like, I know, how was it to, like, get on to, like, how did you get on Jackie Brown was quitting because it was, I mean, it's quitting second, or third movie. And, and basically, he, he could do whatever he wanted after Pulp Fiction. Yeah, he can do anything. And he picked Jackie Brown to do it. And he's like, Robert Taylor is quit and Quinn's. Like, I think I'm gonna cast you as as part. He's like, Rob Roberts, I was put into splitting I, I don't think they're gonna let you cast me. In this part. It's too big. And quitting turns them, I cast whoever I want. And at that moment, Robert goes, Oh, I'm back, baby. It's great. So

kevin Lewis 12:43
Robert, that's awesome.

Alex Ferrari 12:45
He was just like, great. Oh, my God. I think I'm gonna get another shot at this. And he wrote, and he wrote, I mean, Oscar nomination and he had made from that point on, I mean, even Orman's in the breaking bad movie that was unjustly, or I think that amazing stories. So anytime I see Robert, I just stop and watch him. Yeah, it was so amazing to work with him. I think at that point in my career, which is looking like, what, 11 years 1112 years ago when I was working with him. I've worked with good actors, but had worked someone like Robert yet. You were the guy like him like he came in prep. He had taken time. He's worked hard. And you're just like, that's an old school. Like just flashback.

kevin Lewis 13:31
That's old school. That's right. last

Alex Ferrari 13:34
act craftsmanship. And he came in and just and I directed them to three things he was doing do for me on this thing. And he's like, Are we done? I'm like, we were done in the first time. I just kind of want you to celebrate. It's so amazing. That's awesome. Well, yeah, so that was our connection to the method was so cool. That's a great

kevin Lewis 13:59
connection.

Alex Ferrari 14:00
So um, so men your new film, bro? Willie's Wonderland. You know, I literally just watched it before we came on before we came on zoom because I wanted to do really fresh on it. Dude, How the hell did that movie come from?

kevin Lewis 14:17
Well, it's really interesting. So just Davis who played siren Sara. She was in an acting class with Gio Parsons, who wrote the script. And he first read the script. And she took it to her husband, Jeremy Daniel Davis. And he read the script and he loved it. And he optioned it and then he brought it to me. And I go back with Jeremy way back. And you know, I like to I love to tell the story to a movie called Malibu spring break is for crowded entertainment. And that you know, in the 80s they were known for like my tutor and all the TNA movies Gala. Deena that was like their star wars and I I wrote the movie in like, two days, three days, I shot at nine. And you know, you know, when you're working, you know, looking at, you know, Director looking for work, man, you know, you take it, you know, and I just really believe like, the more you get behind the camera, the better and it's not like now where you can go and shoot something with a red or your iPhone. It's like, like you said, Alex was like, it was a 35 millimeter I shot. Malibu Spring Break 35 millimeter, you know what I mean? So anyways, I did that movie. And I met this actor, Jeremy. And I put him in with his first movie. And it was great young, young kid, whatever. And I promised him this the scene that we're going to do, like improv scene. And near the end of producers want to wrap it up and whatever. And I was like, You know what, I promised him this thing. I'm going to do it. And we did it. And flash forward years later, I'm working on another project. I'm working with another producer. And he's like, yeah, you know, Jeremy. And I was like, Jeremy, Jerry Davis. He's like, yeah. And Jerry came in, and we reconnected and he actually tried to help me with this movie I had Mads Mickelson attached to do. And he tried to help me with this film, you know, unfortunately, didn't pan out. So years later, Jeremy brings the willies, you know? And what's funny about that, it's like, if I didn't do Malibu spring break, I wouldn't be here talking to you, buddy. You know, and, you know, everybody sometimes like, Well, you know, you shouldn't do this. I remember an agent told me, your career is, you know, going to be defined on the work you turned down rather than the work you do. I was like, I think that's the dumbest thing I've ever heard in my life. Right? Like, who's gonna know what you turn down? Like, I was just not in that, you know, I wasn't in that position to turn it down. And anyways, the point being, and you know, it's funny, because I made the method and it went to slam dance and got distribution. It did. Okay. And then I made a movie called downward Angel. And with Matt Shultz who get the detachment theorists, and actually I we cut a cut a reel for him in the show, Rob Cohen's, will you get that? That job? And Jonathan banks from Breaking Bad there, and then we made that movie. And what was cool at that, at that time, blockbuster was alive and well. And so we made it, you know, for a really low, low budget, and that we sold the blockbuster for like four times as much. And actually, on there was a Hollywood Reporter, and it said, the killer bees. And it was like the president of blockbuster. And he had contaminated man poster with William Hurd on one side and downward Angel on the other, you know, and it's like, it was just the coolest, you know, so I did that. And I worked with and then, you know, I just I did Malibu and but you know, like I said, I wouldn't talk to you here it wasn't. And so when people say, well, they're filmmakers, or should I do this? Right? Yes, you should, you know, go out and make make movies, whatever you can do. Now, the technology is there. You don't need, you know, the 16 mil and a 35, which are great. You don't need it. Now. You've got you have an iPhone, even, you know, like, go write your scripts work on your stuff, you know, if that's what you want to do. So I was in that mentality of just you got to do it, you want to do it, you do it by any means necessary. And that's how I've always kind of operated.

Alex Ferrari 18:11
Yeah, so I mean, and perfect example is Peter Jackson, you know, his first film with Africa, that is to stay alive or bad taste bad taste, though bad taste that

kevin Lewis 18:24
bad taste,

Alex Ferrari 18:24
that taste and he did this, which is exactly what its title is, it is extremely bad taste. It's a really Rocky, or bad or B movie level kind of effects. And yet he goes on to juice, Lord of the Rings when the Oscars and all that stuff. And I remember hearing the story, you know, I heard this already that Peter Jackson when he was when he got hired by Bob Shea at new line to do. Lord of the Rings. Bob Shea hadn't seen bad taste yet. So he signed the deal. He's prepping and then all of a sudden someone walks in. It's like, yeah, this is your director. And they showed him bad days. And he's like, Oh, my God, what have we done? So like, How so? But obviously worked out. But you know, that was any cause from bad taste to $450 million. Shooting three movies in a row that no one really had done anything at that level before. I was insane. It was an insane thing, but I agree with you. 100% I did a lot of stuff when I was coming up as a director as an editor. I mean, sometimes just whatever they men pay the bills. gotta gotta you know puzzle. Yeah.

kevin Lewis 19:39
Yeah. And, and that's the thing. It's like, and again, I'm not I it's like you talk about Peter Jackson. And I'm not comparing you know, it's so funny. We live in this world now where to me everything. You have to be kind of a disclaimer, right? So it's like, I'm not comparing myself to these guys. Okay, so I'm not but you know, James Gunn started with trauma. trauma, right? Yep. You James Cameron doing Parana, right, Roger Corman. And you know, Purana I mean, it's like, you got to start out somewhere. I mean, not all of us could be, and I, God bless him, and I love him, and he's deserves everything like Christopher Nolan. You know, like, every movie, the guy does just amazing, even following his first movie I loved you know, and so, you know, I mean, and so that's the thing. It's like, there's just so many different ways, right in this business and how you do it, you know, and I always felt like I was gonna work myself up, I was a workman's, the workman's director, that's how I felt, you know, I wasn't gonna be this guy who just makes real wonder kid, you know, early and just hit this movie. And I just know, I just never felt that you know, and, and so it's so refreshing to have Willies. Because, you know, I never really had a budget on my movies. And even this movie is not big budget compared to what we talked about and what movies everyone sees. It's funny, it's one of my films, dark heart, it was at a film festival. And I remember everybody leaving and heard someone saying why, like, dark night better, you know, and I was like, Well, you know, I like dark night better, too. It's Christian Bale. And, and Christopher Nolan, you know, and Heath Ledger, and it's a $200 million movie, right? So mine was the catering budget, there wasn't even the catering budget on that. So the thing is, it's like, you know, now I got Willies. And, you know, again, then I shot in 20 days. Okay. And you'd appreciate you'd appreciate this as a director, I wrote, I did a 70 page shot list. For every sequence of the movie, the whole script shot listed, shot for shot,

Alex Ferrari 21:39
and how to get the can and how much of it is you get after you get in the kid.

kevin Lewis 21:44
But 85%

Alex Ferrari 21:45
Nice. That's, that's really good. Because I always show up with like, I got 50 shots for this season. And then the first day he goes, That's nice. And then at the end of it, I got I got 10 I got 10. I got 20%. So I always over press on certain scenes, as you said,

kevin Lewis 22:05
yeah, we had that the first day do is like, Kevin, you get a 40 day shoot here, you know, but the thing is, is like I can condense them, whatever. But it's still with the shortlist going in. And you know, it's so funny. It's so funny, too, because we were talking about was like Lawrence of Arabia in the morning and the Dukes of Hazzard in the evening. So it's like, you know, you're sitting up these shots for the punch, Poppy, beautiful shots, you know, and then you realize after lunch, you still have five pages left, right, you're like, Alright, alright, let's just

Alex Ferrari 22:37
handheld here.

kevin Lewis 22:38
We're gonna get a handheld, and we're going to run around. So I knew like going in, I'm like, No, I don't want to fall in that trap. So I

Alex Ferrari 22:46
had a great, great analogy, Lawrence of Arabia in the morning.

kevin Lewis 22:51
totally right. And so basically, it was like, you know, I would work with my dp and the production designer, and everybody and everyone was on the same page on this film. And everybody showed up with a smile on their face in the morning and left at the evening. And I feel like you can tell on the movie, like we were having fun. It's a very self aware movie. It's called Willie's Wonderland. I'm not trying to make some big statement about the universe. You know? I just want people to have fun, you know, check their brain at the door. And just go on the ride with with Nick and these eight crazy psychopathic animatronics, you know? And so that's

Alex Ferrari 23:31
so for everyone listening because not everyone has seen the trailer yet or seen. Can you tell us what the movie is about?

kevin Lewis 23:40
Okay, so yes, it's about this drifter that drives up into a small town. His car breaks down, need to get it fixed. And he has no money and so they make a deal with him. They're opening this kid's place like a Chucky cheese want to be called Willie's Wonderland. It was a defunct was opened decades ago. And they're reopening it and they say, Hey, we clean it for us. They'd be cleaned for us. We'll get your car fixed. He agrees. And he goes in and mayhem ensues, you know, that's when they got the wrong guy.

Alex Ferrari 24:10
They got Nick Cage. Right, exactly. And when mayhem ensues, it's basically killer animatronics coming after, like, your animal. So the concept is, it's very, it's a very high concept. Pretty, pretty straightforward.

kevin Lewis 24:28
Not Not a lot of high concepts, right?

Alex Ferrari 24:34
It's straightforward. I didn't love about the movie. You're absolutely right. It is extremely self aware. So it's you. It's not like watching the room, which is completely not self aware. And it doesn't know what to do that but

kevin Lewis 24:47
I really want to see that I love Franco's movie the disaster are living through. But no, I've never seen it. It's on my list. The disaster artists reminded me of the days like we were talking about making a method and The glorious 90s like, it's just I love that movie. So I want to do the room.

Alex Ferrari 25:05
Alright, so when I talk, alright, so everyone now is going to go, oh god, he's going to get into the room. Now, I'm not going to get into the room, guys. But in fact, this is what you have to do. You can't watch the room alone. You can't. It is, it will be a horrible, horrible, horrible experience. So either you if you can't have people over, do it virtually. But if you cannot talk to other people, and it's even better if you can talk to other filmmakers, if you can talk to other filmmakers while you're watching it. That's what makes the movie fun. Because if you just didn't watch it, you like this, this is really bad. Like this is extremely bad. And everything you see in the disaster artists is there. It's all true. It's all true. And out and I'll tell you my connection to the room after after we get off there because the audience is really hard. But But yes, don't. That's the mistake. Don't ever watch it alone. Like I made the mistake of watching troll two, which is a really bad, worst movies about them by myself. And I felt dead inside when I left. But I like I know I swear to God, I felt like a little bit a little bit of my soul was taken from me. And when I walked in, it was so horrendously bad. I was offended to my soul. And I felt dark inside. It was just like, it's so bad. It was it was not like the room. Like when you watch the room it is you're just you feel so good. That's why it keeps going because people love it. There's so much fun and it's again, I will stop about the rope. So Alright, so now we're back to Willie's Wonderland. So let's go back to how did you get Nick Cage man like? And before we begin, and before you answer that, can we all agree that Nick cages is a national treasure? Let's just put that right out there right now. Nick Cage is a national stripper.

kevin Lewis 26:50
For sure. He He's a genre to himself, right. I mean,

Alex Ferrari 26:54
that's awesome. That's a great way to get in the cage. Yeah.

kevin Lewis 26:58
Yeah. It's like, Okay, what do you got? What do you got? I got a sci fi movie. I got a horror movie. But I got a Nick Cage movie. It's like, Okay, give me the Nick Cage movie. Right. So basically, what happened is Joe geo wrote the script, he did a great job with the script. We developed it with them, Jeremy and I. And you know, we got a casting director, we made an offer to his manager, Mike nylon, might not even liked it and passes in Nick and Nick liked it, and they became producers on it. And I'd tell you right now, I've said this before, but I'll say it again, Nick is three things then. You know, we know he's an Academy Award winner. No, he's an amazing actor. Like that's like done right. But he is a fantastic partner to do a picture with to work with day to day to try to get something off the ground and make it an inch shoot it with him like amazing, him and Mike every step of the way. supportive. And the third thing is he's just a damn good guy, man, like Nick's Nick is the real deal. He is solid. And I'm a big believer and she had Mason on corny to people. But when you meet Nick, you can just feel the energy. And he's true, man. He's no BS, you know, x, there were times man. Like, you'll appreciate this, again, making films like we would set up with second team and I'd have the stuff I'd have to double in you know, and double or stand in. And it'd be like holding the punch box we'd be you know, checking the focal length of the lens or that Nick would just come in and hold it. Okay, he wasn't in his trailer. You know, he wasn't he was there with us the camera crew right there. He was in a video village. He was there. And I can't tell you how supportive we didn't get in one creative disagreement. We saw the movie I I he worked his tail off, you know, with the fight scenes, was there in the gym in the mornings. It just work in it man, you know, never late to set you know, always on time always prepared, always ready to go. always pushing, always trying to figure out what how we do it the best way. Like, I've got nothing. I mean, I can just go on and on for hours about Nick Cage. He deserves everything he has and more. I just I love that guy and could have made this movie without him. You know, really.

Alex Ferrari 29:14
And and what I love about Nick man is he is he is a national treasure. And he is in that he's become I don't know if he's always been this but he's very self aware of who he is. And his brand and what he's doing. He's extremely self aware of of me. Netflix show the history of personhood, which is like, Well, of course Nick Cage has the host that like to do that.

kevin Lewis 29:43
He's a movie lover man like us, like he'll be here. You're just he's like, he loves movies. You know, and that's what you get with Nick too. It's like, he's a film fan just like us, man, you know, and he, he gets it. You know, I'm not actors would have shied away from this part. You know, and it's a challenging part. And I was just, I was so happy that he that he just knew, we just knew I had a gut feeling Alex that he was going to want to do this movie. I just, like, I just think he's gonna get it. It's going to get it. He's, you know, a lot of actors, I can save lives, you know,

Alex Ferrari 30:18
right. And he was like, it's right down his alley and he says, this is a strike down write down in this. I heard a story with Werner Herzog when he was directing Nick in Bad Lieutenant to your piece that he said that it I think this was in his masterclass even when there's masterclass. He was saying a story that he was, he went on, on onset and he didn't have a shot like Warner's corner was one of her thoughts. Yeah, doing stuff that was a little bit. And if you remember that movie, it's pretty it's pretty

kevin Lewis 30:51
off the big wanna write with a wide angle lens.

Alex Ferrari 30:56
All that kind of craziness. And, and I think that was wrong. I think the crew wasn't with Werner. And, and, and I think he was fighting the crew a bit if I remember the story correctly. All I remember Africa is that at lunch or something like that, Nick, got up on the table or on top of the car, and he addressed the entire coronas. Like, I'm finally working with a director who's got a set of balls on him and who's brave, who's a true filmmaker, and bla bla bla, and just completely built him up. And it's one of the hertog I mean, at that point, his career. Bar, Nick wanted to support what this this this madness that Werner was doing, because that's the kind of look you signed? up. Maybe that's what you can get. Yeah, exactly. They're guilty, though. Like, yeah, yeah. Yeah. No, don't look for anything. Don't look for goodwill hunting. Isn't that Warner? Or Terry, you're gonna get those different kinds of films. That's why

kevin Lewis 31:54
you hire these guys. That's why you hire these guys. Yeah, no, I totally. I totally believe that. You know, another great story with Nick is the last day of shooting for him. For lunch, he hung out in the dining room, the set, and he signed anybody and everybody's stuff from the cast and crew, posters, DVDs, whatever. He took his whole lunchtime to do it pictures with everything. I mean, that's just, I mean, come on, right. Like,

Alex Ferrari 32:24
he's just the coolest. That's amazing. All right. So say we were talking earlier about you directing Robert and going, Oh, my God, you're the guy from the black hole. What was that moment for you with Nick? Because I mean, I'm assuming, you know, there's a couple of movies and Nick's filmography that you probably are a fan of just like pull the Kalam I'm directing the cake. How does that work? within yourself? How did you deal with that? And what was there a moment Did you? Did you mean cuz you were working with another producer? Did you get what I want moment? Did you finally geek out? Or did you never get in front of it? No,

kevin Lewis 32:58
it's cool. Like, when I met him, I built a you really clicked and we did he did wardrobe, you know, and we got the Willie shirt on him. And we're picking the jacket and everything and I just felt really good. We walked around set showing him. We I know it was Nick Cage. But you know, he's an actor in the movie. And he carrying the movie out explained to him the vision of it, given my shot list, you know, as I hey, man here, you know. Yes. I mean, there's parts of you that go oh, my God is Nick Cage. But I knew that we had a movie to do. And the coolest thing for Nick was like the first day so the first day we shot all the driving stuff, okay? outdoors, because that we shot everything outside Willies, because they're still we're still getting Willie's prep for this on the soundstage. And I'll never forget Alex he, I did the first take and it was just awesome was him with the drinks and whatever. But the first take actually was him with with Emily given the punch, pop. And I was like, that was great. And then we got him doing the whole opening with the car and stuff. And I'll never forget when I said make this great look at this shot. And it was the wide shot of the car and him with the with the tree. And he was looking at it. He was always looks great, whatever. And I'll never forget when he's like, well, we're in it now. And I was like, Yes, we are like we're in it now. And you could just tell like it's just he's such a team player man. And and I mean, and this is just yet.

Alex Ferrari 34:27
And I've heard stories of guys. I his level was actually First of all, no one's at Nick's level. But he's got Yeah, sure.

kevin Lewis 34:36
Actor,

Alex Ferrari 34:37
but actors who are accomplished, who are that kind of, you know, box office level. Players who are nothing repaints with the actors who helped destroy films that they're on because of their attitude and their and their work ethic and things like Oh, that's

kevin Lewis 34:53
great. Oh, man, I it's so funny because a couple of weeks ago, I read an article. It was the Director of Hoosiers and he was talking about Gene Hackman and I love gene. I think Gene Hackman is a national treasure. I love gene man. And I was reading this article, and it was just like, Gene, I made everything miserable, I guess, you know, and I was reading it. I was just reflecting on myself and going, how would I have handled this right? How I was like, God, Nick was just so the opposite, you know, and, you know, He spoiled me man, like, you know, and I've worked with other actors and divas and things like that. And so I kind of know that too. But then it's like, you know, life's too short. You know, to do that, in my book, I, I like happy sets, man. I like when the crew enjoys each other. And we're, like a family. You know, I just feel like the best work comes from that. There's other directors that like chaos, they just work in chaos, and that's who, or actors or whatever, like, that's what they do. And they, and they, they thrive on that, you know, but I'm a very positive person. I like positivity. I'm not a big fan of the negativity. Especially, you know, I was, I'm lucky to be here talking to you. I was in the hospital with COVID pneumonia. And I almost didn't make it, buddy.

Alex Ferrari 36:06
Oh, man, I'm

kevin Lewis 36:07
sorry. Yeah, I got I was in it for two weeks. And I got released right before the movie came out. And I was, I was in bad, bad shape. And, you know, it really just brought everything to light on so many levels. But the point is, is that life is just too dang short, man. You know, and I used to, I used to, like, even stress out like, all the movies coming out, like I got to see everything. And I'm not a film fan. And what if I don't see everything and stuff? And it's like, there's so much out now with content. I was really worried that worried about Willie's? Like, how do we break through the mold? Right? How do we, how do we do that? And I was like, you know, Kevin, just stay true. And just make the best movie. You can you know, and, and so like, now, it's like, you know, there's so many films like I don't even care about anymore, man. Like, I can't see everything. You know, I can't do it. It's like, I look at my blu ray collection still, but I'm a huge physical media fan. You know, and I'm like, you know, if I just sat down to watch all these movies again, I wouldn't make it right. You know, like, so it's like, I just, you know, you know what we're doing Nick and stuff. You just enjoy those moments, man. Like, that was such a was an amazing time. It was before COVID. I mean, we wrap February 28. I was on a plane back home to Orange County, March 1 on a Sunday, and then two weeks, I believe. COVID le shut down. I went to the cutting room that Monday and worked with my editor for two weeks, and then we got shut down. So we all had to do this moon remote post, you know,

Alex Ferrari 37:38
um, and that's crazy. And then when you actually when one thing I was, as I say I love Nick's character in it, and by the way, the way the movie breaks through, it's extremely simple. It's nutcase beating the hell out of Chucky cheese. I mean, let's just put it that that which was a patch that you had me at hello, like, it's like, Okay, got it. But what I love about Nick's characters, one, he's never had to memorize less dialogue. Because, you know, he doesn't have dialogue at all, which I'm assuming probably also, as an actor, he probably was like, I've never has he ever done a movie, I'd know that I don't think he ever had. No,

kevin Lewis 38:23
I think that was one of the attractions you wanted. He was channeling Charles Bronson from once upon a time in the West. That's one of his favorite movies. And yeah, right. And then we're talking about other films. Like, again, I love drive. Like, it's one of my favorite movies of the decade. Like I love that movie. And if you think about Ryan Gosling's character, like he doesn't talk much, but he does talk. Okay, but you know, and I was thinking like Mads and bahala, rising, you know, like, he didn't talk a lot. I think at the end, he does, but it was like, cat What? I don't know, man, you know, we're film buffs. Like, have you thought about? How could you count on on five fingers? How many characters in these films and not talk? Like, I think it's pretty rare, right?

Alex Ferrari 39:09
It's extremely rare, especially having an actor of his caliber doing it as well. Which it's now I can't remember an actor not speaking at all in the entire film. Other than the occasional grunts which well that's in the cage grow because I've heard that 1000 times. Yeah. It's when he's fighting, which is great. Um, but I also love about Nick's character in the movie his which was called just called the janitor. There is no name to it. Or not the janitor the it the janitor?

kevin Lewis 39:38
I saw the janitor is the janitor.

Alex Ferrari 39:42
Which is great. After that, he is never scared. Yeah, yeah, just a matter of fact about it. That is such a I don't know if that was in the script, or if that's something that you brought to the table. But what that was you and Nick but I love that. He's not saying There's a giant animatronic guy preacher trying to kill him. He's like, oh, bah, bah, bah, bah, bah, bah. I gotta take my break. And like, it was just so what's out, but he's just like, gotta go. Yeah,

kevin Lewis 40:14
I love that too. And that was in the script. And I, you know, it's funny because you see reviews, it's like, I wanted to see Nick Kay's running around, like, you know, hiding from these guys and like figuring out how to find like, who wants to see that man? I know. I know. So. No, no, this movie. So the the buzz words for me. Every time I was like, I were making this movie. It was always punk rock and a rave at two in the morning. Like, that was like my vibe of this movie. And it was a midnight movie. It was a movie. When we went saw Evil Dead two, we drove an hour and a half out to see it. And as some Podunk theater, right. That was it was a Midnight Madness film. That's what I wanted on this movie. And I love I love that he's not flinching and everything I just think that's great. It's so it turns the genre kind of on its head to be honest with you, you know, because that's what you're expecting, right? You're expecting hiding out and whatever, then they're going to, they're going to work on like do the will have a MacGyver scene where they build a weapon to fight the creatures, you know, in a team with a team where they got you know, like,

Alex Ferrari 41:23
like my favorite. He did it because they shot totally, they were horrible shots, horrible shots. I think one person died in the entire series. I still remember it because it was such a shock when someone that the demo was thrown out. I went out and that guy died. I'm like, wait a minute, someone died. Like it was frequently because there was even a great, there was everything.

kevin Lewis 41:44
Literally, and it was always a montage of the music and Mr. T like, picking the battle? You know, George part did Oh, so like we kind of had that like, Nick. Nick's hiding out, you know, and then he's got the kids and then they're gonna

Alex Ferrari 41:57
sell it. Man, that's, uh, you you leaned into this so well, because other directors might have pulled back and said, You know, I need that scene where Nick is fighting? Like, no, you understood the story, Nick understood the story of like, Look, Nick Cage versus Chucky cheese. That's at the end of the demonic Chucky cheese. That's it guys, that's this is not a deeper than that. Let's go down that road. And if we if you nailed that you've got a strike.

kevin Lewis 42:28
And you can embrace embrace it, right? embrace it. And, and that's how I felt too. Like, you know, I had 20 days to shoot, like I said, and so, you know, I didn't care. It was we had a shopping cart. like to use it for a shot. Like, I don't get old school. Like we're just going to get these you know, and that's kind of how I did it. Let's turn our weaknesses into strengths. You know, we don't have I don't have a techno crane. Okay, I don't have all the fun these tools. I don't care. We'll figure it out. But be what Sam do, you know, and how inventive he was? Right. And so that's how I kind of approached it. You know, and I approached it. Really with the, you know, one of my favorite movies about making movies is the big picture with kevin bacon. Bacon. Yes.

Alex Ferrari 43:11
What an amazing movie. Oh, well,

kevin Lewis 43:15
Christopher Guest I think directed it. I love that movie. And I remember the poster I have it. And he's in a shopping cart with a camera, you know, and that was I was like, that was like my every time I thought about like that was Willie's that's how I wanted to do it. I want to do Grindhouse, you know, just old school practical effects, you know, 80s vibe, you know, return Living Dead, Evil Dead, all those, you know, and even though there's a place in the 80s it's got it's just got the soul. You know,

Alex Ferrari 43:48
there's no way I was gonna ask you about that because the music is tapped into massage with the music, the music is very thin, and has that kind of vibe to it. And I was like, Oh, he's in obviously, you know, the old video games and the and that was from a call of duty. Well, just the whole concept. The whole thing look like there's something made out of the pharmacy. Yeah, yeah. I mean, those those those kind of places are throwbacks from the 80s. I mean, they might still be around today. Not as much today with COVID. But they they're just throwback, that's when they started and that's kind of in the creepiness because if you look at the you know, you look at those old places and let's just call it the it's just so you look at Chucky cheese, and those those giant rat moving around, and you're it's freaky, dude. And when I first saw the animatronic guys show up when I first saw them on the screen, I'm like, Oh, that's creepy. And but the thing is that it just makes so much sense. Have you ever been in a Chucky cheese? And if you've been to an old school Chucky cheese like back in the late 90s Gee, that creepy man, they were creepy. They were not they were Disney FIDE. They were just Yes. Creepy. It's

kevin Lewis 44:59
good. So, you know, I grew up with Showbiz Pizza. So like the Rockefeller explosion and all that, and I had so many birthday parties there and went to so many birthday parties there. And so when I read the script, I was like, This is showbiz man. And then it evolved into Chucky cheese, right? And I got four kids. So two of them are teens to them, or five and seven, two boys, two little guys. And so they've all gone to Chuckie cheese. And what's so funny is, you know, right before shooting, I was like, let's go to Chucky cheese, I need to do research. And I'm like, I can't go alone, or I'll be escorted out by the cops who does a pedophile, right? So check it out little kids and their birthday party. So like, I need you kids. Now you've got to go. And it was just cool. Because I was really concerned with tapping into the psyche of these animals. Like you just said, they're creepy, but why are they creepy? Like what? What really, and I, I was watching kids and stuff. And then I would I was thinking about what I was through. And I was going on the net and looking at stuff and and I was like it right movie, it was a great movie. But like, Why are clowns creepy, you know, and stuff. And I think it's the ambivalence. I think it's that you're supposed to it's supposed to be this kitty and friendly. But like with a clown. It's got the white face right then and it does feel

Alex Ferrari 46:12
like intensity.

kevin Lewis 46:13
That's right. dead eyes, athletes and the animatronics that these big eyes and mouth. There's music playing. There's audio playing dialogue playing, but it's not synced up right? The mouse just moving right. And the eyes are just blinking. And so Ken Hall did such a great job with the creatures. And that was one of my big things I want to big eyes and a mouth. And so he put pulleys inside the suits. It was stuck men and women in the suits. And they would move the pulleys and the eyes would blink and the mouse would open. That was big for me. Because that to me show that these are real animatronics. They weren't, you know, CG or puppets or whatever we we didn't have, you know, it's funny starting out. It's like, well, we're gonna build this animatronics. It's like, yeah, we're gonna eat our 2d tattoos on set with the remote control and indie level film like, no way. Actually, what's kind of cool is I saw this live skit, and it was with Tom Hanks. He was a guest star. It was Bill Hader, and they played this like Pop and Lock thing in his Tunnel of Love. And I'm in America. So

Alex Ferrari 47:16
that's great.

kevin Lewis 47:18
That's what I showed everybody. I said we could do this, we get dancers or stunt people, we put them in the suits. And we'll make this work, you know. And so that was kind of my vision, always. But I was so worried I didn't want people to watch this moving on. I just got dudes in suits. It's guys and girls in suits, like this is lame. And so if you notice, like, I never shoot like really, really full frame until like the end, you know, because I wanted bits and pieces and the light lighting was very key. So that really kept me up at night. Because I just didn't want these animatronics to look like it's just there's the budget, you know, puppets, you know, algae was a puppet. But I didn't want them to look like just cheesy, you know, there was a segment and a sea monster vibe I wanted but I just didn't want to go all the way there. Right? And so there's, we call this movie a tightrope movie, it really walks a fine line. It could have been a really bad movie, you know it, you know, and some people think it is, but I I just feel like yeah,

Alex Ferrari 48:15
like I feel everyone everyone is when it comes to critics and people with their films. I heard I heard a great quote the other day, there's like, you should never take advice from someone about your film who's never made a film. And Wow, it's so true. My friend number nine said that. It's so true because at the end of the day, like I'll read a quote about one of my films or all that and I always tell people like you feel bad about reviews you type in Shawshank Redemption, bad review, type in Star Wars bad review, type in godfather review. I mean, I remember seeing Lucas on the set of Phantom Menace with a T shirt of a bad review of Star Wars. Like he literally printed really view on his shirt. He's walking around with a bad review of Star Wars on a shirt. And he's like, you know, like, how much crap is George gone over the years? For? Yeah,

kevin Lewis 49:12
sure. You know,

Alex Ferrari 49:13
I mean, people people clap on Return of the Jedi people crapped on I mean, it's constant. And whether I like them or not what I like all the prequels are evident. I like the new other. It doesn't matter if the filmmakers doing what I was gonna do. And it's art and it's art, dude, it's art. And if you don't like it, great. There's about a thought about 500 other pieces of content just created right now, just as we were speaking, that's 500 pieces, and there's another 500 pieces. You can get 1000 things It doesn't matter. You know what,

kevin Lewis 49:45
you know what's interesting too about that, too, is a friend of mine was saying how, you know he's not affected like Oh, they make a bad sequel or something because it doesn't ruin the other movie for me because I still had that movie. I had that experience. Okay, it's not that movie but but it's Because some people go, oh my god, you just just raped my child and you destroyed it, you know, whatever. And it's like, Hey, you still have if you didn't like the prequels or whatever, you still have new hope we use the original Star original Star Wars. You still have Empire whatever. Like, like, what why? Why is like stuff you know coming? It's just like Same thing with what we're dealing with Willie, sometimes like, Oh, just banana splits are your five nights at freddy and it's like, why can't you just coexist everything? I think we help five nights at freddy. I mean, I, I don't know anything about five nights at freddy, you know, I really don't. My son's a gamer. He's 16. But I stayed away from it because I didn't want to be influenced by any other you know. And same thing with banana splits movie. I just watched it recently, you know? And it's like, Okay, so, you know, now it's like, I just think we could all coexist. So, like you said, bad review. To me everything else, the Godfather comes out. People like it, they get godfather to write, you know, it's like it for me with these reviews too. I love the audience, you know, growing up Siskel and Ebert, right, but now its power to the people. its power to the people, people like yourself with these great, you know, podcasts and stuff like that. And so, I love reading these audience reviews because they, we've brought smiles and joy to a lot of people. And I just think that's so cool. You know, especially with what's going on with COVID and the political landscape, like, just sit back and relax and have fun. Like, you know, like the movies, some movies we made in the 80s. Man, they were just fun. You look at return living dead. You know? I mean, why? Right? So that was the intention behind this.

Alex Ferrari 51:36
I'll tell you, anytime, anytime I get caught up in that kind of stuff, which as an artist you do anyone talks about about your work? It does. But you just got to go you have to ask yourself in 100 years, who cares? In 100 years, no one's gonna care about what that person said in 100 years. No one's gonna remember Siskel and Ebert people have already forgotten our generation remembers, you know Siskel and Ebert. But, but it's already fading. You know, all all these movies. You know if anyone's gonna remember cutthroat island? Is anyone gonna remember the last action show in 150 years? No, one's gonna remember Arnold's dude, Clark Gable was the biggest movie star in the world. And only a handful of real fans and older people really love him or Charlie Chaplin, like, you know, they're in 500 years. Who cares? Yeah. So do what you can while you're here, and that's all that matters. I was talking to a director the other day. And he said this. He said, that's really, really amazing things like, Look, man, I don't care about someone talking about the films I make in 100 years. I'm sorry, I care about making the movies I want to make right now. and enjoying that ride. And that experience, man, and that's all this is about. And if you don't like it, turn off the TV. Yeah, watch, go to Facebook do something else. But this is my last movie into like, Oh, you know, he's tried to I don't care because the people who get it, it's for them? Yes,

kevin Lewis 53:09
yes. And that's what is like Willie's made it for them. I made it for all the bad boys and girls in the pop culture collector like myself, and you, you know, and it's like, would get this movie and then there's some people that that the title will is Wonderland, man, like you kind of know what you're getting into. It's pretty. It's pretty obvious, right?

Alex Ferrari 53:26
I mean, it's either it's either a porn, or a great, great porn title. I mean, you have to say then the only change for the porn parody. They can just straight up.

kevin Lewis 53:39
Do they still do porn parodies by the way? I mean, that was like the biggest thing

Alex Ferrari 53:43
all man back in the day when when I used to. This is years ago, years ago. Yeah. Yeah, I mean, intercourse intercourse with a vampire, Batman.

kevin Lewis 53:54
Oh, yeah. Indiana Jones in a black hole. Like the

Alex Ferrari 53:59
Indiana bones in the black hole. If I remember. Yeah, cuz, okay. So, I was in a video store and I worked with two video stores in my in my youth. One of them had the curtain. You know, the Yeah. Obviously, video curtains or saloon doors. So one of them hadn't one of them didn't. I would I would sometimes go back and I would hit myself with these parodies. And they were

kevin Lewis 54:28
Oh yeah, we did the safety we go in and lab at Edward penis hands. And we're just like, oh my god.

Alex Ferrari 54:35
By the way, if no one's ever seen everything you can do yourself. Because there's not just one. There was like seven of them. Like he can't How? I remember I heard someone told me that Tim Burton got a copy of it. And couldn't think he was dying when he was watching it. Because it was like, I don't want to get into the process of it. But he has it the hands and everything. And he was methods The actor was message he had the whole Johnny Depp thing going on is so brilliant the Soviet sorry guys we have gone well look we're talking about what was Wonderland This is what's going to happen so if you want I have to ask you one question that has Chucky cheese as Chucky cheese called yet

kevin Lewis 55:23
and I feel bad for Chucky cheese man you know the good COVID I think it just put it under real what's interesting to Alec was was when I when I was doing research at Chucky cheese before I went shot the movie, you could already see things changing. They were like three broken animatronics just sitting there like this. And they had like a LCD screen. And it was like use your phone and it had like the animated Chucky cheese and stuff like that. And the kids were doing that and you just saw like, this is a new generation man. Like they're not going to know the animatronics anymore. You know, you could just feel it though I

Alex Ferrari 55:55
had my daughter's I've been I've been to way too many Chucky cheese in the last five years. Because it's It's madness. It's madness. You can only stick it for so long. But for kids, it's great. And you would just see off in the back the dead animatronics they're just that was that was what happened back then. But they just sit there and they're dead and that's what it's think that's what kind of really Wonderland kind of tapped into is that thing that like those guys in the back that can kill us now because you always in the back of your head you're like at any moment that rats gonna jump off and just start stabbing

kevin Lewis 56:37
someone you know what's funny? What's kind of in joke? I kind of got a kick out of his friend Gabriel did the artwork for the movie so all the cartoon the animated Willie's I want it to be like a Hanna Barbera Woody Woodpecker, right. So like if you shirt right. And what and what was great is like, if you look at Chucky cheese, and even showbiz and all these other places, the animate animation is looks so different from the animatronics. Like you got the Chucky cheese animation. It's like the cute mouse and with a buck teeth. And then you look at the freaking animatronic and he's like, He's scary. But you know, his eyes, you know, I just always got out of that. And so that was one of the things I want to do with our movies. So if you look at like Willie you know, coming out you know, hey, you know Hey friends, you know that and then you look at the animatronic Willie the creature Willie, they look so different. Right? You know, and I just got a kick out of that it was kind of inside joke. But that's what these places are. Real talk about em Wah, to who did the score. Oh, I mean, he did such the voice of Willie. And in the script, Billy didn't have much of a voice. He did the birthday time and stuff. But he really talk and when when Mr. was working on the score, he was doing the Willie as a placeholder, and we all loved it. And he just did such a, such a fantastic job. And he did the birthday time song before we even shot. So it was so cool. Like he did that. And he put it on a Chucky cheese commercial. And it had a birthday time song. And I played it for Nick when I met him. And I gotta just showed it to him. And he dug it. And then when I was shooting all the animatronics, we had it. So we played on set. So it worked really well. And I knew it was a hit because the next day, you know, you'd have the cast and crew come in and go, I can't get that damn song out of my head. It's just crazy. And it's creepy and including nightmares. You know, so he does such a great job and, you know, six little chickens and no,

Alex Ferrari 58:30
I'm going to ask you a few questions asked all my guests. What advice would you give a filmmaker trying to break into the business today?

kevin Lewis 58:37
Well, it's a great question. You know, man, I've said this before, I'll just say it again. I just stay true to yourself. And I always picture like, there's this road, right? Like, we're just all going on this road, this journey and the road could be the creative journey of your script of your story or whatever. And I know that sounds maybe corny, but I just feel like there's people on the side that pushing you off the road trying to push you off and that that can be changed your story to meet this or you know backstab your friend, you know, I mean, they're just there's millions of stories, right? And you need to stay true to yourself. movie making moviemaking is about faith. You have to have faith in the material that you're doing the story, the narrative, right? You have to have faith in the people you hire you bring on you as partners as collaborators. And it's a team sport. It is not it is not solo. And you know, the days we talked about Kurosawa, and all that, that's great, and they're amazing. But you know what, more than ever, especially now it is a team sport. And you need really good people, and you need to stay on that road and be true to yourself and be able to look yourself in the mirror. And the thing is, it's art and commerce and sometimes they just don't meet right. And it says the movie business and we're not making poetry. You know where we can just put it in shelve it. Whatever we are when it was doing Willie's, I was thinking about the odd And so you know, if that's what you want to do, do it, you know, you want to make no little films or personal or whatever, you know that you're making it for an audience. And so you always should keep that in mind. But honestly, you know, Alex, you just have to have faith, faith in the material, and stay strong and stay true to yourself.

Alex Ferrari 1:00:20
Good answer, sir. What is the lesson that took you the longest to learn whether in the film business or in life?

kevin Lewis 1:00:27
Oh, man, that's a good question, too. Yeah, I've got one. I love people, okay. And I love listening to their stories I love you know, I always feel like I don't, it's really weird, like about doing these things in the podcast and stuff, because I'm talking about your own stuff. But I always like listening to other people, I love to listen to you for a couple hours, but your history and whatever. So I love people. And making movies again, it's like a family. And you get together in for a short period of time, and you put great art, you create your film, whatever. And what I learned, and it was a hard lesson. But it's like, that was then. And this is now. And so just because you made a movie. And you're with these nice people and whatever, you know, they have their lives and they go on, you know, and I used to think everybody was my friend. Right? And I realized, everybody has agendas, personal agendas, and it's hard. You know, because you think, well, we're all doing this together. And then you realize, no, they have an agenda. It's for them. They're manipulating this, you know, they're, they're doing this to suit their needs. And it's a really hard thing to swallow sometimes. And there's people that you think are your friends are not, you know, and so that was the hardest thing for me was, you know, we're all in this together. And we're going through kind of a war. You know, my dad was in the military. And greenbrae, you know, and he was always talking about Vietnam. And he was talking about drive on drive on the bullets, they don't mean nothing. And I'm not comparing moviemaking as war, okay. It's different to different things. But it is trust, it's in the foxhole with people that you need to trust, and there's a lot of pressure, and there's a lot of things going on. And, you know, like I said before, you have to stay true and things and there's some people that just have agendas, and that aren't your friends, you know, and so it's, it's, it's a tough thing to learn because like I said, I thought everybody was like on the same page. This is starting out making movies, not now I already know this. But you know, starting out, I just thought like, everybody, you want the same thing. We're all whatever, and it's not. And so I kind of lost a little bit of loving humanity to be honest with you. Because I was like, Okay, now you have to be guarded. Now you have the and now you see things. And now you can see why, you know, directors maybe don't want to sign an autograph, because someone might put it on eBay. Or you know what I mean? Like, there's just things like you see, and it's always and it's usually to deal with money. I hate to say it, but, you know, I told my kids, if you ever have a problem, you have what, why someone's doing this or something happened. It's usually the dollar bill. So usually nine out of 10 and I know that sounds kind of bitter. But it's the truth. I'm sorry to say. So, you know, don't mistake purity sometimes for the almighty dollar. And that's why I say art and commerce very hard, you know, to, to congeal into them to be one you know, and and unfortunately, with the movie business, commerce usually wins. We're talking about Kubrick, you know, and some of these other great filmmakers. And to me art one, you know, so anyways, that's a long, long way around it, but

Alex Ferrari 1:04:07
yeah, absolutely. Good answer, man. And the toughest question of all three of your favorite films of all time.

kevin Lewis 1:04:14
Okay, favorite films of all time. So Raiders Lost Ark was the movie that I saw where I mean Star Wars just like you like it. It was made by God. I didn't see George Lucas make this film. It was just like, and you know, let there be light. And by the way here Star Wars, right. But readers was the movie where I saw the camera. I saw the editing, I saw the pacing. I saw I saw what a director really did. And then I think that's the further with Evil Dead Evil Dead two, when it was with what Sam Raimi, how inventive he was with the camera, and things like that. That's when I really started getting into filmmaking. So I have to say, you know, Raiders Lost Ark. You know, Evil Dead Evil Dead two 2001 Apocalypse Now. You know what I love? I love the movie witness. I love pewter. We're, you know, one of my favorites. Oh, we need more movies like a fan. And I love witness. And, of course Blade Runner, you know? So that's just some of them.

Alex Ferrari 1:05:17
I want to ask you man is just often often off the path a bit, but like, there are so many amazing directors who just stop. They don't give them the budget anymore. They don't let them do like Ridley and it really is a special okay? Like he you know, he's What is he? Like the 70s Spielberg obviously Scorsese, you know, but at a certain point, someone takes the keys away. And it's, and it's sad, because, you know, I would love to go, I would love to see another Peter Weir movie. I would love to see another Wolfgang Petersen movie. Yeah, after after Poseidon. He got thrown into director jail. And he hasn't come out of it since. So it's so hard sometimes to see these dipalma he left, he's like screenwash, I'm going to Europe where I can continue to make. And that's what that's what I did Brian's over there making his movies and he's like, screw all Hollywood, I want to deal with Hollywood anymore. I'm going to go off and do this. Man, it's so sad to see these great artists that just get the I call it the key that taken away from them. And it's

kevin Lewis 1:06:25
appropriate what you just said. That really, that says it all right there. We could go on and on. I mean, I love like Bernard Rose with immortal Beloved, you know, like, Alex proyas with the Crow and dark city. Like,

Alex Ferrari 1:06:39
we just did that I was on the show. So I talked to Alex, I was just so awesome, dude. And when we talking, he's like, yeah, you know, you know, it's, it's the kind of stories you want us to tell our 100 and $50 million experimental firefighters. You know, that's, that's not the world we live in right now. So he's, he's, he's, he's hustling. But he's still being creative, though. And some of these directors just keep they keep doing shorts. Like this insane, short that he's doing. He's building out his own production facilities in Australia. It's below. He's still a young guy. Oh, god, he's still young guy. But it's so sad to see some of these filmmakers that we grew up with. That are just, you know, I just I love when George Miller showed up. He's like, Oh, yeah, I'm gonna do man. Oh, yeah. I'm gonna do Mad Max Fury Road. Oh, yeah. And it's, and it's gonna be it's gonna look like a 25 year old did it? And he is 70 I'm like, 75, whatever. And I'm gonna make the coolest, most hip. Most everything film anyone's ever seen. And all of you. Yeah. And you heard the donners coming back. Right. Richard Donner stemming back for the love it. People weapon. 511 nine. Bring

kevin Lewis 1:07:55
it. Bring it, man. Bring it. I love it. I love you. I remember seeing the Mad Max movie at the Cinerama dome. And I was just blown away. I was like, wow, this is an instant classic. Like

Alex Ferrari 1:08:10
it's ridiculous. It's the guy who did Happy Feet.

kevin Lewis 1:08:16
No,

Alex Ferrari 1:08:17
is the guy How can the direct if the direct Mad Max Fury Road like how is that you win your mind? he's a he's an absolute genius is absolutely. And I know you.

kevin Lewis 1:08:29
There's another thing I learned from a producer told me years back but he's right. You got to be able to walk away. And whether it's the deal that you're getting, or the studio or the people trying to, you know, change the story. Or like you said Alex poi is not being able to make the movie that he really wants to make moviemaking as you know, Alex is isn't it takes a piece of your soul. Just like how you felt when you watch the bad movie, right? That it really does it takes up. So you have to care about what you're doing. I'm not one of these guys. I just want to show up and yeah, let's go Okay, great. I'm not that and, and so for me to do a project, I've got a desk 110% and, and I'm saying I'm sure you're the same and, and so basically, it's like, you know, you've got to love what you're doing. And so like Alex proyas if he's not going to be able to do what he wants to do, it's better off. He doesn't do it, because it'll just take him and it'll just rip him. Man, you know, and that's why I think a lot of these directors we haven't heard from because it's like, it's just like, what's the point that Peter Weir can't be Peter we're right. Then what's why even go make the film? You know, like, there's no point, you know, and he's been I mean, he tried that master commander that was kind of commercial film, and that just flopped, you know, and it's a great movie, you know, and so, it's a great, it's just a movie. Yeah,

Alex Ferrari 1:09:50
I think what they need,

kevin Lewis 1:09:52
what they need is some studio executive recognize what we're talking about someone like you and I who get in charge and just say you know what, I want to Yo, Peter, we are shot. Here's, you know, whatever. And you're involved that would have it. But unfortunately, in this day and age with what's going on, and a lot of the foreign countries driving the box office and you know, I mean, I love Marvel man. I'm a huge comic book fan. I've got 1000s of comic books I Silver Age, Bronze Age. On the set with Nick, I would talk about Neal Adams. This is the Neal Adams Superman. 233, you know, and he get it. He knew it, right. I love comics. But honestly, Alex, like, I'm just getting tired of it. I'm just getting tired of just you know, sometimes comics just belong to the comics, man. Like, let's get original. It's so funny. A friend of mine. We watched The Dark Knight Rises, Dark Knight Rises, and I was like, bummed. I was like, wow, no more Nolan doing Batman. And he's like, good. He's like, I want Nolan do original stuff. You know, and you know, out of that we got Tennant, right, we got Dunkirk, and we're going to get whatever else. And he was right. Scott was right, you know, and it's just knowing that but then you take like the Joker, right? And they make that I thought Joker was an amazing movie. And they just turn it on its head, you know? And it's like, Wow, that's really cool. I know. It's Scorsese, like, whatever, but we need more movies like that. Like if you're gonna do that be inventive, right. Not just do the comic book. You know, and, but we live in that world.

Alex Ferrari 1:11:19
I know that but I think the only hope is there is for those kinds of filmmakers and I think it is happening is like the Netflix's of the world and the Amazons of the world because they don't know the rules. And they play by a different set of rules like they don't care that's why Netflix gives Martin Scorsese $200 million to be age, you know, pitino and and and Robert and Joe Pesci and and all those guys. And whether you like the Irishman or not, I'm glad I'm glad Marty got to make it. I'm glad that he gets to make the movie he's working on right now with Leonardo DiCaprio for Netflix, and they gave him 100. Like, I'm glad that those those those directors get to make these films that you just wouldn't. You won't see you will never have seen the Irishman whether you like it or not. I want Marty to do whatever we already do, man. Like, let's let him let him free. You know, let him let him loose if you will let him loose. But there is hope there is hope but but we'll see how the whole the whole world is just changing so, so rapidly, man. But But listen, but I know we can keep peeking out for at least another two hours. But, but But thanks for being on the show, man. You know, congratulations on the success of Willie's Wonderland man. I'm glad it's I think when I see something like this, I'm like, I'm glad it's in existence. Like I'm glad like it needed. It just needed to be birthed into this world. As You Like It, You don't like it? I'm glad it's alive. I'm glad it's there. It's like Martha. When I when I watched Mars attack Tim Burton's Mars. I walked out of it and people were like, Oh, it's so bad. I'm like, Yeah, I just am happy that it was made like there's certain movies you like I'm just glad somebody was crazy enough to gather the resources. And so I'm, I feel the same way about when he was one of them. So I appreciate you, being a shell man. Continued success.

kevin Lewis 1:13:13
Thank you.

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IFH 460: How to Become a Filmmaker with Richard Linklater & Katie Cokinos


Right-click here to download the MP3

Well, I put out an episode back in 2019 putting my dream list of guests out into the universe, and in the past four months, I’ve been humbled to have some amazing filmmakers and screenwriters on the show. Incredibly one of those dream guests has made his way on the show today.

We are joined by indie film icon and Oscar® nominated writer/director Richard Linklater. Richard was one of the filmmakers who helped to launch the independent film movement that we know today with his classic 1991 indie film Slacker. As a bonus, we will not only dive into the extraordinary career of Richard Linklater but also that of collaborator and longtime friend writer/director Katie Cokinos, the filmmaker behind the film I Dream Too Much. 

If this is your introduction to Linklater and his work, here are a few highlights you must know; Linklater helped launch the 90s indie film renaissance with his film Slacker.

The producer, director has juggled the TV, film, short-film, and documentary genres seamlessly over his career – typically focusing in fine detail on generational rites and mores with rare compassion and understanding while definitively capturing the 20-something culture of his era through a series of nuanced, illuminating ensemble pieces which introduced any number of talented young actors into the Hollywood ecosystem.

One of the talents to emerge from this era is the Texas native, Matthew McConaughey in Linklater’s third movie and VHS smash hit, Dazed and Confused. Based on Linklater’s years at Huntsville High School and the people he encountered there, the film shadows the adventures of high school and junior high students on the last day of school in May 1976.

Throughout his career, Richard has chosen to tell stories about the human condition, while many times making us laugh and cry at the same time. I found an immense philosophical undercurrent to most of his life’s work. From The Before Trilogy to Boyhood, his films tackle topics in an honest, raw, and deeper way that is not normally seen in filmmaking.

Many of the actors who work with Richard call him the “Zen Director” on set. His philosophy can be felt throughout his work. He often tells a long and transformative coming-of-age story over years, if not decades, something that is unique to him.

His Oscar® nominated film Boyhood is a groundbreaking story of growing up as seen through the eyes of a child named Mason (a breakthrough performance by Ellar Coltrane), who literally grows up on screen before our eyes. Starring Ethan Hawke and Patricia Arquette as Mason’s parents and newcomer Lorelei Linklater as his sister Samantha, BOYHOOD charts the rocky terrain of childhood like no other film has before.

Snapshots of adolescence from road trips and family dinners to birthdays and graduations and all the moments in between becoming transcendent, set to a soundtrack spanning the years from Coldplay’s Yellow to Arcade Fire’s Deep Blue. BOYHOOD is both a nostalgic time capsule of the recent past and an ode to growing up and parenting. It’s impossible to watch Mason and his family without thinking about our own journey.

Now the other remarkable filmmaker in this conversation is Katie Cokinos. She has made over ten short films and in 2000 wrote, directed, and acted in the feature film, Portrait of a Girl as a Young Cat which premiered at SXSW.  Katie produced Eagle Pennell’s film, Heart Full of Soul (1990); was a publicist for Richard Linklater’s Slacker, (1990).  She was the Managing Director of the Austin Film Society, 1990-95.

Her latest film is the coming of age story I Dream Too Much, co-produced by Richard. Here’s a bit about the film: Presents a day in the life in Austin, Texas among its social outcasts and misfits, predominantly the twenty-something set, using a series of linear vignettes. These characters, who in some manner just don’t fit into the establishment norms, move seamlessly from one scene to the next, randomly coming and going into one another’s lives. Highlights include a UFO buff who adamantly insists that the U.S. has been on the moon since the 1950s, a woman who produces a glass slide purportedly of Madonna’s pap smear, and an old anarchist who sympathetically shares his philosophy of life with a robber.

So much was covered in this EPIC two hours conversation. I need to stop here and let you dive in.

Enjoy my conversation with Richard Linklater and Katie Cokinos.

Alex Ferrari 0:12
I like to welcome to the show Richard Linklater and Katie Cokinos. How you guys doing? Thank you so much for being on the show, guys.

Richard Linklater 0:19
Right. Good to be with you, Alex.

Katie Cokinos 0:21
Yeah, so much fun.

Alex Ferrari 0:23
So, um, you know, I'm excited to talk to both of you about your latest project. I dream too much of the project you guys did together. I know. It's been around for a few minutes. So it's not the latest latest project. But we're going to talk about that that project a little bit. But I wanted to kind of talk about not only Rick's filmmaking career and what he's done, but Katie, how you how you've, you know, come up as a director as well and, and all these kind of other conversations about Phyllis philosophy and other things we're going to get into, but before we get started, because you actually, so because Katie, you were with Rick, when you guys were working. I mean, Rick, you were making slacker and Katie was around at that same time. Correct.

Richard Linklater 1:06
I first met Katie, I kind of was finishing it. Okay, you know, just right at the you with me those first premieres and yeah. So,

Alex Ferrari 1:19
you've been friends ever since?

Richard Linklater 1:23
Yes, yes.

Alex Ferrari 1:25
So let me ask you a question, Rick. What for so many, so many filmmakers coming up, especially have that magical time, which is the early 90s, which is the kind of like the birth of independent film as we know it today. You know, I mean, yes, there was, you know, prior to slacker, obviously, there was a month, you know, Easy Rider and things like that. But the whole Sundance, you know, for lack of a better term, kind of like the lottery ticket, kind of filmmakers like the Kevin Smith's and Roberts and those kinds of things. You were one of the first to come out in the early 90s. A lot of them look back at you. Like I just had Ed on the Edward burns on the show the other day, and he was talking about it was slacker I saw this the breakdown of the budget of slacker and it gave me hope that like, Oh, I could do it. There's someone else who did it. So you're like you broke the four minute mile, essentially, for a lot of filmmakers of that generation?

Richard Linklater 2:21
Yeah, you know, I think that perpetuates itself. Because I'm sitting there in 1989. Making my first I've made one feature before and a bunch of shorts, but I'm like, okay, I can do a no budget feature. But at that point, I'm thinking, you know, I was coming up there was an 80s paradigm to it wasn't Sundance based. I think that's really difference between the generations. It didn't have Sundance as a launch. It was just indie films. You know, john Sayles, right? wing wings Chan is missing. There were all these like 20 Eagle panels at Texas filmmaker Katie workwith. And I knew she has to make the low budget backyard. No budget personal movie that was a really kind of a archetype in indie filmmaking. He still is, you know, that's what you can do. You make what you know. And it's kind of interesting. And that's what I felt I was doing but at the time, I guess it was sort of a unique to Austin, that did mostly like horror films and things like that, right? Wasn't unique to cinema. You know, surely Clark had done it. And he had been happening in the 60s, the 50s. You know, there's a nice history of indie cinema. It just didn't really it was gaining more traction as a business as a, it had an outlet. There were these in a theater, there was a lot of festivals springing up, you know, cable and, you know, VHS tape, you know, there was suddenly there was an economy around it. So, in the 60s when you made your indie film, you showed it at a few film, the few film festivals, you played it at. You know, Jonas Mekas played in New York and they showed at Berkeley and a few it was a real scrounge around thing, you know, Cassavetes would hire a bunch of young, hungry, future distributors and like, Hey, we're going to distribute this film. We're going to get it out there, you know. So, it was just by the time I felt I came along and got lucky enough to get one of those distributors. The path was sort of a hit it already been. It was out there. I was just like a I was a 90s version of that.

Alex Ferrari 4:34
Right. And, and you um, yeah. But when you submitted slacker to Sundance, it got rejected right the first time.

Richard Linklater 4:41
Yeah. The first year 1990 number that Katie because we got Yeah, and it wasn't quite finished, you know, when I got it there, but I was still disappointed, but you know, came back the next year. In the meantime, I've had a very interesting year with it. You know, showed it in Berlin in the marketplace to four people.

Alex Ferrari 5:05
Stop right there. How did that How did that work out?

Katie Cokinos 5:09
That's a good festival. But when you

Richard Linklater 5:12
Oh, yeah,

Katie Cokinos 5:13
when you guys real breaking festival because it was we were standing outside watching all these people going in and we're like they're coming to see slacker like yes, it's sold out like here's,

Richard Linklater 5:26
we're in Seattle in summer of 1990. Right. So what does it look like? It looks like everybody in the film. Yeah, everybody in line looked like it was this perfect match. Yeah, you're preaching to the choir. I know. It was a first really great response that really was I had actually premiered it in Dallas, there was a thing called the USA Film Festival.

Alex Ferrari 5:51
Yeah.

Richard Linklater 5:52
And yeah, I got some really dismiss it. I remember waking up that morning to some really dismissive like, and this might have been a good short, but it's a bunch of awesome people not doing anything. You know, I read these to my first reviews ever, for something I worked so hard on it was just these total like poor reviews from Dallas. And then I think God, why even go to the screening? I was so like, oh, they're gonna hate it. I'm in Dallas, you know?

Katie Cokinos 6:19
It was Great,

Richard Linklater 6:20
but we did have a very good audience.

Katie Cokinos 6:23
They totally got it.

Richard Linklater 6:25
Yeah, so that was encouraging.

Katie Cokinos 6:27
But Dennis Hopper was there and it was a really fun festival. You're like that kit? Carson? Yeah.

Richard Linklater 6:36
Yeah, because meeting Sam are cough. Remember, they were featuring the great Spanner.

Katie Cokinos 6:42
terrible name. Mars needs women. Now that's a million dollar title. $30,000 movie?

Richard Linklater 6:50
Yeah he was like, kid. Yeah, I met it was just cool. All these you start meeting people. You're just so enthralled with meeting film history. sammarco Yeah, when he got to film here, well, what's your name? What's the title? a slacker. Oh, bad title. Bad title. You gotta have you like, how to stop a wild bikini. Now. That's a title. That's selling foreign. million dollar title $30,000 movie.

Alex Ferrari 7:19
And obviously, you've and obviously, you've been stuffing bikinis ever since in your career. And both of you guys ever since that's all you women.

Richard Linklater 7:29
Yeah, I remember watching all those movies on TV growing up. And you're meeting these guys behind it. He's like, we would have the poster made before we even did the movie just to see if it worked. If we could sell it. I go. There's a genius there studio should do that. You know, I've made enough movies where they go. We don't know how to market this is like, well, maybe you should. We should have done all that before. You know, if no one wants to see a movie called this that looks like this. And I mean, I'm glad I got to make it but you don't have yourself to blame. Do it. Sam arc cop did.

Katie Cokinos 8:00
Roger Corman. Yeah. Oh,

Alex Ferrari 8:02
I mean, he's the he's the king without question. Alright, so So who was? So for both of you? Who was the filmmaker? That was that catalyst that's that you said, Oh, I can make that because, you know, you can study Stanley Kubrick all day, and you can study, you could study the greats and the Masters. And we could all be depressed at 23 because we're not making Citizen Kane which is the the passage of the rites of passage, every filmmaker. Except so who was that one filmmaker, that you Rick and you Katie said like, you know what? They did it. I think I can make something.

Richard Linklater 8:34
Katie, why don't you jump in? Because we're probably on different timelines there as far as when we start thinking I can do that.

Katie Cokinos 8:43
Well. Okay, so growing up in the 70s and watching the Hollywood renaissance of cinema. I never thought I could do it. Because all I saw were guys names. And I would stay till the credits, just dying to see one. One female one Polly Platt, who was the production designer, one Elaine Mae, who was the screenwriter, you know, I'm never, I never thought I could do it. And it wasn't until college where my professors were turning me on to, you know, Agnes BARDA, Maya Darrin Shirley Clark. shawntel Aquaman. And so for me, it wasn't a budget thing. It was more of a I'm a woman. You know, and it looks like the boys club to me. You know, Howard hops john for john Houston. You know, and I, so, so do what I even have to say. would would that even be cinematic because I don't want to shoot Anybody, and I don't want to, you know, there's so many things I don't want. Don't want to do. It's like reading a book koski and going, Yeah, that's great. But, um, but I'm not an alcoholic, you know, or jack Kerouac going but I, you know, uh, you know, dude just says those things. So it took me a while, um, you know, but I do think I remember clearly checking I'm renting last night at the Alamo and taking it over to my sister's in Houston because I didn't even have a TV and watching it and thinking, wow, this was made for $30,000 because it was very well known Eagle got that film, from the National Endowment for the Arts grant. And it was all in one location. So that's when I started kind of thinking, Okay, you know, it's just First off, it's going to take some time to, to, to experience things that I even want to talk about, or even want to tell the story about. But then, you know, then then it you know, you just you get inspired, I'm in stages, I think, you know, so and then you see bad movies. I mean, Verner Hertzog is always telling, you know, don't see, you know,

Alex Ferrari 11:29
masterpieces.

Katie Cokinos 11:31
Yeah, don't see, you know, Chinatown.

Alex Ferrari 11:35
That's gonna depress you,

Richard Linklater 11:36
it's gonna depress you

Katie Cokinos 11:38
watch a movie. That's, that's, that's terrible. That's how you want to make to make movies. But anyway,

Richard Linklater 11:45
that kind of gives you confidence. At some point, when I say this. I just talked to a big class of grad students two days ago at University of Texas, via, you know, zoom, of course, but the thing we ended up talking about was confidence. You know, just how do you get the confidence to lead a group? How do you get the confidence to think you're worthy of a film? I mean, I didn't have that same restriction in a certain way that you had Katie, like, you don't see names that make you think you're wanted. It's just the way you would as a black or brown or Asian person. He's like, that's a white space. You know, right. I didn't, even though I'm a white male. I saw it as a white trash kid from East Texas. I saw it like, that's not open to people like me who come from where I come from, we're not gonna make a film. Why would they don't let us do anything? We're just stuck, but I didn't feel I also, the more I got into it, I thought, well, you know, you can work hard. And I don't know, I just I definitely felt outsider II but not as much as what you were describing, you know, I mean, I but I think as a white male, you, you definitely have no, there's some doors you can potentially get to that. You know, I don't know. Yeah. Yeah. I mean, both. It's closed off of arts always feels open. I mean, everyone feels that way.

Katie Cokinos 13:21
It's Yeah. Olympus. Are you kidding? me growing up in Beaumont, Texas, you know, you'd walk into the theater, sit down and watch, you know, reds. I mean, you just like, it's hard to process.

Richard Linklater 13:38
question though, Alex. To me. It was a slow formation of I went from feeling I was a writer to being a playwright. And then at age summer, when I was 20. I started watching movies seriously for the first time and very systematically. And I realized I was discovering like, oh, film, it's kind of the way my brain was working. And that was right that I remember that. Summer I watched return this to caucus seven, the john Sayles film, and it was there were these indie film, American indie films were happening. And I was watching a lot of foreign films. And it was a great time I was at these, you know, repertory theaters in Houston and college. You know, I was just seeing four films a day. So it started to dawn on me that Oh, yeah, you you know, maybe just by camera and you see enough indie films, but I'd studied it for several years and it's funny, I'll reference the same movie, Katie talked about last night, the Alamo by Eagle p&l which there's been a restoration of in the last few years you know, I showed that film in Paris recently and I showed it and public film around the world sometimes when they asked me to show some films from Texas. I'll show like tender mercies and last night Alamo to show like, some a variety of Texas films. But yeah, ego pinel got a $25,000 I think $30,000 NEA grant. He had made one feature before that I hadn't even seen at the time. But it was playing at the Houston Film Festival. I remember going to that screening and they showed it in 16 millimeter. And I was I was inspired just because it looked like a lot of other indie films I saw but he had done it in Houston, the town I happen to be working out of. It's just starting to feel closer.

Katie Cokinos 15:25
Yeah,

Richard Linklater 15:26
yes. But also like, oh, okay,

Katie Cokinos 15:28
At this point like closer.

Unknown Speaker 15:29
Yeah, cuz Yeah, we have Hollywood is a mythical Yeah. So far with the films from there. And they are the special movie star, hollywood people who make them and all we do is consume them, you know? So there's really two levels of falling in love with them. Cinema as a future filmmaker. There's films that just make you love cinema, and that is your Kubrick's and your you know, all those. It's like, Oh, my God, cinema is the greatest art form. Ever invent? You know, it's just like, it's everything. But it's intimidating in its essence. But don't you think kind of films that you see, and you go, Oh, that's a little closer to home. That's how my brain works. Maybe I could do that. Yeah, cuz

Alex Ferrari 16:15
you can't you can't watch 2001 and go, Oh, yeah. Yeah, I can do that. Like, that's not a conversation version of that. Yeah. Like it's hard. For Tarkovsky.

Katie Cokinos 16:26
It's very important, though. And this is, this is, um, it's important that we do have the gods sitting on Mount Olympus because it's something that you need to work towards. And I think, yeah, that's where the Film Society came in. So, so great. Well, I was interviewed recently from somebody from Texas Monthly asking me about the early days, the thumb society, or just working Film Society. And it just it hit me in this talk that, yeah, you're working on slacker. But you're also like, showing some of the greatest films ever made. And it's this nice, you know, um, what you want it where you're headed, where what you'd like to be, but but what you're dealing with, you know, with your own personal vision, your own, you know, what you want to do with cinema?

Alex Ferrari 17:27
Yes. I was talking to Katie OFF AIR a little while ago. And when I asked it kind of asked this question, she said that she hadn't seen anybody that, you know, no, no female names or anything like that. And for me, it was I'm a Latino filmmaker from Miami. So I didn't see any like, there was no Latino filmmakers. So for me, it was Robert, like he was the first one. Robert was the first one that I saw. And in 91, I was working at a video store in Fort Lauderdale, Florida, and mariachi showed up and I went to the theater See it? And I was just like, and it was right next to a picnic. It was right next to a poster of hardboiled. I'll never forget, a hard boy, john woo with the with the baby and the shock, and I'm like, What is that? So that was a double feature that day. That was a fantastic feature. But it was the first time that I saw someone that was and that he came up with this book. And I studied all that kind of stuff. But it was the first time I was inspired to like, you know what? And I'm not I'm not, by the way by any stretch, alone, and that he inspired multiple filmmakers. But for me, specifically, as a Latino filmmaker, it was someone that really, really drew me I think we all need that we all need to see ourselves. Yeah, do it at that level. Because, you know, you can look at you know, there's a lot of Latino filmmakers out there, maybe who look at Guillermo del Toro. And they're like, Oh, that's great. But he's at a, at a whole other level. It's nice to see someone be able to make something like, Oh, I just need 30,000 bucks, and maybe I can make something.

Katie Cokinos 18:55
yeah.

Richard Linklater 18:56
Yeah. Well, it's inspiring on a couple levels. I mean, it's interesting with Robert, you know, he was like, a year or so too, after me, even though he's, he's younger. And I met him around that time, but really, with Robert all it's that last name, Rodriguez Roberts, a kid from San Antonio. He didn't really speak Spanish when he made that film, like so many of that generation. He picked it up, you know, but it's just like, yeah, anyone can do this. And then you see those female names. It's like, and then the black filmmaker, the Gordon Parks, you know, we all just, it's so funny. It's like politics. You know, just we were all look, there's identity and identification. And yeah,

Katie Cokinos 19:33
And yeah identification

Richard Linklater 19:35
feel open. I think that's what's so exciting about the world right now is tumultuous as it is. And I think barriers are really down for everybody. I mean, they're they've either come down or they're coming down. I don't think anybody feels that they're technically not. Well, it's still culturally they know it's difficult, but I just think it's an exciting time. When I don't know, I just think the access, is there. The I don't know. I think it's,

Alex Ferrari 20:04
I think

Katie Cokinos 20:06
I love the Cocteau quote, about film, he says it will only become an art form when it's as readily available as a piece of paper and a pen. You know, when people can you know, and, and, and on another level, which he didn't also speak, but was that the representation is there to that you feel like what my story is? Yeah. Telling and, and it's, you know, and I can do this I think it's only it's, it's, it's gonna Yeah, I think it's really exciting. I think you're right.

Richard Linklater 20:42
It's finally come about it was always a theoretical, you know, Francis koplow there's that little girl in Cincinnati is going to make a film. Well, exactly when he first started saying that's like how No one's going to give her 30 camera. But that thing from decades ago really has happened. You know, there's no barriers,

Katie Cokinos 21:01
but he also said it was the last vestiges of dictatorship. Don't making

Alex Ferrari 21:09
it interesting.

Katie Cokinos 21:12
He said that he said that while making the Apocalypse Now.

Alex Ferrari 21:15
He wasn't in a good headspace at that point. He wasn't in a real good headspace and Apocalypse Now.

Richard Linklater 21:20
Yeah, I hope.

Katie Cokinos 21:22
I don't have a problem with that. That was not a comment.

Richard Linklater 21:26
I just wish in the political sense with the rise of authoritarian thinking everywhere. If it was the last vestiges, I would sign up right now. about it. I'm worried about that spilling outside the arts. only accept? Exactly. Yes. Society not so much.

Alex Ferrari 21:44
Yeah. So um, so you both have made films of coming of age and of youth and, and youth kind of going, just kind of analyzing youth and also not only youth, but specifically with, with you, Rick, that you know, obviously over the passage of time, but I really want to kind of focus on youth because there are a lot of young filmmakers listening to this. And I've got some gray in my hair. Right here my beard. So I've been around the block a little bit, you guys have been as well. There's something that you could only see when you look back at your youth. Why is it and I'd love to hear your perspective. This. Why is it that youth always assumes that the world is there for them? That it is everything is owed to them? And it should have gotten here yesterday? Like, because I remember I remember what I was gumming up like I'm like why am I not in Hollywood already? Like I Why haven't they given me $20 million already? Why is that happening?

Katie Cokinos 22:39
Well, frontal lobe isn't fully formed in their 2425, is that

Alex Ferrari 22:49
that's just science.

Richard Linklater 22:52
Yeah, I tell these film class, you know, that I speak to I said, it's gonna take twice because you know, the world doesn't really reward your passion in the way that you put it out there. It's on its own time schedule, all you can do is try to outwork it, you know, but yeah, it's not, it's going to take twice as long. It's like building a house or something, it's going to take twice as long and cost twice as much. I said, it's gonna, it's gonna require more of you than you think you even have to give. But that's not a bad thing. You know, it's kind of like a long term relationship or something, you know, it's gonna, yeah, there's gonna be a lot of effort you're gonna put in you're not thinking about right now.

Katie Cokinos 23:35
So Alex, are you talking about the characters we created in boyhood, and I dream too much? Are you talking about

Alex Ferrari 23:43
youth general youth in general? Like because you guys have you guys have obviously studied and have delved in those kinds of characters a lot and explored youth and what it means to be young and, and the naivete of being young. And by the way, I wish I had some of my Navy tape back, because you become very jaded as you get older about because you just been around so you just know things. But really great art is done by I mean, slacker. El Mariachi clerks, mean a bunch of you know, young filmmakers who just did she's got to have it like they just went out and did it. Not thinking about how you're going to sell it, where you're going to get your money back. Who's how is this going to, you know, build my career. There's none of that thought. So there is some power in youth. But it's, it's hard to it's like a wild stallion. It's hard to kind of.

Richard Linklater 24:34
It's so interesting to be in the throes of that too. You're a little crazy. I remember the era that I was doing slacker. I mean, my God. I think I was technically crazy in a way you know, you have to be obsessive crazy. you're risking everything. And you're you're kind of at this pitch of and there's there's no guarantees. You're you're risking everything but you're so compelled to Do it and that's what the the arts, it should be doing scary things that you're just compelled to do. And without any thought of what the results will pay,

Katie Cokinos 25:11
you have, you have to bring yourself to the point where you cannot not write out a story. I mean, if going out to the lake and hanging out at the lake or going to the beach sounds so much nicer than sitting home alone and in your room, you know, cultivating and picking at your psyche and trying to create characters in a certain story. I mean, it, it has to be almost, it has to be almost not to sound hyperbolic or hyperbole. You know, it has to be as you breathe, I mean, it's got to be Air, Water shelter, and you must get this story out, or else on a certain level, it just doesn't really make any sense. And having said that, I also recommend short films. Do as many short films as you can, you know, just I, you know, I did? I did. I was inspired by music, I would just create little narratives to songs I did, you know, 32nd films, I did three minute films. I mean, my 10 minute film was like, I was making Berlin Alexander plot.

Alex Ferrari 26:36
Like, yeah,

Katie Cokinos 26:37
yeah, tell us for 10 minutes. And, you know, I just I think it really has to be something, it's got to be steps, I'm very much into steps, you know, you don't skip things, you you value where you're at, and you have to be okay with that, you know, you might go see, you know, so and so's biggest film that just came out. But when you come home, you got to bring it back down to what is it you want to say in the medium of film? And how to how to say it, you know, and I do. I do think short films for me, were always extremely liberating. We showed them in Austin. I mean, raheel had her Short Film Festival, and I would walk out there going, Oh my gosh, you know, I mean, with every, um, you know, Bob Fauci film or, or, you know, Kubrick film, there was a Stan brakhage film that made me feel just as happy because it was an artist, figuring it out, just figuring it out, you know, and just creating your own vision. But,

Alex Ferrari 27:47
but isn't that like the greatest kind of films when you're actually watching a film where you see the artist, figuring it out, like literally, as you're doing it? Like, they didn't really know what they were doing here. They're just kind of like, oh, here, they went over here. And that was, and it's not only with film you could do it with with writing with art and any kind of art in general,

Katie Cokinos 28:05
just figuring it out. I mean, I felt like all of them vendors, early films, he was figuring it out. And they're so beautiful and so spiritual. I mean, I go back to Allison the city kings of the road. I mean, you just, I don't know, that is the nature of cinema. You know, it's a feeling thing. It's not a thing.

Richard Linklater 28:30
For me that feeling to it's a question that the films are asking questions. Yes, they're seeking answers, but they don't have an answer. The absolute goal in making the film is the process of the question that they're trying to answer. It's not like, Okay, I'm gonna make this whole film to deliver you this answer. I already have their quests, you know, their visual quests, and you can feel that, you know, and I, I feel sorry for when that artist suddenly has answers, right? Things start to change a little didacticism and I hope that's not just with age, or, but that is kind of the great thing about youth because you're just talking about youth and cinema. Youth, by definition doesn't really have answers. It's being formed. And that's why I've come back to that over and over again. I mean, here recently, I've made some middle definitely some middle age films, you know, about that stage of life. But I think youth is always very unknown, evocative. We were all young ones. You know, we're all still attached to that young, unformed person who's just figuring out the world, you know, so I've done that a lot of just people searching for their own identities or, you know, figuring out how the world works, you know, that's kind of a, that's kind of a constant, you know,

Alex Ferrari 29:59
well Good,

Katie Cokinos 30:01
I'm sorry, no good. Well, I was just, you know, a quote that really literally hung above my computer while I was writing I dream too much was, you know, when you're at sea stay far from land, you know? Because, like you said, you know, when you're, you're young, it, you have all the, all these questions and, and, you know, and and looking back on this time where Dora is 20 years old graduating college, one life is over and another hasn't formed. I really was trying to do like, a love letter to that time saying, Just don't rush into anything, don't want to know everything just be in that ditch, be it be lost. as uncomfortable as it is. There really is so, so much there, you know, and I I'm really sad when I see kids you know, want want everything to be fixed. And done. You know, the minute they graduate, and they're done. They've got their job. They're all you know. Oh my god, you're just headed for a midlife crisis, you know?

Alex Ferrari 31:19
at 22 at 22 you're gonna have a midlife crisis.

Richard Linklater 31:23
yeah. You see it though all the time. At that age. We all were we just talking about we're all in patient. We think we want tangible Yang's world that because we're passionate about it should be giving us this and yeah, then know what you don't know. You know, I just try to encourage young people I said, it's all about the process. I mean, your whole 20s is going to be just build that foundation under you, you know, read every watch everything and work hard. And you know, but

Katie Cokinos 31:51
both of our characters, I think it's interesting, your character and boyhood and my character, and I drink too much, essentially both turned to the arts. I mean, we're left with him in college with a camera, and Dora is just got up and read a poem. Yeah, he wrote him. And to both of us it was the arts. What created this inner freedom? Yes, is extremely valuable. And I just, I, I, I really can't emphasize it. Yes,

Richard Linklater 32:25
you can make that leap with that I made that I think even as a teenager, I said, Well, I just really wanted my life to be full of literature, and music. And it wasn't even movies yet. It's just the arts thinking, what expression? So once you kind of jump on that path, everything else is just a practical consideration, like, how do I pay my rent? How do I raise money to make a movie that I've picked an expensive medium, I wish I could just write a novel, I could afford that. Or paint, even painting that requires supplies. And you know, that can be expensive to canvases. It feels it when you don't have anything.

Katie Cokinos 33:01
You know, the tension? Yeah, tension, you have to have that tension. And that's what

Richard Linklater 33:11
I've been talking about. lately. I've been talking to Ted class and young people I said, film really is and I made a short film. Katie, did you?

Alex Ferrari 33:20
Yeah, I saw it. I just saw it

Richard Linklater 33:23
Pompidou the 20 Minute.

Alex Ferrari 33:25
Yeah, yeah.

Richard Linklater 33:26
The one with that with the therapist.

Alex Ferrari 33:28
Yeah, I saw I just saw, I just

Richard Linklater 33:31
you saw it.

Alex Ferrari 33:32
I saw it. I watched it. It's amazing. It was I was just sitting there going. This is this is awesome. And I could just tell you here just kind of like it at least the way from what I saw. It's like another day at the office is calling another day at the office or something like it's got Yeah, any the other day the office and watching it. And first of all that conversation with the development execs or that whatever that I'm just sitting there going steaks, you got to lean into. All that stuff was great. But when you went in with the therapist and started talking to the therapist, I truly felt that you were working stuff out like that, at least from my point of view.

Richard Linklater 34:06
It was so interesting at this point in my life, like seriously, that film is like the most personal thing. Imagine what, Katie, I'll give you the assignment, like in the spring of the year before I had, oh, the Pompidou had gotten in touch with me and said, Oh, next Thanksgiving. Yeah. Well, I looked at the calendar. They said, Oh, we want to do a retrospective, a complete retrospective, all your films and everything, but we want to fly you out. I said, would you bring my family over? And I asked him, Well, I have twin daughters to go to Paris next Thanksgiving. They're like, yeah.

Alex Ferrari 34:39
You said that in a short. You said that in the show.

Richard Linklater 34:42
I know. That's what I'm getting. I made a choice in February or no, it was even earlier. It's like it's so far in the future. It'll be a little family vacation to Paris. Okay, I'll do it. Sure. That's kind of how you make your decisions at a certain point in life. And what They said, Oh, when he director does this, you have to make a short about where you are, where you are right now. And I saw some others. And they all did like little documentaries. So I put it off. It's like that term paper, I put it off, put it off, put it off. And then at the last minute, it's like, over that summer, I said, Well, I got to do, I started thinking about it. And I didn't do it. I actually wrote it. I wrote a script about where I really was at that moment, which was kind of in development hell on one project, and, you know, with feedback, that was annoying, my transcendentalist thing and then a Yeah, visit because I had kind of been diagnosed informally for at for ADHD, which once I really got into that it explained a lot of my own explain me to myself to some degree, right. You know, I think filmmaking really is like, being a director is kind of the, it's the territory for like, Okay, let's go on the spectrum, ADHD, Asperger's full blown OCD. You do well, those you can hang out in film, because it's that

Katie Cokinos 36:13
I have ADHD. I you, you are able to sit and focus, like I've ever met.

Richard Linklater 36:24
That's one of the ADHD things is an inch deep. But absolute focus on a very limited amount of things. Like,

Katie Cokinos 36:36
okay, yeah,

Richard Linklater 36:37
that's what I found out. Like I was, I was a really mediocre student, because my brain wasn't couldn't process. It was thinking so.

Katie Cokinos 36:45
Yeah.

Richard Linklater 36:46
But I did have my one gift. And that's what came out in his therapy session. So well, you know, pick a task. And so I really just wrote it like a short. So I'm actually I'm an actor. Yeah, a movie. It's all scripted. But it looks like kind of a documentary.

Alex Ferrari 37:02
But what I love about it, but what I love about it, you bought it love about is when you're talking to the studio execs. You're like feeding horses and doing stuff on the farm and you have your like your earbuds on. And I'm just like, that's just so brilliant. It's like the one line. I think it was just the one line you said that just it just rang so true. One line that you said that they said to like, Well, you know, if that thing is not in there, I think it was something like if that lines not in there if that part is not in there. Why? Why no one's gonna miss it not.

Richard Linklater 37:35
We wouldn't miss it.

Alex Ferrari 37:36
Yeah. And then you said, Well, we didn't make the movie. No one would miss it either. Which was just the best. Never

Katie Cokinos 37:42
It was like, Yes. Great.

Alex Ferrari 37:44
I'm so happy like that in the next meeting I have with studio. That's amazing.

Richard Linklater 37:53
I've been sitting on that line for a while. Where did you see that? Did you go on the

Alex Ferrari 37:57
Pompidou website? No, it's on YouTube.

Richard Linklater 37:59
It's on YouTube. okk. You can watch it. I said.

Katie Cokinos 38:04
I'm so excited. Oh, I

Alex Ferrari 38:05
have so much fun. Short,

Richard Linklater 38:07
I felt great. Because, you know, before I made a couple features, I made about 20 shorts. For when my first short got over. I made a 15 Minute. It was like a 17 minute epic. I was like, Oh my god, it took me six months. It was like, Oh, yeah, so yeah, it's a little bit sad. Cuz you're like your head's in the clouds with the greatest films ever made. But you do. Yeah. filmmaking absolutely necessitate you pull your head out of the clouds and out of your own head focus on your the reality in front of you. Like, okay, here's who I am. Here's what I got. How do I work from here? You know, that's all you can do. And people who can't do it are the ones whose brains are just too far too far ahead of themselves and not accepting and also accepting. It's a real craft, it takes a long time to kind of get you can have these flashes of you know, it just takes a long time for your skills to catch up with your ideas. Put it like that. Oh, that's

Alex Ferrari 39:11
that is. I could not have put it more perfectly. Yeah. Because when I when I walked onto onto into film school, I went to a film school in Orlando. And I walked onto a set and I had like, shots and things laid out because I had been studying Scorsese and Kubrick and I had these all these like, no cut takes and everything. I had no idea how to do any of this. None. None. What did you just know I didn't even understand it. But my ideas were so even to this day. I have ideas that cost lots and lots of money. I have a little bit better understanding of how to do it. But you really, when you're young, you just your ideas are so far ahead of your skill set. It's pretty fascinating.

Richard Linklater 39:52
Yeah, bring it bring it back to reality. That's, that's always the challenge. But you know, I admire the guys who you know can create this unreality and get it, you know, the Kubrick's or the the

Katie Cokinos 40:05
yeah to have he never made Napoleon

Richard Linklater 40:09
no, he sure didnt

Alex Ferrari 40:12
make the polling he didn't make. What is it the? The papers?

Richard Linklater 40:16
Yeah, so many people it's the frustrating thing. Remember Antonioni wrote that book, toward the, in the last, I guess, 15 years of his long life. It was just, he was called bowling alley on the Tiber. And it was all the films, he's never gonna make just like a page or these ideas. And, you know, I have a, I have a book of those myself, but it's important to probably not make every film that crosses your mind. But it's great. If the film that crossed your mind is still in your mind 10 years later, 20 years later, maybe you should pursue that.

Katie Cokinos 40:50
Well, that is, that is a good point. I mean, I do. I do give certain ideas a test of time. And still, if it's still kind of nine, then then you got to kind of start putting it down on paper and, you know, bringing it down

Richard Linklater 41:07
into but that's because there's different kinds of filmmakers, though. Yeah, someone like we mentioned Kubrick numerous times. He didn't do that. He, he was looking for a great narrative out in the world as he self, it's a different skill set to create a great character out of scratch, you know, yeah, a great story he talked about a great cinematic story is like a pop song. It's a really rare thing, and you only write or do like a pop hit. You know, it's really hard. So he was looking for that, that narrative that he probably own his own blank slate, not his skillset. That's not the his brain works. Yes, it thinks stories, that doesn't mean you're not a great, you know, so there's a kind of filmmaker who's working super close to home in a personal way, characters coming out of their own lives. A lot of people don't do that. They're, they're really in the form. Kubrick wanted to make a science fiction movie that didn't suck. You know about space drive. That's where he started. He started with genre and the form and he just knew he had something in him. So and that's, that's really valid. You know, so many great filmmakers work that direction. I think the indie world, by nature, we all work the other direction.

Katie Cokinos 42:27
You work more like Fassbender were FOSS bender wanted to make sure that he actually what he experienced actually did, he actually did experience the emotion. So then he would, you know, create from there.

Alex Ferrari 42:47
Now I wanted to I wanted to touch something about both of your films. You're from I drink too much and kind of a bunch of your films. The in your filmography Richard, I mean, Rick, the spiritual, the spiritual aspect of your projects, and your characters and the journeys that they make the spiritual, philosophical tube, I mean, obviously, the first scene and slacker with you spouting off philosophy, you pretty much set the tone for your career in so many ways, but the spiritual aspect of things. I love to see it because I see and this is just my interpretation of the art. I see it in both in both your work a spiritual undertone in it, is that something that you are placing in it purposefully or you kind of organically it just comes out of the characters, because there's definitely something there and majority of of your work, Rick and as well as yours, Katie

Richard Linklater 43:46
I was always kind of obsessed, or naturally I fell in with the what Schrader calls the transcendental, you know, style and film, The ozuna is a sawn dryer, and Mizoguchi you know, you Bergman tarkowski, you know, the people who had these kind of spiritual concerns, and he see it in in his, it's in a lot, you know, it shows up in American cinema. Plenty too. It's just usually, you know, it's around the edges of narratives. Often it's not the sole subject. But yeah, I think it just kind of, if you think film is kind of a spiritual art, on some level, it sounds kind of pretentious, but I don't know when you're talking about life and representing. I don't know the world and I think that's there, but I don't, I never had anything I really wanted to say. In that on that front. I really don't I don't have any practice or any thing. I think it's just what's on the mind of young people and how they communicate and what they're going through. Or maybe there's some magical thinking sometimes that, particularly at certain points in your life, you know, I feel I felt myself change, you know, like, I go back even 20 years, I wouldn't be making waking life today probably because I just think differently about certain things. I'm more skeptical. I'm more science based, I kind of had these ideas, or I think I used to be a little more into just the pure aesthetic of ideas, whether I mean, you see it a lot in slacker, the conspiracy thinking the, the kind of, I'm just kind of magical ideas, not that they're that necessarily, but just just alternative ways of thinking, let's say, that really just did me a lot. You know, I felt that that was very real in the world would fade was a certain kind of buzz of the world I was experiencing. And you could say it's kind of schizophrenic. It's kind of crazy. But I thought, well, that's the world. That's what I'm feeling. But I was a certain age. And I don't know, you kind of see it play out in the public arena, like, say, conspiracy, for instance. And that's taken on a real malevolent, I think super damaging where it was kind of fun in the 80s to talk about, oh, some of this stuff. I don't know, I just think when it's kind of the ideology now of a large percentage of our population. What I want now is like, well, I want verify, I want like us to be on the same page, I want there to be like, actual deeper thinking and factual, you know, but I don't think that affects the film so much, but it's just, I don't know, certain flights of fancy maybe not so much. Got it? How about you, Katie?

Katie Cokinos 46:46
Well, I think it um, I think it's sort of circles back to what we were talking about, about the question, you know, the filmmakers who are seeking questions, and to me that that's spiritual, you know, and, and Rick, you are very, you know, Tolstoy and Dostoevsky and conditon Hamsun, you know, these were all writers that were very much alive to you and inspired you and they certainly, you know, come from a very spiritual place. And, you know, I, I, you know, I think of a film like you said, tender mercies, where there is, you know, Horton Foote was going after something, something else, but as per song says, keep the important stuff hidden. Yeah. And I, and I wonder, again, I wonder, you know, through that tension of, of telling us a story, but, but trying to connect it to something greater and something that, that we could all participate in, does sort of make it something a little bit more spiritual, you know, I mean, I,

Alex Ferrari 48:11
I mean, to me like to me boyhood like, it's a commentary on the human condition. I mean, there's no question and about the journey of dismissal this this boy going through life and also not only the parents as as you get older you like, I watched it when it first came out. And then now as as a father of older children, you just are like, Oh, I Whoo, I feel a different and that's what good are does it changes with you as you get older? Um, but there is, I mean, I guess, I guess anytime you're dealing with the human condition, there's, in many ways you touch you touch the spiritual in some, some way, some way somewhere, some way or another without being like, I'm not talking about religion or anything. Like I'm just talking about just the human condition.

Richard Linklater 48:56
I know I think we're all looking for connection that is what's makes cinema such a powerful medium, because you can really, it the spirit kind of permeates the images sometimes it does. If you're not too direct about it, you just you lay it out there and let we're all feeling Yeah, wanting to connect, you know, in a film like boyhood. I was kind of amazed. But on the other hand, I wasn't it's sort of what I was going for, but the way people did connect to it even all those years, I was thinking like, Am I not going I'm not going very big here. I'm making it about this minutia of life. Right not i'm not even doing the first kiss. I'm making it the little things I remember and just the smallest things, but I had a I had a great belief in the cumulative power of of that of time and what that would maybe just feel like as a human to experience watching it, you know, like to see life. Just move like that. That's what I thought. would be interesting. I didn't want to weigh it down with a lot of heaviness. I mean, it's plenty heavy, it's got a lot of detail that runs the gamut. But I just thought the the physical process, I did kind of think it would be this kind of moving thing. So it was amazing to me to get the feedback from people saying what they liked about it. And it was unique to me, it was very similar every time it's like, oh, my parents divorce or, you know, my kid went off to college, or I just went off to college, or, you know, it was always some detail from the film triggered so much from their own life. So I got to hear so many people's life stories, or, you know, what they connected, and I said, Oh, that's really beautiful, that people are just connecting with some aspect. But every film, you go for that the thing is with boy, there was an overabundance of it, because that's all there. I got back an overabundance. But I like a film, if I can just, if there's a couple of scenes that, take it to that level, that you just get a rush of feelings, you think maybe the whole movie moved up, was for that one moment, right now, look on someone's face, or just the contemplation of something. But it's gonna be different for you know, you just got to leave some room for it. But it's really just how you got to give the you got to give the power to the medium we're in it, you have to acknowledge the power of cinema and work with that you don't have to it carries so much itself, you have to work with,

Alex Ferrari 51:39
I think, and then also, Katie, in your film, I drink too much, the grandma character, and in so many characters in your films as well, Rick, I find that, you know, human beings as we are, we constantly are carrying our past with us. And it completely determines our future. We're unique as an animal species on this planet. We're the only ones that do that. I mean, there's not many dogs who are carrying around their past and, and really affecting their future so much. Why do you think we do that to our detriment? Like it is, we know consciously, it's hurting us. But yet we still kind of thrive in it. And I know a lot of characters in your, in your films do that? Because that's the human condition. I just love to hear your take on that. Well,

Unknown Speaker 52:22
I mean, it's funny, having just watched the Ken Burns Ernest Hemingway series that was gone. It reminded me how it Veera, I was really I created her in honor of, you know, Hadley, Hemingway, or Martha Gell. Horne, you know, one of the, you know, married to the great journalist, and she gets cast aside for a younger woman and they take their death and, um, you know, I completely forgot about that and how Veera holds on to it, it becomes like, her her reason of being and Dora kind of lands lands into this into this world, and they both figure it out. But, um, so you're asking, why, why

Alex Ferrari 53:15
we do it, why we do it as a as a hold on to things Yeah.

Katie Cokinos 53:21
Just sacred. Feel it takes you out of the ordinary,

Alex Ferrari 53:27
you know, but to our detriment, not like hold on to the past, like the good stuff. But like, we have things that like we hold on to that constantly are hurting us and hurting our forward motion, completely. I've done that in my life when an incident happens, and and you just hang on to it, and it stops you from going anywhere. Why?

Katie Cokinos 53:43
well I think you create a narrative or watching it with you, you have a trauma, then you form a narrative around it. And then, you know, you create, to live up to that narrative. That's who you are. And you create it until you, you know, sit down and write a script about it.

Richard Linklater 54:05
You know, it seems like we're in some therapy session. But yeah, that narrative is are you the hero overcoming great odds? Right? Think through all the muck that's been thrown at you? Are you the victim, who's held back by these traumatic, you know, it's like, you can, you know, we do have to some degree, you know, how we, where we put it, you know, in our compartments, you know, you can hide it away completely. You can deal with it, you can you know, my sister said watching boyhood is like, Oh, we went to therapy, you made a movie. Or your upbringing. It's like, Yeah, I was allergic thing to therapy. But I wanted to deal with some of this somehow. So again, the art solves all problems. It is there, but that's why

Yeah, what about religion? I said, you know, all the great things that are in the great holy books I said, you know, all that exists in the arts and science. You know, if you really focus on Arts and Science, all the questions, are there, so many answers are there and all the beautiful mystical feelings? Are there everything, it's been expressed throughout time, you know, there's, it's so much there, you know, if religion is not doing it for you, and you have this other thing, it's really tangible. So I just, I really do believe in the art as a sort of church, as it will provide all meaning. Yeah, myth and whatever you, whatever you're questing for, you know, it's, it's all there, you know, well, even person

Katie Cokinos 55:48
quotes, the liturgy, in his notes on cinematography. I mean, you know, the Greek Orthodox, and the liturgy on Sunday was supposed to do what art does. I mean, you get the whole operatic vision in front of you for an hour and a half. You're supposed to, you're supposed to walk out going, huh, I feel so much better. But now I think art is now you know, that taking over that.

Alex Ferrari 56:21
Oh, oh, no, he did. And he just busted it out. Not.

Katie Cokinos 56:25
Did you get a first edition?

Alex Ferrari 56:28
sign? You see, all right. Now you're just now you're just bragging. Now you're just bragging. Okay, look at that little person. Let her let her

Richard Linklater 56:45
gift. It was a gift someone gave him.

Katie Cokinos 56:48
That's awesome. That's

Richard Linklater 56:52
I had it right here on my shelf. I thought,

Katie Cokinos 56:54
thank Robert,

Alex Ferrari 56:55
that's amazing. That's I'll have to bust out my George Lucas autograph on my Akira Kurosawa as well. So

Katie Cokinos 57:04
the Anderson, he autographed by john Ford, the john Ford book he wrote,

Alex Ferrari 57:09
that's amazing. I don't know where it is the one thing one thing you said Wednesday

Richard Linklater 57:17
I'm sorry? No, I think of Lindsey quite a bit and I carried the torch for him Lindsay Anderson. You know my daughters have recently become very cinema literate just finally this lat the pandemic put us together in a theater once a day to watch a movie and there What are we watching tonight before I thought I lost them to you know YouTube ever all the other things that kids are distracted by but yeah, they finally kind of got cinema. And we watched so many movies but their favorite film and these are kids that just turned 16 was if and then the whole Mick Travis trilogy, going back and revisiting those was really profound, truly radical beautiful movies. I just admire him so much and we were lucky to have hung out with him.

Katie Cokinos 58:04
Yeah, this sporting life is not be shown enough. We watched that

Richard Linklater 58:09
and did you see Malcolm McDowell? No apologies his documentary about Malcolm McDowell did this one man show. It's just him on stage with slides and images. And it's really all about Lindsay his relation with Lindsay and his own career, but it's beautiful. You can get it on VUDU can rent it on VUDU just no apologies. Okay, Lynn, everyone dals tribute to Lindsay Anderson. It's It's beautiful. It's a beautiful light from to a mentor and a great artist from a guy whose life he affected profoundly, who loved him dearly and kind of saw the contradictions and frustrations Lindsay went through, personally, professionally, you know, it's great. It's a great portrait.

Alex Ferrari 58:57
That's wonderful. One thing that you said earlier, Rick, you said that it's going to take twice as long and you're going to work twice as hard than you think. Which is great, by the way. Great, great quote. Can you just just dig a little deeper into the patient's

Richard Linklater 59:14
and you and you're gonna there's one more thing if it was meant to be you're gonna love every minute of it, you know? Yeah,

Alex Ferrari 59:21
that's a good that Oh my God, that's amazing. That's a great addition to that quote,

Richard Linklater 59:25
because you're you're doing what you love in this life. You're serving your cinematic you know, destiny I I look back at those years where I would just take the windows of black in my windows and edit around the clock for days and days just to finish that short that no one was ever gonna see. But I was like, what was driving me? Why was I wasn't a good boyfriend. I wasn't a good I didn't go do anything. People would ask me out for dinner. I'd like no, I'm there's a film I'm watching at 730 and then I'm that I just didn't have time. I was so obsessed and on a track, you know that and I look back at those are kind of like the greatest years ever because I was just, it was some pure about just doing exactly what you wanted to do with your time. And when it when you're fully dedicated to something like cinema, which is so multifaceted for me that meant, you know, starting a film society, it was booking films, but it was watching films it was seeing every film was editing, was writing film, you know, you can really dedicate your life to this, if you see it just especially outside just your own thing. You know, it's a bigger, cinemas much bigger than all of us, you know. So there's a lot to contribute to, oh, it really can be a life to call ever it gives you, whatever it gives you back. You know? Like, what you what you put in, you know, it's kind of like sports. You know, you get back what you put in? And

Katie Cokinos 1:01:01
I don't know, I think cinema is so heartbreaking. Oh, yeah. That incredibly heartbreaking.

Richard Linklater 1:01:09
but So is sports. Like,

Katie Cokinos 1:01:13
yeah,

Richard Linklater 1:01:14
you know, it's like I was just saying things that the athlete or the artist devotes their life to I think they're, by definition heartbreaking. No. I mean, you talk to these people who have successful, you would look at and go, Oh, that's a successful career. And you get a little closer. And there's a lot of heartbreak there. Well, yeah. What's the point of this? How you categorize it? You know,

Alex Ferrari 1:01:37
what I mean? It's what both of you, I'm sure, I mean, I know, Rick, you you've gone, you've obviously had some highs, but you've also had lows. And even to this day, you're still hustling to get your movies made. And that's the thing that filmmakers and young filmmakers think that like, Oh, it's Rick Linklater, he's, he's this and that. And as I talked to more and more filmmakers that are accomplished filmmakers. I've just completely understand that like, No, man, I still them hustling for the money. I'm still trying to get my projects made. Like it's not like they just oh, well, you want you got nominated for an Oscar. Well, here's how many how many $20 million checks do you want? Like, it doesn't work that way.

Richard Linklater 1:02:17
Really? It's amazing. Yeah. people when they think like, Oh, you have trouble. I was like, Well, I'm having trouble getting this particular thing. Maybe, maybe, maybe it's, I don't know, not fitting into the marketplace. But yeah, it's it's, there's no easy path. Although I do think certain friends of mine are certain people I know. They seem. I think they're pretty made, you know, they get to do whatever they want. But I look at him and go well, they kind of earn that, you know, in a way I haven't. So I'm like, Okay, I'm not complaining. You know, you're on the roster. But yeah,

Alex Ferrari 1:02:56
look, look Scorsese, Scorsese still having trouble. I mean, Spielberg couldn't even get Lincoln financed. I mean, they still there is moments that, you know, they say, Oh, well,

Richard Linklater 1:03:06
he got it financed eventually, it's there. So fronted by the the initial fear that the world the world gives you. Like, didn't I remember when he took Schindler's List into universal? I guess it was, and the head of the studio, can't we just make a donation to some Holocaust thing. And that's the kind of thing Spielberg someone like Spielberg, you don't forget that. And that didn't mean it didn't happen. But it's that that initial the world gives you no matter what you say, it gives you a little stiff arm back,

Katie Cokinos 1:03:39
it would just

Richard Linklater 1:03:40
it meant or it's something but you know, you're not supposed to feel sorry for those people. You're not supposed to know. The world doesn't necessarily want to give you everything you want. You know,

Katie Cokinos 1:03:53
we'll leave even between Slacker coming out in 91 which I think this is 2021 Isn't this an anniversary? Is it 30?

Alex Ferrari 1:04:04
Yeah,

Richard Linklater 1:04:05
we're in but our Austin premier 30 year and our national will be Yeah, no. Yeah. Are this coming summer between

Katie Cokinos 1:04:16
between slacker. And then with my first film portrait of a girl is a young cat, which came out in 2000. I was I was hearing from independent, you know, distributors, and festivals, you know, will do you have any names attached to it? So this internet became indie would you know that it became commodified where you needed, you know, names to get it out there. So it's just this constant like flux of, you know, what can we sell, what can we sell?

Richard Linklater 1:04:54
That is the, the kind of the, the shadow side of what we were Kind of rhapsodizing about the Sundance era. Yeah, Andy is Renaissance. What went with that is commercial expectations. And this amped up industry, you know, minor league system with names attached for no money. Yeah. So, there there has always been that, you know, that there, there's kind of an inflation that ran through it all that kind of, you know, you could say, like, Miramax sort of ruined Miramax, and then like Fox Searchlight when they kind of landed on these formulas, and this is just pure business. But, you know, it was really kind of insidious. It's like how they made money. And they worked a formula. They would overspend. They over advertise overtake build up grosses. And then take their cut and then have it all stopped right at the point they're supposed to pay the filmmakers that you know, writing the point it was gonna achieve. They were taking their fee off the top. So I was like, wow, what, what did what a kind of business he awful formula that started working and then it wasn't, it wasn't enough to you know, slacker they gave us 100,000 advance it made 1.3 million at the box office. It was seen as successful. They made some money. It just it that was okay. It was in the sports term that you they were hitting singles and doubles. That's okay. But it became a much bigger thing. And everyone started sort of playing that game. So you know, you just got to deal with inflationary

Alex Ferrari 1:06:46
relation Eric tations. You know, and slacker, if slacker comes out today. It's it's drowned out do agree.

Richard Linklater 1:06:55
You know, part of me says, yes, you know, wouldn't get into the narrative competition at Sundance, it would definitely be a midnight or, or at best, you know, you think that But then I also go, Well, there's still room for that film that is so weirdly different. So find a path. So part of me the optimist in me has to believe that, you know, it would find a way. The way it did, then, you know, it was just a different film. It didn't have a story. There was so much it wasn't. But what what, but even it's a product of its time to you know, it's very much. I mean, in a way it spoke to a moment in time. Yeah, the agenda was cinematic. But it kind of not that it was a design of the film, but like anything that just kind of catches a zite guys through your pop culture way. That's just justice. And I think that's just been it's that's kind of the the upside of naive youth, like you don't know it. Right. You're, you're, you're surfing on some waves that are in the culture, that are youthful and different. And you know, so that's what music does. So well.

Alex Ferrari 1:08:20
Now, you guys worked on a project together, I dream too much, which was directed and written by by Katie. So Katie, can you tell us a little bit about that project? And then how did Rick get involved in that project?

Katie Cokinos 1:08:33
Yeah, um, I, let's see, I had done portrait of a girl as a young cat that came out in 2000. And then I grip

Alex Ferrari 1:08:42
right, by the way, great title. I mean, not as much as stuffing stuffing in the bikini title that we talked about earlier. I mean, not that good, but still good.

Katie Cokinos 1:08:50
Yeah, I do have to recommend to listeners out there that have a good title really helps you write every day. And something that you don't know what it is. Like, I really didn't know what a portrait of a girl is a young cat was while I wrote it. So something to write for. And the same with I dream too much. I didn't really know what that meant. So it really helped sitting down and creating these characters and creating a plot. To do I with I dream too much I really wanted to capture like I'd mentioned earlier that time, right after college. When you're done with college, and your life hasn't begun yet, and so you're you're you're moving away from one life, but but nothing's been created yet. So I always saw my character Dora is sort of in a ditch throughout the writing, just not not sure where where she was going. Her last name was what By the way, it also helps, because I thought about Orson Welles every time I sat down in good ways and bad ways. So yes, so she, she wants to travel, she wants to go to Brazil. She's just graduated and her mom wants her to go to law school, which that was me. graduating from college. My dad wanted me to go to law school. So it was a little personal. She door it takes off goes upstate New York, we shot in upstate New York over three weeks during one of the snowiest times ever February 2014. So I made my Dr. Zhivago movie too. And so yeah, she goes to live with her aunt Veera. And, and she, you know, through the story, she, by the end, she sort of decides what, definitely what she doesn't want to do, but maybe what you might want to do. And it I there were no, unlike portrait, which was very much influenced by Jacques de me. And Godard, like Viva savvy. I dream too much. I really didn't think about any other films. There weren't a lot of coming of age with female character films, I could really go to saw I looked at Jane Austen. So to a certain point, I realized I really wanted to write a story as if Jane Austen lived in 2014. So it very much draws upon the themes of the poor relation going to live with the wealthy relation, you know, it's a lot of walking with landscapes, and, and there's even a running thread throughout it, where she actually sort of daydreams that she's in a Jane Austen. He said, anyway, it was it was really fun it like I said, it's definitely like this love letter to that, that time in your life where things are open, you know, but there is there is a little bit of anxiety too.

Alex Ferrari 1:12:18
So and then Rick and Rick, you've never come out with me. You've never EP to film before you never executive producer from like that, or have you?

Richard Linklater 1:12:27
Some docs and things, but I don't think a narrative. Think I had no. So yeah. How

Alex Ferrari 1:12:34
did you get involved with the project?

Richard Linklater 1:12:35
Well, as I remember, Katie, like only a year or two before have a couple you had a different on the girl

Katie Cokinos 1:12:43
issues. Yeah, I'm sorry.

Richard Linklater 1:12:45
You were sort of going on that. And then you did a segue into this. Yeah. Okay. All your energy went there. So I thought, well, that's really interesting. And I just loved the script. I love what it is about, like, I love that territory. Obviously, I've done it from let's, you know, kind of a male point of view. Let's say I just think there's it's female, young female, that that thing is woefully underrepresented. So I thought, Oh, wow. And you're the one to do it. Because I know it was so alive with you. so personal. Yeah. You that law school, retention, and that parental and all that. I just thought it was beautiful. And I just loved your cats too. When you got eaten. Diane Ladd. They're just so perfect. I just thought you did a good job. So it was just fun to see you get that chance, you know, so I didn't really do anything. But I came and visited and I was there, you know?

Katie Cokinos 1:13:39
I mean? Yeah, having your your name attached, absolutely helped us navigate in

Richard Linklater 1:13:48
scale. And that's why I don't do it casually. You know, I wouldn't. Yeah, I only did it on something like truly believed. And it would it would Wow. Yeah. It's called with answer. You know, it wasn't.

Katie Cokinos 1:14:01
And, you know, Alex, when I was writing the script, early on, I kept thinking, Oh, Rick is really gonna like this story because it had a lot of, you know, a lot of ideas working out and, you know, talking and it had a, you know, I did have him in the back of my mind when I was, was writing it. And Diane was really fun to work with, I have to say when we first met her. In California, she lives out in Ohio. We had lunch, I was with my two producers, Jay and jack and we sit down for lunch and she all sudden starts telling me a story about working with Tennessee Williams and how she told and I told Tennessee, he needs to change this ending. And he did. And I thought oh my god. I nearly I knew Let me know like, why you know things coming up I like oh my god, she's telling Tennessee Williams out of right

Richard Linklater 1:15:10
into because if if she can get Tennessee Williams Zoo yeah what she can say yeah actors that are all that first meeting can you're setting a relationship town? You got to be careful.

Katie Cokinos 1:15:21
Oh my god was Yeah, that was very telling. I mean, you know, she had great. She had great stories about working, you know, Alice Doesn't Live Here Anymore. You know, she told Scorsese that he needed another shot of Ellen Burstyn and in some sane and, you know, working with with them? You know, David Lynch on Wild at Heart and, you know, working on Chinatown, and yeah, she's so great to work with that. Yeah, that initial meeting, I mean, Tennessee Williams, not via Guana? Well, God,

Richard Linklater 1:16:03
I think what she's telling you, it's a good lesson is that writers, directors, you have a lot to learn and a lot to benefit from listening to the people who are physically manifesting your ideas via acting in your movie. I know. And I think a lot of them have run into younger directors who don't want to think oh, what I wrote a year ago is perfect. I don't want you messing up. And it's like, no, if you really want to know it's a collaboration, I think they're kind of telling them actually the best directors, listen, listen very closely to who they're working with in those those so much. that next level getting it to that. Yeah, that level comes from that collaboration. So she's just

Katie Cokinos 1:16:52
that is the best I mean, you know, if it's all in the script, why make the movie, you know, you have to have, you have to have that actor, the input, you have to take it to a whole nother level.

Alex Ferrari 1:17:03
And it's also the lightning that you're going to capture on set. Like there's that lightning in a bottle that you have to be prepared for.

Richard Linklater 1:17:11
Yeah, you gotta leave room for it. Yeah, you got it. It's your you're leaving, you know that 7% or that 10% or whatever. You know, I'm a big reverser. And I sometimes make actors nervous or going in that Oh, rehearsing. Is it going to be like acting exercises? Are they going to be laying down on the floor?

Alex Ferrari 1:17:31
Calling Lalala Lalalala

Richard Linklater 1:17:33
Lalalala said, Well, my rehearsals are actually my rewriting. I do it for me. I want to hear you say it. And I want to talk about it. I want to answer all your questions. I want to have new ideas, right? This is a process for me. I'm still discovering this movie. I don't I'm not 100% sure yet how I'm going to shoot it. You know, I'm not. I'm feeling my way through this.

Katie Cokinos 1:17:56
No, I think that's great. And I'm sort of did one of these as God is my witness. I will never make a movie where I don't get rehearsal, because I got no rehearsal time with my actors. And we were shooting five pages a day. And I just it it you know, I just would have loved just to have a few days just because I you know, I don't want to hear my writing back. I want them to and it was great. One time Danielle Brooks. You know, in a scene, she just came up to me. She's like, I just I don't get it. I don't buy it. It's you have to rewrite. It was like, great. So I had to rewrite this whole scene and it made it so much better. Yeah, that's, that's what I that's what I live for. Totally. Yeah, I

Richard Linklater 1:18:42
I try to do that weeks before production.

Katie Cokinos 1:18:46
Well, like I said, on my next film, I want a week of rehearsal.

Richard Linklater 1:18:55
Early on, someone told me it's like, for every week of rehearsal, you save a day of production. Yeah. That's a pretty rich formula. Because a day of production is expensive and a day of rehearsal cost very little, right? You get these bureaucrats who they just want to keep actors away until that necessary, you know, like, Oh, no, they're gonna come in and neat things for two three weeks. Like Yeah, hotel room. It's really expensive. Food, your budget? Yes. live here, and we're going to work and we're going to make a better movie.

Katie Cokinos 1:19:29
I'm so glad to hear you say this. I mean, I knew you. Yeah, I knew you. But I yeah, I don't

Richard Linklater 1:19:38
have the insecure director and I the my nightmare that I dream. Probably every six months I have this dream, where I'm honest, my own set, shooting and I'm meeting actors for the first time I owe them. I don't know who they are. And we're trying to worked together. And pretty soon I realized, Oh, I don't even know my own movie like, what's this trip? You know, I've just lost

Katie Cokinos 1:20:07
a half of you.

Richard Linklater 1:20:08
Yeah, watch it again recently, the new criterion beautiful,

Alex Ferrari 1:20:13
obviously, obviously.

Richard Linklater 1:20:15
But it is that kind of fear of just not being prepared. But for me, that's a comfortableness with the cast that I want them to be comfortable, and I want to be comfortable.

Katie Cokinos 1:20:28
So Rick, when you do get rehearsal, because I this, this film on my script I'm working on now is a is more of an ensemble, like a family ensemble piece. So when you do get rehearsal defined, you don't have to talk as much on the set to the actors. And being you don't have to, because they walk in, they're like, okay,

Richard Linklater 1:20:53
yeah, that scene we worked on. And ideally, if you can do it with you're in pre production, if you have the locations, you might have blocked it on the set before, right. So that's been in the morning, what crews waiting around figuring out, oh, let's then you walk through that door. I'm figuring out what the geography is. I've been in a position plenty where I'm in rehearsals, and I have to go to the set separately, but if you can get the actors there, yeah. And then kind of just feel, then they're that much more comfortable that they're like, oh, let's go so I'm a big, I'm a big rehearse on location.

Katie Cokinos 1:21:30
Yeah, the location Wow,

Richard Linklater 1:21:32
this whole other hang out with no, with no clock ticking, let's do it. Again, talk about that, and feel our way through, it's really process very organic, and it just makes everybody more relaxed, a little more confident.

Katie Cokinos 1:21:48
Yeah, that's the location changes everything to just like Antonia,

Richard Linklater 1:21:55
you have new ideas, you know, like, it's these words, you're hearing out loud for the first time via the person is gonna say it. And then these locations you found, let's say, in the last couple months, are replete. And you know, you're kind of putting those together. And that's really like, how you're going to shoot it how you're going to,

Katie Cokinos 1:22:12
yeah,

Richard Linklater 1:22:13
I like it just feeling your way through your own movie. And that's okay. And I wish people would respect that. You know, what they ask of directors is to answer questions, and I get it. You have to answer questions all day long. And as Truffaut says and Day for Night, sometimes I even have the right and I even but yeah, you know, they need and I learned early on to not be vague, because, you know, people don't want to hear that from the boss that Oh, I'm feeling my way through. Yeah. If you're managing a restaurant, like hey, like, Oh, we want people who are working for people they want answers they want so I learned early on, have those answers, but also have the right to change your mind you know, if you can be with them, locate the locations person asks you, hey, we're gonna do need to park the trucks here. You're gonna see there and you know, like, okay, we won't see out that window. So you can park there, you know, whatever.

Katie Cokinos 1:23:12
Yeah.

Richard Linklater 1:23:13
So the best of your ability answer their question, but then also say, in a few times in the production, you'll go out and hey, you know what I told you the other day, it's changed. don't respect it. Because you gave them 97 answers and three times change it? Well, who they really hate is the person who gave them zero answers. Yeah. Right. You know, you say, Hey, I'm gonna give you I'm process oriented things change. I'm looking for it to change a little. But if we were shooting today, we Yeah, you can park the trucks there in here. But yeah, so we plan on that, I will let you know the second that if when and if that changes. You gotta ficient but they have to you get you need everyone to buy into your process, you know, and there's a million it takes it took me a few films to get that by No, it was it's nothing but like, oh, here, you're working with a lot of professionals. Here's how we do it. Here's how we make a movie. It's like, well, that's not how I want to that's not going to make my movie. I'll accept, you know, the parameters of a schedule a budget, a call sheet, you know, overtime meal penalties. That's all bad enough. But don't tell me I can't rehearse because the actors are professionals and will come in and say their lot, you know, don't, don't tell me. Things like that, you know, I will then need to rehearse or whatever. So, guys,

Katie Cokinos 1:24:38
thank you. For night two is when that that guy comes up to him and is like, why aren't you doing a movie about pollution? And you Wait, why There's more sex, you know, you need more sex, more pollution, you know, pollution is something we need to deal with. And it's like, Yes, right. I mean, get those those questions will never go away, you know, on the set, why aren't you you know, and the Godfather is playing around the corner. And you know, it is it's like, like he says it's you get on a stage coach. Take off if you have no idea if you're going to make

Alex Ferrari 1:25:22
it and the bottom and the bottom. And the bottom line is everybody on set knows that they can make a better film than you. Everybody knows that they can make a better film.

Unknown Speaker 1:25:31
Certainly do your first like two or three films.

Alex Ferrari 1:25:34
Yeah. Afterwards, I hopefully have some sort of some sort of respect.

Unknown Speaker 1:25:39
I've enjoyed making it to elder statesman, you know, I the the upside of that is that, like those first three felt the natural thing and an employee situation is the emperor has no clothes, right? They have no idea what they're doing. They have no idea. They're totally faking it. Obviously, that was in my third film days. That was the vibe at the studio. Oh, this guy's a complete amateur. He has no idea what he's doing. And you know, he's doing it all wrong. And yeah, and I could be doing better. You know, that was all there that slowly started to get away. They might not like what I'm doing. But they couldn't say I didn't know what I was doing. Right. And I couldn't say because frankly, I didn't. There was a lot I didn't know. You leave yourself vulnerable. So at some point, I was happy to get there. Like, you can disagree or not like, but just don't tell me. I don't know what I'm doing. You know, right. I my joke is I when they ask some obvious question, like, Oh, yeah, I was like, Oh, this only seems like my first film.

Alex Ferrari 1:26:48
My 21st

Richard Linklater 1:26:52
might seem like my personal I didn't tell Shirley MacLaine that like, Well, do you have wardrobe? Like She challenged you? She challenges you know, yeah, you know what? in pre production like, surely, this isn't universal. What is an indie film? We don't have any money that it's not. We're eight weeks out. I don't have any started in the costume depart. We don't have, you know, I don't have EDID head coming over to costumes. Like don't, you know, there's the indie film, but just don't tell me I don't know what I'm doing. Because this is my, you know, 1314 or whatever, you know, so you just have to kind of give everybody, you know, their comfort zone or their assurance, oh, it's

Alex Ferrari 1:27:33
gonna be wasted, you know, cat as a director, there's so many skill sets that they don't tell you about, like the politics of a set. I like being the politics and, and human relationships. And just and it's a psychology of it all. Like, all they teach you is like, this is the lens that Kubrick used. Now, this is how Scorsese got that shot in Goodfellas. Yeah, here's the That's fantastic. That's, that's like, oh, but when you get on set, like that perfect example of Shirley MacLaine. Like when you when you run up against the wall, like, like, surely who, like worked with Hitchcock among a million other other people that you work with

Richard Linklater 1:28:08
everyone We've talked about

Alex Ferrari 1:28:09
this? Right, exactly. You just go? You, they don't teach you that. That's something you've learned on the job. Yeah.

Richard Linklater 1:28:17
I did that. Eight weeks before production. Thank God. So a hotel room in LA, you know, like, we got that done. So by the time we were on set, it's it's smooth. You know, everything's great. We're making the same movie. We had rehearsed. We had, you know, things were good, you know?

Katie Cokinos 1:28:35
Yeah. But she didn't have any respect for Vincent McNally. So I think you're in really good companies cared about was the color of the curtain.

Richard Linklater 1:28:48
Hal Ashby was, you know, I realized, Oh, yes, some people.

Katie Cokinos 1:28:52
Yeah, you're in good company.

Richard Linklater 1:28:53
Have good? Yeah.Wait,oh, for her cuz

Katie Cokinos 1:29:01
he was Wilder. Yeah,

Richard Linklater 1:29:04
he was like, Well, do you want this or this? I said, Well, I don't know. Surely Which one? Do you think you're there you go? I don't know. I said, You know, I said, I don't when they're conference, confronting me with something. My first thing I said, I don't know. I mean, everyone else in East Texas has said very carefully to what I say right after I say, I don't know. And I'm probably telling you what I think leaving the possibility that you might have an idea of your own that you want to bring in here and collaborate with, which is,

Alex Ferrari 1:29:37
which is scary for a certain generation of actors, like they just want to just like, tell us where to go. It happens. I've worked. I've worked with some actors like that to the older generation and very established and you work with them and they just, they have a way of doing things that they

Katie Cokinos 1:29:52
really want. daikon with Billy Wilder, like show exactly or am I thinking of Lubitsch were they Just exactly what they wanted. They would act it out.

Alex Ferrari 1:30:03
kind of imagine. I'd imagine Billy Wilder wasn't a very Lucy. No, no, I don't think, Billy.

Katie Cokinos 1:30:10
I'm thinking of Lubitsch, then that would just totally acted out. This is exactly what I want you to do and do it. It's like

Alex Ferrari 1:30:17
worse than a line reading. Yeah.

Katie Cokinos 1:30:21
For some actors, maybe that that works. See, I I have, I get as not shy as I am, I get really shy around actors. So that's, I need to work on that. That's my thing. I really, I mean, probably Eden and Diane. And Danielle would say that's not true. But

Alex Ferrari 1:30:40
yeah, they smell fear. They smell fear. They smell fear.

Katie Cokinos 1:30:44
Hmm. Yeah,

Richard Linklater 1:30:47
really like you. I thought you were given them a lot. I love the way you work with the actors and the vibe on your set. and stuff. But yeah, that is true. You said actors smell fear. But that's like, that's why I was always an acting class. And I was always kind of became an actor myself. Not that I ever wanted to be an actor. But I thought, Oh, I want to be able to relate, you know, at least, it's good to know enough to know how hard it is, oh, they're doing you know, so they so hard. So you have you come from a place of appreciation,

Alex Ferrari 1:31:23
empathy.

Richard Linklater 1:31:24
Acting is and, you know, empathy of how difficult it is. And you're just they sit, you're on their side? I know, there's a reason in sports. Most coaches, they always have played, they know. Yeah, and they know the situation you're in. So wouldn't it make sense for a director to have played the positions before or been in that game? You know, so it kind of makes sense. I tell students and be like, go go, go get in an acting class, get up in front of 20 people give a five minute or three minute log, show your ass of how you're not good, and live with it and get better and be embarrassed? And because that's what they're doing with for your camera. And they're, you know, you're asking a lot of people. Because actors, they can smell it, like, are you on my side? Or do I have to work around, you

Alex Ferrari 1:32:17
know, to protect myself to have to protect myself? Yeah,

Richard Linklater 1:32:20
you see, and it really calcifies careers. You see these actors who've, you know, they go through a long career and they they've been burned. You know, they believed in a director who told them to do something, they see the move, and that's stupid. Why do I look so dumb? Because I listened to that idiot telling me to, you know, and they don't like what they did. So they they're like, Okay, I'm not gonna work, what am I going to give, I only give so much of myself for all only, I'm not going to go outside. Don't tell me how to act, because I've already got all that. So you see, really good actors giving are not really finding any new notes in their careers. They're just being good over and over in the kind of the same way. But you know, the best actors, the ones who really push themselves, the ones we're still talking about, you know, though, we work with a first time director, and they're like, they're so confident actually, in their own abilities. They're like, telling, I mean, they know, the film's only going to be good if they're good. So they want to help you be good. They're not in opposition, you know, that lackey director who just you know, they really want to director to the best player would like the best coach. You know, that's the way you're gonna win.

Katie Cokinos 1:33:34
Right? Absolutely. What's heartbreaking, I just finished reading a biography on Clark Gable, and to hear his experience on the Misfits. And, you know, you get the set on time, he was ready to go. And everybody would just sort of trickle in, and it really killed him.

Richard Linklater 1:33:52
And there was Lake Maryland

Katie Cokinos 1:33:56
was late. I mean, he would just be like, What? What type of filmmaking is this? You know, and it's just, it's to end the book, you know, he's like, 60 years old, and this is you have to everything he's gone through. And it was, it was really interesting. I never, I never thought from that perspective, I guess, you know, an actor who was prepared, ready and was just getting, you know, it was just such an awful experience.

Richard Linklater 1:34:25
Well, actors, you do enough films, you're gonna have some really weird experiences based on for your work and within the circumstances they're in, right. I mean, it's like, Yeah, what's his quote, like a week or two before he died of a heart attack? He talked about misfits like marilyns that she likes to give that she gave me a heart. I thought she was gonna give me a heart attack. Well, she did maybe.

Alex Ferrari 1:34:50
So, so guys, this has been an amazing conversation. I have a few questions. I mean, I could, I could go on for another three hours, but um but I I'm gonna give you a few rapid, rapid fire questions that I asked all my guests. What advice would you give a filmmaker trying to break into the business today?

Richard Linklater 1:35:12
I would say don't focus on the business so much. Focus on your own. Getting good. You know, yeah, the business, the business will come. Yeah. Don't be too business to work. Don't be too business oriented. How about that? Think about just what you're doing and make it really good. And then the, or that? I don't know, is that dumb?

Alex Ferrari 1:35:33
No, no, that makes sense. Makes perfect sense

Richard Linklater 1:35:35
around when it does, but don't. You know, I see these grad students that are really worried about getting that first one. It's like, You're not even you're so far away from that. Perfect your own mechanism? How about before you're thinking about your career? Don't even think I would say don't think in career terms or business terms?

Katie Cokinos 1:35:53
Well, no, I mean, wasn't it Tarkovsky, who said, you know, this isn't a career was, yeah, this is calling. It's a calling. And if you look at it from I think perspective is very important. It's, it's, you know, it's it, you know, we don't need another director making action, you know, action hero, you know, whatever, movies, we need more personal visions. And I think that's what came out in that great book about Chinatown. You know, it was like, one of the last times that, you know, there was a personal vision that was brought to the screen. So that's my advice. And like, like we said earlier, short films, just keep figuring out what, what you want to say about? And, and, you know, if you don't have anything to say yet, then get a diary. Yeah. And write something, you know, to go to Africa and go on a safari like Hemingway or, you know, but put yourself out there, you know, feel. And so you'll have something I mean, for me for a long time, I just didn't have anything to say, you know, and that takes, you know, I did portrait, I wrote that when I was, I don't know, 30. And I didn't even really write it, it was just a bunch of loose scenes. And I, I was in the film, because I didn't even couldn't even tell somebody how to act and know what I was doing. So I do think we need to do a little nod to experimental filmmaking, like, truly, I don't know what I'm doing. So I'm gonna use the craft in that way. You know, I'm gonna, you know, maybe, and I shot over a year, you know, so yeah. It's

Richard Linklater 1:37:53
what I just thought of one thing, like, Don't even think of business, or career or anybody support until you've found your own voice. So you feel what you've and that can take a long time. Young people are born with more that than others. And that's a combination of your own, experience your own confidence, but you only get that confidence by doing you know, so again, you thinks it's all gonna be given to them, but you know, it's not, it's, you know, you're gonna have to find your own way, but save everybody some time. Amen, amen. Amen. Remember that I had a script I was trying to get done. I was like, I was like, Yeah, why would anyone Invest in me? I haven't done a, you know, I've done this one shitty, you know, like, yeah, you better just keep on your own path a little longer. You know, look, do something on your own again, before you think Put your foot out in the world and expect others to rally around you or your your film or your cause, you know, just do the do the personal work.

Katie Cokinos 1:39:04
So wonderful. Freedom. I mean, I remember when you wrote to Monte Hellman about what you wanted to do. And he almost he envied you. You know, he was like, I envy that, that you don't have any constraint. Yeah. And I remember Robert Altman saying the same thing when we brought him to Houston. You know, someone raised their hand, well, it's easy for you to get a movie made. What about me? And it's like, he's like, No, actually. It's not, you know, don't don't. Again, it's his perspective. You know, it's, it's, they know what I've done. You haven't done anything. And so is your oyster.

Richard Linklater 1:39:42
I know. He said, anyone in this room has a better chance of being financed in Hollywood than I do. Yeah. At that point.

Alex Ferrari 1:39:51
You're right.

Richard Linklater 1:39:53
That was the quote. Yeah. And it was like he was so right at that moment. At

Katie Cokinos 1:39:58
that moment. You just can't Any right? Really? I mean talk about boy that was that was so ahead of its time. Was it Tanner Ada? Yeah. Yeah. And and you're looking at you know, cinema God and and

Unknown Speaker 1:40:16
yeah. So why are him so much altman every passing year he get or I saw I hosted a screening of Brewster McCloud at the film side, we put it in the Texas film Hall of Fame last year. Yeah. Last Words Brewster McCloud. Yeah. And that film is so crazy and wonderful. And I just, you know, the respect for Altman, he he's perpetual

Katie Cokinos 1:40:42
and inners mind about him. He just felt like everything was just new and fresh. It's like, don't get

Richard Linklater 1:40:49
a jump a decade, where he's kicked out of Hollywood. Yeah. And he's making you know, five Jimmy Dean. Yeah, streamer. Watch secret honor again recently. That's really I mean, this guy was making films for 100 grand again. Yeah, nobody really stopped him. I just, I just admire that so much. Yeah, he's

Alex Ferrari 1:41:13
now. Now what is the lesson that took you the longest to learn whether in the film business or in life? You both You both look the exact same way? Like the answers, like the answers over here. So

Katie Cokinos 1:41:31
I want to be honest, I feel like I have a I mean, I just made my first. I mean, I dream too much as my first feature film. So I feel like I haven't even I barely stepped up to play, you know, as far as filmmaking, because portrait was, you know, a 60 minute film. So it was kind of not considered feature. But to ask the question again, what

Alex Ferrari 1:41:58
is it that what is the lesson that took you the longest to learn whether in the film business or in life in general,

Richard Linklater 1:42:12
you'll learn that lesson than

Katie Cokinos 1:42:15
I've never.

Alex Ferrari 1:42:17
For me, for me, it's always been, I always say the same thing, patience. That's for me, that's the lesson that I finally figured out, like, Okay, this, it's gonna take forever. Everything I want is going to take a while. Not as fast as I want it. That's my lesson. That's the one that I've learned.

Katie Cokinos 1:42:33
Yeah, is that thing, whatever you're doing, slow it down. You know, you know,

Richard Linklater 1:42:40
I was blessed in that area. I had some weird patients. That I mean, I was impatient internally, but I was patient externally, like, I always thought approach, I would always ask myself, well, where are you going to be a year from now? Or date? You know, I could sit there and build to the future. I keep them sitting down going like it 22 or 23. You know, like, oh, getting a camera and equipment. I was thinking like, Okay, well, good dog said it. Like, they don't let you make your first film to your 30. So I've got I got seven or eight years, I just kind of put the bar, I just have achievable goals. Like my goal was to do one feature film by the time I was 13. In fact, when I got there, I'd done to, you know, but it was like achievable goals that you can work really hard for and like, no, patience is definitely required. Don't get anywhere near film if you don't have the trait of deferred gratification.

Alex Ferrari 1:43:42
Yes. Very much, though. Well,

Richard Linklater 1:43:46
yeah, existant gratification. How about that not even deferred

Alex Ferrari 1:43:51
does not exist yet. Because you never, but I mean, to be a bit To be honest, Rick, I mean, you're you're you're like the king of the long play, as far as storytelling is concerned, from boyhood to the before trilogy. Like you definitely have delayed gratification.

Richard Linklater 1:44:07
Yeah, it turned out that way. But I didn't have that plan, of course. But I think that is a trait of being process oriented. Like I love every day that I'm making a movie so much. I really do. If I could just be I was quoted one time, saying, like, if I could just make movies and they never had to come out. I would be happy if I could just make them like the coming out part is the least that you

Katie Cokinos 1:44:31
think all filmmakers are what most filmmakers are like that.

Richard Linklater 1:44:36
I maybe, I don't know. Oh, really. It's, it's made for the marketplace. And it's

Katie Cokinos 1:44:47
always said like doing the Film Society we'd much rather show, you know, came running than one of one I don't work at all,

Richard Linklater 1:44:57
but rather talk about another film.

Katie Cokinos 1:44:58
Exactly. You know, as

Richard Linklater 1:45:04
Yeah, no, that's the downside of this modern era is so much personality of the people involved, you know, like directors in the old studio system. And, you know, it wasn't bait. No one knew what a director did. I grew up in an era, right? 60s 70s I didn't know who a director was. I mean, Hitchcock was the only one we knew. And I didn't know what he did. I just knew that guy was associated with those kind of scary movies or something.

Katie Cokinos 1:45:34
Well, I'm reading David Brown Lowe's book on the silent era parade passed by, and they really didn't know what a director was,

Alex Ferrari 1:45:45
they just sort of were making it up as they went along.

Richard Linklater 1:45:47
Yeah.

Katie Cokinos 1:45:49
Because it was such a craft, it still is a very crop oriented. Medium. And so. Yeah, um, is it the john cage, quote, everyone is in the best seat. I think that took me a long, long time, to realize isn't the bed seat. So I think it kind of, cuz I never wanted to be in bomont nature of creating art, or especially filmmaking is you you want to create a world, you know, that you latch on and you inhabit. So you're not really that happy where you are. But in order to create that, you have to sit down and be happy in the seat you're in. So I think that was something when that clicked in for me, I think I was finally able to create in, in film, because it's such take so long to make films, which I think is why I love people in the film business more than any other type of people, even the worst film people. And I remember in Austin, going to parties where there are a bunch of musicians, and no one wanted to talk. That's all we did was talk about what movies we saw talking about, you know,

Richard Linklater 1:47:26
yeah, films, the best atmosphere, because the people who are attracted to it, it's such an external, it's really intelligent, excited people about ideas and stories. You know, whether they read a magazine, I just love the innocence of like, Oh, I just read this great story. I think it makes a great movie. Yeah. And I'd like you like that. So like the odds of that magazine article, they read that they becoming a movie or like, point 0001. But it happens. And just that impulse, that beautiful impulse to like, fashion, this thing bigger and amazing. And to tell a story in film, and, you know, it attracts people who are optimistic, who believe, yeah, dream and want to be in this kind of parallel world. Yeah, like, every crew member, everybody there, they could be doing something else, you know, they could have taken their college degree or they could have, you know, but they're here because they love it. They love storytelling, they love being a part of this, you know, nomadic Gypsy, you know, cannot make a movie, that they just love that life and to be a part of the magic that is in the process. And you know, there's a certain confidence in the world that they want variety. They want different people coming in going, you know, I tell people, like, if you want a weekly check every two weeks and you want a two week vacation, you really, if you care about things like that you can't be in the film business. You have to Yeah, like the uncertainty the absolute lack of you know, anything that you can any

Alex Ferrari 1:49:09
security any security any, any,

Richard Linklater 1:49:12
any any day, the industry is going to take it away from me, you're going to go through personal ups and downs. Like Alex when he said like, oh, I've had highs and lows. Yeah, I think, but I never considered them lows. I considered them like, well, this is a this is where you find yourself. It's like, I wasn't like physically threatened or harmed. I was just like, Oh, this kind of sucks. But I would run into other filmmakers. And we'd look at each other and go, can you can you believe how bad it is? Like you can't get money for neither can I? And we're like, and then you go like, well, we got lucky by age. We lived through a generation where you could and then it turns around then it goes from being like the worst time to being the best time ever. And I think that's kind of where we are today. You know, like

Katie Cokinos 1:49:59
yeah, It's funny, I was watching Age of Innocence with my daughter.

Alex Ferrari 1:50:05
So beautiful Oh,

Richard Linklater 1:50:08
summer with my daughter. Like the 12th time I've seen that, but it was my greatest screening ever. That film skits more sublime and beautiful.

Katie Cokinos 1:50:18
Please, I always wanted to write a little short film about what Newland Archer does. After he turns away and doesn't go into the apartment. My daughter said, Oh, no, Mom, we want we need to do a series of madama lenskart. Pre coming to New York. I went to see her life in Europe.

Alex Ferrari 1:50:43
All that, you know, I'll see that

Katie Cokinos 1:50:44
for the first time. I was like, you know, well, of course. I think that's a great idea. But it's like that actually. Could that actually could be something. Yeah.

Alex Ferrari 1:50:55
Got a call Sony, Rick. Let's call Sony. Let's get this. Let's get this project going.

Richard Linklater 1:51:00
They're going into films all the time now. Like, aren't they Clarice? They're doing a Silence of the Lambs show. There. You go into these iconic movies, you grab a character out and you make a show about them. So there we go.

Katie Cokinos 1:51:13
Let's get because I mean, the count was awful. Like, yeah, know how bad please don't let her go back. You know, the Secretary. It's like, Why? What happened? What happened?

Alex Ferrari 1:51:29
Sorry, so guys,

Katie Cokinos 1:51:30
incomprehensible education Really? Was that you know,

Alex Ferrari 1:51:35
so Alright, so this is the last question. And it's arguably the toughest question of the entire conversation. Oh, three of your favorite films of all time. For everyone not watching Rick's eyes just busted out of his

Katie Cokinos 1:51:52
tree

Richard Linklater 1:51:53
wants to ask this question I produced a list of 250 Films 300 of these at any moment could be in my top two the top 10 and I was asked

Alex Ferrari 1:52:04
so this so in this moment, ending on the day and how I'm feeling so today today how you're feeling this moment in time three of your family

Katie Cokinos 1:52:12
narrowly down and say the films that we showed in films in whatever

Richard Linklater 1:52:19
genre pika I don't know. You know, what you

Alex Ferrari 1:52:24
It's a tough

Richard Linklater 1:52:26
tough tough one out

Katie Cokinos 1:52:32
here it is the film like right now that after we're done with this that we had, we have no problem just sitting down and watching Okay, I just sit down and watch it right now. Three of them.

Richard Linklater 1:52:44
Yeah, you could Yeah, like they say the one that you flipping through the channels it's on you watch it from

Alex Ferrari 1:52:51
the Romo throw. You throw away the remote movie, okay.

Richard Linklater 1:52:56
At this very moment, but it's place I'm seeing so many this summer with my daughter's like watching films again. So I won't say any of those because I just saw but some of the ones I would like to see right this second. Wow. Um, Katie, you can jump in here while I think I'm over. I'm overdue a berry lendon screening. Oh, I

Alex Ferrari 1:53:21
just saw that a year ago. That's Oh,

Richard Linklater 1:53:24
I'm ready to watch Barry Lyndon again. With in mind this thing I'm working on. I'm ready to watch. I just think of certain directors.

Katie Cokinos 1:53:36
I'm gonna think of more spiritual films since we did talk about that.

Alex Ferrari 1:53:42
Let me be very, very Linden is very spirit. Any Kubrick film every Kubrick film is spiritual to me as I watched as I go to the church of Kubrick.

Richard Linklater 1:53:51
You know, I'm kind of in a new york new york mode to relationship.

Alex Ferrari 1:53:57
Wow, New York. We

Richard Linklater 1:53:59
talked about it here. You know, like, creative people get together and just the possibility that making that work or that's

Katie Cokinos 1:54:09
so sad.

Richard Linklater 1:54:13
Yeah. So Joyce the musical. I don't know. It's a it pulls something off. That's

Alex Ferrari 1:54:18
rare. Very rare.

Katie Cokinos 1:54:21
Well, in honor of my dad, then got his hard hat right back here. Oh,

Alex Ferrari 1:54:27
that's beautiful.

Katie Cokinos 1:54:28
I have to say, Gigi. Oh,

Alex Ferrari 1:54:32
yeah.

Katie Cokinos 1:54:33
It's a coming of age film beautifully. It's it's a jewel. It's everything comes together. It's it's really just, I could I Perfect, perfect film. Every it hits all the right notes it you know, it's so I can watch that anytime. There's gg gg

Richard Linklater 1:55:00
I'm Gigi.

Katie Cokinos 1:55:01
And

Alex Ferrari 1:55:05
I don't want I don't want this to turn into a painful thing so we can move on if you'd like.

Katie Cokinos 1:55:09
Me and Alexander I really abala Bergman's film. I sort of I break for Fanny and Alexander. It's really so beautiful. And

Alex Ferrari 1:55:22
yeah, I mean, honestly, the one the one of my favorite Kubrick films, his Eyes Wide Shut, and it gets for me I absolutely love Eyes Wide Shut. Okay.

Katie Cokinos 1:55:32
Do we have to do another podcast where all we talked about his Eyes Wide Shut? Yes. love that movie. And to me it was Madame Bovary meets Lost Highway

Alex Ferrari 1:55:45
Oh, so it's

Richard Linklater 1:55:46
yeah remark shut it's amazing you know another film that I've I've come around on completely and I think a lot of people I mean, I I didn't dislike it the way others seem to but watching the great trilogy this summer. my godfather three is actually Ah, so much.

Alex Ferrari 1:56:10
It's so much is that the new cut the news? Is that the new cut Are you agreeing with

Katie Cokinos 1:56:15
no. Okay would have been killed. She would have not been allowed to live first off Eli Wallach comes in way too late in the film for him to be any sort of any don't make that film without Robert Duvall.

Richard Linklater 1:56:36
Sorry, they would have had the ball but they they worked it around now. It's It's It's completely underrated. It's it's really a mature middle A i don't know i totally

Alex Ferrari 1:56:52
look at the bottom line. The bottom line is when you have when you're comparing it to godfather one and two you really can't you can't

Richard Linklater 1:56:58
you can't win that fight like Eyes Wide Shut. How do you compare it to the body of work? You know, it was kind of misunderstood as they I think I found the three is ascending. That I just marked my work.

Katie Cokinos 1:57:08
You think Michael, who kills afraid is gonna allow K to live with all that she knows. No. I have to go with David Thompson on this. He she would be dead. Dead. Yeah, let's

Richard Linklater 1:57:26
he could do that.

Katie Cokinos 1:57:27
Yes, he could. Listen. The third one. Let's just do the one we love. Come on. Yeah.

Richard Linklater 1:57:37
Oh yeah. The Vinton Minnelli boy I bet that's really I almost hesitate to show that to people post like, in this year, it was always pushing the boundaries in the me to era how poorly they treat women or at least fit up of women.

Katie Cokinos 1:57:54
You can do like what Turner Classic Movies is doing. Which is is talking about it reframing it. Yeah, I mean, like they did that with the searchers.

Alex Ferrari 1:58:05
I mean, how does how does blazing set how does? Yeah, how does Blazing Saddles come out today? Like? Well, I mean, seriously,

Richard Linklater 1:58:13
I mean, some game running is so beautiful. I do love it. It's still a perennial top lists, cuz you know Frank, Dean Shirley. And I haven't seen it just lately. I want to show it to my I'm almost scared to show it to my daughters. They won't like it.

Alex Ferrari 1:58:35
Well, listen, listen, I love that this has been like film film geeks united I mean it's fantastic that there's been so much debate about cinema and it's almost it's just been wonderful. Like being a flat well I think everyone listening is like a fly on the wall on a just on like just some filmmakers who just saw a movie or sitting in a Denny's somewhere at midnight after watching a movie that just talking about cinema essentially

Katie Cokinos 1:59:00
how much fun we get I hop

Alex Ferrari 1:59:04
yeah I have Denny's whatever that what was that whatever was open at the time. Whatever's near the theater that Yeah, you just but it has been an absolute absolute pleasure. Where can I where Can everybody see I dream too much?

Katie Cokinos 1:59:17
Oh, right. Okay. Yeah.

Richard Linklater 1:59:20
I'm glad it's finally getting out there.

Katie Cokinos 1:59:23
Yeah.

Richard Linklater 1:59:25
its own path has

Unknown Speaker 1:59:27
my producers told me to and of course I don't know. So it's I definitely Amazon and like

Alex Ferrari 1:59:36
Hulu to ban and those. Yeah, and all the all

Katie Cokinos 1:59:43
of the usual like your TV

Alex Ferrari 1:59:50
and I will put a link in the in the show notes. But guys, I really appreciate you taking the time. This has been an absolute joy. Just geeking out with you guys about sin. All right. Wait, listen, listen. Let's call a spade. Let's call a spade a spade. We're cinephiles. I'm sorry. So, but it's been absolutely wonderful. But thank you so much for your time guys. I truly appreciate it.

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IFH 458: How to Sell Your Indie Film and Yourself with Alec Trachtenberg

Today on the show we have independent film producer, author, and sales consultant Alec Trachtenberg.With over a decade of experience building and managing the sales teams of some of the most cutting-edge technology startups, Alec has worked with major companies, such as Airbnb, Sony Pictures, Netflix, and Amazon. He has directly generated millions of dollars in revenue for a variety of companies in the technology and entertainment sectors, including Surkus, MomentFeed, and Entercom.

He has taken his sales knowledge and skills and written and published Lights, Camera, Sell: Sales Techniques for Independent Filmmakers. Here’s a bit about the book. 

Film producer and sales consultant Alec Trachtenberg argues that one must adopt a sales mindset in order to be successful as an independent filmmaker. By highlighting a variety of sales strategies that have worked for him in the world of startup technology companies, Alec shows how you can use the same sales strategies in every stage of filmmaking.

Whether you are a budding freelance cinematographer searching for your next gig, a first-time director ready to shoot your first feature film, or an indie producer acquiring funding for your next project, Lights, Camera, Sell will teach you how to succeed through strategic sales techniques used by cutting-edge tech startup companies. Walking you through the five stages of the sales process, Alec shows you relevant case studies involving a variety of scenarios in the low-budget independent filmmaking process. Alec will teach you how to:

  • Prospect a screenwriter and option a feature-length screenplay
  • Lead a discovery call with a prospective domestic distributor
  • Demonstrate value with a powerful pitch deck to a financier
  • Close a deal with a non-union actor by creating an initial talent agreement outline
  • Resolve conflicts with crew members by understanding the principles of relationship success

Lights, Camera, Sell will debunk the negative myths surrounding salespeople formed by our media and society, reveal best practices on asking the right questions, explain how to present your ideas and services in a compelling way, and more.

Enjoy my conversation with Alec Trachtenberg.

Right-click here to download the MP3

Alex Ferrari 0:00
I'd like to welcome to the show Alex Trachtenberg man, how you doing Alec?

Alec Trachtenberg 1:07
Good, how you doing?

Alex Ferrari 1:09
I'm as good as I can be in this crazy mixed up world we live in. getting crazier by the second. I'm excited to have you on the show. Man. You reached out to me last year. Thank you for your patience. You reached out to me last year about your new book. The Lights Camera, Lights Camera cell, how to actually sell selling techniques and sales techniques in the filmmaking world. Which is like I was saying earlier, sacrilege you don't talk about salesmanship in in art and filmmaking. I'm an artist, I don't have to think about money in sales. That's somebody else's problem. That's what most filmmakers think, which is to their detriment. And we as we were talking, both the rise of the filmstrip runner and Lights Camera cell are great companion pieces. Because they both go into very different I mean, a lot of the stuff that you talk about in Lights Camera cell could easily apply to the entrepreneur method and vice versa. So I think they're really great companion pieces. But before we get started, man, how did you get into the business?

Alec Trachtenberg 2:17
Yes, so um, it's funny, I actually, when I went to college, I went to Loyola Marymount, which is a pretty big film school, but I actually didn't major in film, I majored in Communication Studies, you know, did some short films on the side, I've always had an interest for producing. And then eventually, I created I produced the feature film called the cabin, which my with my director, who's from Sweden, so as, you know, little indie film, we shot out in Sweden back in 2017. It got picked up on distribution domestically, and they're also representing us internationally as well. But yeah, you know, got the film on to Amazon, you know, Hulu, all the different sites up there. And,

Alex Ferrari 2:58
you know, I've

Alec Trachtenberg 2:58
always had a passion for film. But I also, you know, just working in sales myself, I'm working in a variety companies, you know, help companies like Airbnb, Amazon, in kind of, you know, driving more sales and awareness about their products, I saw there was a huge overlap in, you know, what I was doing as a film producer, and what I was doing in sales as my day job.

Alex Ferrari 3:21
Very cool. And then you decided to write the book Lights Camera cell, which is I'm assuming you saw a hole in the marketplace for a sales book and independent filmmaking. And it's not only sales of movies, but it's also sales of yourself as a filmmaker, accompany your career, and your projects and a script, whatever, any kind. And that's the thing that people don't understand. Please let me know what you think is, people don't understand that sales is in our lives every day, all the time. It's not just the weasely guy selling a used car somewhere. I mean, it sales of like, what are we having for dinner tonight, you've got to sell what what you want, and you know, you got to touch it, and you're talking like, Oh, I want to go to this place? Well, it's constant throughout throughout the life. And I kind of figured that out early on, when I was even trying to date girls in high school. I'm like, it was a sales, it was a sales presentation. Oh, I had to, I had to, I had to fight I had to prospect I had to fight I had to, you know, provide value. Like if you go out on a date with me, you will get this and this and look at how cool I am all this kind of kind of sales techniques I was doing instinctively back then. But now as an adult, I kind of realized what I was doing. So do you do agree with all that? Oh, I

Alec Trachtenberg 4:41
totally do. I mean, in every aspect of your life, whether you know, you have a child and you're trying to convince your child to be you know, behave in a public space, or, you know, like you mentioned dating. I mean, Tinder is like a prospecting platform. I mean, you know, going on these on these websites and trying to find your best match and you're trying to demonstrate value by the photos you post and the things that you say. And you know, sales, printed presentations are those dates in themselves, right? When you're going out and, you know, you're showing you can provide, right. So, yeah, I mean, sales is such an important aspect of everything that you want to, you know, be able to do and accomplish in the world.

Alex Ferrari 5:19
Yeah, and even as a filmmaker, when you're on set, it sails all the time. You know, if you're a dp, you're trying to sell your shot to the director, if you're a director, you're trying to sell your vision for the film to the actors and to the crew. And and working with like, it's, you know, unless you're a dictator, and then additionally, generally doesn't work out very well. But you're generally always, you're always selling you know, like, like, ABC always be always be a closing always be closing. Yeah, that was from Glengarry Glen Ross. But, but you're always selling

Alec Trachtenberg 5:52
such a, it's funny, you kind of harped on that idea with a used car salesman. I mean, there's so many negative connotations towards the word sales. And I think a lot of artists and, you know, people in the film community don't really want to align themselves with that type of, you know, personality or role, right? Because, you know, usually when you think of sales, you think of being pushy or aggressive. You know, people, you know, tend to say, you know, that's not for me, I don't do that, right, but

Alex Ferrari 6:17
they see, like, deceitful, like, being deceitful, and things like that, like a used car salesman, right to screw you over.

Alec Trachtenberg 6:22
But you know, at the end of the day sales is really all about, like, you know, understanding value and, you know, finding common connection with another person and figuring out ways that, you know, both parties can work together for the benefit, right? Um, you know, you if you're an artist, and you have amazing scripts, like if you're a writer, right? I mean, you're providing value to a production company, who you know, would love your your projects, to be able to produce them and put them out into the world. But it's how you convey that and how you communicate it is really important.

Alex Ferrari 6:53
Yeah, I mean, I used to, when I first launched indie film, hustle, I would get some slack from some of my contemporaries, because they just saw it might unrelenting. Just Just sales, constantly marketing and promotions in and just pushing and pushing and pushing. But I felt that I had a strong value proposition, I felt that like I'm providing a value, I'm not, I'm giving away 95% of what I do on a daily basis. So it's not even like I'm selling, selling, selling, I need you to give me my money. Now I want to help. And I wanted to get that information out there as much as possible. And I still do that to this day. And it's been, it's been helpful. And it's helped me grow indie film muscle to where it is. But a lot of a lot of other creatives, they don't have that, that they have that same kind of block that you're talking about, where it's like, I don't want to be associated with sales, or snake oil salesmen, which is literally one of the origins of the bad sales. You know, the guy that comes into town, tells you a whole bunch of lies, steals your money and sells you like, you know, whatever oil to drink to, to get rid of cancer, you know, whatever, whatever that is. And I get it. I get and movies have not helped, by the way. Oh, for sure. I

Alec Trachtenberg 8:03
mean, so many movies out there that you know, portray salespeople not to be the greatest people in the world.

Alex Ferrari 8:08
Right. They're a great villain, they're a great villain. But I think filmmakers, I think people in general are starting to come around to the idea that sales is an integral part and it doesn't have to be dirty, it doesn't have to be sleazy. It actually is all about providing value. And, and convincing people that have a problem and serving that, like convincing people that like if you have a problem, what I'm proposing could help you and that's across all business. In regards to getting a job in a job interview, your your, your sales, you're in sales.

Alec Trachtenberg 8:44
Same thing, you know, you could be the greatest director in the world. But you know, if you go in, you know, with that conversation to that producer or that agent and you don't, you know, communicate that or build that rapport, um, you know, you're gonna it's gonna be lost talent, you know, and nothing is worse than wasted talent.

Alex Ferrari 9:00
Oh, God, I know. And I see it all the time in my in my line of work, where I talk to a lot of these great artists that I see some great movies I'm like, but you're not going to they didn't they didn't get the sales aspect. They don't get the marketing and promotions aspect of it. In your book, you have two great kind of explanations of sales and how important it is to to filmmakers. Can you talk about the Robert Rodriguez example and the Quinn Tarantino example in your book?

Alec Trachtenberg 9:27
Yes. So Robert Rodriguez. You know, it's actually his his father was in sales.

Alex Ferrari 9:34
I don't know that. Yeah.

Alec Trachtenberg 9:36
Yep. And so for him, you know, he didn't have any sort of, you know, blockings to him being able to go out there and make a film if you wanted to make one right. So, you know, he built rapport with, you know, the people around this community, like, you know, friends and really kind of just grass roots went up there and made, you know, a feature film, right. And, you know, it was like, I think was like $7,000 You know, and and he went out and talked to a bunch of just distribution companies put it out into festivals, you know, really, you know, just spearheaded that whole thing, right? Same button Tarantino. So his producer Lawrence Bender, um, you know, he, if it wasn't for Laurens bender to be able to see that talent in Clinton's ability to write, you know, he wouldn't have posed the question of him to direct, right. So he directed Reservoir Dogs, which was unbelievable movie, right, really set the platform for, you know, his his directing career has not only just an amazing writer, but as somebody who can also, you know, direct like film. So, you know, being able to sell these ideas, even Steven Spielberg to I mean, I have an example, where Steven Spielberg would just go on the universal tours, and then he would highly recommend you don't do this anymore. But if you would, like jump off the tram, and then, you know, went to the one of the buildings of where all the producers are hanging out, and he would just confidently sell them as if he will belong there. Right. And then before you know it, I mean, he got introduced to sin sheinberg, who, you know, was the head of universal at the time, and like president, and, you know, at that point, that's kind of where your launch was, and if he didn't have that, that kind of ability to build rapport and, you know, be aggressive to, you know, Chase his dreams mean, we wouldn't be able to see et, or Jaws, or, you know, other amazing movies he's made. So now,

Alex Ferrari 11:27
what is the sales mindset?

Alec Trachtenberg 11:30
So the sales mindset is really understanding that, you know, the value that you can bring to other people, but not only that, being able to know how to communicate that value, right. So, um, you know, in terms of understanding, like, social cues, right, and like, understanding, like, what like, like, for example, if you met, if there was a producer right in front of you, like in the coffee shop, right? Like, you wouldn't want to go up to the guy and start hounding him and start selling, you know, pitching ideas, right? Like, you know, there's a way to really, you know, do it strategically, where, you know, you set up an email to him, or somebody get a referral, fine, you know, a ways like to build it, like, you know, get in on the right foot, as opposed to just, you know, being random and not really having any kind of backdrop to what you're saying,

Alex Ferrari 12:20
isn't it? Isn't it amazing how people online and in person will walk up to somebody who, and it's happened to me, anytime I'm out in a festival or market or something like that, I always get this to happen, man, many of my guests have as well, where you have a filmmaker, or somebody come up and go, Hey, read my script, Hey, watch my trailer, watch my movie. How can you help me? And it's kind of like this, like energy suckers, I call them because it's just like, what can you do for me? Me? Me, me, me, as opposed to providing value? And and what can I do for you? And how do you build that relationship? Before you start asking for stuff, and it's not as dry as trying to be authentic too, because I don't know about you. But you know, my radar is pretty honed out for authentic relationships and, and non authentic relationships. And those, sometimes the non authentic relationships are fine if there's an equal exchange of value, and it's a business transaction at that point. But if it's a, you're actually trying to build a rapport with somebody to truly try to help them with nothing in return, and maybe a year, I mean, I've built relationships. I never asked for anything three years down the line, maybe four years down the line. And we actually built a real relationship. And then when I call them, Hey, dude, can you can you help me with this? Or that? They're like, of course, man, after everything you've given me? Of course, I'll reciprocate. So can you talk a little bit about that approach, which is, so it's the equivalent of walking up to a pretty girl at a bar and like, you and I are going to go sleep together right now. Just let's get in the car, that's not going to work that generally doesn't work generally doesn't work. And you'll probably get someone called upon you, bouncer or police.

Alec Trachtenberg 14:11
So what they call in sales is qualification process, right? So in the first stage of sales, it's considered prospecting. And that's trying to locate, you know, the ideal buyer or the ideal person that's perfect for your service or your project. So, you know, doing research is really imperative. I mean, now that we live in, like, the digital age, where any information you need is at your fingertips. I mean, you can type in someone's name on Google and find something on page seven, that, you know, you never would have known about. Right? And like, you know, really understanding, you know, their background, I'm seeing, like trying to find like trends in terms of like, you know, projects that they've worked on in the past, right, what they might be interested in, paying attention to those things. And then when you're in those conversations in that prospecting phase, and you're qualifying them You know, like, say things like, Oh, I noticed that, you know, the last three films that you that you've worked on evolved in comedies? I mean, it seems like comedy is something that's, you know, interested in you, what's your favorite type of comedy, right? And then you know, from there as a writer, you can really try to understand, you know, okay, maybe this producer is more interested in this type of material. So you're not trying to sell him something that isn't going to fit that box, right. So, you know, really trying to understand what value you can bring to what he's looking at, or she's looking at the moment.

Alex Ferrari 15:28
Now, how do you? How do you eliminate wasting time on people who do not benefit from the value that you have in a project or service that you're trying to give?

Alec Trachtenberg 15:38
So you're saying like, so what do you mean by that? Like,

Alex Ferrari 15:40
like eliminating wasted time? So like, like a perfect example, I think you kind of talked about a little bit, but it's kind of like doing a shotgun email to 500 producers because you find their their email lists on IMDB somewhere. And you're sending comedy spots to, you know, Jason Blum? Like it does. Yeah, I

Alec Trachtenberg 16:01
think so. Yeah. I mean, you know, like understanding, you know, having a target of just a few that you've done really hardcore research on, I'm talking like, looked at, you know, their LinkedIn, their IMDb profile, you know, saw connection, maybe you have a connection, common connection that you can reach out to that can maybe, you know, introduce you in a warm way, as opposed to just you know, randomly, you know, sending mail, right. So, I think it's really important to just to select few, instead of just mass emailing, you know, every single, you know, person out there, because that's kind of garnering the same results.

Alex Ferrari 16:37
Yeah, I get emails, people asking me to produce their films and find financing for like, they paid like, Can you help me get money for my movie? I'm like, you obviously have no idea who I am. What I what I'm capable of, because I am not your guy, like you did, obviously did not do your research here. I do I get curry letters, I get query letters from scripts. I'm like, hey, I want you to produce this. I'm like, No, like, we're in anything. It's not like I'm, I'm hidden, is not like, you can't really do much research on me, there is a ton of stuff out there. If somebody really wants to do research on me. And they still don't do it. It's fascinating to me, but it gets that's just laziness.

Alec Trachtenberg 17:18
Yeah, it's laziness. But also, like, when you are communicating to that person in an email sequence, like, by like, mentioning those personal things about that, you know, individually reaching out is really important, because that's going to show them that, you know, you really took the time to like, you know, look them up and care about them. Right. You know, like, for example, Alex, if I was reaching out to you, you know, I would say, I love listening to your podcasts, specifically, my favorite, you know, episode was with this person, right? And then kind of explaining, you know, what, what did you benefit from, like, you know, listening to that particular episode, that's going to show that, you know, you're not just someone who was just randomly reached out to you who didn't really know, you know, who you talk to you and all that.

Alex Ferrari 18:02
And it's so true, I'll get I'll get email letters from PR people who obviously have no idea who I am, or what I do. And then I'll get emails from other PR people or filmmakers, who will do exactly that, like, Look, we've been listening to you for years, this episode, and this episode, and I've done this, and I've read that. And as I take those, I actually take the time, if I have the time to actually look into those more closely than a blanket, just, you know, flat shotgun is template email. It's, it's fast, it's fascinating. Now, the second, the second stage is discovery, what is discovery?

Alec Trachtenberg 18:39
So discovery is like the time where like, when the first off the prospecting stage, the whole goal, that is to schedule a time to be able to communicate with that decision maker, whether that be like a 30 minute, you know, Skype call or meeting for coffee, right? It really depends on on who you're talking to, for example, you know, if you're speaking to like another dp and your director, you'll maybe meet them up for coffee, right? But, you know, if you're talking to an executive producer, most likely you're going to be going to their office and that person's office or, you know, meeting a common ground, probably, everything's gonna be virtual, and, you know, during the panel, but, you know, that's all is to really just, you know, get on a call with them and ask them questions. So discovery is really that, you know, where you're taking the research that you've done on this person, and then asking questions about what they specifically are interested in, what are their pain points, what are their, you know, their goals, right? And then collecting this information, you can then you know, connect that to your project or service, or what you can bring to the table. But you know, if you go in there blindly trying to sell yourself right off the bat, you know, then you're going to you know, have that used car salesman mentality, which is obviously not been effective.

Alex Ferrari 19:53
Now, what what advice would you give on how to vet potential prospects? So, in the sense of just like making sure that they're so just making sure that they're really great match, I mean, obviously, you could do research, you could do research and things like that. But even going deeper, are there any techniques that you use to vet them to make sure that that you are a good match? And whatever you're trying to sell them?

Alec Trachtenberg 20:24
Yeah, um, so understanding, like the job title of the person that you're speaking to, you know, making sure that you're speaking to a decision maker. So, you know, anything like for finance here, for example, you know, understanding if the person you're speaking to is the one that could actually write the check, or somebody who's associated with that person who, you know, you're there. They're almost like the gatekeeper in a sense, right? They're trying to understand, you know, what your projects about and then they relay that information to, you know, the the key decision maker, but the issue is, you know, the gatekeeper is not going to be able to effectively sell your product or service just as much as you can, right. So, or as better as you right? So you really want to make sure that you're connecting with the right person, right off the bat.

Alex Ferrari 0:00
Now, how do you how do you use discovery to vet potential film distributors? Because as you know, it's one of my favorite topics. The the very, the, if you want to talk about a negative connotations, the sales guys, can you imagine what the connotation is with film distributors? It's horrible. So what do you do to vet potential distributors for your projects?

Alec Trachtenberg 0:25
Yes. So just as much as is like, you know, if a distributor reaches out to you about your project, and you know, I'm sure, as an independent filmmaker, you're excited, you're like, Oh, my God, like me. Everyone likes me, right. But you know, just like in a job interview, you know, this is just as much of an interview for them than it is for you. Right? So, you know, as you really got to make sure that it's the right opportunity and the right, you know, company for, for the goals of your movie. So having a list of questions for that discovery call to really understand, like, you know, um, you know, what is the marketing strategy that you have in mind? Like, what is the key demographic? Do you think that this would be for our film, right, like, you know, females ages 18 to 40, who were into, like, horror movies, like, you know, really kind of, you know, understand, like, what, what they think of your film, and see if it aligns with what you think, right. And, you know, if they, if they make very big promises, you know, it's it's usually a very, you know, a big red flag, I'd say, but you really want to check to see if that person is genuine. Right? So the questions that you're asking, and that discovery call is, you know, most importantly, finding out if they're capable to get your film out there. Most importantly, or if they're genuine, and they actually are, like, you know, passionate about your project, and you're not just going to be one out of, you know, 200 films that they're going to take to Cannes next year to try to sell,

Alex Ferrari 1:48
you know, right, exactly. And they Yeah, there's a couple of bigger, independent film distributors who shall remain nameless, who pump out 30 releases a month 40 releases a month, it's impossible to show tender loving care to every one of them. It's just impossible. They're just a factory at that point. So it's, it's always interesting, and people filmmakers listening right now, when you do get that email, which is so it's like I said, they liked me, Oh, my God, they like me, you feel like you've won something. They, a lot of times, they use that as to their advantage, but you really got to vet them, you really got to figure out if they're a good match. Have they seen your movie? Last time? They haven't even seen your movie? Right? Yep.

Alec Trachtenberg 2:31
Yep. That's the biggest thing is like, what was your favorite part of the film? That's like, one question that you need to like, if you if you do ask that. And they don't answer that. That's like, hang up, like don't even like continue the conversation. You know, how to how do you sell something that you haven't watched yourself? You know, I mean,

Alex Ferrari 2:49
it's, it's ridiculous, but that is the world we live in with distribution. Now, how do you how do you demonstrate value to a potential prospect?

Alec Trachtenberg 2:58
So there's a lot of ways to demonstrate value. So I mean, even like demos, like a demo reel, or resume headshots as an actor, those are all like physical collateral, you know, to really sell yourself and your and your services. You know, be like a sales deck, like a pitch deck, you know, and you know, thinking like graphic design, making sure it's very professional looking. And, yeah, I mean, sorry, we have to cut I don't know why this I haven't like exited out

Alex Ferrari 0:00
Yeah, okay, I'm sorry. I think so. Um, so how do you demonstrate value to a prospect potential prospect?

Alec Trachtenberg 0:08
Yeah, so there's a lot of ways to demonstrate value, um, you know, as a filmmaker So, you know, one thing, you know, like your demo reel, for example, that's an example is something that's collateral that's selling your services and what you can bring to the table. Same thing with headshots, you know, sales decks, like pitch decks of a film, and making sure that you know, when you're creating this collateral that is very professional looking, because, you know, this is going to be in the hands of decision makers and buyers and you know, other people in the industry and you really want to ensure that, you know, you're putting great stuff out there that really reflect your professionalism as well.

Alex Ferrari 0:46
Now, how about for screenwriters? How can screenwriters provide value?

Alec Trachtenberg 0:51
Yes, so for screenwriters, you know, have it having those those scripts, you know, for a variety of different, you know, like, genres. So, for example, if you know, your comedic comedy writer, right, and then like drama, having kind of, like different variations there, if a producer requests it, but also, you know, getting out there, like, like with like film festivals as well, like, if your film has won any like screenplays, that's like, you know, it's a screenplay contest, and that's damaged value as well.

Alex Ferrari 1:23
So and as far as should, should you also create, I mean, pitch decks and stuff like that for screenplays, or is that overkill? Unless you're actually trying to produce it?

Alec Trachtenberg 1:33
I think there's never any hurt in doing that. I mean, you know, it's really any way that you can put a visual aspect to the project to make it a decision maker really kind of see it, I think, is always great things. I think that's definitely recommended, for sure.

Alex Ferrari 1:49
And there's this kind of like value bait is kind of like value based selling, is when you're doing this kind of stuff. Exactly.

Alec Trachtenberg 1:55
You know, it's like, the value that you can bring them for sure.

Alex Ferrari 1:57
Now, any tips on closing the deal?

Alec Trachtenberg 2:01
So as far as closing the deal, um, you know, you really want to ensure that you guys are on the same page in terms of, you know, the project, the service, and that kind of goes in with, you know, understanding like contracts and agreements. I mean, I would definitely recommend, you know, not doing anything without contracts, as you can, you know, agree, I've heard some horror stories on the podcast where, you know, one person didn't get like a waiver for the, you know, for physical parents on the film, and the distribution company won't distribute it, because they don't have that waiver. And then, you know, the whole project falls apart, and, you know, hundreds and 1000s of dollars, you know, go away. So having those agreements in place is definitely important. And, yeah,

Alex Ferrari 2:49
what else? closing deals, closing deals, tips on closing the deal.

Alec Trachtenberg 2:53
Yeah. And then as far as, like, you know, the type of clothes, right, so there's different types of clothes that you can do, like, assumptive closes, right, where, you know, you assume that, you know, that they're their soul in your project, let's say, your dp, right. And like, you know, the producer, you're speaking to your director speaking to, you know, has three other DPS that they're, you know, kind of talking to, you know, maybe like aligning your, your projects and your background and your expertise and how you can bring to the table and demonstrating that value, you know, saying, okay, so when, when a shooting star, right, like sometimes that confidence there can really help, you know, elevate you and show that, you know, this is somebody who's really passionate and wants to work on this project

Alex Ferrari 3:38
now, and how do you handle objections, or fears of potential prospect?

Alec Trachtenberg 3:44
So there are different types of objections out there objections come from anything from like time, you know, let's say the person doesn't have any time to read your script, or, you know, they're not in need of your service, right. So really, understanding the type of objection that you're getting right off the bat is really critical. Because then you can really, you know, strategize on ways to combat that objection. So, think of objections, as you're very welcoming, you really want objections in the sales cycle, because objections means that they're having that kind of dance with you, right? Like, if you were a lost, cause they wouldn't have even interacted with you in the first place. Right? So, you know, it's just a matter of, you know, demonstrating that value and reconnecting to their you know, propositions and you know, goals and pain points and and see how you can connect with both of them

Alex Ferrari 4:37
now, and what is relationship success?

Alec Trachtenberg 4:40
So, relationship success is the last stage of the sales cycle. That's when the sales has been done. Everything's close, but it's actually you know, everyone thinks that once you close the deal, once you get the job once you you know, get the girl it's like, done with, right, but really, you know, it just starts at that point, right. So Customer Success is continuingly providing that value. And and, you know, checking in with that person and making sure that, you know, you're delivering what your spoken what you want, right? If you're a writer working on a contract term, you know, am I you know, getting these these edits drafts in at a at the right time, right on? Am I delivering on what I promised? Right? am I bringing the value to you that I've originally proposed? And then, you know, finding ways to get referrals and, you know, additional and maybe like upselling, in a sense, right. So, for example, if you're working with a particular company as a freelance, you know, videographer or filmmaker who's making like commercial videos, right, maybe there's a way to make additional videos for them, or, you know, find out about their sister company that also needs video collateral as well that you can produce. So that's really what Customer Success is really all about.

Alex Ferrari 5:51
fascinating conversation, sir. It's always it's always good to teach and instruct filmmakers on how to sell themselves and sell their projects. Because it's so so so, so important. Now, I'm going to ask you a few questions. I asked all my guests, what advice would you give a filmmaker trying to break into the business today?

Alec Trachtenberg 6:10
So I would say, I would think of yourself as an entrepreneur. I mean, at the end of the day, you know, the paradigm of shift of like film just to pass, you know, 10 years, you know, it's really a self, you know, promotional endeavor, right? So, really, you know, think of yourself as a business and go out there and get it done. And don't wait on anyone else.

Alex Ferrari 6:34
Now, what is the lesson that took you the longest to learn whether in the film business or in life?

Alec Trachtenberg 6:41
That's good question longest? I'd say you know, understanding that you know, what you're passionate about, and, you know, what, like, you know, what you want to create might not align with other people, but that's okay. Because you'll find, you know, your tribe, just like, you know, you've you found your tribe of people that really, you know, agree and are, you know, passionate about what you're putting out into the world. And, and, yeah, that's, that's exactly

Alex Ferrari 7:10
how we'll end in three of your favorite films of all time.

Alec Trachtenberg 7:14
All right, so I'd have to say I'm a big Scorsese fan. So I'd say you know, Goodfellas and then I'll just don't want to random funny one rat race. Do you remember rat race? Oh,

Alex Ferrari 7:26
God. Yeah, I remember rat race. That was a while ago. Yeah. Yeah, that's a very random net first time on the show, sir. First time rat races on the show. I know that from it's like a he has a ton of different celebrities that are actors

Alec Trachtenberg 7:41
over mark. What is Keven Gooding Jr. Yeah,

Alex Ferrari 7:46
everybody's everybody. Everybody else in that they remember it was it was a fun film, if I remember correctly. And now where can people find find more about you? And how can they purchase the book?

Alec Trachtenberg 7:59
So yeah, you could actually go to Alec Trachtenberg calm. So I actually consult one to one, you know, with not only filmmakers, but entrepreneurs on really how to establish that, you know, sales mindset and follow the five stages of the sales process to really, you know, get, you know, what they what they want, right? Whether that be a job, you know, connections, so forth. And then my books available on Amazon and Barnes and Noble it's lights cameras, so so I'm sure I'll give you the link.

Alex Ferrari 8:32
It will be in the show notes. Alec, thank you so much for being on the show, brother. I really appreciate your time. And thank you

LINKS

  • Alec Trachtenberg – Offical Website
  • Alec Trachtenberg – IMDB
  • Lights, Camera, Sell: Sales Techniques for Independent Filmmakers – Amazon 

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IFH 457: Will Netflix Destroy the Last Blockbuster

The Last Blockbuster with Taylor Morden

Many of the tribe know that I spent thousands of hours working in a mom and pop video store throughout my high school years. This is why I’m so excited to bring you today’s show. We have Taylor Morden, director, and producer of the nostalgia documentary, The Last Blockbuster (2020). And if you want to know how to sell a movie to Netflix, just make a documentary about the company Netflix helped destroy. 

The Last Blockbuster is a fun, nostalgic feature length documentary film about the rise and fall of Blockbuster video and how one small town store managed to outlast a corporate giant.

In 2017, when Morden started filming the Blockbuster documentary, there were only 13 blockbusters around the United States. You need to listen to him recount the moment he got the idea to produce The Last Blockbuster and all the ways the universe aligned for this project. We talked a great deal about his distribution plan, the challenges indie filmmakers face, and his company PopMotion Pictures.

Enjoy my nostalgic conversation with Taylor Morden.

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EPISODE TRANSCRIPT

Alex Ferrari 0:01
I'd like to welcome to the show Taylor Morden. Man. How you doing Taylor?

Taylor Morden 0:17
Doing great, Alex. Thanks for having me. Thank you, man,

Alex Ferrari 0:20
you by far have the coolest backdrop of anybody I've ever recorded with Ben very nice. Art directed sir.

Taylor Morden 0:27
It was my my COVID art project was just keep upping the zoom call background over and over again. I mean, I look back at old interviews of me and there's different backgrounds every time it's it's come a long way.

Alex Ferrari 0:39
I have that. That is the video from Hollywood video right in the background.

Taylor Morden 0:42
Yeah, yeah, I had the old neon sign

Alex Ferrari 0:45
how'd you get the app?

Taylor Morden 0:47
There was a couple selling it on Craigslist or Facebook marketplace or something. And I saw and they had the whole the Hollywood video sign but the word Hollywood is like 50 feet long. And I'm 12 feet tall. So I asked him you know, can I buy just the word video and it was an old neon sign so I had to like take it apart had been sitting in the dirt and clean it and do all this and then converted it to LED and hung it on my wall.

Alex Ferrari 1:13
man that's that's a different level of cool sir.

Taylor Morden 1:17
different level of nerdy I think he's saying nerdy

Alex Ferrari 1:19
nerdy Look, man, I got a Yoda behind me. So you know, not too far behind you, sir. So before we get started, man and go down the nostalgia road that is video stores and blockbuster in your amazing documentary. How did you become a filmmaker? Why did you want to become a filmmaker?

Taylor Morden 1:37
Yeah, I so I in the 90s I'm aging myself a little bit. I was when I was a kid in high school. The school had a VHS camcorder, like the big you know, put it up on your shoulder uses full size VHS tapes. And that was my first introduction to video. We never, you know, could afford a video camera at home or anything like that. So I would check it out from the school is very small school. So they would know like have the video cameras out, Taylor's got it. And I would do all my projects, you know, school projects. If I if I could get out of writing a five page report by doing a five minute video. I did that all through high school. And I loved it and you know kind of got the bug in my senior year the school invested in Premiere 1.0. We had a soap some kind of video capture card we had to plug the VCR into the computer,

Alex Ferrari 2:29
an RCA RCA capture card and RCA

Taylor Morden 2:31
RCA and it would capture at like 320 resolution 320 by one. Whatever that ratio is for four by three, you know. It was bad. And then it kind of got out of it after high school but I loved it. I did a ton of like little goofy videos with my friends kind of got out of it after high school because I was more into music. I was playing in bands. I wanted to be like a rock star and tour the world. Put out albums and do all that. And I did. And I was always a little involved in our music videos. You know that was like, Oh yeah, that's right. I do love video. And then after college, I got my, my job was flash animator. I got a digital arts degree. And I was doing those flash intros on websites that you couldn't skip that everybody hated.

Alex Ferrari 3:18
So for people listening, I just need to stop for a second. Because Yeah, a Macromedia Flash. If it was

Taylor Morden 3:26
Yeah. Before

Alex Ferrari 3:27
before, Adobe. So it was Macromedia Flash. You got a degree in, in Flash?

Taylor Morden 3:35
Yeah.

Alex Ferrari 3:36
So you got a degree in in multimedia production slash flash? money well spent. I think for a long term. It was definitely a long tail. It's essentially it's essentially me getting a degree in VHS repair.

Taylor Morden 3:48
Yes. Which was a degree at the time.

Alex Ferrari 3:52
Sure. Yeah. I'm sorry. I had to I just had to point that out. Continue.

No, no, no, you're very much correct. And then you know, around 2010 2011 Apple killed flash basically, they just said we're not going to support it on our iPhones and iPads and then the whole internet went, Oh, okay, well, we're not going to use it anymore. And it was gone. And so also at that time, video was taking the place of that, you know, broadband was everywhere, you could put a video on a website instead of a flash animation. So and DSLRs were getting to the point where even a struggling musician like me could afford one that could do a decent job I had the Canon T two I did okay looking video within you know, the 50 millimeter 1.8 lens that everybody had. And I started just doing video work with that like commercials and weddings and just anything you could point a camera at Real Estate shot real estate for a while. And I did that for a while and I made a decent living as a videographer in Washington, DC and then I moved back here to order Again, six years ago, and all that work dried up, because it's a small town and there aren't enough weddings and car commercials to keep me afloat. And that's sort of when I decided I wanted to try making documentary movies, I figured I have the skill set, I had a slightly better camera at that time. And I thought, maybe I can make a documentary and basically ask my wife, is it okay? If I spend a year trying to make a movie, because I'm not going to earn money. And she gave me one year, she said, you know, try it, figure out how to do it. And, you know, in a year, if it looks like it's gonna make any money, you can keep doing this. Otherwise, go get a job at Best Buy. And it's almost six years later, and I haven't had to get that job yet.

But but but the thread is always they're

Taylor Morden 5:53
always they're always hanging

Alex Ferrari 5:54
over your head, like, I believe in you. But the clock is ticking.

Taylor Morden 6:00
Go make your movies, but you know, eventually you'll have to get a real job. Yeah. And

Alex Ferrari 6:05
I've been I've been trying to get a real job now for 20 odd years. So I feel you, oh, no, you can imagine if I tell I tell my dad now or my parents now. They're like, so what do you do now? I'm like, Oh, I talk on the internet. I've got a podcast like what's a? What's a podcast? I'm like, man, I also do movies. And she's like, What? What? And they're like, Okay, do you live in Los Angeles? You have a house? Apparently you doing something. Okay. So go with God.

Taylor Morden 6:34
Right? Well, people think you're telling me make movies and they either think you're a millionaire right? Oh, you make movie your film director

Alex Ferrari 6:41
like guarantee?

Taylor Morden 6:43
Like Spielberg? Like guarantee now Can I borrow $200,000? Not sure. Or if they've ever met a filmmaker, they know. You have no money. And they're like, Oh, I'm sorry.

Alex Ferrari 6:52
Oh you're a filmmaker. That's a shame. Yeah. So that's essentially that's essentially what we get. No, it's always fascinating to to meet people outside of the the carny world that is filmmaking because we are carnies. I mean, it's just, we're corny, folks. You know, we smell of cabbage. We have small hands. Sorry. That's a reference from from Austin Powers. But no, but we are. But we are carnies in many ways that the film industry is such a small business. And it's kind of very misunderstood by people outside of the business. So they automatically think that you're super wealthy or super rich, or you're famous, or this or that. And it's it's it's really interesting, especially from the older generation, who has no idea, get a real job. I was talking Africa, I was talking to somebody who's a very accomplished screenwriter. His father was just like, when are you going to stop with this writing stuff? He could actually make get a real job. Like, but that I've won an Oscar. Yeah, play a real job, something you could do honest work with. It's just, it's hilarious. Now, I wanted to bring you on the show, man. Because you you directed this. This this, this wonderful documentary called the last blockbuster. And many people listening on the show know that I, too, worked at a video store, not the corporate, horrible corporate juggernaut that was blockbuster that just crushed the mom and pops, I worked in one of those mom and pops, and only went to blockbuster when I couldn't find a copy of something. And every time I'd walk in, I'd be like, this is amazing. They got 400 copies of something. But yet I still hated them because they took business away from us. But now I look back at blockbuster and Hollywood video. I'm just like, oh, like I kind of miss it. But you wrote this, you did this amazing documentary. I got to know. First of all, how did it get started? What did you like? Why did you say hey, blockbuster, let's do this.

Taylor Morden 8:54
Well, I loved renting videos, since I can remember since I was a kid, and it was always like, a big part of my life. And I loved it. And I would like you know, save up my allowance. So I could walk down to Hollywood video or blockbuster or the local store, read my bike and rent a VHS and take it home for the weekend and watch it four or five times that kind of thing. So you know, I'm of that generation where that was a big deal. And I've watched it kind of disappear. And then like I said, I moved here to Oregon, six years ago now. And the first week I moved here, right by my house, there was a blockbuster video that was going out of business. This was 2015. So you know they had recently corporate had gone away and I knew of blockbuster videos going away. There's not really video stores anymore. Netflix is huge. But before even our furniture arrived, you know we had like shipped it via pods. And I went to this Blockbuster Video that was closing and I bought all the DVDs. is an Xbox games and things that were 90% off and, you know $1 and bought all the things and tried to buy the, you know the blockbuster sign on the wall, but they wouldn't sell it to me. So I was excited. I was like, Oh, that's cool that this time and I just moved to had a blockbuster still Too bad it closed. And then flash forward about a year I had been driving around town and I would see another big blockbuster sign the Big Blue ticket that we all know the shape of and I thought look at that they couldn't afford to take the sign down. They just had to leave it because it's so expensive. You see him all over the country people send me pictures of them now. Once a week somebody is like did you know there's still a blockbuster? I'm like, yeah, go inside. See what you find.

Alex Ferrari 10:45
I gotta I gotta mines is a Petco. It's but they wouldn't take the damn thing down. So it's a movie ticket with Petco. I'd have to like, yep, I'm not taking that down. That's gonna cost ,

Taylor Morden 10:56
Yeah. I didn't want in Washington, DC.

Alex Ferrari 10:58
It has a cost to take that down. It must have cost a lot. It's huge. They're huge, right? They're

Taylor Morden 11:04
huge. You got to get a crane in there. It's a whole thing. If you've ever had to have a hot tub moved, you know,

Alex Ferrari 11:10
the way you said it in Washington, what?

Taylor Morden 11:12
In Washington, the one near me was a liquor store, but it was the ticket shape. And it was you know, liquor store, liquor store video

Alex Ferrari 11:20
Right?

Taylor Morden 11:20
But for some reason, one day I just did my curiosity got the better me I wanted to take a picture of the abandoned store for Instagram or something. And I stopped, and I went in. And it was like going through a time warp. It was like no one told them blockbuster had gone out of business. Like they didn't get the memo. I went in and it looked the same, it felt the same. And it smelled the same. As I remembered. It was like, Oh, it's 1999. And I'm going to rent The Phantom Menace. And it's awesome. And the only difference was this was 2017 by this point. And so it was the new Star Wars movie. And it was the new Marvel movie, where were the 200 copies up on the new release wall. So it was very nostalgic, but at the same time, exciting of like, wow, what the heck is going on here? Who is still renting movies? Because that was the other thing. It was packed with people renting DVDs.

Alex Ferrari 12:18
It's like this weird Back to the Future scene. Yeah, yeah.

Taylor Morden 12:21
I couldn't understand what was going on. And so that day, I talked to the owner and the manager and said, Hey, I'm, I'm a filmmaker. I'm doing air quotes for those listening. I'm a filmmaker. Would it be okay? If I started bringing cameras around? And just like interviewing some customers if they're okay with it, you know, I'll I won't get in your way. I'm just fascinated. And they said, Okay, that's weird. No one's really ever tried to dinner. Nobody cared at that point. And that was that was the beginning of it. I've been it's now four years later. And the movies just now out. So.

Alex Ferrari 12:59
And when you started, there was still but 13 blockbuster 12. So 12 blockbusters around the country. And then yeah,

Taylor Morden 13:08
the 13th. One was the one by my house that closed.

Alex Ferrari 13:10
Right. So it just so happened, that you you befriended the one blockbuster that's still in existence. So it just was happenstance that you move or you move to Oregon and you were close to that one. You could have moved to Alaska. All right, because that one held up for a little while. And in that whole John Oliver thing and remember John Oliver sent the jockstrap from Cinderella man or something like that. Russell Crowe to get get people to come in the store. And you know, hear like, oh, in Alaska, they've got blockbusters like that. That makes sense. There's this very bad, bad internet there. And you know, it's still a thing and it's smaller towns I okay, out. I'll buy, I'll buy

Taylor Morden 13:53
Yeah, when we started, we for sure thought the Alaska stores would outlast the Oregon store mix. We had no, we had no delusions that this was going to be the last blockbuster in the whole world. But we still thought it was an interesting story. And we're just like, well, we'll follow this store and see what happens. And we could there's like, nothing we could have done to make it happen the way it did. It was all you know, documentary filmmaking magic of being in the right place at the right time and making friends with the store before everybody was beating their door down and trying to get the exclusive.

Alex Ferrari 14:29
Right so that you were in already and well, I forgot the name of the manager and the lady who owns it. What's

Taylor Morden 14:34
Sandy

Alex Ferrari 14:34
Sandy so Sandy, Sandy. By the way, when you watch the movie, Sandy's to star, she is she is the star of the show. She She is the heart and soul of that place. She doesn't own it. She just manages it. But the whole thing is, is run because of her and she's like, ride or die like she will not know. She's not like she told her husband like I'm not retiring. I am here as long long as the store is open, and I will continue to keep. It's just amazing. So while so while your mate you you got in early in 2015, then I'm sure there was other filmmakers or other news organizations or other that wanted to come in to have that kind of same access. And Sandy's like, Oh yeah, we're good. We got somebody, we've got this filmmaker who's, who's already doing a documentary on us, and we love him. We'd love Taylor, is that basically the way it goes?

Taylor Morden 15:24
That's a little bit how it went. After I was making another movie at the same time, which ProTip Don't do that. But I was making two documentaries at once. And I brought on a partner for the blockbuster doc who had a little bit more Hollywood experience than me. He was a writer for years on Dexter's Laboratory, Powerpuff Girls, bunch of kids shows in the 90s and stuff. And he was very smart. He early on was like, hey, let's just get a little contract in place for the life rights for the story, just in case it blows up. And I think we would have been fine with that. But it was, in hindsight, it was a great idea.

Alex Ferrari 16:06
What a great,

Taylor Morden 16:08
great suggestion. Yeah. So if you're starting the documentary, and something that you think might blow up, that's a great tip is just get something in writing that says, You're the only one who can make a movie about this.

Alex Ferrari 16:20
Yeah, that doesn't use news stories and all that stuff.

Taylor Morden 16:23
Yeah, they did a ton of news stuff. But anything that was longer, even short form stuff, they they would run it by us. So Sandy would call and say, I don't know, this kid wants to do a short documentary for their college thing. Is that okay? And then we would talk to the kid and be like, What's this for? You know, you're not going to turn it into a feature or,

Alex Ferrari 16:43
you know, we don't want to have to sue. Right. That's, that's awesome. That's an amazing, that's amazing. I don't know if I might have mentioned this to you once. I know I mentioned it on this on the show once. But my when the video stores were all going out of business, hollywood video was the big one that kept going out of business around me. And I figured out to go in and buy some old videos, DVDs, and then I would sell them on Amazon. And I did a little bit here a little bit there. I made a little, little extra cash. And it was when you could still sell DVDs and stuff. But then right before we moved to LA when I had no very little savings, we were moving to LA my wife and I didn't know anybody. The videos, the Hollywood video around the corner, finally put up the going out of business line. And I walked in and said, Can I speak to the manager? What can I do for you, sir? I'm like, I need everybody to leave the store, please. Why? Because I'm going to buy everything you have. And I bought the entire they're like, fantastic. We can close up early. And go do you take discover? And they go yes. And I bought God I don't even I it was just too many, I think 1000 10,000 DVDs and video games. And I spent about 12 grand or something like that on my credit card. And then I told my wife well, even when we get to LA I can't get a job or you can't get a job at least we can sell DVDs to keep the lights on. And and that's what we did. I mean, we fortunately both of us got jobs right away and I was off and running. She was off and running. But we must have made 30 40 grand selling DVDs for the next year for the next year. That was just a slow drip of like DVD sales and video game sales. I had GameCube like those old GameCube Oh, yeah. The little disc I sold everything. And that was the Hollywood video that that was the one that went down on but I never I never did a blockbuster because I think blockbusters were still too solid when I left because I left in a way. Mm hmm. And oh wait.

Taylor Morden 18:44
Yeah, they were so

Alex Ferrari 18:45
blockbuster was the Hollywood video was having issues. So that's when that's when they went down so I'd never did a blockbuster they would start going out of business. And I wouldn't be here in LA when I got here. There were still blockbusters I got here in 2008. So the blockbusters everywhere. Then, as the years go by, I would keep driving by this block like how are they still alive? How are still going and that one turned into a Sherman Williams paint store. And then the other one turned into the Petco and and then slowly but surely, there was a couple of video stores left in my area in the valley and one of them is still there, but they're like a VHS, they only do VHS. They're still alive. And I think it's just like anytime you see a documentary about nostalgic VHS or they just go there and rent it out for the day. It's so it's amazing. Now, the one thing I noticed with with the last blockbuster, you've been able to tap into something afraid kind of filmmaking I kind of coined which is nostalgia filmmaking. You are You are attaching your your your film to your to an existing audience. That's really all about nostalgia. So all those VHS documentaries, all the documentaries on, you know, like, Oh, that was that one that HBO about the the water theme park that killed people that was that tapped into an 80s nostalgia. I mean, Stranger Things obviously touches it big time. But you're able to do it, can you? Can you discuss what you were thinking about? Because I mean, obviously you understand what I'm saying? I mean, it is definitely a stylish thing to watch this documentary.

Taylor Morden 20:27
Yeah, no, nostalgia is kind of my brand. If I, if I had one, because I've done this is my third feature documentary. And all three of them are pretty much rooted in the 90s. And I, as a human, I'm also pretty much rooted in the 90s that I still love. I collect action figures and, and VHS tapes and vinyl records. And I'm, you know, I am my target audience, which is a really important thing. I think, as a filmmaker, for anybody, it makes stuff. If you need to figure out how to get to get through to an audience, just figure out what you like. And if there's enough other people like you in the world, then you have an audience. And I've done it with all three movies. And the thing that I kind of figured out really early on my first one, when we did Kickstarter to raise the money is, you know, with Kickstarter, you can raise some money, but you also build a community that is invested in this thing. And he found through the internet now like minded people, you know, my first movie was way more niche, it was about a single one hit wonder band called The refreshments. And there's not a ton of refreshments fans. But I found them all. And I sent them to the Kickstarter. And then my second movie was little bit bigger was about the music genre ska, right so no doubt real big fish, the mighty mighty bosstones a lot more fans. And I found them and that Kickstarter went bananas. And I still, you know, have the email list. And I'm still pushing those DVDs and trying to get those people but I'm engaged in that community because I'm also a fan of that thing from that era. And then with blockbuster, it was the same thing. You know, I grew up loving it. And when I walked into that blockbuster, for the first time, I had that wave of nostalgia that like I said that first day was when I asked if we could film there, because if I figured if I could capture any of that feeling that I felt going there, and then try to sell it to people who are my similar age and have my similar life experiences of those Friday nights, a Blockbuster Video, and maybe you get a pizza and you know, hanging out with your friends and you rent the matrix and oh my god, and then you watch all the special features. And then you watch it again, because it's not due back till Monday. Like that feeling. It's gone in the world now. So being able to tap into that, you know, just from like you're getting at the marketing standpoint of like, how do you you know, capture this, this vibe or this nostalgia and then try to sell it to people? I don't think it's that hard. It's people want it. People long for the good times the good old days that we all remember. I mean, you see it in every like you said Stranger Things in every facet of pop culture, it comes in waves, you know, there's a reboot of Teenage Mutant Ninja Turtles every six years, because New Kids don't know what it is. But also because the parents are still going to go back and watch it because I remember Leonardo that was my favorite, you know?

Alex Ferrari 23:39
Yeah, it's I mean, well, I mean, Disney is doing very well with that with the Marvel in the in the Marvel in the Star Wars franchise

Taylor Morden 23:48
and just reboots in general reboots and remakes it's it's the world I'm thankful to be doing you know documentaries are different. I'm not just rebooting short circuit to but you're reminding people why they liked the original one

Alex Ferrari 24:04
right so like it you know you're tapping into those those that time so like that that documentary series on Netflix the movies that made us which is the toys that made us which they like break up like you know to transform an hour about how the Transformers game or E man game or Teenage Mutant Ninja Turtles game or like the making of Die Hard or and they just do it in a very so strategic Mr. Logic way. They got me because I watched all of them. Me do every season. All of it. I just like, Yeah, sure. I'll watch the Barbie one too. I don't care. I want to just it's fine as part of the series I got to watch. But so you were you were figuring you figured out at the beginning of your of your journey as a filmmaker, that you need to find your audience and make product for that audience. So you were using the film entrepreneur method in many ways before you even knew What an entrepreneurial filmmaker was because you're selling, you're still selling DVDs, you're still selling other products and things that you're seeing, you're still making money off of these old.

Taylor Morden 25:10
What's the same, same kind of thing where I said, if you make stuff for yourself and find other people, right, I love physical media. I am the person who if I find an indie movie that I like, I'm going to buy the VHS version because that's cool to me. Or, you know, if a band I like puts out an album, I'm going to buy the vinyl record it whether I listened to it on the turntable or not, because that's cool to me. You know, I'm, I like movie posters. I like things like that. So it was easy then to think, well, if I like that, maybe the people who like my movie would also like a poster or a hat or a T shirt, or, you know, if I could make action figures I would, but it's weird with documentaries. Yeah, I

Alex Ferrari 25:54
got Tiger King would obviously have them.

Taylor Morden 25:57
Right? No, I listened to your your book, the entrepreneur book. And I, as it was going through, I'm like, Oh, yeah, I do that I do that. I do that. I do that. Oh, that's a good idea. I haven't tried. But I do that one. And I do that. And it all kind of works in different levels, depending on the project, too. And I've done three of these. And, you know, I blockbuster sells a lot more VHS copies, obviously, than the other ones.

Alex Ferrari 26:27
Right? Exactly. And you mean being strategic like that to tap into that nostalgia, and it's something that just keeps going. It does. Like I I accidentally made an astrology film with on the corner, desire, which was about you know, filmmakers at Sundance

Taylor Morden 26:45
Sure, now that we can't go to film festivals, like a relic,

Alex Ferrari 26:49
I don't think there's going to be a time like it was even a year or two ago. at Sundance the same way when there's 50,000 people jammed into Park City, I don't. I don't know if that's ever going to happen again. Or if it's going to be completely I don't think what I was able to capture will be there again. And it wasn't it wasn't strategic. I can't say like, yeah, there's a pandemic coming. So I'm no people. But in many ways, I've made like a Christmas movie, because every year now around Sundance time, people are like, Well, I didn't get into Sundance, but at least I could. I could watch Sundance. Yeah. You know, watch and be there kind of feel like it be there. So it was kind of like a weird nostalgia,

Taylor Morden 27:31
as well. unintended, unintended nostalgia. Yeah, we we didn't get into Sundance as well. But we turned our lemons into lemonade. And we put the rejection letter, quote, the nice. The one nice thing they said, We put that in our trailer. And our distributor was like, are you sure you can put that in there? We had to prove that Sundance had said it.

Alex Ferrari 27:55
Hey, look, I mean, when I i've been rejected so many times from Sundance, I can't I've lost count. But early on, I would just say I would put the laurels on my website for some of my short films, and I would say officially rejected really late on at Sundance Film Festival.

Taylor Morden 28:09
Okay, you paid for it.

Alex Ferrari 28:10
Can

Taylor Morden 28:11
You know? Yeah, so it's $100 graphic. It's

Alex Ferrari 28:17
well, I just I tried to get in the earliest it was only 50.

Taylor Morden 28:20
Okay,

Alex Ferrari 28:20
I wasn't. I wasn't the guy that just showed up last minute. That's $125 That's ridiculous. But now one thing I did notice about your you're filming the music you guys had like you had a couple of songs there that? I'm like, that can't be cheap. How did you get the rights to Smash Mouth? was a very it was it all star? It was an all star?

Taylor Morden 28:44
All Star? Yeah, sir.

Alex Ferrari 28:45
So all star is like, probably one of the more licensed Smash Mouth songs. That's been in a million big movies. And I can't believe that was cheap. So can you tell us how you got those rights? Because I'm assuming you're not rolling deep enough to to drop 150 or $200,000 for that? That needle, right?

Taylor Morden 29:04
Yeah, no, we did not. We did not spend what we were supposed to spend. Now that came from, like I said, My other movie I was working on two at a time is about ska music and Smash Mouth was part of that scene. So I had approached their guitar player who is their primary songwriter to be in that documentary. And he was a cool guy, and we were hanging out. And my producer for blockbuster was there with me because to save money, you know, I'm flying to LA I'm going to shoot both, you know, interviews for both movies at the same time because it's my 500 bucks in plane tickets, right? So we probably I think we came from I can't remember the maybe the Adam Brody shoot or something and went straight to the Smash Mouth shoot. And so he was there with me. So after we were done talking about ska music, we started talking about home video rentals and Blockbuster Video and had some fun takes that actually made it into the movie. So that's pro tip number one is if you want to hit song, find the person who wrote it and put them in your movie. So we reached out when we were doing the music, we thought, wouldn't it be fun if we put a couple needle drops in here that were songs from the 90s, early 2000s that were big in movies that people associate with blockbuster videos, subconsciously, right? Like, Smash Mouth all star was in Shrek. And Shrek was a huge home video hit because kids you know, every week, can I get it? You know, before you could stream anything. So it was an obvious choice. And we knew the guy. So we reached out and said, Hey, can we get this song? You know, is there any way we can get it for free, you know, and music dogs, you can get a lot of music for free if you know the right people. And he was like, well, we do own all the rights, but we can't do free, but I can get you the really good friends and family discount. And that, that knocked down a ton. I mean, I'm talking like 90% off. And so it was only a couple $1,000. But we didn't have enough money. And we have no real budget, we're self funding everything after the Kickstarter money dried up. And so the way music licensing works is you got to pay for two licenses, you have the publishing, and then the master. So the publishing is the songwriter whoever wrote it, they get paid, and the Masters whoever recorded it. So a lot of times it's the same people write the Beatles wrote and recorded their own songs. But a lot of times somebody else wrote it, so you got to pay two different people. In this case, they own size, a doubled the price. So me being a musician is another pro tip for indie filmmakers out there, I just recorded it myself, we did a sound like that played all the instruments except the drums, I had my my buddy do the drums. And I sang it, I figured I could do a pretty good Smash Mouth impression, I got a gravelly voice. And that's the version in our movie is just me doing a cover of Smash Mouth because it was half the price did the same thing. There's another hit song in there. And it was my producers wife is also a professional singer and she sang the other song so that it wouldn't give away our secret. But it's in the credit. So it's not really a secret. But so that's all star written by Smash Mouth performed by Taylor Morrison.

Alex Ferrari 32:26
So So that's, that's a really great typical, it's even for for not even for dogs, but for features as well. You can use if you can get the songwriter to give you the rights at an affordable price, which a lot of times the songwriter will give it to you for an affordable, right? It's generally the master whoever owns the master, which is that the original recording, that's where the money is

Taylor Morden 32:49
the big record labels, yeah, and they're not. And then a lot of times, they'll do a most favored nations deal where you have to pay the same for both. So even if you can get the publishing, you know, for 1000 bucks, which is cheap, the master holder might want 10 grand, and then you have to pay 10 grand for both. So now it's 20 because of the way they work those deals. So it's it's a slippery slope. But yeah, if you even if you just know somebody, you know, find a local band you like and say I'll pay for your studio time. Go record me a version of the song. That's also why you hear so many covers now in movies and in trailers especially, like it's always like a cool modern cover of an 80 song. Well, a lot of times it's way cheaper to do that than to get the real song.

Alex Ferrari 33:34
And that's another great, great tip. Like, again, you could just find cover bands on YouTube, or on Soundcloud or on Spotify or something like that. I'm like, hey,

Taylor Morden 33:42
yeah, in my first movie I did. I just found a cover I liked on YouTube, emailed the artists and said, hey, I've got you know, the songwriter signed off on this, can I use your cover, and she was so happy to be in a movie shouldn't charge me anything. She's just like, great, put my name in the credits and send me a DVD when it's done. And that's pretty common.

Alex Ferrari 34:03
Pro tip for everyone listening. Now, the other the other thing that I saw in your movies, and I've always wanted to know about this and documentaries, video clip rights, you you can weigh two clips that are not specific to, you know, to what I mean, it is kind of specific to what you're talking about. But it's kind of like a reactionary thing. But it's not like part of a blockbuster documentary. So it's not like a clip from a blockbuster commercial, which we could talk about as well. I know there's limits to that. But like you would kind of wait to a shot of a film. I forgot which one was that Tom Hanks or somebody like that that are

Taylor Morden 34:41
at Apollo 13 in there,

Alex Ferrari 34:42
right. You had an Apollo 13 through so you're like how does that work? Because I'm assuming you didn't call universal up before that those rights.

Taylor Morden 34:50
We did not. And I would appreciate if nobody calls them now. But

Alex Ferrari 34:56
they don't know about it. Quiet.

Taylor Morden 34:58
Yeah, that that stuff is a little bit over. My head, as far as the legalese of it, but what what you have to do when you're making a documentaries is you need a lawyer, unfortunately, and that's on this one, I think it was our biggest budget item really was legal fees. Because somebody had to write up those contracts to clear those songs, and all those movie clips, and even the things you pay to license, you need all the paperwork done correctly, and contracts and all that. And then you also need somebody for if you're doing this kind of documentary, something called fair use, which is not like a hard and fast rule. It's, it's an argument. And you need a real lawyer and entertainment lawyer to provide you a fair use argument that they stand behind that says, Here's why this is considered fair use for this movie. Right. So like with Apollo 13, it was because we were telling the story of the Netflix founder, who had claimed in an interview that he founded Netflix, because of too many late fees from renting Apollo 13. So it's kind of the, the punchline to that story. We tagged it on Houston, we have a problem, right? It all fits. And there's a couple of arguments there. One is the fair use for context. And then you have to, for the lawyers, you have to tell them, we used seven seconds of the movie, but total movie is two hours long. So this is 0.3% of the movie. And we used it, you know, to illustrate this point in this context, blah, blah, blah, blah, blah, blah, blah. And they put all that together to come up with a fair use argument, a fair use argument. For our movie, I think it was like a 50 page document that covers everything. And you take that, and that's what you give to your insurance company and get your E and O insurance, which is what you then take to your distributor. So it's this whole chain of like, the lawyer says it's okay. You know, for whatever legal reasons, a lot of times I don't understand the argument, but they're like, Well, in this case of, you know, the NFL versus John's, if it was proven that you can, whatever, and it's either. I think there's satire, there's educational, and another one. But there's a few different things that you can claim because it's it's okay to make fun of someone. And then those clips, yeah, and use those and use their picture or something like that. commentary,

Alex Ferrari 37:27
Commentary yeah, materia is another thing like if as long as you are actively talking about it, unless the entire, like, I can't just take a movie, like Apollo 13. And just do an audio commentary and sell it. That's not doable, like there has to be dressed like that, like, right,

Taylor Morden 37:44
but if you were doing an essay about movies about space, and what they got, right, and what they didn't, you could show a clip that says, Oh, they got this right. Here's the 10 seconds where they got it, right. So it's all about context. And, you know, like I said, there's a reason these lawyers make more money than I do on this project.

Alex Ferrari 38:03
Like if you're making a document about Ron Howard, I mean, you you can show clips of his filmography, as people are talking about his stuff. So there is it but it's not

Taylor Morden 38:12
a hard and fast rate, we can still get sued. It's just in these lawyers opinion based on other cases, in similar situations, we would win. And that's what the insurance company uses to say, Okay, we'll give you insurance. Because that's who pays the legal fees in the event that whoever universal sues us for five seconds of Tom Hanks in our documentary about Blockbuster Video, which I would argue that all movies are fair game. They were all in blockbuster.

Alex Ferrari 38:40
To be that's an argument to be had. But there was that room. That movie called room two, not two to seven, the 237

Taylor Morden 38:49
Oh 237 to

Alex Ferrari 38:51
379, which was the the documentary on Kubrick and the shining. And my God, the entire movies, just wall to wall clips from shining eyes. Why

Taylor Morden 39:03
they may have had to get him, they may have had to get permission.

Alex Ferrari 39:07
I doubt that.

Taylor Morden 39:08
There's a limit.

Alex Ferrari 39:09
I mean, no, but I don't know. I don't know how they did it. And I might have him on the show soon. So we'll find out. But I want to find out like what, how did they get away because it's like, and but at the very beginning, they say Warner Brothers does not. This is not this is not approved by them or anything. So there was a big disclaimer. First things that come up, so there has to be I don't know what they did. But I want that lawyer anyway.

Taylor Morden 39:36
Yeah,

Alex Ferrari 39:37
That's pretty much the thing you had to do with seven seconds. I can imagine having to deal with the whole movie like that. That's

Taylor Morden 39:43
Yeah, in my in my music, Dr. Scott one, we had a few news clips and music, video clips and music is way more dangerous. You know, you're not supposed to use any seconds of any hit songs. But you know if it's attached to a music video in the context of talking about music videos being on it, TV. It's like borderline okay, but my lawyer on that one, she kept sending me back things in me like you got to shave two seconds off of that clip, you got to make sure the audio doesn't go You can't do any j cuts or l cuts with Fair Use clips. That's a fun tip.

Alex Ferrari 40:16
Yeah, you get it has to be just the clip.

Taylor Morden 40:20
Yeah, the audio has to be contained within the video. You can't

Alex Ferrari 40:23
You can't have someone that you can't have that music kind of fade into another color. Exactly. Clip because it's like, oh, it's smoother. It's nicer, yeah no

Taylor Morden 40:31
So we would record sound like music that's like, in the same vibe, but it's nowhere near the right song so that it wouldn't have a hard stop. Right? So it could keep going. And it would just be like our little lounge music version of.

Alex Ferrari 40:46
So um, so what's your What was your? What's your distribution plan? And what did you did you I don't think you self distributed, right? You actually have a distributor.

Taylor Morden 40:56
Right? So I self distributed my first two movies and using film for printer methods and selling DVDs out of my garage still to this day. And it's great. And I love it. I love the relationship you get with your audience and the control you have over everything. But with this one, Blockbuster Video is such a well known thing. It's It's nice, but it's not, right. Like if you go into a room of 10 people and you say, Hey, I got a story about Blockbuster Video, nine of them are going to be interested. Because unless they're under 20 years old, they grew up with it. And it's been a part of their lives. So we kind of knew early on with this one. And I also have a partner on it, who has done more of the traditional route where we wanted some kind of a traditional, you know, we want a good publicist, we want to get reviewed in the New York Times and we want to be on all the platforms, you know, because self releasing, you can only really get on Amazon unless you go through an aggregator.

Alex Ferrari 42:00
And like I was always, by the way not Yeah, not anymore.. Yeah. They started accepting documentaries, which was that's a whole other

Taylor Morden 42:06
Yeah, I had one of mine pulled off of it was up for Prime in the UK, I was testing out prime to see like, everybody says you can make some money on prime because I've always only done t VOD on Amazon, which has been great because I can drive the traffic. But I was testing out prime and they just pulled it yesterday. I got the and they didn't even tell me. I just logged on and it said your prime minutes have gone to zero. My checking it says platforms restricted or something. So I'm hoping they don't pull me off TVOD because you know, those. My first two movies, they're doing pretty well on T VOD. on Amazon. My thought is as long as because they take 50% as long as they're making money. They have no reason to take my movies down. But no one thought they were going to turn off documentaries for a reason

Alex Ferrari 42:56
they turned it to they've turned into the evil empire at this point. They like you know, they have man they have they, they their whole prime was built on the back of independent filmmakers. Like all when that's launched, it was crap. And all the only thing that people would you know, that's why they opened up amazon video direct cuz they needed content. And now that they're all cloudy and tidy, and they're like, oh, we're good now. And now they're like kicking everybody off without any. It's just anyway, that's scary.

Taylor Morden 43:25
It's scary, because it is a big percentage of my income.

Alex Ferrari 43:29
Right. And I know, I know, filmmakers who have lost like, yeah, like that. That whole business model was wrapped around prime and all of a sudden now it's the on hand Scott film to printer method, multiple revenue streams, as many of them that you can control. You selling a DVD, you control that?

Taylor Morden 43:46
Yeah

Alex Ferrari 43:46
that's right. Yeah.

Taylor Morden 43:47
And the same with this. So we did do it as a traditional distributor, we went with a company called 1091, who used to be part of a company called the orchard and they've done a lot of really cool indie releases, like the early Tyco, ytt movies and stuff like that. And they're, we kind of like their vibe, we talked to a bunch of distributors. And we did get a little bit of a bidding war of, you know, bouncing deals back and forth. And they beat everybody else's offers. So we went with them, because they also sounded like they kind of understood what we were trying to do and how we wanted to market the movie and all that. But we did keep our physical rights and our theatrical rights, which at the time, we thought there might be theaters, there aren't but we were able to do some drive ins and stuff, which was cool. But physical has been doing well. For us as a self release. You know, we happen to have a retail store, right? We have big racks at Blockbuster Video, which not many filmmakers get when you make an indie film

Alex Ferrari 44:26
No you have exclusive blockbuster

Taylor Morden 44:57
for me Did we actually I looked it up. We have The first blockbuster exclusive DVD since 2011. And we gave them we gave them a four month window. Before it's on, you know, you can buy the DVD on Amazon now. But for four months, you could only get it through their website or in their store. It was a blockbuster exclusive.

Alex Ferrari 45:17
And then helps them keep keep them alive, too. I'm assuming that's like a great souvenir.

Taylor Morden 45:23
When people go to visit, it's a great souvenir. And they, yeah, we're helping a huge chunk of the revenue, we basically split the profit on the DVD with the store. So it's, it's great for them to have something like that, that they can sell, because a lot of their customers are tourists and they're not going to rent something. But they will buy this movies about this store. And I can buy it at this store that I've been to Wow.

Alex Ferrari 45:48
That's cool. It's actually kind of cool that they could do that. And I'm assuming those VHS sales are slamming.

Taylor Morden 45:57
So we did partner with like an indie VHS company called lunchmeat VHS, and they did a limited run of 100 units, and it's sold out in 30 minutes. So we're doing another one. You got to keep an eye on our website to know when that's gonna launch because I'd probably sell out in 30 minutes.

Alex Ferrari 46:16
So but the thing is when you're making VHS, there is no new VHS is being made right now. Right? There's no it's, it's there.

Taylor Morden 46:22
Yeah

Alex Ferrari 46:23
There's no company in the world, or at least not in the states who actually manufacture brand new VHS now, there's still a lot of VHS out there still a ton.

Taylor Morden 46:32
And now like, I don't think that's true. I think that's the case,

Alex Ferrari 46:36
are they old schooling a piece of tape on it and recording it.

Taylor Morden 46:39
So I had to we did a Kickstarter reward of just like limited to 20 units, because I knew I'd have to make them myself of like the first run of VHS made by the director. And I literally put the tape over the old VHS and recorded it in real time. You know, it takes two hours to make a VHS Not to mention the time to print the cover cut the cover Stephen in the thing, brutal. And I don't know where you get new clamshell cases. So I went to thrift stores and bought, you know, old movies that were in rental cases. Some of them have like the cool, you know, three day rental or, you know, new really stick on the case still, then I figured those are cool, limited variants. But for the new ones. They're getting, like new VHS from somewhere like it's it's not being taped over something. It's a fresh tape and they even do them. Ours are in yellow and blue plastic tapes to be the blockbuster colors, which is really cool.

Alex Ferrari 47:41
That's Yeah, that's just pure nostalgia. All that is just 100% pure nostalgia. And do you The other thing, when was there's this great Twitter account? called the last blockbuster? I thought it was connected to you? It is not apparently. And what happened? Have you you? Have you reached out to them? Have you worked with them at all? What's what because it's it's a genius account. I mean, the stuff that comes out of that Twitter feed is hilarious.

Taylor Morden 48:10
Even one of the funniest Twitter feeds out there. We don't know who runs it, we reached out to them a few times to be in the movie, too. You know, after it came out to tweet about the movie no avail. They didn't seem that interested. My theory? And is probably not true. But my theory is that it's somebody you've heard of some comedian or somebody who you would know who doesn't want people to know it to them. Because there's you never see an interview with the person who runs that Twitter account. But it did help us out a lot when we were reaching out to some of the celebrities to be interviewed in our movie, because people thought we were them. And we didn't correct them right away, you know, as you should, as you should, you know we'd go we'd show up like Ron Funches house and we'd say, All right, let's you know, get set up and talk about blockbuster. You'd be like, I love your Twitter. We'd be like, thanks. Our Twitter meanwhile, has 50 followers,

Alex Ferrari 49:07
right? So let's, let's just let's just record. We'll talk about that later.

Taylor Morden 49:11
Yeah.

Alex Ferrari 49:12
Sign on, sign this release. Thanks.

Taylor Morden 49:17
you got to do what you got to do

Alex Ferrari 49:19
now. And now just was just released a little bit ago that you guys got a big Netflix deal, which is the most ironic thing ever.

Taylor Morden 49:31
Yes.

Alex Ferrari 49:31
So how did that come about? Man?

Taylor Morden 49:34
Yeah, that was, you know, Netflix is a character in our movie. There. You know, as much as blockbuster was a villain big corporation. When they were on their way down. Netflix was on the way up. So they became sort of the villain in the blockbuster story, and we always thought making the movie we're like, wouldn't it be hilarious? If one day or a little movie about blockbuster could end up on Netflix? That would be the icing On the cake. And before we had a distributor, we actually, I had a direct contact at Netflix and we tried to get them, you know, onboard earlier and sell it directly and not go through distributor, do it the real DIY way, and we were turned down twice, by them, and by everybody else, Hulu, Amazon, all the, you know, they don't really like direct submissions, it's very difficult to get beekeepers and all that. So that is part of the reason I went with a traditional distributor. Because a, we get a second chance, you know, be resubmitted by somebody they know. And B, they have a track record, they have movies on netflix, they've had that relationship. And so once we signed with 1091, back last summer, and we were working out all these, you know, license deals, they got offers from all the big platforms for us. And we were astonished, we were like, well, that just goes to show you, there's a limit to what you can do in a DIY way, because people just won't listen to you or they don't want to deal with you, they don't want to put a new vendor in their payment system to cut you a check. It's just as simple as it's annoying to work with somebody new. So going through the distributor, they got us these offers and Netflix was I don't even know if it was the best financially, but it was the funniest, funniest place for it to end up and we figured maybe that would get us, you know, on a BuzzFeed article or something.

Alex Ferrari 51:31
So that was kind of, you know, a lot of people gonna see it now.

Taylor Morden 51:36
Right? We'll never know how many people because Netflix, you know, guards their data, like it's a pile of gold, but, and it is. But it's, it's hilarious to me. And, you know, as an indie filmmaker, trying to make some kind of career, I feel like, I have a movie on Netflix is a good opening line for a future conversation.

Alex Ferrari 51:57
There can be no, there can be no harm from it. I don't think from people I've interviewed and spoken to over the years who would like if their film gets on Netflix. A lot of people see it. A lot of people will see it for the most part. I mean, it depends on the movie and things like that. But something called the last blockbuster on Netflix, I have to believe is going to be a huge hit. And

Taylor Morden 52:18
I hope so we'll see. It's hilarious either way. So

Alex Ferrari 52:23
he's gonna be well, she's already famous. She's already famous because of you.

Taylor Morden 52:28
Just famous around here, for sure.

Alex Ferrari 52:31
Everybody knows her. Now, I want to ask you a few questions asked all my guests. What advice would you give a filmmaker trying to break into the business today?

Taylor Morden 52:42
Today is weird. Like little because it's hard weird, literally today, with COVID. And all that. What I've been doing is just writing stuff and planning for future shoots. Because I'm one of those people who's not out there filming. But if it weren't COVID times, I think the advice is just is do do the thing. Everybody who's starting out now is so much luckier than we were starting out with the VHS cameras and the two VCRs hooked together to try to figure out editing all that stuff. And now our phones are, you know, 10 10 times better than anything we ever had. So the advice is just make stuff and and don't ask anyone for permission. You know, you'd be surprised what you can already do. I think that's that's kind of the thing, just go for it. And

Alex Ferrari 53:40
now what is the lesson that took you the longest to learn whether in the film business or in life?

Taylor Morden 53:46
So I just recently did my taxes. It started doing what people would call real bookkeeping for my business. I'm doing air quotes again. I would I would say how to deal with the the money side of all of it. I'm still bad at it. So it's still something I'm trying to learn. But you know, I just want to make movies and make art and make music and do all these things. And I've always hated the money side of it. I wish I had started to pay attention to it earlier.

Alex Ferrari 54:24
You hammer.

Taylor Morden 54:26
Yeah, me an MC Hammer. Yeah. That That one's taken me quite a while and my wife doesn't love my inability to keep proper books.

Alex Ferrari 54:36
Oh, my wife stopped. Stop worrying about that years ago because now she doesn't. So that's the that's I because they just have a look. I can't I can't hunt and cook. I'm sorry. I didn't go hunt. But I can't cook as well. So I and I'm okay, she could be the hunter. I could be the cook it doesn't matter whichever way it is. I want to rent all that but i You know, there's certain skill sets that you have as an artist. And I know what my I know what my sweet spots are. You want me to start doing accounting and math, you're going to run into trouble. It's just so you can afford it. I mean, look, a lot of times if you're out there listening, a bookkeeper is not that expensive. You know, you know, if you're if you're making some money that you need to keep track of your books. Right, you know, it's not that expensive to hire a bookkeeper to come in every quarter. And and look things over, hopefully. But yes, taxes, or

Taylor Morden 55:35
maybe I'll try that.

Alex Ferrari 55:36
Yeah.

Taylor Morden 55:38
The worst part about being indie filmmakers, you have to do all of the jobs, right? You don't just get to be a director, producer and editor, a colorist, a sound mixer. You do get to do those things, but you have to, but you're also, you know, market driver and logistics coordinator tax. Yeah, accountant, chef,

Alex Ferrari 55:59
Chef. And that's why I tell that's why I keep telling people so many times on the show is put as many tools into your toolbox as you possibly can, because you're going to need them even once you start rolling in the money. Once you you know, you're you're living the high life. Hopefully one day, you're going to, I promise you that you're going to really fall back on those tools that you've used that experience without question. And three of your favorite films of all time.

Taylor Morden 56:33
Well, I limited to one per trilogy to make it fair. Because otherwise, you know, all three of them would be so similar. So I'll start with the Empire Strikes Back. I'm a huge Star Wars fan and it's the best one. So. But most of those movies I really enjoy. I'm one of those. I'll even tolerate the prequels kind of people. But Empire Strikes Back has always been

Alex Ferrari 57:02
we can have a conversation about the prequels. If you look, look okay, let's just stop for a second because I have a Yoda in the back. So let's talk about this for a second. I went back and watch The Phantom Menace with my daughter the other day. And I you know, I am a huge Star Wars fan. It was not particularly good. buttoned. Some of the stuff inside of it is legendary. The Darth Maul sequences. Oh, yeah. The the pod race. Great man could have done without Georgia. I'm sorry. You didn't need Georgia. The sin? Awesome. They're elements. Ewan McGregor. Your McGregor's Obi Wan? Just no question. And I can't wait for the new series. And it's gonna be great. Yeah. But they there was sections of the prequels that had there was moments, but looked at people who were that was their trilogy, there was a generation that was their trilogy. Like our generation, our trilogy was the original trilogy. That other people's was that trilogy. And then there's another generation that is the new trilogy, like my daughters and my younger sons, who think that that's like the greatest. And for another generation, it's the Clone Wars and the animated stuff, because there was that long period between

Taylor Morden 58:18
Oh, yeah, that that was Oh, and then I'm the luckiest. the luckiest generation are the youngest kids now get introduced through the Mandalorian

Alex Ferrari 58:26
Oh, my God.

Taylor Morden 58:28
It's they that's their first thing. It's like the best. Can you imagine being that lucky

Alex Ferrari 58:33
to be the intro? Look, I was in the theater. And I saw Empire. When I was a kid. And I didn't. I was too young for Star Wars. But I did see Empire and I remember watching Star Wars for the first time on a black and white, seven inch TV in my room. And it was the greatest thing. It was the first time it was broadcast. It was like the craziest thing anyway, sorry, everybody I just did to touch on Empire and

Taylor Morden 58:59
nostalgia.

Alex Ferrari 59:00
Hence, the whole theme of the show. Not all nostalgia. nostalgia is very powerful. If you want to make a living in this business, if you could tap into any nostalgia, which is just another word for niche, but niche mixed with nostalgia is very powerful fair, because I think and I think you will agree with me on this. It connects to you emotionally. And you connect emotionally to something you will it'll cut through any marketing budget. What ever you could be throwing $100 million worth of ads to watch the next Aqua man. And and don't get me wrong, like the first couple of men but like, I'll put up a man too. Because I want to watch the last blockbuster. Because I want to go back to that emotion again. And that's so powerful.

Taylor Morden 59:48
Yeah, but if you were one of those kids who growing up, aka man was your favorite comic book. The trailer could be one second, have a picture of a fish and you will be there day one. You know that a special moment. Extra expensive ticket, whatever it is because of that nostalgia, so, and we see that all the time, like they know when they make an Avengers movie, that it's weird that they spend so much on marketing because they really really don't have to. Because of the built in nostalgia, because I grew up reading Spider Man comics, I'm gonna watch whatever movie you make with Spider Man and I'm not gonna like some of them. But I'm still gonna be there day one, and you're gonna get my ticket money.

Alex Ferrari 1:00:27
And now I think also that with the Avengers, specifically, they've built in a decade plus of nostalgia, like so, Robert. Downey's Iron Man writes in the stars now, like Captain, Chris Evans is Captain America because they're not quote unquote, doing anymore. I think I just heard that Chris Evans might come back for a little bit. I read somewhere that Chris haven't signed to come back to do a few and I think even even Robert said, Ah, right. Give me another 7 million. I'll come back. Yeah, yeah, he might, he might come back. But there's nostalgia now for those like those early movies as well. And we're living in because we've never had has there been a series that was a decade old, and you just so nostalgic with those characters. And we've seen like, we've seen a lot of Robert Downey design. Yeah. Over the last 10 years.

Taylor Morden 1:01:20
I think james bond is the only other one. And then Star Wars when it came back. Right. You know, like when, you know, no, Mandalorian spoilers, but the last scene of the thing when that happens. I mean, that's

Alex Ferrari 1:01:34
all that's that that is that's, that was such a blatant. Oh my god. So and I swear, I said, you see the reaction videos online of grown ass, like us, just sat there. And the daughters, and they're young, like teenage daughters are filming their dad losing their collective shit, crying at that scene in Mandalorian. I was I was there. I was here like this, like, it has to be. No, it has to be that. Like, it was just the weirdest, weirdest thing I've ever experienced. Because I was thank God alone when I was watching it. And I was just acting like a child again. It was just such a amazing thing that they've done with that show. Oh, guys, I'm sorry. We have gone off the tracks back to the show. to other films, you look

Taylor Morden 1:02:20
Great. The other one is Back to the Future Part Two from a trilogy. And it's not everybody's favorite of the trilogy. But it's mine. I love it. I think you can't have Back to the Future without hoverboards. So it's the first one that has that.

Alex Ferrari 1:02:35
And it's and it's obviously almost as accurate of predictions as the Simpsons for the future. There are so many things are right. They got so many things right about the future again, back to the future to was pretty amazing. And I don't know if you saw that you probably have but the fake documentary or the fake news story about the hoverboards with Robert Zemeckis, talking about like, yeah, they've been hiding this technology. And it was like, and they're just letting us use it. Now. It's really real. That whole thing was pretty amazing.

Taylor Morden 1:03:03
Viral Marketing at the time when I was. So I was a little kid when that came out. And an older brother 10 years older. And we lived in a small town in Oregon. And there's about an hour to get into town. We drive into town once a week, right for shopping. And we're going to Toys R Us. And we had seen that on TV. And my brother had me convinced that when we got to Toys R Us they were going to be hoverboards and the whole thing i thought you know that it's going to be the real they're going to be they just released them. They're in the store and I'm like nine years old and he's totally got me convinced. We got there. And you know, keep pulled the switcheroo of like, oh, no government says they're too dangerous. We can't have them. They're real. But the government says, and I probably cried all the way home. But then I went back to elementary school, like convinced that they were real and told all the other kids that they were real. And it was years before anybody corrected me and was like, you know, that was just marketing.

Alex Ferrari 1:04:02
Marketing. So marketing. Yes. Yeah. Well,

Taylor Morden 1:04:05
good. Mark works. It works.

Alex Ferrari 1:04:06
It works. And third movie.

Taylor Morden 1:04:09
The third movie is as an often overlooked gem. We talked a bit about Tom Hanks earlier, but my all time favorite movie that's not part of the trilogy. Is that thing you do? The Tom Hanks classic from 1996 about the one hit wonder band The wonders.

Alex Ferrari 1:04:27
Love Toriel check view if I'm not mistaken, wasn't it

Taylor Morden 1:04:30
It might be I know he directed accident and wrote some of the songs.

Alex Ferrari 1:04:34
I think that was that the first time that he kind of jumped into the director's seat. He wanted to do something cool. I remember that. Yeah, that's a great film. A great sound. It's great. Great.

Taylor Morden 1:04:43
It's great. always makes me smile. It's one of those if it's on TV. I'll watch it even though I have it on VHS, DVD and blu ray. Watch it on youtube

Alex Ferrari 1:04:52
of course and beta SB Of course, beta backs. Wish and where can people find More about you your work, where to get VHS is and things like that.

Taylor Morden 1:05:05
Yeah, so my company is called That's my production company and pop motion pictures.com links to all the movies but if you want to go straight to the last blockbuster, you can find it on Netflix over the last blockbuster movie.com to find, you know, the DVDs and VHS IS and the T shirts and all that stuff they have at the store.

Alex Ferrari 1:05:24
Yeah, is the lab blockbuster.com that's for the store or is it just for the movie?

Taylor Morden 1:05:29
No, we link to the store for March the stores bendblockbustercom. And we It's weird. It's you know, we're both on all the social media platforms. So you got to one we try to put the word movie in all our accounts. So you know ones, the documentary ones the store. They do a pretty good job with social media considering they're an outdated video rental store, but but they're on the tick tock just like we are. And yeah, you know, if you google the last blockbuster, you'll find both the movie and the store.

Alex Ferrari 1:06:00
tillerman Thank you so much for being on the show. Thank you for making this movie. Because it took me down memory. I wish you could give me the smellivision I wish you could like when we watch it, I could smell it. And it Ah, look at

Taylor Morden 1:06:14
Listen, listen for that for the people.

Alex Ferrari 1:06:18
Ah, stop

Taylor Morden 1:06:18
that sound, right.

Alex Ferrari 1:06:20
Stop the click Oh, like VHS

Taylor Morden 1:06:24
tape. And that's the closest I can do for smell for you. But I do tell people if you order a DVD from the store, it's shipped from the store. So you know, if you're not worried about COVID when you open that package, you take a deep breath and it smells like blockbuster. And that's amazing.

Alex Ferrari 1:06:40
It's amazing. Gentlemen, thanks again for being on the show, man. I appreciate it, brother.

Taylor Morden 1:06:45
Thanks for having me.


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IFH 456: From Indie Docs to the Last King of Scotland with Oscar® Winner Kevin Macdonald

On the show, today is academy award-winning documentary and film director, and producer, Kevin Macdonald. He is one of few directors who dance the line of film and documentary seamlessly. He directed documentaries like Whitney (2018), crowdsourced documentary – Life in a Day (2011), Marley (2012), among others.

He is famously known for his 2006 drama film, The Last King of Scotland, starring Oscar-winning best actor, Forest Whitaker. Kevin has made a huge name for himself and his work over his 27 years in the industry – dabbling in commercials, films, and documentaries.

As a boy, his granddad, Emeric Pressburger who was a legendary filmmaker in the 1940s  lit his passion for filmmaking. When his grandfather passed, Kevin wrote a biography in 1994 about his grandad’s life journey, titled, ‘ The Life and Death of a Screenwriter’, which he later made into a documentary ‘The Making of an Englishman’ (1995). This was the start of him becoming a documentary maker.

In 1999 he directed the Box office hit and Oscar-winning documentary, One Day in September, which is about the 1972 Munich Olympic Games massacre, featuring a lengthy interview with Jamal Al-Gashey, the last known survivor of the Munich terrorists.

This project catapulted his career big time. He then made the adventure-docudrama, Touching the Void, another critically acclaimed film that won Best British Film at the 2003 BAFTA. The true story of two climbers and their perilous journey up the west face of Siula Grande in the Peruvian Andes in 1985.

Kevin’s directorial debut on a film was the Oscar® winning, The Last King of Scotland. It is an adaptation of Giles Foden’s 1998 novel by the same title. This historical drama which also carries a political thriller genre received riveting reviews and performed exceptionally – both commercially and critically.  Forest Whitaker’s performance stole the show and earned him an Oscar for Best Actor. This $6million budget film grossed $48.4million at the Box Office and has an 87% rating on Rotten Tomatoes.

The story details the brutal reign of Ugandan dictator Idi Amin as seen through the eyes of his personal physician. James McAvoy stars as the doctor who slowly realizes that he is trapped in an inescapable nightmare, and Forest Whitaker assumes the role of the notorious despot.

In commemoration of Youtube’s fifth anniversary, Macdonald was hired to direct and produce the very unique film, the Life in a Day (2011) documentary. It was crowdsourced from 80,000 Youtubers and regular people all over the world sharing their life in one day. The film serves as a time capsule to show future generations what it was like to be alive on July 24, 2010. The completed film debuted at Sundance in early 2011

In February of this year, Kevin’s latest film, The Mauritanian was released in the US. He explains in this interview that it was a very difficult subject matter to tackle. The entire movie was shot in two locations. Both in South Africa and in Mauritania.

The Mauritanian is a suspense legal drama based on the 2015 memoir Guantánamo Diary by Mohamedou Ould Salahi, a true story of Salahi’s experience of being held for fourteen years without charge in the Guantanamo Bay detention camp. The film stars Jodie Foster, Tahar Rahim, Shailene Woodley, and Benedict Cumberbatch.

You going to really enjoy this conversation. We dig into the nitty-gritty of documentary structuring, tales of directing huge movie stars and navigating the Hollywood machine.

Enjoy my conversation with Kevin Macdonald.

Right-click here to download the MP3

Alex Ferrari 0:06
I like to welcome to the show Kevin McDonald. How you doing, Kevin?

Kevin Macdonald 0:09
I'm good. How are you?

Alex Ferrari 0:10
I'm very good. Thank you so much for doing doing the show. I am. I've been watching your films for quite some time since since the early days. So I'm very excited to get into the weeds with you on your your filmmaking process and your adventures in this crazy, crazy business of ours.

Kevin Macdonald 0:27
Thank you. I'm really happy to be here for a little bit of shape. So it's exciting to join you.

Alex Ferrari 0:33
So So how did you get into the business?

Kevin Macdonald 0:37
Why? Well, I got into business a really weird way. I guess. I my grandfather was a filmmaker. There Wellman, United Kingdom things Emeric Pressburger, which you can imagine not a great British name he was he was a East European Jew, from Hungary more or less. And he made films in Germany. And then he ended up in Britain on his way to Hollywood, he thought and met a man from Michael Powell. And together they formed a partnership and he stayed in Britain and that that partnership went on to produce 20 something films together, which were unique because a bit like the Coen Brothers, they were older films were written, produced and directed by micropile, and requested to share all the credits. And they did some classics like the red shoes, black Narcissus, a matter of life and death, and in great classic movies of the 1940s. Now, I then grew up on a farm in Scotland, so I had nothing to do with him, I'd be doing movies, and but when he died, I thought, I'm going to write a book about his life, which is fascinating life escaping that Germany and arriving not speaking any English in the UK. And then, you know, within four years, he won an Oscar for screenwriting in English. And you know, it's kind of amazing man. And I said, writing his biography, and got really interested in movies, and watching all movies for researching that book that I wrote about him. And that was what got me interested in it. And then I also made a documentary about him at the same time. And that got me into a documentary. So for many, many years, I was a documentary maker, I was really, you know, not interested in drama, except, you know, loving watching, watching your movies. And then I made a film in 2019 99, I made a film called one day in September, which won the Academy Award for documentary, it was about the Munich Olympic Games massacre, right? In 72. And it was a kind of a revolutionary film, in a way at the time, because it was a concept was, let's make a documentary thriller, let's see if we can make that and that thriller. It's a document, you know, using documentary material only. And so film was, was was was, you know, well received. And that allowed me to go on and make another one. And I made a film called Touching the Void, which is about mountain climbers that begins with a documentary, but it uses it uses. reconstruction uses actors to reconstruct a story of a very dramatic server to climbers who have a mantle in the Andes. And one of them ends up breaking their leg and the other one tries to rescue him, but in the end, has to cut the rope on his friend and sort of see his friend go to his death, or we think through his death, and turns out he's not. Anyway, but it's like, so I did something which I thought I'd never do, just try and combine documentary and, and drama. And it worked. And it was a big box office hit for me for that category for a documentary, and able, suddenly, people were saying, Oh, you want to make a feature film. ever thought about making a feature I'd never thought about making? I mean, are you making you making a dramatic feature film, I never really thought I really had thought of myself as a documentary maker. And I thought, well, why the hell not? I, I found I probably never get another chance to do this. I mean, I said, you know, your, your subject. And I'd read this book, The Last King of Scotland, which was that area mean, in Uganda, and a doctor from Scotland who goes and works for him. And it's kind of a political thriller, I suppose you would say with lots of great African music. And, and so I went and did that. And I didn't know anything about making a film. So really, the first time I'd ever been on a drama film set pretty much was when I turned out for day one. That's that's,

Alex Ferrari 4:26
that's fascinating. So Alright, so we'll get into last King of Scotland, which I just absolutely adore. But you are one of those few directors that, you know, that are prolific in many ways in both documentary and narrative. And you kind of dance the line because it's not like you gave up documentary once you started doing like after you did last game in Scotland. You You kept going back and forth, and you continue to go back and forth. How do you dance that line? And because there's not many to my knowledge directors who are able to do both very well.

Kevin Macdonald 5:00
consistently, I think a lot of people see documentaries where they start out and then they get into, into narrative into drama. Maybe and they think, you know, that's that's grown up filmmaking documentaries, Jr, Lee. But I certainly that's the way it used to be seen. I think that I think because I started off as a real documentary nut, you know, I was really obsessed with documentaries. I even edited a book about documentary The history of documentary filmmaking, by all the retailers huge,

Alex Ferrari 5:31
huge, huge, huge box office,

Kevin Macdonald 5:33
Huge. I get it, I get a check for about $100 every year for actually. Good. Anyway. So yeah, so so I think that I just really genuinely love documentaries. And I love as much as the sort of just watching them and figuring out different ways to sort of handle real life stories and, and real footage, you know, as well as that. I also just love the fact that when you do a documentary of you and a couple of other people, and it's very low pressure, and you can make mistakes, and you can spend a few days doing something and your odds is actually not going to work. And when you making a feature film, the pressure is so much, there's so much money riding on it. You know, it's exhausting. As a director, it's, you know, it's one of the things I think you know, that you haven't made official numbers. It's, it's really exhausting physically and mentally and mentally, lately draining. And so, you know, after you spent two years or wherever it takes to make a feature film, to go straight into another one. I think it's kind of, for me, it's psychologically hard. So I actually like to do documentary after I've done a piece of a piece of narrative filmmaking. And I kind of done that pretty much deliberately. But also, yeah, there's times when you can't get the money for a feature film as what you are.

Alex Ferrari 0:09
so the how do you how do you approach structuring a document? Because I've, I've dabbled in documentary, but I've never actually sat and done an entire future. Do you construct it more in the Edit? On paper? Do you discovered as you go along? Do you have an outline to start? I mean, I'm assuming you start with a narrative that you're kind of looking for, or is it completely exploratory the entire way?

Kevin Macdonald 0:31
It varies, but I like doing ones which are completely explode exploratory. Where you kind of, I think the thing is, you have an instinct, do you think there's something interesting there, the story doesn't quite add up, or there's a, you know, the character or whatever it is, you think, hmm, there's some, I think it could be documentary. And then sometimes there isn't. And you said, you make something kind of boring, because you because you can't really find what you thought was interesting, but most of the time, your instinct is, right. And so I like to do it is just to start a lot of my documentaries, not all, but a lot of them are kind of interview based. So I just start interviewing people, and learning as I go and chatting to people for hours, sometimes I'll interview someone for four or five hours or something. And through that process, you come across fascinating things. Wrestling language, and behavior and psychology. And, and you just get to meet people. And if you're nosy, curious person like I am, it's kind of like, it's, there's no better thing you have that, you know, you're the perfect excuse to ask any question like, if people, so But I, you know, I, I genuinely have a sense of what the narrative is, I think, I think if I've got a talent, it's probably you know, being deceased, or see a story, whether it being a drama, or a documentary, and I pretty quickly can see, okay, that's the, that's the shape of the story, I can feel the shape of the story. Sometimes it changes a lot in the Edit, but usually you have something to start with. And then when you and then you've got all this material, whether there's merit, tainment material, or whether it's interviews, and archive or whatever. And then you just have to start somewhere and start with a seat. So you start cutting a scene, and then you've got another scene and they don't necessarily, and then at a certain point, like Well, I've got a lot of scenes, let's put them together and see what happens. And what and but I think this is the thing, I think that one of the reasons A lot of people have been like documentaries is it, I think, psychologically, it requires you to be really open minded, and to be open to you know, to not be not not not be prejudiced in your thinking. So you have to you have to think, well, maybe my original ideas were wrong. Maybe actually, that person isn't the key, the hero of the story, maybe that person turns out to be So if you kind of you have to balance the sense of, you know, I feel as a story, but also, oh, you know, maybe it's somewhere else, maybe it's And so that kind of open mindedness and a lot of directors are directors because they want to control every little thing. And if you're kind of directly control a little thing, then documentaries onthe whole pleasure of documentaries is not being controlled as spontaneity, you know, things happening unexpectedly in front of the camera.

Alex Ferrari 3:16
Isn't isn't a Hitchcock that said that when you're a director, You're the God of the of this, you're the God but when you're a documentarian the life is or nature or life or no God is, or God is in control, or something along those,

Kevin Macdonald 3:31
you know, well, I didn't know Hitchcock had said that, but I have my own version of that. Yeah. But I think that I yeah, I mean, I always say that, when I'm making, when I'm making a drama, I'm trying to take something that is, you know, written and sit down and dead in a way and try and make it feel like a document trying to make it feel spontaneous, to bring life into something that isn't dead on the page. And when I'm doing it, and when I'm doing a documentary, and trying to make what is chaos, feel like it was preordained, and it was scripted.

Alex Ferrari 4:04
And Yeah yeah. Because it sounds very chaotic. I mean, just like, we'll do a scene here, we'll do the same there. And after I've done like, 10 15 scenes, we'll just put it together and see what happens that as a filmmaker, it takes a special kind of filmmaker to do that. Because if you've been trained as a narrative filmmaker, that's insanity.

Kevin Macdonald 4:22
Yeah, no, it's certainly true. It is. And I think, partly the reason that, you know, I enjoy is because I'm a chaotic person. And I believe that, you know, there's a lot of wisdom and beauty in the every day and in things that we you know, don't necessarily pay much attention to in, in in narrative filmmaking. And so yeah, I think I'm sort of turned on by the idea of things happening for real in front of my camera, a real argument or real, you know, a real murder or real whatever, that there's something about that. That's just too Super exciting, I think I mean, to go back to sort of Hitchcock, I feel like there are two types of directors broadly speaking, I think there are those who like the children of Hitchcock, who do want to control everything and imprint themselves and everything. And then there are the children of Victoria De Sica, you know, Bicycle Thieves and all that. And those people, which I'm one, want to try and capture a sense of reality, and a sense of the spontaneity of life. And they often use non professional actors and music realization and that kind of things. I think they're I think they're two very different schools of schools of filmmaking. And you're either putting reality first or you're or you're or you're putting your vision first.

Alex Ferrari 5:38
And sometimes, and I'm trying to think of Jeremy Cassavetes is, is a good example of that. Yeah, he's a really good example of that. And sometimes you dance between the two, sometimes you have a vision, but yet you're open enough to being to see what happens. Like I've made I've personally directed a couple films that were very improv based. And it's, you're on the edge, like, you're on the absolutely on the edge, because you have no control, you're really just there to capture the magic, it's pretty, pretty, it's fun

Kevin Macdonald 6:08
And I think certain, you know, it's like a performance every day when you do that. So if you're not feeling it, it's kind of like, you can't get the actors to feel it. And you can't, you know, you've got to be person sort of creating that atmosphere of improvisational magic. And so you've got to be on. And so that that can be difficult, but I think all you know, every feature film I've done, or every, you know, narrative feature I've done. I think, you know, it is always a balance, it's a balance between things that you really want to control, whether that be the design, or whether that be the lighting in the scene, or the symmetry from that scene, or the way a line is said or whatever, there are obviously certain things that you would you want to really control and then the balance is the other side of it is that spontaneous stuff? So I'm always trying to have both and in the recent film, I've done the Mauritanian I worked with a dp is a great great German British American dp he lives here in LA now but he's but he's from Germany, originally called Alvin cooker who, who worked with Lynn Ramsay, I'm sure you let your listeners know. And Danny Boyle, sunshine, and Steve Jobs. And he's very dramatic. And he very organized, he wants to know, what are we doing? What does this shop saying? And that's that was really good for me working with him because he's not chaotic. He is he does want to think you know, very intentionally about everything. And actually, I think the balance between the two of us worked out really, really, really well. He I sort of brought more spontaneity to him, and he brought order to me.

Alex Ferrari 7:39
Now, one thing, when you're doing docs, you've done two documentaries on two musical icons, Bob Marley and Whitney Houston. How do you edit down a life of an icon into a feature film? Like I mean, I'm assuming both of those could have been multi, you know, that series essentially?

Kevin Macdonald 8:01
Well, they probably couldn't be but you know, their very first of all, they're very, very different lives. So Bob Marley wrote all his own music, wrote songs, which are about his own life, and expressed the central themes of his life. And so that film in a way was, you know, it was about taking someone who is a legend, who is a myth, and humanize them. So who is this person really? Who is this person who we all know who's part of everybody's like, when you can't walk down a street anywhere in the world without hearing my illness? I'm coming out of a restaurant or a bar, or a show. And, and so it's like, Okay, so here's a guy who's, you know, got this whole mythology around him, you know, who actually was the what was really motivating him and that so that, to me, is often the interest I have in celebrities. It's kind of like, let's push aside the veil. Let's actually see who is this person? And I think that's the curiosity that I that I have for about celebrity. I once did a film I did another music film, which was a big disaster, which was about Mick Jagger and that was done his invitation outs and followed him around little cameras in 2000. What does he want? I actually watched the Twin Towers come down with Mick Jagger standing in a suit dressing again, that's my favorite memories.

Alex Ferrari 9:24
Favorite and worse at the same time?

Kevin Macdonald 9:27
surreal is the correct

Alex Ferrari 9:29
that's exactly right. Can you imagine?

Kevin Macdonald 9:35
So so so getting in that film didn't work, partly because he is a really difficult person to get a handle on and to get beneath the surface on the surface is very entertaining with the funny bit. You always feel like you're on the surface. He's very protected after 50 years of biggest celebrity. But I also don't think I learned was don't ever accept a job. You don't have Final Cut. And I didn't have final part in the movie, we're kind of taken away from me and recap. And I was like, I'm never doing that again. And that's a that's been a, that's been a real, I think important decision I made in terms of documentaries and documentary about celebrities is, you know, you there's no point even enter into a conversation with someone unless they're willing to give you the final part. Because you're going to end up having to make the switch. Right, exactly. Yeah. But but but obviously, Whitney Houston is a very different thing. If Whitney Houston was a mystery, it's like, Who is this person? She's this voice, which makes you cry, which is incredibly emotive. But she never wrote her own song. She never gave any interesting interviews her whole life really, you know, she was an enigma. And that that was kind of what the film was the film that a film became about, you know, what's behind the Enigma? Who is Who is this? Who really is this person quiet? This voice that why is it so emotionally affecting? Is there something in her life that is brought given her this kind of ability to reach out and squeeze your heart. And so that actually was really hard. It was probably the hardest I've ever made a because it was so dark for life and the family have so dark and so depressing go to work every day? To an extent, and but also because it was everybody around her kind of lies about the library. Nobody wants to tell you what really happened, which we'd really like was because what was really happening was so difficult to prime to even, you know, 10 years after her death. We met, they wanted to be a fairy story, but it wasn't a fairy story. So so. So yeah, that was a very difficult and different different kind of film to make.

Alex Ferrari 12:01
Now, so you were saying earlier, the last, when you did the last King of Scotland was the first time you were actually really on a proper narrative set. That's a heck of a first set. I mean, that's not a simple film to make. This is not two people in a cafe talking. It's a fairly complex, large scale. I mean, it is really a story about the you know, the two, the two main, you know, Forrest Whitaker and James McAvoy is, but there are other subplots, and so on, but it's a big

Kevin Macdonald 12:30
it's a big skill film. And but I think, you know, sometimes ignorance is bliss. You know,

Alex Ferrari 12:36
I've heard that so many times on this show. So many times on this show, I've heard that from guts.

Kevin Macdonald 12:42
If you don't know, you're stepping into, you know, something difficult. I think also, you know, if you look at people's first films, a lot of people's first narrative films, they're, you know, there's some of the most interesting because I think you're, you're breaking the rules, and you don't know you're breaking the rules. They're not self conscious. And so I was bringing my documentary techniques, and my love for certain kind of film and my love of music to this thing. And I didn't know, I wasn't trying, you know, I had actually a very interesting experience before, and my brother used to produce Danny Boyle's movies. And so when I got the gigs do the last year of Scotland. When it looked like it was actually happening. I found out Danny Boyle, I said, Will you teach me how to make a movie?

Alex Ferrari 13:30
First of all, not a bad Not a bad phone call. If you have that number, not a bad number to have.

Kevin Macdonald 13:35
We met for a cup of coffee and then an hour he gave me a you know, two years of film school. And

Alex Ferrari 13:42
well, I have to stop you there. What can you give me one or two of those little tips that in that one hour

Kevin Macdonald 13:47
was your right now? I mean, you know, there were things that there were things that were just like small technical things like make sure your close ups the eyeline is as close to camera as possible. And I I didn't really understand why that was important. But then when I started doing it and started to sit, you know, get your airlines as close as possible to Okay, I can see this a bit like when I make a documentary I often use the Errol Morris technique of having people looking directly into the camera using what you know. I direct they're called is reflecting things so you can have somebody seeing your face, but it's sitting from the camera and there's something about the connection between the eye and the camera that even if you can't even directly looking into the camera, they're just off it because the emotion the seat of emotion is in the eyes and that's where you want the actors to be so and then he said things you know, we talk about sex scenes. I had a you know, quite a quite a big sex scene in that Kerry Washington and James McAvoy and I was nervous as hell about that. He told me Look, you got to rehearse it until it's so boring, but it feels like you're doing the laundry. And so I did that. And nice. And then he said to me, if your crew like you, you're making a mistake.

Alex Ferrari 15:03
Wow, that's the first time I've heard that.

Kevin Macdonald 15:05
Don't worry about the crew yet. If you'd like us because you're letting them go early, and you shouldn't be letting them go, you should be pushing to the edge. Anyway, there were a few others.

Alex Ferrari 15:16
That's amazing. That's got to be a fly on that wall. That was, but like I said, it's a good phone call to have. But if you if you make that phone call, good meeting to take. So you you're shooting last King of Scotland. I mean, when you're when you see forest doing what forest does in that film. It's remarkable. I mean, I remember that year when that movie came out. I mean, nobody could everybody just could not stop talking about Forest Whitaker. And we've all I mean, Forest Whitaker had been Forest Whitaker for a long time. But that that moment, it was like, perfect actor, perfect part. Perfect director of perfect story all hit at the exact same time. When you saw Forrest working on set, did you have an inclination and like, this is something he's This is special. And this is something going on here? Or did you just go good take force, let's move on.

Kevin Macdonald 16:07
Well, you know, it was kind of complicated because I so I cast James McAvoy read quickly, but he wasn't a star. I needed somebody you know, it wasn't an expensive movie. It was made for five or $6 million, no five or six main patents. So whatever that seven or $8 million at the time, that's 15 2015 years. So so so I met with a loader came to came to LA and I sat in a room with a sunset with the Chateau Marmont, actually on Sunset, and lots of actors came in Now obviously, I'd never done auditions before, really. So I didn't know what you were meant to do. But all the experience experienced casting director and actress came in. And I met kind of every well known African American actor of the time. And Person person came in and I felt they're not right, they're not right. doesn't feel right. And Forest Whitaker and he put on the list and I had said to the Casselberry something here is so clearly not right. Because he's such a gentle guy, his whole thing was this very lovely Zan kind of gentle. Jones, right. And the customer had said to me, Well, you know, we can't, we can't, we can't say no now to him, because it will look, you know, offensive, let's just get a let him come in and, and first arrived. And so literally, I had less than zero expertise, I thought we were just taking the meeting, because we had to, and he came in, and he he prepared like two scenes, which very few actors do for an audition, you know, they're not, you know, main actors and other, he had prepared, said he is he did an approximation of a Ugandan accent, which he'd also had to prepare. So it was immediately clear that you're someone who really wanted this who really connected with, in some ways, actually,

Alex Ferrari 18:06
essentially, audition. He, he's an

Kevin Macdonald 18:09
addition. Now, and, and he and he, he prepared these scenes, and we did them. And and he was and he was, he was amazing. And he and and so different than what I'd seen the first week before. And I guess it's, it was a lesson to me, you know, you know, if somebody really wants to do something, let even if you think that there's no way they're going to be right, let them let them show themselves, you know, because sometimes you can have got other things inside, I remember seeing the Forest, you know, I thought you were too nice. And he said, I've got a lot of anger inside. And so, you know, I think like a lot of really nice people, you know, maybe they're hiding something else, you know, and maybe those that it's this way they brought being brought up or whatever is to sort of, you know, appear to be quite passive. So, so yeah, he came in, and he came to Uganda, where we were shooting it, which was, I think, a key decision for me, I decided we have to shoot this in Uganda, that's the finance who is wanted to shoot it in South Africa, which was the kind of the known film place in Africa. And I went to both Africa and Uganda. And so that person has made people look completely different, the landscapes, completely different dresses with, you know, architecture is different. And I said, we've got to be in, we've got to be in, in Uganda. And I think that's a consistent thing throughout my career. I mean, it's either a good thing or a bad thing that I have no imagination about how to turn one place into another place. If some, if somewhere feels like really real. I'm like, well, we should shoot it here. Why would we not shoot it here? This is the quality, you know, that we're not going to get if we try and build a set or we do it. Right, right. I think that texture of the reality the real feeling of the place is important in filmmaking. And so he came to Uganda a month before we started shooting. And he hung out, he learned the language, he started eating Ugandan food, he just really immersed himself in it in a way that, you know, was was was deeply impressive, but also sometimes slightly worrying, because he, he started to believe that he was Idi Amin, in a way, and he started to believe that he I mean, was an innocent man. And that all these rumors killed people. Well, it's just rumors, you know, it's not, it's not reality. Because as he said to me later, when he came out and said, I have to believe that this man is a good person, a sympathetic person. So. So yeah, he went in, he went in deep. So it became, again, a very interesting thing on set, actually, because often, I was having to push him to be more villainous, you know, more aggressive, more mean more, whatever. Because his instinct was always to kind of go, Oh, I'm really I mean, and I'm a good guy. And a very interesting dynamic. So you say that was I looking into and looking at his, you said at the started all this off by asking, you know, we're then looking at his performance and going, Oh, my god, there's something incredible and special here. I was, but I was feeling like, you know, this is a battle of wills, in a way for me to, for him to get him to show the side of video mean that he didn't want to show. So that was very interesting. Also, on top of that, there's a very interesting kind of racial dynamic, obviously. So, so forest was a African American guy who was going to go to Africa for the first time, and I think that can be for any African American, I think, can be a really profound and meaningful moving experience. So I think he was sort of dealing with all of that. And in some ways, I became a kind of surrogate for the colonial idea, you know, the clone list in Africa or something. And so it was quite, it was quite a, there was a lot of friction in it, you know, it all ends up in the film in a good way, because the film is about colonialism, about post colonialism. And about, I guess what we would now call white privilege, you know, the, you go as a white person into African, you're like, maybe you can touch me, I can do what I want, I'm special, like, I can just get up and leave if anything goes wrong. That's sort of what that's kind of what the film is about. And so the energy that Forrest brought and his attitude to me and never actually really played into the film. ,

Alex Ferrari 22:40
so like, you were saying that, a lot of times you want an actor's especially in these kind of roles, the director, sometimes you just let them go, and, and you kind of maneuver, but I feel that from what you're saying, it was your presence, and his presence together that really built that up, because you're saying that without that friction, he might have just been a really nice, nice murderer.

Kevin Macdonald 23:06
Exactly. And obviously, the one of the side of that goes, the movie is kind of like the other part of the character rather, is a guy who and what makes us good performance is a guy who is funny and likeable, and sweet, but also that is a monster. And he's like, Yeah, he's a, he's a child in some way, psychologically, who's, whose development has been stunted by his experience of colonialism, and the expectations placed on him by colonialism. And, and so he, he knows no other way to control things and through sort of temper tantrums and, and violence and aggression. So yeah, to the end, it was a fascinating experience. And of course, because it was my first first feature film, I didn't know this was unusual or abnormal, or what it was, you know, this was just like, Oh, this is an interesting experience. And we, you know, we did we had, you know, all sorts of things on that film, which, you know, you would never normally do is we had soldiers from the Ugandan army come and they had their real rifles with them. And a lot of them were, they were fighting a war in the north Uganda that time and they were war vets, and some of them had PTSD and an explosion with some they were gunfire and the film would go off and they would all go go kind of crazy. And terms of very febrile atmosphere, at times on the set, but it was also had a degree of kind of non professionalism, which I think was useful, you know, so we had a lot of the crew, we couldn't afford to take over our crews. We trained a lot of people in Uganda, who had done a little bit so maybe a local video or this or that or, you know, but they didn't, you know, like the electricians were just household electricians, their hair and makeup people we found who did hair and makeup in Kampala, the capital. And so we, you know, it had this homemade feel to it, which I think was really Really nice. And it also meant that I was always exposed to real Ugandan opinions about Idi Amin and about the story I was telling, and people would not be shy about thinking wouldn't happen like that, or no, you know, when that line isn't right. And I remember one in particular, that was like, the guy said to me that there was a scene where I mean is with two hookers. And they were originally called, you know, Susan and Jane or something. And this guy came up to me, he was like working on the film without fusions, he said, in those days, all the hookers in the in Uganda Kob. Betty, that's what they should be called. That was the name they all use, and wine. So But more than that, there were people coming up to me in the film people, crew members, Ugandan members who would say, you know, this is this, you know, this is an important story to tell, because, you know, I mean, kill my father, or this is the consequences of the, you know, the consequences of this for my family were x y Zed. So, it became this very meaningful experience for the whole crew, they were all doing something that actually affected everyone in the country.

Alex Ferrari 26:14
That's, that's a remarkable story. And so you so that you're directing first time, you're really directing actors in that you've gone on to direct, you know, bigger films, larger scope films, I mean, the state of state of play alone has an insane ensemble cast. I mean, remarkable cast. I mean, as I was, as I was watching him, like, he's in this too, and she's in this too, and just like, My God, like, how did he get all these? This is amazing. How do you what is your approach to directing actors? Because every director has their own kind of flavor of doing it? How do you approach directing actors?

Kevin Macdonald 26:48
Um, well, I think it's probably the thing that I was most nervous about. Or when I came from documentaries, that not really understanding and feeling the actors were kind of alien species, what is it? They actually do? I did that, you know. And that's, it's taken me quite a few films, I think, to get into a position where I'm comfortable, I feel comfortable in the presence of actors and comfortable understanding, I guess, what they're trying to do and how you had best to communicate with them. I think it is a complicated thing. I think people who maybe come from a background, and we've done a lot of short films ever done a lot of theater, whatever, it may be better place, you know, than I was when I started. But I think that, you know, what I try and do very simply, is to create an environment for the actor where they feel like they can try anything out. And I'm really kind of, I'm judgmental most of the time, because I'll try and, you know, I try and get people to feel not just comfortable on the set. And it's a kind of family atmosphere on the set, loose, loose sort of feel, and a place where they can make mistakes. And nobody's going to judge them. You know, I want my actors to make mistakes, I want them to sort of try something. And they actually that didn't work. Let's do, let's say, and I guess I'm always just trying to get it's what I said earlier, I think about spontaneity and trying to get it to feel like it's real. Fun feel like the emotion in that moment is, is real. And I think through improvisation, whether might be like, you know, just throwing things up in the air. So, you know, forget about the dialogue, just do in this scene, what you think you should say? And you try that once? And maybe you get, you might get a moment, that's really great. But it also might loosen them up. And, and also, I think one of the things you've learned is that, you know, I remember being terrified in my first couple of films, you do, you rehearse a scene with actors, and the scene doesn't work. And you're like, Oh, my God, why did this just doesn't work? And then you're left thinking, Oh, my God, what do I do about it? And do I rewrite the rewrite the dialogue, I might just cut this story would have. And I think that what you realize is that you listen to the actors, because it's usually not working because the dialogue is, or the or the action, as described in the script is not what their character would do. And they know their character way better than anyone else. And they are usually the one that can help them. They can say to us so many times your scenes are saved by an actor saying to me, you know, I just wouldn't say that. But if he said that, and I said this, then suddenly, like, that makes sense for my character. And you're like, Oh, yeah, that's totally right. And so yeah, I mean, I admire what actors do so, so much, and I and I, and I could never, ever do it myself. And I think there's nothing better than that moment of magic when the camera turns over the first time. And the actor does something to a scene that you thought you knew what it was about. And suddenly it's like whoa, this is about so much. More than I thought I was seeing the surface of this, and there's so much else going on here, and the actors just made that happen on camera. And I love that. But I also think nobody's gonna say that, you know, I'm always fascinated when I started out, I think I used to think I want to do lots and lots of rehearsal. And he's trying to get as much rehearsal as possible time with the actors. And I've slowly come to realize that actually, rehearsing usually with Screen Actors, is only useful up to a point, there's no point in doing more than two or three days of it. Because people do not bring their A game to the rehearsal, they maybe don't even bring their c game to the rehearsal, because they're holding it all home. But so what rehearsals are great for is going through the scenes, and trying to iron out those script problems that are going to cost you a huge amount of time. When you get on set. You don't want to be sitting there discussing my motivation in this scene two hours in the morning, when you've got a hell of a lot to do. To discuss your motivation that that's in that scene or to RNA dialogue doesn't work or just to genuinely talk about the scenes. It's great. But actually performance, I found that never ever you get something in rehearsal that really even closely resembles on set. So over the year now, I sort of I will try and do two or three days of rehearsal, if you think it saves time, ultimately, later on, but I don't think there's much value in doing more than that.

Alex Ferrari 31:33
Now, your latest film, and please forgive me, the more Mauritanian

Kevin Macdonald 31:38
Mauritanian, you got it? Right.

Alex Ferrari 31:40
There it is. I got it, the Mauritanian starring the legendary Jodie Foster. Can you talk a little bit about that film?

Kevin Macdonald 31:48
Yeah. So this is a film which I think try and make for like three years, it's a very difficult subject matter. I guess. It's about preserving the Guantanamo Bay prison. And we we sort of take his point of view through the film. And he's played by a wonderful French actor called to Tahar Rahim, who even might have seen him in a profit, the Jakob reorg film from like, 2009, I think it was, which if you haven't seen it, it's a great great prisons and gangster movie. And he is an old friend of mine, we work together if you you know, 10 years ago, and he is a French actor of Arabic origin and North African origin, and has recently learned to speak English wonderfully. So he, you know, he performs in French and Arabic and English. And I needed to catch in order to get even a small amount of money to make this movie. He wasn't obviously a star enough and I needed to catch some big names and I was lucky enough that one of the producers on the project with Benedict Cumberbatch, he of Sherlock fame, then Dr. Strange

Alex Ferrari 33:00
Dr. Strange. Yes.

Kevin Macdonald 33:02
Yes. So he's a he's a he's a producer on the project and and he came on board as an actor to play a supporting role. And then I you know, that still wasn't enough and then Schilling Woodley came on board doing again, if you know, I supporting role, and then I needed you know, the other kind of main role aside from Tahar Rahim plays the prisoner in Guantanamo, is the defense lawyer, the real person for Nancy Hollander, and the first person in my head was Jodie Foster, because I could see that this character is going to be someone who's really tough on the outside. But, and kind of, you know, brittle and doesn't want to let you in. But when you do see inside you see someone who's kind of a bit broken a bit on so comfortable in their own skin. And I thought that if you look back at Judy's best performances, they were always something in that area. Yeah. And I sent the script to her pretty much 100% certain she's gonna say no, because God doesn't really act anymore. You know, she's so fussy about what she does wants to direct. She kind of as even her agent said to me, you know, I'll send it to her. But yeah, good luck. Yeah, exactly. Three days later, she comes back to me, and she says, Let's, let's meet and talk. And funnily enough, because we're discussing the title that we're retaining,

Alex Ferrari 34:31
just rolls off the tongue.

Kevin Macdonald 34:32
He says, It rolls off the tax rolls off me. That was the reason she responded to the email because she said, What the hell is the majority? She said?

Alex Ferrari 34:43
No, no. So note that never changed it. So that's so note to everybody make your title a completely very difficult word to say that no one recognizes and that's going to get

Kevin Macdonald 34:53
kind of an interesting thing because we did have a lot of arguments when it was sold under a different title than that, but it came back eventually to Mauritania. Thanks in part to Jodi's, Jody saying, you know, that's the title that hooked me. And also, there was a word of wisdom I got from my brother who's a producer and who produced the Alex Garland's film x maximum. There's another title, none of the knows how to say that

Alex Ferrari 35:17
rolls off the tongue

Kevin Macdonald 35:18
rolls off the tongue. But they had come to the conclusion when they were making that I think the producer Scott Rudin had said to them, it's fine to have a title that nobody knows what it is, because they that's intriguing. What is that? What does that mean? How do you say it? I kind of think this, you know, rather than kind of justice and honor, or something.

Alex Ferrari 35:38
Right? out, you know what, to be fair, if it would have been called justice and honor, I would have been like, but this No, you're absolutely right. If there is something to be said, I had a friend of mine who had a film called up solidia. And it was like, it's a made up word. And she told me, she was a Scottish director. And she and she told me she's like, it's the best thing because anyone looks, looks us up on Google where the only thing? We're number one, we're number one on Google for Absolutely.

Kevin Macdonald 36:06
Yeah. Anyway, to the to the to Jodi, and I talked about the character, we did some work, she was very astute about who this character was, and how much she needed. And that was, that was the first actor I've ever worked with, where she would go through the script and go, I don't need that don't need that. Because she says, precise about what she needs to express who this character is. And her whole feeling was, this is not about me, this is about Mohamedou, who's the prisoner in Guatelamo, and I didn't want to have like it to be about my personal life, my failed marriage. Those things can sit, you know, in a very nuanced way in the background, maybe. But this is about me being a lawyer and doing my job, and trying to create a relationship with this, this, this, this prisoner. And so, so, yes, she she, she worked in the script with me for a few weeks. And then, so yeah, and then, and that was, that was great. Because I think, you know, she is still, as you said, a legend, and she still brings a lot of cachet, you know, to the project. And that was the final piece of the jigsaw puzzle to get the movie financed and and get it made. And I you know, it's a it's a an amazing ensemble cast, if you think about it, you know, shaylee, Benedict, and, and dirty and Shahar is just magnificent. You know, I mean, I think he was made for glow, did a best act of God, one for Best Supporting Actor of the globes. And, you know, I think they deserve it. I think they deserve you know, more. So, you know, I think it's something magical. So when you get two actors together, who work in very different styles like God and to heart, the heart of every kind of improvisational, try this, try that. Jodi's very much like she's thought about it, she knows. But seeing them playing off against each other, that each one kind of seeps into the style of the other, it's really rewarding.

Alex Ferrari 38:12
So if our interview has said, our conversation has said anything, obviously you shot in Guantanamo Bay, so when you flew in, it was what everyone just let you in, right? It was no problem at all. You just got a permit. You just call up, you just call

Kevin Macdonald 38:27
It's what you know, we'd all seen Sherlock. Or dr. strange, but of course, we couldn't do that. There. We shot that in South Africa. We shot the whole movie except for we shot between South Africa and Mauritania, which is a country for those who don't know. So. I also by the way, on the subject of the title, my last word in the title, I said to people, you know, the Mandalorian nobody told them that doesn't mean anything. How do you say it? To be fair, people watching our movie, you've accidentally come into the theater thinking they were buying a ticket to the theatrical Mandalorian

Alex Ferrari 39:05
and they're and they'd be going, where's the baby Yoda? Where's the baby Yoda? I see Jodie Foster. I don't see a baby Yoda. If you would add a baby Yoda. It's a Final Cut somewhere. I think. I think the box office might go up a bit. I'm ready

Kevin Macdonald 39:16
to go. Yeah, so we we shot in Mauritania, which is on the northwest coast of Africa, below Morocco, Senegal. It's like one of the biggest countries in Africa. But nobody knows of it because it's like 3 million people. And it's desert is basically a big chunk of the Sahara Desert. And the people dress in this beautiful way and flowing to robes and the women are in colorful scarves and it's really a stunning place. June's camels, 500 miles of white beach that nobody goes on. It's amazing. And so we shot there for a week for the bits of the shed in Mauritania and the rest of it is South Africa. And we constructed the Guantanamo on the coast in South Africa because the real returns on the right on the coast in Cuba, I mean, it's kind of like, yeah, it could be a, you know, sandals Beach Resort or something there. It wasn't a prison. It's a kind of tropical paradise.

Alex Ferrari 40:12
Yeah, it's, it's, I've heard I've heard a bunch of stories about I'm Cuban by, by, by birth. So I am, I've heard many stories of, of Guantanamo and the soldiers fishing and just hanging out on the beach, surfing surfing and stuff. It's a it's an insane, it's an insane place. It's like there's no other place like it on the planet. But really, sort of

Kevin Macdonald 40:36
the whole point of that reason that they opened the prison there is because it's America, but it's not. So American law, according to George Bush's lawyers does not apply, because it's actually Cuba. And America only leases it. So, of course, there's many, many contradictions in that it's kind of like, you've got a naval base there. And the people, the soldiers and and sailors have to abide by American law. There are there's even, you know, America's endangered animals laws apply there, because there's a lot of reptiles, as they call all lizards and things were one of the ironies of Guantanamo is that all over all over the prisoner, the signs would say, Do not touch the iguanas, fine of $10,000, if you touch the iguanas, or of course, the same time, they're torturing prisoners, and, you know, not offering people the opportunity to even have a trial. And that's, that's really what the film is about. It's about this, the idea that these people were plucked from places in the world that were accused of terrorism. And then never charged, because they didn't have evidence against loving 85% of people who went there, we're just innocent people who got picked up, because their neighbor, you know, get a deal with the American government, we got $50,000 off or whatever, you know, American dropped a lot of leaflets in places and said, you know, if you have no pride of member in your midst, we'll get into them, we'll give you 100,000 bucks. And of course, you would like I don't like, I don't like Brian, who lives down the road. And he's adamant, five Member Assembly, but I'm gonna get rich. And that's what happened. They do recognize at 85% of people that had nothing ever to do with terrorism. And he was one of them. And yet he was caught there 14 and a half years. And it's the story of that injustice. And I think, you know what, I think for me, the key the story and why I wanted to make it is there are so few movies to the American movies, maybe none in the mainstream, which have a sympathetic Muslim League. Oh, man. Yeah. So So here's a movie, which is basically the trick of the movie is we're trying to get you as someone who might be, you know, anti Islam, and terrorism. And you would never rule out terrorism, but you know what I mean? And you by the end of the movie, you fall in love with this guy. And you feel like, this is a terrible injustice. So you start off being like, I know, like, everybody went down, but he must be guilty. And you end up feeling like, Oh, I love him, I want to drink. And so that's the kind of that was the that was the kind of just a simple kind of goal of of the film.

Alex Ferrari 43:20
That's amazing. And it's where's it available right now

Kevin Macdonald 43:22
to see is available to see right now in a very few theaters. wherever it's some theaters were open. And that mostly available on DVD? I think it's on you know that all the usual pay per view.

Alex Ferrari 43:37
Now, I'm going to ask you a few questions. I asked all my guests. If you could go back and tell your younger self one thing, what would it be?

Kevin Macdonald 43:48
like sex or about moviemaking

Alex Ferrari 43:50
about life in general, but less, but let's keep it I mean, sex? Absolutely. We could all go back because Jesus Christ Really? No, I'm talking about the business, let's say about the business.

Kevin Macdonald 44:03
Okay. Um, would I go back? And? I that's a really, that's a really hard one. I think I think that, you know, the key to any artistic endeavor, I think, is to find out what your subjects are and what your style is, discovering who you are as an artist. And I think that takes some time and take some mistakes. And so I think that I think that, you know, movies are very high pressure business, and people are always terrified and a lot of the bad behavior that happens in the movie business because a year I would say don't be frightened, you know, expect to fail. Don't worry about it. You know, you that's how you make Discovery that's how you find what's good and what what you know what you really what you really should be doing. And also think you just have to accept that, you know, not everything you do works. And obviously, the old days in the studio system, you know, you'd be a filmmaker, and you'd make 10 films in five years, and three of them would make money and the rest wouldn't. And that wasn't a problem. One of the difficulties these days is that you know, you're just judged on your last performance of your last film, what was, and that's a very, very high pressure thing. So try and ignore that pressure, that would be my

Alex Ferrari 45:35
now What advice would you give a filmmaker trying to break into the business today?

Kevin Macdonald 45:42
Be yourself, try and find the ideas that are uniquely originally yours. And don't worry too much about technique I think a lot of young filmmakers I meet and talk to are so obsessed with technique with, you know, style. And I think well, ultimately, that if you're making a pop video, yeah, that's super important. But if you're making a movie that people want to really connect to and love, it really doesn't matter. I think people obsess too much about stuff.

Alex Ferrari 46:11
Now, what is the lesson that took you the longest to learn whether in the film industry or in life? This could be about sex?

Kevin Macdonald 46:20
I'm not going to inflict those on my Yeah. So what's the lesson? That I took the longest like, Well, I think maybe no, this is a cop out. But I'm going to I'm going to say, working with actors trying to understand and not be kind of not feel that actors are aliens. You know, directors are from Mars actors are from Venus. No, it's not true. We are. We're actually both from Planet Earth. And I think it's that is that sort of being talking in very simple, emotional terms to actors. And understanding, you know, what the limits of what they can do, and what they can bring to the scene. But I think, you know, I remember talking to Great British director Stephen Frears. And he said to me, you know, as a director 90% of your work is done before you even step onto the set. It's about the script and the casket. And if you've got those two things, right. It's hard to miss out. And I think I think there's a lot of truth to that.

Alex Ferrari 47:31
Yeah, absolutely. And finally, three of your favorite films of all time.

Kevin Macdonald 47:35
Oh, boy, you should give me some warning about that. Three of my favorites. Okay. The Battle of Algiers.

Alex Ferrari 47:43
Okay.

Kevin Macdonald 47:43
Yeah. Which is very influential film on me. I would also say a filmmaker, my grandfather, which I'm alive to have in this list, and I would encourage everyone to watch is the British system Kane. It's called the life and death, of course,

Alex Ferrari 48:00
Criterion Collection. LaserDisc. I saw that many years ago,

Kevin Macdonald 48:03
hearing collection Exactly. And then I'd have to say, seeing the rain because it's the most perfect, we've even made

Alex Ferrari 48:10
it very, very true. Very, very true. Kevin, thank you so much for being on the show. It has been an absolute pleasure talking to you. And continued success. And I really am glad that there's filmmakers like you out there, still trying to push the envelope and taking those swings at bat with stories that are important and it's not. I'm a big fan of the superhero films. I'm big fan of the big pop films, but sometimes you take a nice meal as opposed to just fast food all the time. So I appreciate you, my friend. Thank you so much

Kevin Macdonald 48:37
It's always really nice to talk to you.

LINKS

  • Kevin Macdonald – IMDB
  • The Mauritanian – Watch

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IFH 454: Self Distributing Your Indie Film with AltaVOD with Robert Schwartzman

On the show today is LA native, music artist, filmtrepreneur, filmmaker and actor, Robert Schwartzman. Robert comes from a long line of musicians and film talents. He’s related to industry names like Nicolas Cage (cousin), Sophia Coppola (cousin), Jason Schwartzman (brother), Francis Ford Coppola (uncle), etc. Growing up with these influencers, he ultimately went the same route – acting, studying film editing, and directing music videos. 

His career tipped slightly towards his passion for musicals he became the lead singer, songwriter, and guitarist of the band Rooney.

We did a deep dive into Robert’s newest venture, AltaVOD, a self-distribution platform for feature films. It’s a split structure, direct-to-consumer video-on-demand platform that eliminates the middleman (buyer) to support creators directly. I put Robert to the test and asked him hard questions about AltaVOD and he passed with flying colors.

When he is not building tech companies to help filmmakers, Robert has been known to act a bit. He began his acting career in Sophia Coppola’s short film Lick the Star and her directorial debut The Virgin Suicides. Even though these were Robert’s first acting experiences, he had already learned much about behind-the-camera technical skills. He shadowed and learned from Sophia and other relatives as much as he could.

A clique of school girls devises a secret plan that they code-name “Lick the Star”.

The Virgin Suicides is about a group of male friends who become obsessed with five mysterious sisters who are sheltered by their strict, religious parents in suburban Detroit in the mid-1970s.

In 2001, director Gary Marshell offered Roberts a role on box office success, The Princess Diaries as Michael Moscovitz, Lilly’s older brother, harbors romantic feelings for Mia (Anne Hathaway).

Mia Thermopolis has just found out that she is the heir apparent to the throne of Genovia. With her friends Lilly and Michael Moscovitz in tow, she tries to navigate through the rest of her sixteenth year.

He’s utilized his music career to produce soundtracks for shows like Late Night With Seth Meyers, Pretty Little Liars, Switched At Birthed, Demi Lovato: Live at Wembley Arena, Princess Diaries, and many others.

It was cool chatting with Robert and bringing you guys (tribe) new avenues and resources to share your work cost-effectively.

Enjoy my conversation with Robert Schwartzman.

Right-click here to download the MP3

Alex Ferrari 0:02
Well, guys today on the show, we have Robert Shwartzman, who has launched a new service to help independent filmmakers make money with their films, his websites called ALTAVOD. And after doing some due diligence and making him go through an introductory interview to make sure everything was on the up and up, I was really, really impressed with what altova was doing. It's a new way of self distributing your film. And he really just wanted to put together a platform to help independent artists and independent filmmakers. Because Robert comes from a long line of artists and being a musician, a very well known musician, as well as having his brother Jason Schwartzman, an actor, very famous actor in Hollywood, his cousin, Sofia Coppola, Uncle Francis Ford Coppola and Nicolas Cage, another cousin, and so on. So he comes from a long line of artists, and he saw that there was a problem in the marketplace and wanted to kind of help. So we came on the show to talk about his platform, how he sees distribution moving forward, and what independent filmmakers can do to use what he learned in the music business, and transferred over to the movie business. And that's something I've been talking about for a long time include into my book Rise of the film entrepreneur, as using the the music model and independent artists in the music industry as a model for independent filmmakers in the film business. So without any further ado, please enjoy my conversation with Robert Schwartzman. I'd like to welcome the show Robert shwartzman. Man, how you doing, Robert?

Robert Schwartzman 4:05
Good, thank you. I'm great. I'm with you. So I feel better.

Alex Ferrari 4:11
Anytime there's some sort of human contact Rory.

Robert Schwartzman 4:14
Yeah. No, I just wanted to say how Ferrari is the coolest last name. I think anyone could ever have so

Alex Ferrari 4:22
Well, I appreciate that. It is it has been good for the brand. It's been good for the branding. You know, it could have been Alex Pinto, and it wouldn't have nearly had the same ring to it.

Robert Schwartzman 4:34
Have you spent time in Italy by the way?

Alex Ferrari 4:36
I've never I've never been I'm dying. I'm dying to go to I've never been to Europe. I can't go the year.

Robert Schwartzman 4:42
Ah, yeah, I'm not right now.

Alex Ferrari 4:44
Not not good times right now. I'm right now. But maybe in the next five years, six years, hopefully we'll be able to travel over to Europe again, like, like my wife and I just went to like, live in Barcelona. For like, yeah, three or four months. You know?

Robert Schwartzman 4:59
Go Italy and just bend if you're going to go to Italy Just take your time and just go to Italy and just explore the country like it's something people are like let's go to Italy then but just there's so much to see in Italy between the North and the South. But when you go I guarantee you this you'll remember this conversation but you'll check into a hotel, Mr. Ferrari, but it was like it's just clearly you have that name because they're gonna freak out and they see that

Alex Ferrari 5:29
am I gonna Am I gonna be able to open it that doors are gonna open I'm gonna get a get reservations a lot easier

Robert Schwartzman 5:35
everywhere you go.

Alex Ferrari 5:37
So a fun side note before we get started with this interview, I actually sold olive oil and vinegar. I had I had the largest gourmet shop in LA that I was relative. It was just olive oil and vinegar and it was originally called Ferrari olive oil which then I later changed the name but yes so if you need to know about olive oil or 18 year aged balsamic vinegar from from from Adana. Then I will I can I can talk to you for hours about it.

Robert Schwartzman 6:08
Either way, I've been to Modena Medan Oh, by the way.

Alex Ferrari 6:10
Oh, it's it's Yeah, that mean? That's the only that's the only balsamic Yeah, I mean, come on.

Robert Schwartzman 6:15
Yeah. But I will. I will. I might. I'm gonna text you about what I'm gonna do. I'm gonna hit you up about it. By the way. There's a whole world of olive oil out there that no one even thinks about.

Alex Ferrari 6:25
Oh, I know.

Robert Schwartzman 6:26
And it's like a it's a real it's like fine wine. Oh, I never understand it.

Alex Ferrari 6:30
I understand

Robert Schwartzman 6:31
Much respect.

Alex Ferrari 6:32
Thank you, sir. I appreciate that. I know some people listening to the podcast. They've heard me mentioned that I used to. I used to have an olive oil company. They're like, what?

Robert Schwartzman 6:41
Yeah.

Alex Ferrari 6:42
What? Yeah, it is. That's a whole other. That's a book. That's a whole those three years of my life. It's a whole it's a whole thing. I was in Studio City. I was right on Ventura Boulevard.

Robert Schwartzman 6:52
Where Yeah, what year what was the Oh God,

Alex Ferrari 6:55
what's the big the big the big one that goes to the other side. Um, the big God. Ventura something. Which one?

Robert Schwartzman 7:02
Oh, like van. or something

Alex Ferrari 7:03
Vanice? Yeah. Yeah. Was on Oh, yeah. It was right by the band eyes. So Ventura van is a big the big crossword. You know where the, the studio fart was? Do you see the farmers market is?

Robert Schwartzman 7:14
Yeah, yeah

Alex Ferrari 7:14
Right there. That corner.

Robert Schwartzman 7:16
Okay. Okay. No. LAUREL. LAUREL.

Alex Ferrari 7:18
Laurel Canyon. Thank you. Laura.

Robert Schwartzman 7:21
That's that's the strip.

Alex Ferrari 7:22
Oh, yeah, I was Oh, yeah.

Robert Schwartzman 7:23
Yeah

Alex Ferrari 7:24
The rent was very affordable. But anyway. I'm sorry, guys. We went on olive oil side note here, you know, but so first, before we get started, man, how did you get into the business?

Robert Schwartzman 7:37
Um, so I grew up in Los Angeles, and which is which means something right. Because the city you grew up and there's an Indus, we, you know, this world is divided up into industry. And certain locations were where certain things came out of, you know, like, if you go to Pittsburgh, they're called the Steelers because there's steel. And and it changed. But I've been in Pittsburgh, and you see where things were shut down. And it's a bummer because it was incredible industry there. But you know, this city we're in now. Los Angeles was really founded by an industry called Hollywood film industry, where people came to make movies and pursue their dreams in Like Show Business or Chairman, coming from places like New York where people were like, on the stage, people came out here and had a career on the screen. And or radio personalities, things like this. But so my family has been in LA for many years. And they were all a lot of them were filmmakers and musicians. My grandfather was a film composer. And he started off really just as a as a as a flutist for some great composers in New York, great conductors. He traveled as a touring musician and then settled in LA to score movies. And he ended up teaching music like in high school as a way to pay the bills and then eventually got sort of his break eventually, as a musician writing for film. And I'll go back to that in a second. But my mom is an actress. She came out to LA from New York. She's a Long Island. Born in Long Island, and she would travel with her father, the conductor came to LA, saying her she's an actress. Her name is Talia Shire is her stage name.

Alex Ferrari 9:24
Oh yes. I might have might have. I've might have heard she's been in a few independent films. Yes.

Robert Schwartzman 9:30
Actually, Rocky was considered independent.

Alex Ferrari 9:33
It wasn't. It wasn't No, it wasn't a way it was an independent fair. Fair. Yeah. So she was your grandmother? She's your grandmother?

Robert Schwartzman 9:40
My mom.

Alex Ferrari 9:41
Oh, that's your mom. Oh, wow.

Robert Schwartzman 9:44
That's amazing. And, and her brother Francis is a director that we know Francis Coppola.

Alex Ferrari 9:50
Sure.

Robert Schwartzman 9:50
And he came to LA as a screenwriter. And then he's a real theater. They're all like real Thespians. You know, my generation. They were schooled in theater and then ended up taking that skill set and put it on the screen. But, so that was what drew them to LA was to sort of be in this industry. And then I, we, I was born my brother, we were all born within that world of that next gen version of LA. And, you know, I grew up wanting to make movies as a kid, I would shoot movies with my friends that we took very seriously, we thought we were making, like the next real Robin Hood action movie in our backyard. This wasn't like, it wasn't like just a sit, we really we wrote scripts, we cast our friends, we got wardrobe, we picked cameras out, we shot stuff. And then we screened it for people we cared about the opening credit sequence and the scroll ever made it feel more real to us. But I ended up going to film school to study Film Editing, and directing, made some like a music video short film. And then I got swept up into the music industry because I started writing songs. My other part of my life was music. Because as you know, we have a grandfather who was a composer. With a very musical family, I think, I think our film side of our family is very much influenced by the musical part of our family. But as you know, musics is such a big part of those movies. But so anyway, I got swept up in in the music industry for a long time. And then I found my way back to film by sort of stumbling into a couple acting roles, which was pretty cool to kind of be on that side of the camera, but always with the hope of directing and writing and creating projects from the ground up. Because I never really felt like I was getting all of myself out creatively if I was just showing up as an interpretive like artists performing somebody else's work, which I respect that process. But I just felt like I wanted to throw more of myself into the process of creating movies. And also now television, which is now there's a big thing to do. But storytelling, and I think songwriting is very much like storytelling, when you write music. It's these are like short stories, you're creating very much a similar process of communicating emotions to audiences, so that it's all it kind of like tied for me. But and we'll talk about it today. But now my life is like spilled into the world of like, how do we help filmmakers like reach audiences? How do we help create a new distribution world out there to really take care of film. That's where all the VOD was created this platform, and my company utopia is also acquiring and distributing feature films. So, you know, it's like I get to create, and I get to help be a part of other journeys of filmmakers, and just try to throw more opportunity into this world so we can really raise all ships, you know, together. Yeah.

Alex Ferrari 12:41
And you you start in your cousin, Sophia. Again, another little known Coppola. This, she asked you to be in her first short film, when she had never directed anything, right.

Robert Schwartzman 12:57
Yeah, she did. She, she was he had like a fashion brand called Milk Fed, which was really cool. If anyone's watching. know, me, it was such a cool brand. She spent a lot time in Japan, like, you know, sort of chasing the world of branding and fashion. And then ended up moving into directing. And, you know, to kick things off, she shot a short film and up in Napa, where that's where she grew up in like wine country. And it was called lick the star for all this sort of film fans out there. And I played just like a kid in high school, just like a snot nosed kid or whatever you'd say. Like he just like a kid in this because she, I think she you could see in her work. She likes to work with young actors. So I was just kind of like at that age at the right time. And she put me in her film. And then she was then adapting Virgin Suicides into a feature her first feature, she envisioned me as this Italian kid I slick my hair back I braces. And I lived on set with one of the most valuable things that not only just being a part of it as an actor, but of the Virgin Suicides, but I just I got to I stayed on set with her pretty much the whole shoot. And I lived with her and I just watched her shoot. And it was more of like, for me just to be a fly on the wall, and just kind of learn and be a part of it. She was finding her way and figuring it out, as I think every director does on any movie at General if you ever stop figuring it, finding it, but I just got to sort of shadow her and also be in a couple scenes and you know, just kind of like just was all these are just growing little moments of inspiration. You know,

Alex Ferrari 14:36
that must have been amazing. And then you get and then you fall into working with Gary Marshall and Princess Diaries. And

Robert Schwartzman 14:43
Yeah, well I Gary was doing Princess Diaries and I was obviously we're all we all love pretty woman and Gary's like a comedic legend.

Alex Ferrari 14:51
Sure.

Robert Schwartzman 14:53
An icon and he I was a young kid in high school. I was about to go into senior year. My High school, I was also writing songs and playing concerts under my band, Rooney. But Gary had me I got a random request. Like, hey, Gary wants you to come read for this movie called The Virgin, The Princess Diaries. And I was like, oh, like, Cool. Awesome. He's again, he saw you in Virgin Suicides and really liked you. And that was quite a few years after, you know, like, it was many years later. So it was cool to he asked me to come in and read with many other people had been reading, but I just kept going, I went for it. I tried my hardest to get this role. And you know, I went back many times he had me read again and again and again and again and again. And then by the last read, I was walked in and like Anne Hathaway was cast as, as Mia. And I, I got to read as a chemistry read with her, they shot it like a movie actually in his Falcon studio in Burbank. And, and next thing I know, I was like, Oh, you're you got cast in this movie, but it went on to become a very well known movie, because it's part of a book series as well. Sure. But I didn't know really, I again, I was like, Nah, I just wasn't like, prepared for what that world was what that was, you know, even though I grew up around filmmakers, I wasn't like groomed to be like a filmmaker, like you will be a filmmaker son one day, you will act in movies. Like I wasn't. I wasn't thrust upon us. We just went around it. We went to set I move tables and refill the peanut bowl. And like, I got a summer job. Like that was I just was around it. You don't I mean, no one was really pushed into it. You see a lot of young actors today who grew up like fully as a baby, they're bam, they're an actor. And they're just like young adults. They know it. They're like, wizardry, like they know, acting like that. They're on the Disney Channel. They're like, masters. That wasn't my mentality. I was like, Yeah, cool. Like, I want to make music and direct movies. And yeah, I'll be in this movie. And, you know, I mean, just kind of finding it. Anyway, so.

Alex Ferrari 17:08
Yeah, it's, it's Yeah, because I mean, it's kind of like, you know, you you work up, you're, you're born in a logging family and they just log on, they will, chances are, you're gonna understand the logging business, or, you know, the restaurant business or whatever. It just happens to be that you were born into, you know, the movie business and arguably one of the most, you know, prolific families in cinema history. I mean, as a as a family unit, I mean, in between Rome and in Sofia and Francis and Thea, I mean, your mom. I mean, it's just and it just keeps in a Nicolas Nicolas Cage. And there's more. I'm sure there's like this. There's hundreds of you guys.

Robert Schwartzman 17:47
Well, it's interesting because our Well, there's other there's other family members, you know, who work on the other side of the camera who aren't in the spotlight as much. Our brother john Schwartzman is very successful cinematographer. He just shot the New Jurassic World. He came up with Michael van schottel. Michael Bay movies, Armageddon, Pearl Harbor. Yeah, he's like, John's, like a top like dp and he's the he's he's so good. And a lot of like, you know, people who work on cruise don't get as much love sometimes but but you know, we have an incredible family who also span outside of just, you know, walking the red carpet is

Alex Ferrari 18:20
Sure no, yeah, exactly.

Robert Schwartzman 18:22
It's it's cool to be around them for myself, because I get to, I get to pick their brain and I directed a movie called The unicorn and john was nice enough to come lend his cinematography skills of any co shot it with another dp. But he, like, you know, I mean, like, it's cool to have that camaraderie because you can kind of share thoughts and ideas with other fellow filmmakers.

Alex Ferrari 18:45
That's awesome, man. Now, you reached out to me a while ago about your new platform, ALTAVOD. And I'm assuming you did your research on on me and what I've done in the distribution space when you reached out to me, and I was very hesitant to even talk to you about and I'm like, you know, man, I can't form another, another effin platform. You know, so I actually grilled you for an hour a pre interview, before I put you on the show, because I can, I can smell I can smell it when it's like, okay, because I get hit up by platforms, literally, every week now, new streaming platform here knew this there. And it just all so when you reached out to me, I kind of wanted to go into it a little bit. And I was very impressed with just the the aesthetics and what you were trying to do and what you're trying to do with the platform. So uh, once I got the details, I was like, let me have you on the show. And, and I'm going to grill you on the show too. So filmmakers can really get an idea of what you have to offer. So what and what is Ultra Vod

Robert Schwartzman 19:51
so ALTA Vod is a direct to consumer video on demand platform. So it allows somebody who either a filmmaker who shot a film and owns the film and can sell it to people, or a distributor, or a producer that might have a bunch a bunch of fact titles sort of library titles, to onboard movies themselves. So like, you know, you have a direct line to release movies to audiences, without having to go through a middleman like a buyer to aggregate to place like iTunes or Amazon, for example. So it's there are many transactional video on demand platforms, aka t VOD, for all the sorta terminology. T VOD is a non compete type of arrangement where you don't have to have exclusivity over that film. That's why you can see movies the same exact title available on so many platforms like iTunes, Amazon for rent. But as people out there know, if something's new vailable for free. On a subscription platform, it's typically exclusive to that platform, because that's what makes the back that's what gives that platform an edge to bring you the customer in to pay a monthly subscription fee.

Alex Ferrari 21:04
Right.

Robert Schwartzman 21:04
So it's about has two entry points. There's the b2b side. So businesses like filmmakers can onboard movies and make them available for rent or purchase at their own price point. And I'll go into the secret sauce of like why we love autobahn. But I'll just boil it down to the simplicity of it, right. It's a place to like watch and discover new movies, typically from from from filmmakers that aren't getting to share those movies across other platforms. And they do they do better as far as the split structure. So you're directly supporting the creators of those movies, you're not having to go through all these different streams to get to that person financially. They take the biggest cut, so filmmakers make the most money on our platform. And then there's the other side of it, which is the consumer. So the film lover, the film watcher. So if you go there, there's no cost to go there and go window shopping. You can just see what's on the shelf like an old Blockbuster Video. And which I missed, by the way, just the experience of like, I want to get this movie tonight. But I don't miss the late fees, because I always pay late. I don't

Alex Ferrari 22:11
I don't miss rewinding late. I don't miss reminding. I don't I don't miss I don't know, an atmosphere winding I do not miss going to getting into the car in the rain driving going inside. And they're out of the new release that you're looking for. I am not. Exactly. And I'm gonna chat and I'm gonna challenge you on the video, sir, because I worked in media for five years. So I think there's a nostalgia in our heads of how awesome it was. And it was, and I think it's awesome. But the practicality of doing that. It's not practical. It's so you know, it's, it's the equivalent of you could download it on iTunes quickly or play a record. And it's not even that because a record is still better, in arguably better quality or different kind of aesthetics. Right, VHS VHS dude, it sucks. You know, comparatively, when you watch a DVD is laser despair. Yeah. So I know there's a nostalgia, especially of guys of our generation, and I'm probably older than you, but it just who remember what a video is. Right, right. But you know, if it was open, I'd go see, I'd go to one just for fun.

Robert Schwartzman 23:19
Yeah, just for fun. Um, well, so you know, as somebody who people watching are here also who just like love movies, discovering new movies, what we all forget, is that there are a lot more movies out there than the ones that are available to us. So and that's because and I'll go into sort of that problem, which is why we started all about ultra bottom, we worked our way back from problems, we didn't work away to solutions, they came from existing problems. And we truly are here to help solve a problem that I think is sucks, and I would love to fix it, you know, or be one of many solutions. But you know, for consumers, it's, you know, it's another place to watch movies. Hopefully you like the movies we have, we're getting filmmakers are uploading movies, directly to Alta VOD, and they're only from what we see on our platform. So that's cool, because you're discovering movies that you might not see everywhere else. And look, if you lease something, I buy a lot of stuff on Amazon, I do a lot of online shopping. There are certain products that I know I'm going to get I'm not just looking for whatever, and I'm going to pick whatever's hot on Amazon. You know, I'm somebody who if I know what I want, I'd rather buy it from the people who make the most from it, then pay it pay to a third party like a department store. Sure, of course. So there's a lot of eating of fees on the way back to the office. Right. So also But again, it's like if you know, you want to watch a certain movie and we have it watch it on our platform because you know, it's gonna benefit the people who made it or brought it to so anyway.

Alex Ferrari 24:47
So then, so what's the major difference between Alta VOD and Vimeo?

Robert Schwartzman 24:53
Yeah, so the main difference is, we got to you know, Vimeo has been around for a bit and you know, as a filmmaker myself, like I've been reluctant to put my movie on Vimeo. And I always ask myself like, Vimeo is amazing, like, what they built is great. They have really good technology and it works, you know, 99% of the time or whatever, every everything has bugs and problems. iPhone has bugs and problems. But I was gonna make a bad joke about bugs. My house bugs underneath the video Zinio, the issue is that, you know, as a filmmaker myself, I want my movies to exist in a world in a network that's just all about movies, I don't want to I don't want to be in a place that has so much stuff that's not movie related. Like, for example, you know, I watched like a lot of camera tests on Vimeo, I watch somebody use, you know, shoots like a lens flare with like a lens and a camera to show you what it can do if you shoot this way or that way. And I don't want my movie like next to that video next to music video next to short film, next to random episode of something. I'd rather my movie live within a world and network of other like minded people who are making movies for that's what they do. It's a better way to discover movies, I'm more likely to be discovered on a platform where people are coming here to watch movies. So that's one big thing, we actually have a better split structure than Vimeo we and it's not a competition, by the way, I'm not they have other tools that we don't do. But you make more, you know, per sale than like Vimeo, it's a 91% to the filmmaker, you know, instead of what's really 1% difference, but instead of, instead of 10% to like Vimeo, the other thing with Vimeo is, again, going back to the network effect. You know, your movie, when you put on all of our lives on a platform of lots of movies, it's not like you're going to embed your player on a random website, right. So what we're trying to do is help filmmakers get rid of the need for a website. Because look, you have to go get a GoDaddy or wherever you're going to get your URL, which is a thing you got to pay for that maybe pay for privacy, you're spending money just to get the name.com or dotnet. And then you have to find some kind of hosting platform to build it and someone on your team has to maintain that website and introduce certain tools and update your thing, collect emails, email those people, hey, come to my website, I'm going to put the new indie wire review on there, I'm going to put a link for my movie on iTunes. It just takes more like maintenance, and there's cost to do that. But on our platform, there's no cost to do that. So we've built it to be all the things you would need as a filmmaker. So throw your website away and just create an autobahn page. And the beauty of the ALTAVOD page two is you collect all the data, so you can report back to people who follow you who opt into your your movie. But let's say that you and this is a way I I'm excited for someone to you know, people start playing with it. But let's say you made a movie and it's going to go to South by Southwest, right? There's no guarantee that you're going to sell that movie, if it's not sold yet, right? If it's made truly independently. So we have you have quite a lot of risk now on the table as a filmmaker, right? And your investors are going to be like, Hey, man, did we sell it, you know, you're going to be getting calls already or freaking out. But you're better off just creating an optimized page and starting to push people to the page. So you can start to build an audience early on in the discovery process. Because if you don't sell the movie, for whatever reason, and it's happening more and more today, you can simply upload your movie to that same page and make it available to the audience that you've already established. So it's a way of getting early marketing. It's rare to like start driving customers to your world. And then finishing the thought and making your movie available for for a stream or rental, right if it goes that way. Because we all need we all need like a safety net. Today. It's like a trapeze artist. You don't want to hit the ground, right? You want to know if something's gonna catch you. And I think that like we need tools today as filmmakers to be that safety net. Because if it all goes to sh it not sure if I can say these things.

Alex Ferrari 29:04
Sure you can.

Robert Schwartzman 29:06
If it all goes to shit, you want to know I've got a plan, right? And I think people come to your podcasts and they do their homework on Google and they look for the next way to be independent. And and also there are filmmakers out there that are saying, You know what, I had a movie I sold my VUDU distributor, I'm sick. I don't want to do it again, like screw the distributor. I just want to be my own distributor, right? I want to be the master of that sort of release process. I have my trailer I have my poster. I already paid for it. I made my movie for blah, blah, blah and I have a little bit more extra money in the bank account. I can run my ads online and Instagram. I can do boosting on socials. I can do the same thing a distributor is going to do myself. So why am I just giving giving my my copyright away or whatever for years, if I already have created the tools to go reach an audience and that's the beauty of today's world is Forget autobahn, just everything out there is all about reaching people, right? You can do it yourself, if you want to do it, it just takes a little more elbow grease to want to finish to carry that mentality. autobahn is a way to sort of power the release process and introduce people to a way to rent and consume your content through your own video on demand, you know, process. It's fully customizable. You know, back in the day, when I was putting music out in iTunes, myself, and a lot of musicians were bummed out that iTunes controlled my price point, they were like, you have to sell it. You if you put your album on iTunes, you have to make each song available on a cart. And I was like, Well, what if my albums like an album, and it's a concept record and each song threads to the next one? You and I want you to buy it for X amount of money? No, no, you can't do that. iTunes says what it's going to sell for right how they're gonna buy it. And remember that really rubbed people the wrong way. Because you're like, wait, I slaved over my work. I love my work, I believe for my work. And they get to control my price point. This doesn't feel right. So again, working backwards from that feeling going through it as a musician. We're taking our cues and we're introducing into Autobots. So again, customizable price point, the ability to swap out your movie file overnight. Like why do I have to wait three or four months to onboard my movie to other platforms I wanted out tomorrow. Alright, I just got written up in an article. It's got to be available next week. It's just it's too hard. These big cruise ships can't turn fast enough in this industry that we're living in. And it's true. Everything is just changing every day. The buyers out there the gatekeepers change how they buy when they buy what they buy. It's just it's it's we have to be like flexible today. And I think we built a platform that provides you flexibility and control, transparency, access for you, the filmmaker to run with it and be successful, we're not going to do your homework for you. It's not about our audience, it's about you introducing your audience to your content.

Alex Ferrari 32:00
Now, the very important question is how to filmmakers get paid?

Robert Schwartzman 32:16
Yes, good question. So you, so you go to the platform, you create an account, you it's going to ask you to put a credit card in because eventually there's going to be like a maintenance fee to keep your movies on the platform, which is going to be much less it's cheaper than Vimeo and Squarespace and go and, and gumroad, and all that stuff. So it's just a way to keep your movie on monthly as a filmmaker just to keep your content on there. Right now everything's free. So there's no onboarding cost that is use it. You can log in and see it reports to you how your movies doing like an Airbnb website. So call it monthly reporting. So you can you can access everything, like on the in the minute, you can go see what's selling, you have access to who's opt in. And so you have access to email addresses of your consumers that are watching your movie. And then if you want to release funds, you can release funds, but think about it as like a monthly payout. But with manual login to see what you're selling and when you're selling. And, you know, again, we as a platform take a 9% Commission.

Alex Ferrari 33:24
Yeah, sorry. But so but what is the actual process? Like? Like, is the money going into your account? Are you guys you splitting it out? Or is it going to your throughput? How is it where's the money live? once once I charge a rent

Robert Schwartzman 33:37
Questions, everything. so like, we don't we sell on Autobot, right? We are the store, you sell on our platform $10 all divided uses stripe, which is a third party payment system. It's a secure, trusted system that people have accounts with everyone does. Right. So you can wire funds from the ultimate system to your bank account directly from the platform. So it reports to you your earnings, and then you can take the funds from that platform to yourself.

Alex Ferrari 34:09
So let me talk about so alright, so then basically, money comes in. Does the night so out of a $10 payment does that does 90 cents goes right to you right off the bat. That's it gets split up that way.

Robert Schwartzman 34:22
Yeah, so there's a payment made. We will tally up, you could log in and see how many movies you've rented and sold. And then you would tie your bank to that account, you know, your funds would already be your account will be tied. So just like again, Airbnb, I'm just going to use that usually process. And then it shows you in our reporting statements, what piece has been taken out, you know, against platform fees, and then what goes to the filmmaker so you can see how many you sold sort of gross sales, and then what nets out to you as a filmmaker,

Alex Ferrari 34:55
and that money is sitting in a stripe account. Yeah, exactly. Yeah, the city. So it's not sitting in a ultimate account that you will send out because that's where that's where distribute got into a lot of trouble. That was the problem about it. Well, that was that was a problem, all money coming in would sit in their account, and then they would pay out, which is what most distribution or aggregators do. It's the way the system is set up. It's not set up with any sort of transparency. So it sits in a bank account. And, you know, normal distribution companies who are somewhat honorable, which they know is an oxymoron, is they generally have separate accounts that are dedicated to monies that are not theirs. So it's kind of like separated, and then you would pay out that way. So the stripper did that. But unfortunately, something happened. And a couple million dollars did not make it to the filmmakers.

Robert Schwartzman 35:49
Yeah, I'm guessing what happened was they didn't distribute that fund the funds ultimately, to who they were supposed to go to know from what we understand of the process. They were

Alex Ferrari 36:00
money was coming in, and they were spending that money on advertising and other things. So it was it almost became like a I wouldn't say a pyramid scheme but like they need a new money to come in to keep that the engine flowing as opposed to you we didn't take a percentage so their business model screwed up from the beginning because it didn't take a percentage they only took upfront fees and then after the after for fees, your basis they were basically on the hook for the rest of their lives to do all the all the work of tracking and reporting stuff. It was it was a flawed system to begin with,

Robert Schwartzman 36:30
to also a lot of distributors. And like I there's a there's a foreign sales company that stopped selling and they had screwed a lot of filmmakers because they had sold a lot of movies collected money and never sent the money shocking to them.

Alex Ferrari 36:45
And Astaire it's it's it's I can't believe I'm shocked.

Robert Schwartzman 36:51
So yeah, so to answer your question sales city sit on stripe. They're sent to the filmmaker stripe account. Sure. We take a fee on the way

Alex Ferrari 37:03
on the way on the way out and on the way on the way to the you pull out your

Robert Schwartzman 37:06
holding it in and all devata counters.

Alex Ferrari 37:07
No. Got it. Exactly. Okay. So that was that was the main question I had for you. When we first spoke, I was like, Where's the money? Where's the work? Where's the flow of the money go through because that's where that's where distributors get in trouble. And that's where aggregators get in trouble. That's where filmmakers get in trouble.

Robert Schwartzman 37:20
It's all through stripe is our best friend here with us. It's all you know, I think people can be happy that we're you we've integrated you know, very responsible. Yeah, it's a payment system.

Alex Ferrari 37:33
Yes. Like to PayPal or it's like a bank account essentially is what it is. But it's it's account that everybody I mean, in the in the online e commerce space uses Spotify uses it. That's about Spotify. Shopify uses it and all these kind of places do so. So it's it's something that's very secure. Now, one question I have for you, man, what are the numbers you're seeing in T VOD, because T VOD, you know, is not really the growth area. Unless you could drive traffic unless you can drive traffic.

Robert Schwartzman 38:02
Yeah, um, but it's it's such a great question. And it's such a thing. The, I mean, like, I maybe I'm just like, I'm such a believer, you know, won't go away. I don't think it will. Like I think we always have to have a way to cherry pick the movies we want to watch. You know, like I don't it's and here's, here's maybe a good reason why I think t VOD will always be something that we need to consider but fewer platform, it's it's becoming a new thing that platforms aren't acquiring ready made movies, like their places are starting to cut what they're buying, because they'd rather take all that money there. they've raised through, you know, shareholders and go make their own stuff. And it's it can add in perpetuity. Correct. Right. So, but what that's what that's doing again, going back to the problem is it's making it's it's causing there to be a higher amount of volume of films that need a home or somewhere to be watched. So for that very reason. There are not every platform will take these movies. So there will be what I call orphaned titles out on the market, looking for a foster home or a place to be getting love.

Alex Ferrari 39:19
I gotcha. I gotcha.

Robert Schwartzman 39:21
And I think that, you know, a place like, ultimately what we created was, again, we're seeing that, you know, again, we talked about this in the phone, filmmakers have access to tools to go make movies sit back, like you can go make a movie on you know, your iPhone, or whatever. And if you have a great enough concept and you execute it properly, you could make something pretty magical that like scale is beyond your wildest imagination. And so that's a reality we have tools. And now let's go to distribution. Like what happens when you make that movie? What if it What if there's no buyer for it? What if there's no plan to release it? What are we going to do? So what we're seen as we're seeing more films on the market each year, going to folk trying to get into film festivals, we see more festivals, cutting what they're taking in, you know, it's like harder to get into a festival I think today more than ever, because the other shitty thing is, festivals are also and I'm not dissing them because I respect them. festivals are also taking first dibs from places like Netflix and these really big powerful companies. Yeah. You know, like the most iconic, influential festivals have less slots for really big distributors and big companies that already have a put on or on in their lineup, and it's all still star driven. I'm not knocking again,

Alex Ferrari 40:37
it's about assets, but it's assets and seats. They need assets and seats and stars do that. Yeah,

Robert Schwartzman 40:43
right. So we but we truly want I mean, you me everybody who supports the right you know independent film, we still need a place to take care of independent film independently minded people. But what happens to all these titles, they're not going to go to S VOD companies, subscription companies, because they don't value that content. There's no stars in it. Not enough, the production value is not big enough, right? They're not getting into some flashy Film Festival. So it's already off my list. It's not like an Ivy League college. I'm not going to recruit you to my company, right? So again, going back to T VOD, why is t VOD important because people need to build their own world and sell directly to audiences. And the subscription subscription companies can't take care of this amount of volume of titles. They can't reward those companies with enough advances. It's not financially doable for them. The only return the only solution could be a VOD. And you'd have to again, find third party aggregation companies that can really you can afford to get it to get in the ballgame to pay them a fee.

Alex Ferrari 41:42
And even then, and even then now to be in Pluto and peacock. They're not. They're not accepting. They're very very picky, very picky,

Robert Schwartzman 41:50
right? It's hard to get on those channels, right? slim pickins. Because they're, those channels are selling to advertisers. And they need star driven talent and big name talent at a Sundance. And so again, we have a big chain of event problem here. Any way you slice it, we have the same problem. And it's just the it's human nature. And that's the problem of like, you know, visibility, easy access to audience, like, Look, we're all victim of going online looking for a movie to watch every night and being seduced by like, a movie with a big star in it or a big director, right? But, you know, again, we think that T VOD. And ultra VOD is the best solution to take care of 1000s and 1000s of filmmakers who need direct access to sell their movies tomorrow to an audience. And look, I think that audiences will still pay to rent movies if the price point is right. Like I don't want to pay 20 bucks to read a new movie on Amazon. It's too much money. I just don't want to do it. So but I like the movies that are coming up, but I don't want to pay 1999 for it. So look, if you find the right price point, the right marketing campaign and the right project, you can really sell and make a lot of money transactionally there are movies that are doing very well transactional

Alex Ferrari 43:01
under there's Yeah, it's not it's not a question if they could, because I've had stories here of filmmakers doing two $3 million in transactional but the difference is that they have audiences that they can tap into, or they know how to drive it, or it's a niche film. And I wrote a whole book, specifically about the power of the niche because and I use the vegan, the vegan, like a vegan documentary. You know, when that movie was a game changers came out, which was on Netflix, I did everything it was about vegan athletes, and I wanted to see it, it cut through all the other noise in Netflix world and Amazon world and Apple world. It didn't matter. I was gonna, so I wanted to watch that film. So because of that I rent the second was available for TiVo. I rented it, obviously, three weeks later was on Netflix, and I was upset, but I wanted to see it right away. But get that but that niche was the power. So it's either niche audience that you can tap into our audience you can gather is the only way TV works, you're not going to be found, like organically through TV. It's impossible.

Robert Schwartzman 44:07
Because by the way, that that's what's great is you kind of took the words out of my mouth as far as what gets asked of Autobot as a platform. When we talk to distributors, people say well, how many users how many people watch your movies, and how many users do you have? And I always have to say look, it's not about that's not the question we should be asking. Because even if you're on any other TV platform, you still have to be you sell to people have to know what they want to watch going into find your movie, unless you're guaranteed prime front paid placement, but that's a slim pickins today because there's too overly saturated market with a lot of distributors getting first dibs on front page placement. If you as a filmmaker, like I want to put my movie on iTunes, I want to pay an aggregation fee of close to $2,000 for a couple platforms, right? There's no you're it's most likely you're not going to get on the front page of iTunes, right? So you're still gonna have to just be in a bucket of content, that you're gonna have to get really smart about how to drive people to that place. Right. And again, that's what I'm a big believer that filmmakers are going to become like musicians, and that they're going to become like marketing geniuses have to, that you have to keep up with this right to stay afloat to keep your head above water, you have to have a really smart way of reaching that audience. And again, having been a distributor with utopia and sitting on that side of the fence, through it, the playing field is level, we still have to think about how to reach people, where are we going to spend a little bit of money here and there, but what's our message? What are assets, these are things that any filmmaker could do tomorrow, if they put their mind to it. And it really sounds like, like an after school special to say to put your mind to it. But it really is true, like, just like, make your movie. But hold on to it, don't let go of it. Take it all the way across the finish line. Be brave, be bold, don't just sell short and give it to somebody and say thank you distributor. Like I hope you do something great with it. Like chances are they don't really care about your movie, you're one of like many, they're just going to be another name on a statement that they can't even see because their eyes can't even read that far down the page. And but you don't I mean, so it's like, I feel like in that case, the point is, we need to take more chances we're built, we're in it. We're in an industry now where people need to be bold and take chances. And I believe that technology is fanning the flames of taking chances and taking risks. And again, we are not with all divine claiming to be like this is it, this is the one and got to use it. We are hopefully one of many new tools in the market that could be supportive to you, as a filmmaker to get your movie out there. Can you reach an audience? I believe in you, I think you can.

Alex Ferrari 46:47
It's but it's up to you. But it's up to them. It's up to the filmmaker, it's up to the filmmaker to do it. I mean, I remember when I was working at the video store that I I lived in a time and I know this is so difficult for anyone listening. But I think you can understand. I remember a time where I watched everything that came out every week. Like right, I would watch five or six movies every week. Amazing. And they were brand new. And that was but that was all that was released. That's all your thought. Right? Yeah, that was all that was released that week from the studios from independence. That was the that was the work. That was the flow of contents. I remember, like when Bill and Ted came out, and then there was Bill and Ted assault of the killer bimbos. And like three other like it troma films, and that was, you know, and that was it for that week. And then next week was predator. And you know, like, there was just so little amount of content that you can consume everything. So you had that the video store and you had the ability to find stuff and discovers that he now it's just you, we have a tsunami of content on a daily basis. So without being able to cut through all of that with either niche with either targeting an audience, finding an audience, so you're basically what you're doing is you're just giving people the tools and a platform to be able to monetize it, when they but they have you're meeting them halfway there. Like you're not the platform is like, we're gonna get it and we're also gonna have we have a million people who are watching, you know, horror movies and those horror movies, and then they're gonna, like, it's, you're not that you're the platform. And that's actually great. I mean, VHS before they bought, were bought by Vimeo was a great platform, it kind of started doing a little bit of what you were doing, and they were wonderful. But that kind of went off off the deep end, but, but that that is that's the future. So I do agree with you, I think t VOD will will have a place but it's all about audience and in building that audience and I'm doing that but from what I hear from what it sounds like what you guys are doing, you're giving some nice new tools and and for everyone listening I've seen the the aesthetics of the site and the aesthetics of the site are solid. I'm very much anyone who does anything that anybody watches my work. What looks at my websites, I'm a stickler for design.

Robert Schwartzman 49:05
I'm so with you,

Alex Ferrari 49:07
I am too I mean design. It's like you could do good design good titles on a movie, good color correction. Like you know, nice trailer cut. I mean, it's like putting lipstick on a pig. It could be a bad movie, but at least you faked it enough to get you through the door. And that's what a good website does regardless of the content and that's what Alibaba does kind of out of the box which I think is Yeah,

Robert Schwartzman 49:33
I mean, it's you know, again, I have some other things we share with when we talk about Autobot like DVDs i like i like I really enjoyed dv I like the physical like I was my my generation I liked it and the generation before me was vinyl. But you know ever since DVDs have become not like the go to for everybody what you know what happened, all the special features, all the content,

Alex Ferrari 49:56
audio commentaries.

Robert Schwartzman 49:58
So all of that now can be a place to celebrate all that additional content as well. Because look, well, I had a long talk this morning with a producer about onboarding his movies and what we talked about he's he's like a he does genre film. So he's got a lot of great content and director's cuts and other versions. But you know, that movie you make just go everywhere. All these TV. Fandango now, iTunes, Amazon, Ben Google Play. It's typically the same experience when you go there. It's like my, the the argument, I can rent it, watch the trailer who's in it? Oh, Rotten Tomatoes. Oh, cool. Like it's the same thing. But we wanted it to be a different experience. We wanted to give you a different type of experience with that film. So what we're asking filmmakers and producers to start doing is to think about using ultimate in a different way compared to other platforms, meaning put it version of your movie, put it a director's cut, put special features, at the end of the movie, make it a different experience for your audience, as a reason to go there to watch it. Because these other platforms don't really embrace all that other stuff to the story. And also, when you sell them to the true distributor, they asked for BTS they want behind the scenes, photos, they want deleted scenes, they want all this stuff, but they never really use it anywhere. Right? So it's kind of funny to me, it's like we built the platform to also embrace all of that extra stuff. Because that's part of your that's part of your journey. You need to share that with an audience for people to be more emotionally engaged. Right? So again, these are that's why we kind of did it but if you go to the platform, it each paid is almost like your movie website, where you can watch the movie rent the movie, read about the movie, see who's involved, deleted scenes, you could upload extra video content trailers, bonus footage, you can upload BTS images, you can link out to press you can put your your laurels from your Festival on there, so we can see what movies been, you know, it's just it aggregates your experience your journey to give people more of an interesting piece of your life.

Alex Ferrari 52:05
Now, I'm gonna ask you a question. That is, it's a tough question.

Why? Why do physical out?

Robert Schwartzman 52:18
Take the physical challenge.

Alex Ferrari 52:20
Take the it's about that you can take that it's a Pepsi challenge. It's a Pepsi challenge. So no, this is a general question. And I'd love to hear your thoughts. Why do most films fail to make any money? Because they do know majority of all independent films lose money even the majority of big films sometimes lose money. And you know,

Robert Schwartzman 52:41
yeah, so you Your question is more about just film in general, not just independent movies.

Alex Ferrari 52:45
Well, I'm gonna say independent film, which is that's who listens to this, this this thing but but movies in general? You know, I mean, the studio's Look, they they're all right. I'm not worried about Warner's and Disney and universal. I'm more worried about independence. And even not only like the guy who's making a $50,000 film, but I'm talking about a guy who made a million dollar film million and a half on a $2 million film, your film The argument? What was the what's the budget, you might be asking secret budget, it was a secret under 25 million Got it? It was under 25 million. It's what I always like to say it's under 25. So but so yeah, so these these kind of budgets like how, why do most of them just fail as far as financially, not artistically financially?

Robert Schwartzman 53:26
I'm going to answer your question. And I'm not when I answer your question. I'm not trying to be like a politician right now. like dancing around it. I will answer the question. So, but I'm going to work my way in So okay, the word fail. I think it's subjective. Because I would I will, I'm a true believer that just making your movie is purely success. Like I agree. If you made your movie. Absolutely. should sleep at night going. I did it. I made my movie. Yes. Your movie is lucky enough to come out. Yes. And rent it or watch it luck. Yeah, way to go. You just entered a whole new class of somebody you got your movie out, right? Someone rented it. Oh my god.

Alex Ferrari 54:06
Oh, huge.

Robert Schwartzman 54:07
Thank you know you Omar from a failure and

Alex Ferrari 54:10
someone who's not your mom or your friends?

Robert Schwartzman 54:12
Yeah, whoever someone like you, you're at the end of the day, you different people have different reasons why they get into this stuff. If it's about making money and buying like an Alex Ferrari, or eating sashimi every night or whatever your goal is then maybe success and what it means to have made it is a whole other different interpretation of what that journeys heavy. If you just want to make your movie the way you want to make it and see your vision, live and shine through and not be compromised along the way. That's a wonderful other goal that people have and just to get that movie made and out there is a what is a great success. If you're talking strictly financially, strictly financial. Now we're thinking more as a producer as an investor. Sure. I mean, because arguably a director really the job is to stay They focused on the movie and make a great movie. Whether it sells or not, was, ultimately we shouldn't make you feel bad about it. If the movie doesn't work, and it doesn't achieve what you set out to achieve creatively, maybe there was something you missed along the way that could have been better. But I think that the issues can be so many. It's such a hard, it's such a great question. And I, again will answer it. But the answer it has many threads of answers here. It can fail because people overpaid for it like a distributor, again, again, in the eyes of who, the distributor or the producers or the

Alex Ferrari 55:38
so I'll make it very clear. Why do I'll make it clear. So there it is very broad, so I'll make it clear. So if Why do filmmakers who invest money in their film, generally, most of the time, do not recoup their initial investment in the quote unquote, product?

Robert Schwartzman 55:57
Fun? Yeah,

Alex Ferrari 55:58
whatever. If it's self funded, or investor funded, if you make a million dollars, and you had someone spend a million dollars, the chant, you know, you know, this as well as I do, the chances of generating a million dollars with the film, that's not star driven. That's not niche driven. There's not genre driven. I mean, you start knocking off chances of that movie ever making $1 back because of because of the general distribution model that's out there right now. And also just the world that we live in, right? I mean, Warner Brothers is having problems trying to make money off with their slate this year. So

Robert Schwartzman 56:32
that's Yeah, no to but even mentioned, Warner Brothers is actually a good thing, because it shows you that at many levels of this work, there's a lot of the same problems we're finding. So you're not alone. You know what I mean? Right? Right. So that's a comforting to know, like, even if you make your movie on your laptop, you know, in your bathroom, you still have the same problems as Warner Brothers.

Alex Ferrari 56:56
But they are they arrived, but they but they arrive at their problems and much more style than I do, sir.

Robert Schwartzman 57:00
Take a lot longer. Yeah. But um, yeah, I think the problems can be this, if it's strictly money, I made a movie I paid for it, I want to make my money back. Usually, when you sell to the distributor, now your waterfall, now you're behind them in the waterfall. So you sit behind the distributor, now they have to recoup their marketing or their mg. And they have to make their distribution fee off the top of the recoupment of first dollar n. So they're taking it a distribution fee, the rest goes into your recoupment, you know marketing spend, which goes to market your movie. So it's like, I mean, that's great. If distributors take risks and work really hard to support filmmakers. Typically, it's not everyone's bad or something. But the reality of the beast is once you make your movie and finance it, it has to do pretty well financially to get through the distributors collection process to then hit you. It has to have made money somewhere along the way t VOD s five A VOD, some, you know, the article. And don't

Alex Ferrari 58:01
forget that don't forget, there's like if it's on Amazon making money, Amazon gets a piece. So now another another piece

Robert Schwartzman 58:07
exactly, then that hits a distributor, it's just the nature of the beast is that we live in a world where in order to tap into all these tools, you there's got to be some kind of rev share along the way. And then that rev share has to then flow to you the filmmaker. So that can sort of whittle down what you make if people spend incorrectly. Like if you make your movie for too much money, like you've over budgeted or overpaid for something, I can put you at a financial risk of ever making your money back. Hopefully, you made a better movie because of it. But sometimes the product doesn't even get on the screen and you got stuck with all these extra fees. But so it can be a problem from the budgeting. The concept was definitely outside of the League of the budget level, like we did not do it properly. The distributor, we got involved with overspent on the marketing campaign foolishly spent through good money after bad, and we'll never see an ROI on their money, which means I'll never make a penny. And I'll live in recoupment, like,

Alex Ferrari 59:05
like in perpetuity

Robert Schwartzman 59:08
unless your contract has the ability to buy yourself out of it or something. But typically, it's renewing every year until you've recouped your money back. But it could just be everything from the people who you work with or yourself. Maybe didn't take the right steps didn't make the right decisions to the people you're working with. wasn't the best relationship to support your movie where they really tried and it just didn't connect or COVID happened or world took swept out the campaign. Again, there's so many layers to this one, but you know, I mean, but what are the here's the common thread and all this is we've got to be smart. We've got to be tactical, we've got to be aware, we've got to be educated. You've got to think like the other person. We've got to be open minded. We've got to be understanding. We've got to be flexible like in action. Anything I described you, you've got these personality traits are really important. Yeah. Because I think you could do your best to avoid these pitfalls, you know. So you're like, I'm a filmmaker, I love to make movies. I think every night about the next movie, I want to make every movie idea I think about I, I kind of know my budget level already, based on my idea, I know what's going to cost me a lot of money. I know what seems to not even right, because it's going to be way too much money for that budget level. I know that it's a genre that if I get this actor, it'll do really well in certain international markets, of doing my homework along the way. And conceiving these ideas already thinking about the release strategy. You know, I mean, and again, that's not everyone's doing that. But I think that I think we're heading into a world, as I mentioned before, where people are going to start doing this, you got to to really protect their products. before you've even made it, you've put everybody in the best position to do really well. And that's all we could do is give, give ourselves the best shot. Right.

Alex Ferrari 1:01:01
We'll be right back after a word from our sponsor. And now back to the show. One other question I wanted to ask you, because I mean, I wrote in my book in regards to the music industry, it what happened in the music industry, is currently happening in our industry. Without without the diva and I call it the devaluation of art of, of content, where before used to cost 20 bucks for an album. Now, it's, it's essentially free. I mean, you're paying, you get a Spotify account, and you're listening to the entire catalog of The Beatles, which used to cost hundreds of dollars, if you want an entire catalog access it. Yeah, to access it even at even at $1 of song, even at 99.9 9999 per album, it was still some revenue. Now I heard somewhere like Beyonce is making like 3.3 cents, a stream or out of 1000 streams or something like that. It's like insane the way the way artists are being paid. So I just modeled what the music industry was doing. I'm like, Guys, look. Musicians figured it out where and I just want to ask you because you are a musician, and you've kind of seen this firsthand, where it used to be the album used to make money, then well, then it was about touring. And really the real money was made around to unless you own the publishing, if you own the publishing, you got radio play, you can get paid off that and residuals you could get paid. I mean, Billy Joel still doing very well. off of his off of his catalogue. We're now newer artists don't have those options. So then it was all about touring. And then now it's not even about touring as much is like merchandise. And it's not even merchandise, it's access. So now after, after, after the after the gig, you sell $150 tickets for fans to come in to take pictures with you and get autographs. And this is things that musicians had to do to survive. And then sponsorship deals if you're big enough to get a sponsorship deal. These are the things that musicians have to do. We're filmmakers, we're still living in the 90s. Thinking that Yeah, in the sun. In the Sundance days, were all lottery ticket, I'm gonna get the lottery ticket. And I kind of brought this model and like as you've got to understand all these other avenues, and you also have to create other revenue streams for your film school. So what so from your point of view in the music industry is everything I just said? pretty accurate?

Robert Schwartzman 1:03:27
Absolutely. Yeah. I mean, I got signed in 2002. I was one of I was one of those like last record deals at the time, it was becoming streaming mostly. I was signed by Jimmy ivenn. Scope records, he became a mentor. And I sat with him while he vented to me about illegal downloading. Yeah. And he's like, and Rooney is right in that audience that likes to download records for free. What are we going to do? And I was still going to Best Buy city signings, there was still a physical side, we still had CDs, I sold them after the show. Yeah, I mean, I was I was an artist at a label, watching the industry change outside the window. And then when I finally was led out of my deal, and I could go do whatever I wanted to do. I embraced this new world of independent music, and I became an independent musician. I recorded my records myself. I basically did them in my own studio, and they were free to me. And then I put them out through CD Baby or tunecore or an aggregator and I marketed them myself and I luckily, I had enough fan through Rooney that I could keep bringing them new music and they were excited to hear it. But I mean, look, it's really hard music is real another level of hard right now because people forget, because torian By the way, taurine is so expensive. I think the music music industry definitely I call it like stepped on land landmines. And the film industry is now walking down that same path. And hopefully is going to know where not to step. You know, I think that the music industry, everything we do at Ulta, VOD has completely taken our cues from music industry recovered from the sort of uphill battle of people want content right now, how technology is influencing it. And I think the music in the film industry, as you said before, has been really old school and ready to adapt to new times. And actually, I see it every day, because we take calls every day of, you know, promoting our platform to new distributors. And it's really hard to get people to really understand that we need to be thinking differently today. And I think that that problem, by the way, it's like, we kind of we, the industry, actually feed the beast of our own problems. And I think we as an industry need to become more open minded to change and taking chances. And whenever anyone asked me about where what's working out there, what platform where am I seeing success, I always put everybody on what I call the all the above strategy. On a multiple choice test circle, that last little box of the all of the above. Because the truth is, there's not one silver bullet way to have success today. And to make money and to reach an audience, you have to just try everything, you have to be willing to try everything, you have to be willing to say let's take chances and risks of how we take our movies and where we how we market them and put them out. And I think people are sometimes too precious, with their film, kind of sit on the sidelines waiting too long to get a distribution deal or find the right buyer. And sometimes they can really miss a window of opportunity. If they had just sort of been bold and taken a chance and been more open minded. I think distributors are learning the hard way right now that I need to change. And I really, like a long time ago, these big studios had a window years ago to really make more of a competitor to Netflix. And to build an S VOD platform. Oh, it's crazy how long it's been but took 10 years to tell you that 10 years, that money. And all those titles, still were slow to get into the game, just in the same way as the major labels were slow to get into the digital music streaming world. They waited on the sidelines. And then here comes, you know, apple, and they said, Here's iTunes go screw off. And everybody's like, oh, now we got to play nice with you, you know, apple, and Spotify, everybody. I mean, the difference with Spotify, is that labels actually took stock in Spotify. So they had an interest in Spotify success, not in their own artists success. They were making money on the success of the platform over the success of the signing. And that's a conflict of interest if you think about it, because you should really be taken care of the clients you sign not the places the own stock in a whole other conversation. But again, everything we're doing it all divided. And I'm glad that you had me on because you felt like there was something I was doing that was worth sharing with your audience, which I really appreciate you know, first goal for me ultimately become successful and that were helping filmmakers reach audiences and had had a distribution alt alternative to their to what they wanted to do with their movie. I think there's way too many movies out there. And I say that anyone watching if you made a movie, and it's sitting on a hard drive, and it has never seen the light of day, I don't know what you're waiting for. Put your movie out like tomorrow, there's really no point in waiting, like what is the point? Pretend your movie blows up on ultra VOD distributors are going to be coming hit you up to try to sign you after the fact to try to flip you to an Escalade or an international deal, because they're gonna see natural traction, organic traction on autobahn. And by the way, if you talk to any a&r guy, right now at a major label, the way that they find artists is by seeing what's blowing up organically on Spotify, and then they assign you or YouTube or social media, they look for artists that are already proven success, so that you're less risk, right? So films are like the same thing. Put your movie out, show audience show growth show traction, because that's hard to do. And P and then go shop yourself to people and say we just sold 10,000 rentals on auto VOD. And we just got three offers from eight from the UK for like a streaming platform on there. Like and now people are gonna want to sign you are you another offer? Yeah

Alex Ferrari 1:09:26
Are labels I don't know enough about labels. I I dabbled in the music industry very, very early on in my career. And I was in the studios and I okay, that's a whole other conversation I don't want to get people don't even know that. I used to that. I used to write songs and stuff back in the day. That never mentioned that on the on the show before but I did. I did. I've done a lot of the olive oil songwriting. It's just

Robert Schwartzman 1:09:53
you got to share it. Why don't you do a bundle where you sell some songs.

Alex Ferrari 1:09:58
My songs my songs do not deserve vinyl that I could promise you. But But I did. I played around with the label with labels and stuff. But are they as notorious as distributors for not paying artists for reading? You know, all of that kind of I don't know enough about that is it similar is like, Oh, I'm owed so much money, but but the label screwed. I've heard of the label screwing artists, that's not a new thing. But on the financial standpoint, is it is it that is a general statement, you know, like, because you can say, generally, there's a lot of distributors out there who screw over filmmakers, period. I mean, that are that are predatory. But are labels in that, you know, a portion of them as well. Yeah, I

Robert Schwartzman 1:10:48
mean, I think, again, I think that you I see or hear of terrible stories, like in many industries. I mean, there's stories of contractors not getting paid for the work they did, you know, this story of in, you know, building homes or wherever, like, there are stories in many industries where people somehow got stiffed, or like prom, and and keep them I mean, again, I think that's human nature. It's a it's a problem. I think it's like a human problem. Not just an industry specific problem. But you know, look, we're the good thing about technology is technology is also getting so getting better about reporting earnings to you. Yeah, so there are better ways to account to account, right. It's not just like someone sitting in an office with a bunch of stack of papers going like you made, blah, blah, blah, today, like probably in the old days, it's pretty easy to log in and see like what you made and be like, Hey, I can point to something and you should pay me this. It's kind of hard to dispute that, you know. So that's good. That's a layer of protection. I've heard of more problems in the music industry with money based on what you mentioned earlier, which is the royalties structure, where people aren't really getting their fair share of like earnings from like a success of a song. But the tricky thing is with bigger companies, and I hear this with filmmakers that are doing like studio level movies, the stories, the horror stories that I've heard about not getting paid, are more with the bigger scale projects, because there's higher levels of PNA marketing spend. So it's harder to track how much they really spent, versus how much really came in, and how much they're getting, because you could they could keep you in recruitment night for like, they could keep you in a hole for Yeah, like you'll never make money unless you truly know your movies, such a hit, that something's amiss here. Like with what I'm getting, then you can really audit and becomes a whole thing. But those are the stories you hear about in the music industry. It's really like mega mega success stories. But it's it's hard to really challenge accounting, if a movie, you know, your movie, or your music didn't really make much money. Like I released an independent record, I put a couple songs out through a third party aggregator, and I swear I got a check for 20 cents. One time in the mail. I swear. And I By the way, and I'm not even like contesting it, because I know that that song no one even heard it. So I just thought it was funny that I just got my 20 cent check in the Senate.

Alex Ferrari 1:13:21
Yeah I was going to say, about the same cost with the stamp costs more than the actual it's like a bad side fault. It's like a bad Seinfeld episode. Like do you remember that one? What do you got the penny residuals and he had like, 5000 any residual checks?

Robert Schwartzman 1:13:34
Yeah, that's when doors. Yeah, exactly. Exactly. It's hard to get angry. If you're like, you know, you know, your thing didn't really meet like a great commercial success. Where something's like you don't really, you're not really upset. You don't think somebody stole money from you. But it's really the stories of like, those indie darling movies that became like a mega like Napoleon. Yeah, you

Alex Ferrari 1:13:57
read my mind. Napoleon? I was gonna say it was a huge lawsuit with the element. Yeah.

Robert Schwartzman 1:14:01
Right. So it's those kinds of movies where I think they end up going to a distributor, I don't know who put it out. But I'm guessing it's a distributor that was able to create scale, meaning it wasn't such a baby company that couldn't keep up with scale. It was probably like a Focus Features, or I think it was virtualized, I

Alex Ferrari 1:14:19
think it was searchlight that did it, I think

Robert Schwartzman 1:14:21
something like that, right? Because that's what that is. It's a company that looks for indies that they can slip to a bigger audience, but they have the means for big distribution, but they can start small and spread the wildfire if they're showing traction. But the but those companies probably are the kinds of ones that can also keep you in recruitment in the hole if they want to, because they can throw money at you magical and those are the days to find diamonds. We're still a bit old school. I think I look today. I think that every distributor there's good and bad out there. I started we I'm a founder in a company called utopia. And we're we are acquiring movies every day. And we're releasing them as a distributor, we're putting them on all the T VOD platforms, we're showing them the places like HBO, we show that we sell them in international markets. We do we do well with those movies internationally, we find homes for them. We do all types of deal structures with filmmakers, sometimes they, they're able to work with us in a way where it's our opinion and not about upfront advances. So they're not in the hole right away. We're really open, open with what we spend. We're gonna work through that at it. Yeah, see if it works. Like we're really open with like, where do we spend? Why are we spending filmmaker? It's more of a like a nice hands on experience with artists. It's a

Alex Ferrari 1:15:38
You mean, you mean? You mean, it's like a partnership, like it should be?

Robert Schwartzman 1:15:42
what you could call it like we care about filmmakers. I think that of course, there are some films like as we scale as a company, we can't not every movie gets as much time is yours, but we're very much worth, we disclose that, then we feel like filmmakers hopefully will feel they sort of got what they signed up for. Because it's all about expectations, right? Like any company out there, if you get in business with them, you might, in your mind have an expectation of what you're what's going to happen with your movie that might not even be on this planet, it might just be from an old book you read or something someone told you. So it's important to check yourself before you wreck yourself in terms of expectations that you set Sure, with these deals you get into and look, you as a filmmaker have the right to ask questions. Or you sign the deal. I mean, it's a collaboration, like everybody in this in this climate right now is trying to stay afloat. like nobody's got it. Like every company is really working hard to make sure they can stay keep their lights on. Yeah, so you're gonna work with a distributor, talk to them. They're humans, they're people, they have a team, get to know get to know them. And we have someone on our team named Brooke, who's our who deals with filmmakers everyday. She's like the the focal point of every campaign, we talked to Brooke, right? We tell Brooke, Brooke, filmmakers work their ass off to make their movie, you are everything to them, you're this you're the person, you're the face, who acquired the movie, you're talking to them, show them respect, get back to them quickly. When you talk to them, like make them feel the love, like make them you care, right? We're a distributor we care about you. Those little things go such a long way. And unfortunately, we've lost our maybe distributors lost themselves along the way, which is why we which is why I founded utopia was to put back the human emotional part of being a distributor, right? The collaborative part of you, you're not just a robot, right? These aren't just like hamburgers, these are movies. So like give a shit. And I think that that's what I can say I stand by that as a company. As you I'm proud of what we build, because I think we've really put some great movies out. And people can again go discover movies, but you know, again, put the heart back in the job kind of thing.

Alex Ferrari 1:17:55
Now, where can people find more about autobahn and utopia and everything else you do?

Robert Schwartzman 1:17:58
Yeah. altaVOD com ALTAVOD comm you can sign up right away. As a filmmaker, there's no cost to get involved. You don't even have to put your movie on. You could just create a page and use it later. You can discover some great movies, tell your friends about it. If there are movies that you want to see that we have buy from us don't go to another place because it goes to the filmmaker. We're getting some wonderful distributors who are trusting our platform and we have some great movies on there from top level distributors. So it mean that says something that we have a good tool set for them. utopia distribution calm. We put out a great documentary called bloody nose empty pockets by the Ross brothers one of the top picks of last year as best documentaries. We have the new Martha Cooper grape street photographer coming out there was a Tribeca Crestone all about SoundCloud rapper is coming out next month 1982 by a great up and coming new filmmaker again what you described like he put his money into his movie. It's a really touching story that went to Toronto Film Festival. We acquired it. It's technically sort of a foreign film. But it just came out in 1982. Highly recommended. Anyway, just keep in touch with us. I mean, you could follow me, Robert shwartzman on on Instagram, and I post all about autobahn and utopia. You could follow the movies on Instagram. But anyway, I really appreciate you trusting like me to come on here. And if anyone has questions about ALTAVOD, like, you know, hit up support@alibaba.com you can we answer your questions. We have humans there. It's not just like these are people from distributors from filmmakers, fellow filmmakers. These are people who care about movies who created a platform for you. And we sort of are working backwards from problems to solve them. And if you want to write us about a problem that we should solve, we will hear you out.

Alex Ferrari 1:19:56
Brother, I appreciate what you're doing and And you can hear it in your voice, the kind of love that you have for what you do. So I appreciate you trying to help filmmakers out and hopefully we can do a new platform can help some filmmakers get paid. So thank you, my friend.

Robert Schwartzman 1:20:12
Appreciate that. Thank you for having me. Thank you guys for watching.

Alex Ferrari 1:20:16
I want to thank Robert for coming on the show and dropping those knowledge bombs on the tribe today. Thank you so much, Robert. If you want to get links to anything we spoke about in this episode, including how to get access to alt avadh. Just head over to the show notes at indie film hustle.com Ford slash four by four. And if you haven't already, please subscribe. And leave a good review for the show at filmmaking. podcast.com it really helps us out a lot. Now I have been in the lab working on some very big surprises for the indie film hustle tribe. So I need you to keep an eye out for that. Not only are we bringing amazing guests on the show to help you guys on your filmmaking journey, there might be some other surprises I'm working on as well. So keep an eye out for that. Thank you again so much for listening, guys. As always, keep that also going. Keep that dream alive. Stay safe out there. And I'll talk to you soon.

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IFH 453: Clerks, Sundance and Making $500 Million+ at the Box-Office with Scott Mosier

You guys are in for a major treat. I’m always talking about those “lottery ticket” filmmaker stories that we all dream of happening to us one day. Well, today’s guest’s story is one of the mythological stories that come to life.

We have a 90’s independent film icon, Scott Mosier. Scott is an indie film producer, editor, writer, director, actor, and podcaster of Smodcast, which he co-hosts with his long-term filmmaking partner, Kevin Smith.

From Vancouver Film School to Hollywood, Scott’s trajectory has been inspiring for many in the industry. He produced some of the best 90s classics like Clerks 1 & 2, Jersey Girl, the Oscar® Winning Good Will Hunting, Dogma, and many, many more.

Scott acted in, edited the movie, original sound, and contributed to Clerk’s budget. After the massive hit, they followed up with the embattled Mallrats. The film was not well received and did no money at the box office. Kevin and Scott were essentially discarded and called a one-hit-wonder. For most filmmakers that would be all she wrote but not for Kevin and Scott.

They decided to go back to their roots and make another low-budget indie and prove to Hollywood that they were here to stay. Their next film was the brilliant romantic comedy-drama, Chasing Amy. The tells the unfortunate twist of a male comic artist who falls in love with a lesbian woman, to the displeasure of his best friend.

After self-financing, the majority of their initial projects (Mosier & Smith), 2001, Jay and Silent Bob Strike Back was Mosier’s first big-budget ($20 million) production.

Based on real-life stoners Jay and Silent Bob, so when they get no profit from a big-screen adaptation they set out to wreck the movie.

If that wasn’t enough Scott also co-executive produced the Oscar® Award-Winning Good Will Hunting in his spare time.

Wanting a change Scott decided to branch out and start directing himself. His 2018 directorial debut was a stand-out project! A box office hit, grossing about $512 million globally and the highest-grossing holiday film of all time. Dr. Seuss: The Grinch became the third screen adaptation of the 1957 Dr. Seuss book, How the Grinch Stole Christmas.

I had a ball talking shop with Scott. We discussed the genesis of the independent film movement as we know it today, dealing with studios, what was it like being in the Clerks hurricane, and much more.

Enjoy my conversation with Scott Mosier.

Right-click here to download the MP3

Alex Ferrari 2:41
I'd like to welcome to the show the legendary Scott Mosier how're you doing Scott?

Scott Mosier 4:14
The legendary Scott Mosier is not here.

Alex Ferrari 4:18
Well then we'll just deal with the Scott Mosier that's in front of us. Yes. I'm good. How are you? I'm good, man. I'm good. Thank you so much for coming on the show man. I've I've been a fan of of your, you're producing for a long time and you're directing my kids are now fans of your directing as well, which we'll get all into that in a bit. But, you know, many, many of my listeners know that you you know kind of get your start in clerks. Working with Kevin and getting that whole thing going. I have to first tell you when I first saw clerks, because you and I are similar vintage, as far as age is concerned. So

Scott Mosier 4:58
You're looking at I'm about to what's today? Friday on Friday, um, a week. So today's February 24. So March 5, I turned 50. I'm like, Yeah,

Alex Ferrari 5:10
You're a little bit, you're just slightly a bit older. I'm 46. So we're in similar we, we've crossed over the same bodies, in the bits in the business. So, um, when I first thought clerks, I was so upset because I was working in video stuff. Like, it was right in front of me. Why did I think of this? It was like, literally, I was I worked at a video store for five years. And I was just like, God, damn it, man. I was so upset at myself, like I had. And I thought about that. But you guys, you guys did it. So how did you get involved with Kevin? How did you get involved with clerks and that whole kind of crazy story?

Scott Mosier 5:49
So I mean, you know, I backing it up, like I was probably, I guess I was like, 14, or 15. Or even younger than that. It was like Raiders of the Lost Ark was the movie I saw. Where it wasn't just that I was like, Oh, I love this movie. It was more that I was like, Oh, what is how do people do this, like, you know that it's a constructive thing. You know, like, it became, I became aware that it's like, oh, people made it didn't just appear on an air. And so then I started getting released in film. And then, you know, ultimately went to the Vancouver Film School, because I was living just outside of Vancouver, BC. So. And so Kevin and I both just sort of independently end up getting in, we're in the same class. It was like the 25th 26th. Like they were they were numbered, so it's cool, just opened. And we both went because our grades weren't that good. And so it's like, this is a tech school, right? You just go it's eight bonds, you're in and out, Kevin. So we arrived there together, we kind of become friends. But Kevin is the one who came with a plan, like Kevin had already sort of, he was working in a convenience store. And the videos are back and forth. And so he kind of went there with the intention of like, I'm going to learn how to make a movie, and then go back and make the movie with my friends. And then we became friends. And so it became like, around halfway through the program, it's like the four month mark, it was like 10,000 all and then they take it the halfway mark, like you had to put in your next 5000. And Kevin was like, I'm not gonna do it. I'm gonna go home and get my job back. And you say, and finish the term out and learn how or whatever's left tiller. As far as like, all that was really left in the back half of the four months was we switched into doing these sort of narrative 16 millimeter shorts. So you worked on like, two, I think or one now you just worked on one. And and so Kevin left to save the money to put towards the movie. And then I stayed. And that's when Dave like Dave Klein is in our class, who was the cinematographer on clerks. And he we've kind of known each other. But as soon as Kevin laughs like that, Dave and I started hanging out a lot. And so by the time we graduated, so it was like March of 92. We start class, October we finish. And Dave and I are friends. And after that we started making like, there's all there's a bunch of, you know, there's like a community of like, people have gone to the school, and they were making short films outside of the program. And so I was, I was editing one was the editor on one and I was the dolly grip during the shoot, I was doing it, I was cut in at night. David shot and, and so we were all just kind of around with cevin. In the meantime, I remember working on that short when I was Dolly, Dolly grip for a reason. And that's when I read in convenience or the first draft of clerks. So that was like probably November of 92. So we meet in March of 92 by November of 92. I have the the draft for clerks and then and then from there, we were gonna shoot earlier, but then there was a big flood and Kevin's like house was flooded and his car was flooded and so he couldn't do it. And so we we postponed until March and then I was prepping in the morning to rent equipment like I was getting up like really early at like 5am to call houses in New York to rent camera equipment and we'd sort of talked to you know, I mean, there's a lot of stories that we have talked to, you know, we talked to one DP was in New York is an older guy who had his own path lighting and etc, etc. And I remember Kevin, I was talking to him like, this is totally. I mean, look, it all worked out. So, but I remember I remember being like, I remember distinctly feeling like, oh, man, like, if there's that one guy who knows everything, and we're just complete neophytes, it's like it kind of, we both were a little bit like, it feels wrong, like, you know, or it feels like it just felt like the wrong move to have this person who was always like, can't do that. And you have to do this. And you have friends that I think we're just selfish and scared.

Alex Ferrari 10:52
Ignorance, ignorance is bliss.

Scott Mosier 10:54
Yeah, it was it truly was like, kind of like, and then Dave, we knew Dave like, well, let's update. You know, let's, let's, let's bring a lot of people who know nothing.

Alex Ferrari 11:07
So I'd be on paper. This sounds fantastic as an investment. So we were talking about it's I mean, it really does black and white movie about clerks. No Star Power cost about 20 something 27,000 If I'm not mistaken. First time DP really, I mean, other than shorts, first time director first time producer. First time cast essentially had no actors for Summit. So again, on paper, solid, solid investments. Everyone lined up. Everyone's just like, How much money do you need?

Scott Mosier 11:36
Yeah, I'm like, why don't you give us a million? And we're like, no, no, no, no. We only want 1000

Alex Ferrari 11:44
Let's not get crazy. And then And also, I just recently found out that Dave, Dave was the DP on the Mandalorian. So he's done okay, for himself.

Scott Mosier 11:54
Yeah, I mean, dude, you know, shot from day one on the ship shoot, like, most the seasons of homeland, and now he's on Mandalorian. Like, you know, he, yeah, he's sort of, you know, his career. And last two has just taken off, you know, and he's doing, you know, he's been nominated for Emmys. Like, it's just amazing. But yeah, we were at that point, you know, that's my feminine paying for it, you know, essentially all those on his credit cards, but, you know, his, his, his mindset, which always made sense to me was, like, you know, you can go to NYU is if you've got mam IU, or another sort of more prestigious film school site, he could have spent 100,000, you know, 100 $200,000 So it's like, you know, by the time he came out of Vancouver Film School, having spent like, you know, eight to $10,000, and fees, and living, etc, etc. And then you add, you know, another 30 grand and credit card debt. It's like, it didn't seem you know, it was like on paper, once again, like, on paper, it was like, Is this the worst thing like, nuke? Yes, you're in debt. And if the movie is a total disaster, you'll have to dig yourself out of it. But like, I mean, but that's, and I will say this, like, that's, that's, you know, that's not me. That was Kevin, like Kevin had, Kevin's always had that drop, you know, and like to make that sort of like, leap, you know, he made the leap of like, I'm just, like, Fuck it, like, I'm just gonna do it, you know, and like, start rash, like getting credit cards.

Alex Ferrari 13:32
You know, it's, it's, I mean, look, you know, I grew up in the 90s. And that you you guys were part of that first wave of true independent like that what what we consider independent film today was created, starting in 89, with sex lies, and continue with clerics and El Mariachi and reservoir and that whole, you know, Linkletter and slacker and all these guys. And when you guys were making clerks, it hadn't really hit yet. Sundance was Sundance, but it wasn't Sundance like you guys helped create the mythos around Sundance with with clerks, and mariachi and then of course, all these other films that came around that time. So there was, there wasn't even kind of a blueprint for what you guys were doing. Like it wasn't like, oh, yeah, we're gonna submit to Sundance and then obviously, Harvey and Miramax is gonna pick this up and we're gonna get a fat check in our careers. Like, that wasn't even a thing. It's the risk that you guys were taking was not only crazy, looking. In hindsight, it's like on paper, it looked horrible, but it was like really? It was really brave and stupid.

Scott Mosier 14:39
100% but I will, I will sort of like, unfortunately punch a hole.

Alex Ferrari 14:45
Please, please punch away.

Scott Mosier 14:46
Because there was actually like a absolute blueprint with Slacker.

Alex Ferrari 14:52
You're right, I guess. Slacker. Did you write slacker?

Scott Mosier 14:54
Slacker slacker comes out. Kevin sees fluff like, here's the slacker boy. prep. Kevin goes to New York See, slacker goes, it loves it. And he's like, if that's a movie, I can make a movie, right? And then from there, there was like, you know, there was enough examples.

Alex Ferrari 15:14
I guess you're right. You'll be really early though.

Scott Mosier 15:17
Slacker. We were super early. And we definitely became like part of the sort of Sundance mythos of like, the ultra low budget, kind of like film from nowhere, you know, and then filmmaker plucked out and sort of, you know, given a career, like, we're definitely all part of that. But there was enough, you know, right down to the fact that Kevin was like, there was an article about slacker who had framed on his wall, which was, Rick had made the movie and then showed it as a in progress screen in the IFM, which was the international feature film market. And an Amy talbin did this sort of wrap up article every year called, picked a few movies, and she had picked slacker. And so that really was the blueprint, like Sundance was technically not the end zone, the end zone was to get to IFAM and screen it. So we had that blueprint. And then there was another article I remember written by Peter Broderick, which was a budget breakdown of laws of gravity, which is very, very, like by year, but it still was like, and so it kind of helped shape this idea of like, I think we can do this because the slacker was 22,000. And laws of gravity was around there, too. So it was like, it kind of became this sort of, like $25,000 idea. That was the budget, you know, and before you know, the other person who was like, very influential, who had proceeded everybody was Jarmusch. You know, like he stranger than paradise was a huge influence. I mean, like, a big influence as far as like, long takes, you know, like, there was definitely an influence, but it was also just an influence of like, you know, the young and like the those those are the first independent films, like Think stage in Paradise was like the first indie film.

Alex Ferrari 17:23
What was it? What year was that? What year was that? Is that 89 90?

Scott Mosier 17:26
I thought it was 89. I was about to look.

Alex Ferrari 17:29
Yeah, I think, because I know. I mean, obviously Soderbergh's, you know, sex lies was that was a million dollar. I was like, a million dollar movie. That wasn't a small indie. But it was the thing that kind of launched Sundance into being what Sundance essentially became. And prior to that Hollywood shuffle in 87, which was another big blueprint, which I think I think Robert Townsend doesn't get enough credit for, for being like one of the first guys I think he was one of the first guys to put everything on his credit card, and just say, Screw it, and yet, yeah,

Scott Mosier 17:58
And I like I like Kevin, the blueprint. I'm pretty, I think that was definitely Kevin put it on his credit card. It's like it was like the like the Blueprint was sort of like Hollywood shuffle slacker. laws of gravity was just the first budget I'd ever seen where they broken it down into camera equipment, and all that stuff. And I was just like, such a neophyte that I was like, it just gave me something where I was like, oh, like, so if somebody says the camera package cost three times as much I can cry bullshit, and go like No, no like this. You know what I mean? It just gave me something to, to base it off. But we did have this sort of, we had this blueprint and we ultimately go to the AFM. We have a terrible screening. And no one's in. Like there's, there's awesome the cast. And then there's like three or four other people, you know, but there's one guy, there's one guy, this guy, Robert Hawke, who was a consultant for Sundance, and was a big part of the indie film world. And he had watched it, and he becomes this sort of like, he leaves and he tells Peter Broderick, and then Amy Talman wrote the article calls Peter Broderick and says, like, is there anything I missed? And he's like, You got to watch this movie clerks. So then Kevin's in the store, we're all depressed because we're like, Well, that's it right? Like that's, that's 40 grand like, the Blueprint was over. Blueprint grant really ran out. We've turned the page and we're like, Fuck, it's blank. There's nothing left to do except lick our wounds. And then Amy Tabin calls Kevin at the store and basically we become we become the sort of, if the slacker article she wrote as the prototype, we basically become that film for that year we became the film you know, we became the slacker, over article. And then everything just sort of ballooned from there. You know, everything was just like it was all look, it's all so much of it was word of mouth.

Alex Ferrari 20:07
We'll be right back after a word from our sponsor. And now back to the show.

Scott Mosier 20:18
Because it was like, from Peter Broderick, Amy Talbott, like, it just became like, Larry cartouche from MoMA, and then John Pierce, like it, just, you know, then the film just starts like, then people are moving, advancing things without us doing anything. And we're just sitting back, you know, like, like, watching, like, you know, roller coasters. Like this. Here's like, what to

Alex Ferrari 20:44
Use someone for the ride at that point?

Scott Mosier 20:46
Yeah, as soon as we look, you know, as soon as we get to Sundance, you know, the idea leaving left is like, will someone buy, you know, we still didn't know that. And, and there have been sort of screenings prior. So some of the studios have seen it. And it was really like, well, we got to have a, we have to have really great screens to see it. So that was the only thing kind of left. And then once it's bought, then then it's truly like the roller coaster of like, you know, but it was it was really, you know, it was, it's something that the experience from beginning to end is was so incredible. Like it was it was like it was written, you know, like you by the time you're like, by the time we're in Cannes in critics week. And Kevin and I are like, trying to avoid going to the awards dinner because we didn't want to dress up or some stupid shit. And then we go when, you know, and we're just sort of like, there's this amazing photo of us sort of like, I mean, I think it's more on my back. But Kevin Spacey is just that, like, what? Holy shit moment of like, you know, because you're constantly you in a way you your, your mind sort of adjust to what happened, you know, like, Okay, we got into can and now it's over, like, Okay, we got to Sundance now. They kind of go like, alright, like, just can't keep going. Yeah, like the amazing train has, okay, maybe the train stopped here. Okay, this is great. This is amazing. And then it's like, it just kept going with that movie. It just had such a life of its own. And it was such an amazing sort of, you know, we flew around the world, it was just everywhere. I was 22, I think. So it was such, it was incredible. It was it was like, you know, in four years, it was like it has been, it will always be it will always be the most this incredibly special experience that nothing can really touch. For reasons of like, for reasons that aren't the fault of any other film I've ever worked for Don, it's just, you know, you can't, you can't really experience something for the first time.

Alex Ferrari 23:11
It's like, it's like your first love, like you can't re experience your first love. You might not end up with that person, or whatever. But that moment and that time and your age and where you are in the world and your evolution, all that stuff. You'll never ever get your first kiss. Like that's, that's something you'll never get your first. So Clark's was essentially your first time.

Scott Mosier 23:34
The first time and it was amazing. It was like, we were in Cannes and I remember, there was a Miramax boat. And then next to it was this was a yacht and Simon Obama was on it. And basically, we were, you know, we were running around all the time. But basically, we end up meeting sila bond, and he's like, you know, it kind of says, like, Oh, I love to see a movie. And I was like, I was I was planning like eight in the morning or something crazy. And he's like, we'll come get me. So I basically got up at 730 walked all the way to the because we were staying at a hotel, I walk onto his boat and no one's awake. So I wink I rouse sign on the bar, who's like, and I take him to this and I walk him into a screening. You know, it was just like,

Alex Ferrari 24:20
That's like, that's just that's like bizarro world kind of stuff. Like, you can't even write that.

Scott Mosier 24:25
Yeah, exactly. It was just such an it was such an amazing experience. And there's been so many movies, you know, there's lots of great experiences, but it was, you know, it was being that young, right? You know, and watching these doors open into a world it's like you can't I mean, that's the thing. You know, you only walk through the door wants and that was like such an amazing experience of walking through the door into this sort of world that you know, we generally are our, you know, it's presented as you know, behind the velvet rope. wrote, so to speak. So it's like, you only kind of get to walk in there Watts and that was, you know, that was clerks.

Alex Ferrari 25:07
Now the one thing that I want everyone listening and I think this is this is a this is an issue that I dealt with most of my filmmaking career and I think a lot of filmmakers still do is they look at stories like clerks and slacker and mariachi and, and that kind of time period. And they will think they'll make films today thinking that that's an option. Meaning like, what will happen to you like I always consider you guys like a lottery ticket. Like you guys want a lottery ticket, it was the right place right time right product. And that goes along for like slacker and mariachi, like, if you guys show up today with clerks, do you think you can cut through the noise?

Scott Mosier 25:43
Um, I mean, it's hard to say what I what I will say is like, something always cuts through the noise. Right? Always something that cuts through the noise. And, and part of it is part of it is definitely luck. And timing. You know, it's like, part of it is luck and timing. Because, you know, as our career went on, like, releases of movies, it's also about luck and timing to you know, it's like, you can sort of make a great movie and it gets released that a bad time of the bad marketing campaign. It doesn't sort of like, I think, could, you know, it's like, it's a time right, right now, do I think that the film like clerks? Well, it's like reading our comedy and all that, like, so much of that has grown since we've sort of come on the scene. And there's so many actors in that, in that world, that I do think it would be harder to cut through because we, what we were what and what Kevin was, was like, whether people think he's the voice of a generation, or like, I'm not arguing that point, but he was a voice from that generation that was unique and specific. And that's the thing that that's the thing that, in addition to luck, you know,

Alex Ferrari 27:12
There's a combination, it's a formula, it's not just a one thing, it's a bunch of different things I hit to get

Scott Mosier 27:17
You know, people who are out there going like, you can't if people look at clips, or slack, or it's not like Kevin looked at Slack, or I was like, I'm gonna make slacker, he more was like, Oh, that's a movie that like, that's a that's a vision from Rick Linklater, like, you know, that Kevin was like, This is what I find funny. And this is what I enjoy doing any portal himself into that, and had a unique voice. And, you know, always say this, which is, you know, Kevin had been writing for years and years and years and years since he was really young. So by the time he's 22, and writes a script, it's like, it's just fucking better than you know. And when he's 18, he's like, I'm gonna, I'm gonna write scripts. And then, you know, it's just because I ran those I wrote those, like I wrote, you know, I've tried to write a script, but holy shit like this is, you know, because I, Kevin, who was just a much more developed narrative writer, he's just kind of new, and you can see it on the page. So I think there's a lot of, you know, luck. Luck is so many things. But, you know, the pursuit of a unique voice, right? The goal shouldn't be like, What do I have, you know, like, or it's like, let's just make a movie like, let's make clarbeston in a, you know, a like valets. Let's make ballets. And it's like, you can go ahead. But unless being a ballet is this very personal thing, where you can convey something to the audience that that is unique, then you just become like, a knockoff movie, you know? And I think like, I think when people sit there and go, like, hey, let's make something cheap. It's like, well, maybe something cheap and personal. And those bad combination. Will that that combination, at least has the chance to come through them. Right? Because you're doing something that's like you have to in some people's personal, what's personal to them, and what means something to them can be a $30,000 movie or some people it's like before it even like, you know, sometimes the scale of that can be some people like sci fi, like, it doesn't really matter, but like, I do think finding your voice is and I'll bring it back to me, which is like, that experience of finding your voice was a much longer process for me. And then like I you know, Kevin walked in the door and like 22 like he had been developing his voice for years though, like he But writing school plays and stuff like that. But finding your voice for me is the most important thing that you can do. Like that's the thing that like finding your voice finding that thing that's unique to you. If you can look at something in a way that no one else is necessarily expressing. There's other people who see it the same way. And if you can capture that, that's how you gain an audience, right? Like, we all look at things in different ways. But there's also just like, anyone clerks did it. This is like, not anything I thought about 21. But what I thought what I think it did was it created this sort of, you know, it was an expression of something that didn't exist. And there was this huge audience. So it was like, it does exist. This is how I talked about like, like, this is what we think is funny. This is when we fall short with our friends like, and that that's the part where it's like, there's all kinds of luck that has to come into it. There's all kinds of timing. And we as filmmakers, like I believe, what you have to focus on first and foremost is like, what's the unique? What do you what's, what's the unique sort of perspective that you're bringing? To what you're doing?

Alex Ferrari 31:21
That's a that's a great, great, great piece of advice. You're absolutely right, if you could connect with something that's authentic to you in your own voice. If you try to go make another clerks, you're gonna fail, because there's, there's already a clerks, and it was done authentically by Kevin and you. And, yeah, I agree with you. 100%. Now, after clerks, obviously, you guys are the toast of the town. You know, you're the belle of the ball. You're you're being wooed. It's the it's the early 90s. Money is flying everywhere. And they say, What do you want to do next? And I and Kevin, and you say, hey, let's do mall rats. And you're like, here's, here's that those million dollars you were talking about earlier, now we'll accept your money. So you make mall rats, which by the way, I'm I'm actually a very big fan of mall rats. I actually saw it in the theater test screening in the theater when I was in college. And I got I got that little book that the movie official movie book. They gave one to you as you walked out and stuff i Oh, yeah, I saw I was me and my friend, were pacing ourselves when we saw it, because it was speaking to us at that time in our lives. So Mallrats didn't live up to the financial expectations of the studio. I didn't want to say that loud, it.

Scott Mosier 32:33
Totally bought the bar out of an eel, you know, a long time ago, knowing that, like the audience ultimately found that movie. You know, it didn't didn't, it wasn't 99 You know, when it came out, it was like, it was pretty dark. We're both like, fuck, because you Paul, I work into it. But and you and you.

Alex Ferrari 32:53
And you guys were pretty much so you guys were put in because you you had one hit, which was clerics, which was kind of like, alright, this is an anomaly. Let's see if these guys have anything else. So they give you a little bit of money. And then Mallrats happens and it bombs. So that pretty much blacklist you in town for my understand, like it kind of just your director, jail and producer at this point.

Scott Mosier 33:11
It's this, you know, it's the sophomore slump, because the reviews are terrible, you know, a lot of it sort of like pointed right at Kevin, I think, which was just like, you know, we built you up, we, you know, we really send you and then you make this and, you know, I think in hindsight, I would be curious, if any, if any critics would have the, you know, to go back and relook at that movie and, and understand its connection to clerks, you know, like, understand that it's not this sort of, and I think for you as an audience member, like you understood it, right. Like, it felt like, like a proper extension of what that movie was. And but we were, you know, at that point Kevin has adopted before was over Kevin and started writing a version of Chasing Amy that was a little bit more commercial. And as soon as it happens, it's like, I guess you're in jail, but in a way we didn't even we lived in Jersey, so it was like, it wasn't like, it wasn't like, we were injured. It's like when you're not in Hollywood. It's like you're not it's like you don't really

Alex Ferrari 34:24
You didn't feel the heat. If you will

Scott Mosier 34:26
We didn't feel anything we're just kind of like more bummed out and like, oh shit, what do we do now? And Kevin was like, you know, like, let's just go make a movie. You know, and let's do it quickly. And so JC Nene became a, a reaction to all that money, you know, that we were given and the fact that it didn't do well we're like, well, let's create something that we know we can get enough money. Let's do it cheap and, and also do it our way. You know, we kind of went back to it. Let's do it for enough money that we can be left alone. And then really be specific about what we're doing and not worry about, you know, casting like we can cast to we want so let's do it for, you know, shot the whole thing.

Alex Ferrari 35:15
You know, like 100 grand or 100 grand or something like that, right?

Scott Mosier 35:18
It was like to shoot it and start cutting, you know, to deliver like a sort of a couple cuts of the movie and get it far along is a couple 100 grand. So there's a post cost and all the rest of it, but we did it, you know, we kind of went in and a price point that was like, we knew that it wasn't a huge investment for somebody, we can make our money back, you know, we're using like, a great crew, you know, young people, and because we were young, two of them were I think I was 26 at that point, young crew from New York, you know, it was coming down, you're shooting on Jersey, and then you know, we're back to sort of a version of, of making clerks again, just with, you know, we took the experiences from clerks, we took the experience from our ads and sort of JC Namie becomes the, the rebuilding here, you know, I've become like, let's, let's, let's sort of, like, we, we had other producers on Mara, too. We got along with but it was like, this was like, alright, let's just do this our way. Like, yes, we need a bigger crew. Yes, we need this. Yes, we need that. But like how do we do that through through our filter and through the way we want to do things and then from there, it's like, after GCD we that's where we carry on through document everything else but there was a really like it was a refocus. The whole movie was a sort of like a shift back to like, this is what we're doing

Alex Ferrari 36:45
And the smart thing that you guys did is that you move so quickly. Because Mallrats was you know, you guys, it was a lot of eyeballs on you in town, like oh, these guys obviously, they're there. They're one hit wonder, you know, that's it their bubble gum. Let's it's it's move on. But you guys like No, no, let's let's get in there. And arguably Chasing Amy is one of my favorite of the filmography of what you and Kevin have done. There's so much heart so much authenticity in that film. It's not nearly as silly as Mallrats in the crudeness of it, but there still is those elements. But there's so much more heart in chasing me like there's it's deeper, in a way am I am I wrong on that?

Scott Mosier 37:27
No, no, I mean, I think I think JC Namie becomes the sort of I think a lot of people react to it, because it becomes the sort of the movie that sort of represents kind of more the totality of food cabinets, right. So it's like, the crude humor, of course, is part of it. But it's like, you know, he's also a drama, you know, he's a dramatist. He's, you know, he's, he's also somebody who's like, has a big heart. And, you know, it's also a personal movie, you know, and so, it's a personal movie for him. And I think that that sort of shifts, you know, sort of Clarkson Maher as this becomes something where he's like, I'm gonna tell another personal story, which, you know, just happens to be more grounded in you know, there's a lot more drama and real drama. Right. So it's like, sort of drama coming from stemming from a specific situation, but I think it became like, and that was a year lace of marks comes out in 9596, like February or something, we start shooting juicy Navy in February, March. And then January 97. We're in Sundance, you know, we're we're back.

Alex Ferrari 38:45
And we're back baby. And we're a we're back. And that and that does gangbusters at the box office, especially for its budget and launches. This little known actor really Ben Affleck was just his first starring role and in that, that whole thing, so it was just an exciting time because I was I was following you guys. Like I was following you and Robert and Quinton and all that, you know, that crew and Richard and all that crew, I would watch every damn thing you guys put out. And it was that weird time. And I always tell people that's like the 90s It felt like, every month there was a new Cinderella story. It's either John Singleton, it's, it's at burns. It's it's Kevin Smith, it was like, it's just it was an amazing time to be an independent filmmaker. It was kind of like when, when Spielberg and Lucas and bilious and and Coppola and dipalma that film school brats generation when they were given the keys to Hollywood because Hollywood had no idea what the hell to do. So they'd like here go make taxi driver. And you guys kind of had that run in the 90s. It was that from like, 89 to like, 9899 there was that run that was just so many amazing filmmakers came out during that time.

Scott Mosier 39:55
I mean, I think there's you know, I'm sure someone's read a book about it, but you Like, you know, part of it is like the industry sort of needs to open.

Alex Ferrari 40:05
We'll be right back after a word from our sponsor. And now back to the show.

Scott Mosier 40:16
You know, sort of like, especially then it's like, nowadays, it feels like there's a lot of venues and ways to get things made. And back then it was like, it was just harder to get things made, because there weren't as many outlets. But you also see the surge of, you know, Fox Searchlight. So there's more sort of like, there's more outlets for these movies, there's more opportunities, but also, it felt like the big you know, like in the 70s, the business kind of like, how do we fucking how to make money? Yeah, like, what do audiences want? Like, you know, there's also a generational thing to me, which is like, the industry has to open its doors every once in a while to let in the new generation of voices that they don't necessarily understand. Either, like, what was happening in the 70s. It's like, it's not like, those guys who were making movies in the 50s. And 60s, necessarily understood like that the audience wanted to see Easy Rider, right? Like, right,

Alex Ferrari 41:15
Easy Rider kind of opened the door for all those guys that like this, wait a minute, this 200 and something $1,000 movie went on and made like, you know, $10 million, or whatever it made, they were just like, we don't know what the hell's going on. Let's give it to these guys. This Scorsese the Spielberg kid, let's give him that shark movie.

Scott Mosier 41:31
Just became a, it's like audiences change. You know, I think it's always like, some combination of, you know, audiences are changing and the fan, you know, jogger, people come up, and it's happening now. Like, like, there's, you know, I'm almost 50. So it's not like I'm the young buck anymore. And there's a whole generation of people coming up that have been influenced by totally different people. And, you know, they've all had the internet, since they were born, like, all of these influences change where people people's tastes. So it's like, I you know, and I think in the 90s, there was a sense of like, coming out of the 80s it was like this need of like, fresh voices and, you know, something that was more reflective of, of that generation coming up.

Alex Ferrari 42:22
The Gen X the Gen X guys, you know, you were Gen X guys were the generation was like, I just yeah, there's the 90s were fun, man, the 90s were fun. I miss I miss them more now than ever before. When you could just go to a movie theater. That was nice.

Scott Mosier 42:39
Well it was like last year. Back to the 90s. But yeah, the 90s were weird a lot. You know, I have a lot of fun in the 90s. It's funny, no one ever talks about the 2000s.

Alex Ferrari 42:52
You know, like, you never hear like, Oh, the 2000s music like no, you know, I know those songs. And I know that and I know those films, but in the 80s and 90s. Get in the 70s 80s and 90s kind of get that they have their own thing. But the 2000s is tough. And like the 2010s was another

Scott Mosier 43:09
just too young.

Alex Ferrari 43:11
I don't know, oh, no, don't worry, it'll come back around. Like right now we're in our 90s nostalgia. And I think now people are starting to kick into the early 2000s. It's like a two decade run. Because eight remember when the 80s was like all the rage, like everything was 80s 80s 80s and 80s. It still 80s is still cool to a certain extent. But I remember when the 70s like in the 90s the 70s were kind of like a thing and it's like a two to three decade delay.

Scott Mosier 43:35
We're old enough for it's like a certain point, like we're not Estelle I like part of is because like we have we you and I will probably never have nostalgia for the 2000s. Right, because we're too bold, like, like, once you hit 30, or whatever it feels like you sort of cease being you know, it's like you stop like living in this, you stop reflecting back in the static terms. Like, as I was going, like, I graduated from high school in 89. So the 80s was like, when you know the movies and music. You're you're you're sort of what I think is like the 80s For me, 80s and 90s was an explosion of like, I'm ingesting massive amounts of art in the form of movies, music, photography, like everything, like the 80s and 90s. Like I would fucking watch like for me, like when I was in, I would watch four movies a day. Yep. Like, like, if this massive period where you're taking things in, partly because you know, you're not great, or you have an outlet to like, put things out. So you're sort of like, you're amassing all this stuff. And so I think that's why it has such a strong influence. Who we are like, I think back to the 80s and 90s. And yeah, like I like everything I do today. It's like it feels a little bit referential to that time, but part of it is because like that is when the synapses are really forming around like, and these sort of large touchstones like land in your head during that period of time like 1000. Like, I don't have all these sort of cultural test touchstones of like, you know, I was, of course, I was listening to music and watching movies, I'm doing all that stuff. There's great movies from that period of great music and all that stuff. But it's still like, it doesn't have the same sheen to it, because it wasn't during that sort of explosive period of like, you know, getting your driver's license and kissing like everything's new.

Alex Ferrari 45:44
You're absolutely you're absolutely right. You're absolutely right. Now, there's a couple of there's a few films that you produced that I had. I mean, I'd heard of a couple of them. But I didn't when I started doing research, I actually went into it, and there was a group of four features that you produce vulgar. Drawing flies a better place in the big helium dog. I I've seen some of big helium dog. It was shot on like, VHS, I'd like I don't beta like what was that?

Scott Mosier 46:12
I think they were all shot on 16 millimeter.

Alex Ferrari 46:15
Really, they were all shot because I guess the copy that I saw was so bad. That it was like you shot it on video. And like, why did they shoot this video? This makes no sense. But the other ones were shot on 16. So you know, some of the people in that like, yeah, the broken lizard guys, you had a cue from Impractical Jokers. And Baba Booey, Brian Lynch, all this these amazing people tell us Can you tell me a little bit about those four movies. And because they were kind of in a small, they were in a short period of time, they were all made.

Scott Mosier 46:45
It was after, I think it was after Chasing Amy. And we had sort of signed a deal with Miramax like an overall deal. And part of what we threw in was like, hey, we want to make these micro budget movies, it sort of in a way to sort of like our career was sort of the movies are getting bigger, you know, the budgets are getting bigger. And we're like, Well, hey, let's sort of with some of the people we know, that have scripts that that they're writing and stuff, like let's go make some of these micro budget things in the 2025 range, basically click to budget, I feel like we got 100 grand to make for movies, and we sort of and then the relationships was, you know, Brian Lynch had worked on tasty Namie. Vince Brera had been around since clerks who directed a better place, and then vulgar Brian Johnson was Kevin's friend for a long time. All these movies just became an extension of that moment, we were like, Oh, well, let's go sort of make some of these movies. You know, and, and it did it happened within like a two, or I think it was like two or three year period, you know, and, and Brian was the one who knew the broken lizard guys, and poor, you know, he kind of had connections to them, and Brian Quinn and just worked at the office. So like, he had worked. Even more, I just, I was talking to him the other day, like, we've known each other for like, 25 years, he had sort of come in to work at the office, like he was in charge of, like, back in 19. You know, 99 If you got a t shirt set in the mail, it was Brian Clinton did it. You know, like, that's where he was.

Alex Ferrari 48:38
He was working. He was working at USQ

Scott Mosier 48:40
Yeah, he was working at USQ at that time. And so all the people we kind of knew, and it was like, you know, we loved independent film. And so we're like, Let's go make some of these movies. And they're all very different, you know, and vulgar got into Toronto, and they all had various degrees of success and, and then and then I think it was like, my memory of like, why didn't we keep doing it? It was it was a lot. It was a lot of like, there's almost too much work.

Alex Ferrari 49:10
Like making making a movie. It's not that easy.

Scott Mosier 49:13
We weren't it's not like we were on set all the time. And I think it was just a matter of like we need dogma so we're heading into dogma and and the club's cartoons happening and it's like the the amount of more coordinating is expanding and then suddenly like to maintain those were to keep them going just saw too much work. But it was really fun.

Alex Ferrari 49:33
And now it's true that there is just no copies of big helium dog anywhere.

Scott Mosier 49:38
I mean, Brian Lynch has one.

Alex Ferrari 49:41
I just saw an interview he said, but he doesn't have one. He said

Scott Mosier 49:47
As far as I know,

Alex Ferrari 49:48
He has a copy of it, but it's not been released, but it's not available and released.

Scott Mosier 49:52
And I can't remember why there was some clearance issue. But it was never released. Now the rest of the hammer

Alex Ferrari 49:59
That's a hell of a cast now.

Scott Mosier 50:02
I don't know what happened to it, it was like it was off and on through the years, it was like music clearances, or there was something that was sort of pain over its head. And it just, it just never sort of my thought of he must have a copy

Alex Ferrari 50:15
I have to believe and he's the director, he's got to have at least just copy of it or

Scott Mosier 50:21
The lost arc define. Exactly. Yeah, I don't know, might be uncertain, like we're USQ or somewhere, there's got to be a copy, I do not have a copy. So

Alex Ferrari 50:31
One day, we'll get one day we'll get leaked on on on online, just like Deadpool did accidentally. Now, you you, you also got involved with another little known film as a producer called Goodwill Hunting. And that was, you know, one of my favorite films of that of that time period. And how did you get involved with that? And how did you like kind of was the band that brought you in on that.

Scott Mosier 50:58
So we were on Mallrats, we met that. And at that time, we were aware of who he was because like the whole saga of Goodwill Hunting was at a trade where they had sold like Ben and Matt install the script to Castle Rock for a bunch of money. So it's like, you know, other young guys, like sell script for a lot of money. And so it was on our radar. And then through Maher ads, we became friends. And my memory is that like during that period, we met Matt during like, a sort of internal screening Mr. outs. But basically, what we found out is that that Castle Rock was going to put into turnaround, because the guys are attached, but they wanted to attach a director that the guys aren't excited about. So basically, there was like a, and so there was like a big turnaround cost. And they sent us the script, and we really loved it. And we had just signed our overall deal Miramax. And so we sent it to our executive job board, and we're like, this is fucking great. You guys should make this like we, you know, like, you should meet with the guys. There's a turnaround cost, you guys should act fast and dive all over it. And so it happened really quickly. And that's, you know, our job. We really were just like, we just signed the deal. So we became a sort of conduit to get up there, hype it up and get everybody excited. And then it happened really quickly. So that time by the time Chasing Amy happens. All that was done. Like basically the movie was at the movie was it was a Miramax and they were writing doing rewrites, and they were also like, like, I remember like meeting with directors, you know, there was like before, like they want to guess to do it because they had met Gus and Gus wanted to do but then it was like Michael Mann and a couple other drugs.

That would have been an inch Michael Mann's Good Will Hunting would have been a very interesting might have been a couple more guns, just a couple,

Like an all guns, but

Alex Ferrari 53:15
It would have been a shootout with Will Hunting, which is that bluff, that great sequel, Good Will Hunting to hunting season for Strikes Back.

Scott Mosier 53:24
The version in a totally different way. But yeah, it was and then we you know, sort of, and then once it's in the hands of governments, and it's sort of just you know, then you just get to be a fly on the wall. So we were up there a couple times are shooting in Toronto, and it was just, you know, it was really interesting. I mean, for me, it was really interesting to watch, because you're working so much you're not on us, you know, you don't go on the sets of other filmmakers. And it's sort of interesting to watch how people act in different ways. Like he's very quiet and sort of, you know, he's not sort of sitting at the monitor shouting like, he sort of directs in this more sort of quiet way. Yeah, I mean, I felt was like, I remember seeing the, we went into New York to see like, the, the director's cut or whatever. And it was like, an ad. Like, it was basically 90% 95% of what the movie ended up being like, it was just so like, he just knew what he wanted it to be. And it was so specific. And like, it was just incredible. Like I remember just being chills was like, wow,

Alex Ferrari 54:28
So, so good. It's just so, so, so, so good. Now, during this time, I think you were heading into dogma. Did you? Did you guys know that this was going to be as controversial, essentially became

Scott Mosier 54:43
We knew, in the sense that, you know, at that point, Miramax was owned by Disney, and Disney was like, you know, we're not going to let you make this movie. So it's like it wasn't like we kind of entered into it. The writing was on the was a little bit from the very beginning that like, there was a real like, problem, that there was a problem and then it sort of it, you know, kind of grew from there and then kind of like, you know, peaked at a certain point and didn't kind of get worse or, or didn't get better or worse. It just sort of, you know, there's pickets in the New York Film Festival and tickets to the movie, you know, ticketing are when the when the movie came out, but

I actually remember seeing Kevin going out to pick it with them, like, Who's this bastard who made this movie? It was

Yeah, he went out. And he protested.

Alex Ferrari 55:41
He protested on his own film

Scott Mosier 55:42
Yeah, it was great. But, but yeah, it was a it was we we kind of knew enough to you know, we had a fake name for the movie while we're making it. You know, nothing really came of it. But there was there was definitely like, a tension about it before. Early on, and it was, I mean, was it a surprise to us? Like, we're like, what's the big deal? Yeah, but enough people at that point, we're like, You got to take it more seriously. And so

Alex Ferrari 56:13
You're playing with fire, you're playing with fire guys. Just be just be aware of what's going on. Don't be completely ignorant of what's happening.

Scott Mosier 56:20
I mean, part of me is just like, it never really got that bad. And I couldn't imagine if you know, today,

Alex Ferrari 56:28
Oh, my god, can you imagine daughter showed up today?

Scott Mosier 56:32
Like I just, you know, partly was social media and all the rest of it. It was just, I mean, that's part of the thing, too. It's like even a protest has to like be ignited. Right, it needs fuel. And I think it was still 1998. And it's like, there just wasn't the, you know, it was still just like people in like, 10 people in front of a movie theater, and I was just driving home, oh, my God,

Alex Ferrari 56:54
Whatever, whatever. Yeah. Okay, yeah. Imagine Facebook around that time, or Twitter or some like that would have exploded?

Scott Mosier 57:01
It would, it would certainly do fewer people. I mean, the key is like, a few people can make a lot of noise now. And you know, and I think back then it was way harder to do. So just sort of the momentum of what happened around the release, it just kind of was like, it just it was kind of gone very quickly.

Alex Ferrari 57:20
Now, another film that you produced, Jersey curl was unlike anything I'd ever seen in the sense of the attention that you guys were getting, like, while the movie was being made, because of Ben and Ben and Jennifer's relationship, or Bennifer, as they like to call it. I mean, the pressure of you guys, as the filmmakers must have been like, do I just want to make a movie and it all of a sudden turns into this thing that it's not even about? Like it's about Jennifer, we got to cut Jennifer out of it now, because she had this thing with Jill with Julie or the other thing that they said, like you got you got caught up in this kind of tsunami, that was not even your fault, or even initiated by you guys got just caught up in the, the banner for tsunami? How do you deal with that being like, in the center of a hurricane like that? When you Kevin, we're dealing with that?

Scott Mosier 58:11
You know, you I mean ultimately, like with everything in life, it's like, you get to a point where you're just like, well, there's nothing we can do about like, there's nothing you can do about it, it but like the you know, the time when we started the movie, it's like, their relationship just started. So on one level, there's, you're like, well, this could be great for the movie, right? Like, there's no you don't know, either way. And then when, and then by the time we get to the test screen, it's just obviously not going to be beneficial to the movie, because people had such a strong opinion of the two of them that it, you know, transferred onto the movie itself. And then it was kind of after the first test or anywhere like, well, there's nothing we can do. You know, it's like, there's really nothing we could do. It's like, the audience is not going to be enamored with this. And so like, it did become about trying to look, you don't want to be in that situation. You know, you don't want to be sort of fueled by or be making creative decisions based on just sort of like a negative response that your audiences has to the actual individuals and not the characters. But you also, you know, there's nothing to do it's like, once you're sitting, and it was it was enough. It wasn't like there's two people it was like there was like, a couple that like we're like we fucking hate those guys. It was like, like it was palpable. You're like, alright, if we keep testing this thing, and it wasn't now there's gonna be a whole other audiences like we love them. We hate them. It wasn't even like it was just like, generally people were like, We don't want to necessarily watch this.

Alex Ferrari 59:59
Well right back after a word from our sponsor. And now back to the show.

Scott Mosier 1:00:10
And so, you know, you try to pivot off of that and try to maintain, you know, the story you want to tell as best as possible, but But you know, ultimately is going on with theater, ultimately, an audience is going to end if it's, if it's keeping the audience. Unfortunately, it's like, you know, it's not what the movie is about. So you're like, right, if it's keeping the audience from sort of interacting with, or sort of being receptive to, you know, what the heart of the movie is, then, you know, you have to make that decision of like, start to trim that part of the movie down and get into the sort of the rest of it. So it was, it was definitely frustrating. But, you know, I tend to believe, like, the interviewer spend battling things you just have no control over is just, you know, a lot of wasted energy. And

Alex Ferrari 1:01:06
Well, that that is, that is that is a words of an almost 50 year old man saying that, and I completely understand what you're saying, because things i There's just stuff you just can't get until you hit a certain age, or experiences in your life.

Scott Mosier 1:01:21
Like, there's a great saying, like worrying is paying debt on money. You don't own.

Alex Ferrari 1:01:25
That's great line. Great line. Yeah.

Scott Mosier 1:01:29
And that's, you know, it's like, and you can apply that to like worrying about things that you have absolutely no control over, is paying debt on money, you don't know, like, you're sort of, you're just grinding in this sort of thing. And, look, we're younger back that. So I can probably impart these ideas, because, like, you go through enough experiences where you're like, oh, wow, there really was nothing we could do like that. That component of the movie was this exterior issue that existed outside of us, we couldn't reach into it, then like, we couldn't read cut their public persona, right?

Alex Ferrari 1:02:07
That that was, that was the thing about it is it was a lot of times when there's controversy and filmic dogma was generated by you guys. Like that's just the nature of the story. And there was a there was a, you know, controversy and all of that stuff. And even Zack and Miri Make a Porno. That had some controversy too, because had to work porn that way. Like it freaked people out. And but again, generated by you guys, but this was out of your control, like it was completely exterior. And I think also people were just so exhausted of seeing those two, together, which we don't want to see a movie with these two now. Like, it was just so much and you guys just got caught up in that week.

Scott Mosier 1:02:42
Yeah, I mean, look, there's, there's, for every look, Hollywood, you know, couples in Hollywood getting together making movies has got has been an incredible publicity benefit. And it's been a bad one. And it's like, it's not like, it's not like we came to that moment. If we all come to that moment, and they're like, every time two stars are moving together like this, it's a disaster, then, obviously, there would have been enough people in the room go like, don't do it. But it wasn't that it was like there's cases in both sides. It's like, it could either be a boon, or it can be bad.

Alex Ferrari 1:03:22
It could be midterm, it could be Mr. And Mrs. Smith, you know, which was exactly the same kind of Brangelina and that whole thing, and it was, but it fed it, it fed that movie, and this one, it just sucked and hurt the movie.

Scott Mosier 1:03:38
And by the time the movie comes out, it's like, there hasn't been a sort of turn. But basically, from the time we started moving on, it's like, you know, you know, the public is is fickle. In their mind and like, and you sort of sit in the tester and go like, alright, you know, like, what are we gonna? Like, there's nothing we could do, we could be bad, like, it was hard. You couldn't really focus your ire on anybody either. I mean, you could try but once again, it was like, it was just that situation

Alex Ferrari 1:04:09
As Don Quixote essentially hitting the windmill at that point, you're like, there's nothing you can do.

Scott Mosier 1:04:14
You, like I said, we couldn't, if we have the ability to get to go in and reshape the public persona, to make it awkward again, we could have done that and get the movie the way it is. But that's we have no we can do that. The only thing we can control is, is the content and the movie sort of, you know, trimming back their sort of relationship with the beginning of the movie.

Alex Ferrari 1:04:42
But it ages Well, like you watch that movie now. It's aged very, very well, because you're so far removed from that ridiculousness that now the movie can live on its own. So it's, I was just I was curious about that.

Scott Mosier 1:04:54
And the movies hopefully about him and his daughter, and so the movies about and and And so you know, it ultimately, like you said, sort of. I don't necessarily I think there's probably a I don't think even trimming back some of the beginning stuff was the end of the world, I think there's probably like a another version of the movie that's more of like a, you know, maybe a slightly extended up to being maybe putting some of this stuff back in there. But I think overall, it's like, you know, it didn't it didn't it didn't sort of break the movie. Let's put it that way.

Alex Ferrari 1:05:29
Exactly, exactly. Now, you know, we've been talking all about you producing and making, you know, VSU kind of films and all that kind of stuff. But then out of left field, almost, I start seeing that you're writing Freebirds and getting involved with that, and then directing the Grinch co directing the Grinch, and how the hell did you get into animation? And like, how did that work around town when you walked in? Like, I think you were saying, like, aren't you the clerk's guy? Like, why are you in animation?

Scott Mosier 1:06:04
I am, you know, I'd always want to remember, I was gonna go to art school or film school. So so the sort of, I was I was I was doodling and drawing. And I was really like, before, I was really debating whether to go to art school or Trump school. Right at the moment that I ended up making a decision, go to Vancouver Film, school and makeup, and like, It's that fast. And I didn't know what to do. And I was living near UCLA. I could, my grades weren't good enough to go there. But I was living in these sort of like shitty apartments there. And I used to run around the campus, like I would do two or three runs around the entire campus. And then sometimes I cut through the middle, and there were these big stairs, where they shot gotcha, like, are these big stairs right in the middle of the thing, and I would run up the stairs. I was running and I was like, What am I gonna do? And I run up the stairs, and it was nighttime, I'd run at night after I was working. And against the top of stairs, it was really bright light in my face, and so I kind of like slow down and adjust. And they were shooting a movie. And I was like, I was I was it like I was like, you know, I was my decision was sort of made in that moment. And then basically, I very quickly applied the main console school, and 455 months later, from that moment in time up in Vancouver, and I mean, Kevin, like after that sort of moment, but was the hard part, you know, the art thing was always in my head.

So in other words, if a if an animation cell would have fell out of a window and hit you in the head, we you might have never gone on that

Life drawing class up there. I'd have been like, oh my god, like I just assign.

Alex Ferrari 1:07:55
This is the sign!

Scott Mosier 1:07:56
And so I go to, but I'd always been interested in it. And then, you know, I've always loved animation. But the big moment was I remember Kevin and I, because Jason league up to see the Incredibles four came out. And it was like, and it was a special screening. And, you know, I loved animation. And, you know, I've thought that Toy Story and I'd already sort of, like, I was really interested in this sort of new technology applied to this sort of classical to these. And so I saw that screening, though. And that was the thing where I was like, oh, no, dude, like, I really love to do this, because it felt like it was a movie. Like it really felt like a movie. It was like, it's an animated movie, but the can't, you know, the camera work the performances, like it just felt like, oh, you can you can just make a movie. Like you could do what crane shot like, you can do whatever you want it like you have all the filmmaking tools inside of this box, you know, and, and from there, and I remember telling Kevin, like, I think I left there and I was like, I want to do that, like I want to I want to get under the hood of that and sort of do it and and so coming off of Zack and Miri it was kind of the moment where I was like, I was like, I'm gonna do it. Like, I gotta, you know, I just got to do it. Like, I gotta sort of stop. I could do this forever. This is comfortable. And, you know, for me, I was like, this is the stop and sort of, you know, rebuild myself like we refocus myself specifically on animation and and writing to and like I sort of stopped up Zach and Miriam was just kind of like focusing on writing and trying to get into animation and that's when this guy Aaron Warner, I knew and then it just and then it becomes like you're in the business long enough and you know enough people and it's sort of if you If you're fun to work with, you're good to work with your work hard, like, you know, all that stuff can pay off, I call the say that which is Freebirds becomes this guy here, and Warner would produce all the tracks was like, have this movie Freebirds was called turkeys at the time. And he was like, you know, cuz you want to if you want to learn animation like this thing's like a fast moving train. And if you're willing to sort of like jump onto it, you'll learn very quickly that and so I was like, as the producer and I was like, Yeah, I was like, This is my shot, you know, because at that point, it's like now, now it's like animated animation, making animated films is a much broader sort of, there's more opportunities, but at that point, it was like, you know, this is the, this is the beginning of everything opening up that, you know, that was more like Pixar and blues, like there's these established studios, if you had an idea, you had to go to those specific places, and that was it. So then I jumped on Freebirds. And just through the process of making it, you know, it's it's a very open, collaborative, sort of medium, it's a little, you know, a little bit different from making live action, because it's just the pace of it's different. It's just a much more open forum, you know, you're sort of making it a you ever, you're getting together with a bunch of artists coming up with ideas. And so I started writing pages, and those are getting, you know, brought in and then I come off of that. I come on Freebirds. And I don't want to do I don't want to do animation. And so because I was tired. It was a it was a tough, it was just tough,

Alex Ferrari 1:11:45
Yeah because you produced and wrote as well.

Scott Mosier 1:11:47
Yeah, it was a tough schedule. And so I came off, I was like, I'm not sure. I was like, I loved a lot of it and the people I worked with, but I was like, I'm not sure if I want to do it. And then then I was just working as an editor, you know, and stepped up to the years. And I cut a documentary on Marvel that was on ABC called from pulp to pop was like, so I did that. And then I was cutting. I've taken over ours finished, I was just doing a Polish, a little polish. I wasn't the main editor, I was just there for the end of a movie called it ultimately became called no escape. But it's called The coup was going Wilson and Pierce Brosnan. It's by the doubt and bro the down the breath down the brothers. We just did the Waco series and like I've known them. And my friend was the editor. And I was like, Oh, get on that. And we're were and then that's when I got emailed by from Chris Mellon Donner email me. And I didn't know. And I was like, Well, I don't understand why I'm getting an email from him. But once again, so Brian Lynch, who was the craft service guy on JC Namie. I've done all these other things. You know, he wrote minions and but he wrote top, so he'd been working in illumination for a while. And he had given me ever he had given Chris my information. And Chris was like, hey, cuz elimination at that point was like, they were making more movies. And so it was like, as opposed to one every two or three years, they're trying to do, you know, to a year like they were just, and he was feeling like, maybe I'll bring in for the first time like a producer, like an independent producer to help me sort of manage projects. And once again, I was like, No, I'm not sure if I want to do animation. And the doubt and brothers are just like, the edit room I were in was like a block and a half from Chris's office. And they're like, they're like, dude, like the fuck, like a walk down the block. And I was like, alright, so I went, and then Chris, and I hit it off really well. And we met three or four times. And then before we met a couple times before the Grinch came up, and then he showed me some artwork had been going on at that point for six, seven months or whatever. And, and so we went back and forth. And then finally, I was like, yeah, like I was kind of, I really got along with him. Well, and I was like, I was like, Yeah, I'm gonna do it so

Alex Ferrari 1:14:30
That it's so funny because when you talk about as you're talking a lot of a lot of filmmakers listening a lot of times they think, oh, it's about it's about the agent or it's about the manager, it's or about, you know, this or that and it's just, it's about relationships. I mean, seriously, the craft service guy, who if you would have been addict to? Yes, I would have never recommended you for that job. Because you never know where anyone's gonna be. And I've had that happen to me in my career where they were my interest And then they all go off and are directing movies and have, you know, all these amazing career? It's so remarkable that just the craft service guy, what is it? 15 years later? 20 years later?

Scott Mosier 1:15:13
24, five years later, and I've kept in touch with Brian like, sure. You know, we've read, he'd send me scripts, and I'd read them and we've kept in touch and but yeah, that was, you know, relationships. Yeah, that was a seed of it of like, then someone like Chris was, like, knew Brian was like, trust his opinion. And then he's like, who do you know, that might be good about and I come off a free bird. So I ultimately had some experience at that size. Like, I had some experience. And so, and I was even honest with Chris was like, like, I honestly don't know if I want to do any

Alex Ferrari 1:15:53
Worst job interview ever.

Scott Mosier 1:15:56
I was really like, I want to get into this. But like I said, I really got on with him. And then, you know, when he finally brought up the grand shots, and look, we brought up the Grinch, I was torn to because, you know, I love the Chuck Jones version. I grew up with that. And so I was like, oh, man, like, I don't know if I want to be the guy that Fuck this. I don't want to be the guy that screws up the grids. Yeah, guys, like, it was just the book. It's like, these are like, oh, you know, like, he didn't do a good adaptation. But it was like, there's there was a lot of things for it. There's, there's the beloved Chuck downs, classic, which was was in me too. But you know, then I was like, but it's a really cool opportunity to sort of build out a different version of it. And also, you know, build a bigger world, you know, that was like, part of what we were doing is like, Oh, we get to really explore Whoville and really expand on it and make this sort of a more expansive, experiential movie of it.

Alex Ferrari 1:17:04
So and it did and it did okay. at the box office did okay.

Scott Mosier 1:17:07
It did ultimately did well, yeah,

Alex Ferrari 1:17:09
Half a half a billion according to IMDb Pro. So, not not bad for a job you didn't want.

Scott Mosier 1:17:17
The credit goes to so many people. Sure. What's so much fun with animation is it's like, there's so many incredible artists from, you know, lay out to, you know, animators to, you know, that sort of concept artists and art directors and the vocal talent of so many people. That's the greatest thing of animation. It's like, you know, it's like, you spend years and years and years, and just when you're like, about to shoot yourself going, like, it's fun to fucking look at a storyboard, you know? It's like, then you start to see, like, then it's like, right, when you're there, it's like, you start animating? And then right when you're sort of like going, like, they start lighting and rendering and like, it's like, right, when you're sort of getting tired and cut going, like, what do we get to see the final, you know, revenues, sort of desperate to see final images, they always seem to pop up. And you go, like, Okay, this is why we're doing it. Cuz it's like, it does just look in crowd. It's like, when you get to send in dailies and see the finished stuff, there's like, it's just so amazing. That's what it is, like, it's a paint, you have to be patient.

Alex Ferrari 1:18:31
No, it's now it's a system. I mean, when they were coming up, you know, when when Disney animation was kind of setting it all up. And they didn't even know what they were doing. But like now, it's there's a system and I have a good buddy of mine that worked that Disney for 12 years as an animator. He did, he did environments. He was in the elite and environments, and I would go into Disney animation. And I'd walk around and I'd see the different apartments and it just like, in awe, it's just in awe of what you could do. And as a director, I cuz I know that they did this a Disney Animation is they would have a board up. And they would give the directors a stack of cash of like paper cash, and they would have all the sequences of the movie Up. And they go, you can put money on what sequences you want to spend a little extra money on. But this is all the money you get. So they would get to choose, like this action sequence. I want a lot more more attention to as opposed to just less Can I kind of get through. And if there's anything like that happened with I was just a Disney thing.

Scott Mosier 1:19:31
That definitely did not happen because I would have just walked out

Alex Ferrari 1:19:37
I'm done. I'm out. My pocket. And it was fake Scott. It was fake money.

Scott Mosier 1:19:43
It was Yeah, we could talk about this later, but I'm gonna take my wife. No, we didn't do that. I mean, you know, it's something that but that, that those conversations are sort of collective. You know, you're you're sort of

Alex Ferrari 1:19:59
We'll be right back. back after a word from our sponsor. And now back to the show.

Scott Mosier 1:20:10
And, you know, I mean, to me, it's just something you inherently know, whether it's a live action movie or, or right before animated movie, you're you, you're sitting there going, like, hey, we have limited resources, we have limited money, we have limited time. So it's like, you know, you know, in an animation too, there's that sense of like, well, if you want this sequence to be freakin huge, then you better get going now, right? Because there's a pipeline, there's a moment where it's like a movie, it's just like, it's cut off, it's like, you can't add new shots, you can't, they won't make it through in time. So it was a lot of thought constantly put into going like, Oh, this is, you know, we want to do a big shot here. Like we're doing some, there's a big huge, like, kind of drum crane shot and grants where we're like, going through this pod of people skating and all the way up to like, so you have to sort of like get all that stuff arranged. Because all the, you know, it's it's basically live action, you know, you have to sort of make sure that you've made those decisions to be like, Oh, we want to set the time here and want to do that here. And part of that is has more to do. It's just like, making movies with financial limitations, you know, right, which is most people I mean, there are people who don't, you know, there's they're filming, or are given a sort of, do whatever they want. And I don't necessarily like, I mean, he's offered.

Alex Ferrari 1:21:41
These are not problems. You are I have,

Scott Mosier 1:21:44
Yeah, this is not a problem that I have. And I don't think that's a problem that I'll face. But I do think the limitation is those limitations can be really, really helps you, for me, it just helps you focus on the story, right? And go like, hey, like, you better know what's important, you know, or you better figure it the fuck out really quickly, because you are in charge of like, trying to argue why people should, you know, we need more assets, we need this, we need that you're the person who's going to be driving and pushing for things. Like, you know, the limitations will help you figure it out, you go like, alright, like, we, we, you know, like we can we can reduce the amount of shots here, we can do this here. We don't need that many extra was there, like, make that choice? Because like, you know, I really want this to look like this, or I want this to sort of exist there. So, you know, but no, nobody came around with cash.

Alex Ferrari 1:22:43
Very enough. Fair enough. Now, I just have a few questions. I asked all my guests, something like rapid fire. If you could go back to your younger self, what would you tell him?

Scott Mosier 1:22:58
Somebody else asked me this recently, not to, you know, like, call you on originally.

Alex Ferrari 1:23:05
You know, it's got I'm quite offended. That's okay.

Scott Mosier 1:23:09
Like, for like, somebody asked me this. And, you know, um, it's probably more insight in the way my brain work because, like, I take it so literally, I don't, but it's like that I'm like, I don't think I would say anything. I don't know what I would say I don't know what could. Because everything I know is is or every, every, every like, conclusion I've reached, that has any value in my life, is because of the experiences I went to, you know, and I don't think you can go back to your younger self and be like, you know, buy Apple

Alex Ferrari 1:23:47
Buy Apple at $7 buy Apple at $7. Buy face buy Facebook at 30.

Scott Mosier 1:23:52
You have $3,000 from your car sale. I know this won't make any sense. But buy apple

No buy in 2021 there's going to be a Gamestop buy GameStop.

That like that's a good advice and like how your career cuz here's the thing, like my career, in a way makes no sense, even to me. Like it's not like there's no linear line. Like, I can't point to it and tell somebody like, this is what I did. You should do this. Yeah, it's just like I I followed my curiosity, which is what I do now, you know, I still just sort of go I'm not I'm not sort of, I'm driven by my curiosity of like, animation or this or that and I kind of like, which is why my IMDB page is kind of a weird mishmash of producing and documentaries, you know, like, I I love documentaries, like I'll go in that direction. Like, you know, I sort of follow I don't I'm not like my like, I make horror movies or I make you know, real comedies like, I've just love I, from the time I was a kid, but I just love film. I mean, my, my sort of taste in music is the same film, which is really diverse. I just watch a lot of different things. So

Alex Ferrari 1:25:15
Yeah, I mean, honestly, that at the end of the day, you know, I try to hack the whole set, like, what's the path I can take? Okay, should I try to do what Kevin did? No. Okay, maybe what I do what Robert did no. Okay, maybe what I do with Richard, like, and I'm not the only thing like we all do that, like at one point, you know, you start looking at other people. Like you guys were doing it with Richard, you guys were doing with slacker like, literally, that was what we were trying to do. But at the end of the day, it's it's it's a lot of luck. Right Place Right Time. Like you happen to run into Kevin Smith. You to happen to gel. He happened to have a script about clerks and then and then and off you go. And it happened in the early 90s When that was a fertile ground for something like that to kind of take off. Like you said, would that if it would happen in 85? Is there a does it happen in 2005? But you know, I always tell people dislike if Robert shows up with a mariachi today. I'm not sure he breaks through with a mariachi today. But in 91, a $7,000 action movies shot on 16 was exactly what the industry needed. It was the proof of like, oh my god, someone made a movie for $7,000. Or the story they sold at least

Scott Mosier 1:26:30
Robert was, if you, you know, to me, like you transplanted like the $7,000 version of El Mariachi that Robert would have made would have been very, very different. So

Alex Ferrari 1:26:41
In today's with today's Tech, you're right. Yeah, you're absolutely right,

Scott Mosier 1:26:44
Calculate that he could have sort of done it. Because, like, yeah, there's like, the thing that I still go back to, and, you know, it's not about people's career paths. Or look, it is about who you know, making connections, like meeting people having like a deep sort of list of people that you know, people that are making movies, I mean, it starts in film school, like if you know enough people you're working on shorts, and like, it doesn't even matter if the short skirt good just trying to get experience, right. Like that's like you're a good worker, you work hard. You can fucking push a dolly, whatever. Like, for me like that was a big part of it. But I also think like, this specific people want to be writers, you know, writer, writer directors and stuff like that. I think it's like, you know, the thing, it goes back to having that unique voice like what what's the story that only you can tell, you know, and at the end of the day, like no, mariachis, slacker is like very, like, all those guys had one thing in common, which is they really wanted to tell that story. Not because they really wanted to tell that story. And not because it was the idea cheap idea. That to me is like always, like people are like, Yeah, well, I really want to make this but they're like, but then I, you know, I came up with a cheap idea. It's like, well, no, no, like, come up with ideas. And like, if all your ideas are $80 million dollars, then you might have a problem. Like, yeah, but but like, if you like, if your passion isn't in these cheap ideas, like everyone's gonna know this.

Alex Ferrari 1:28:30
You're absolutely you know, I've never really I've really never quantified it the way you stated, because you're absolutely right. Like, you know, when I, when I make my movies, you know, the ones that sing, or the ones that I really wanted to do. And the ones that were like, I'm going to try to be this guy or I'm this is going to get me to that next level, this is going to be the one that gets me the agent or the those don't they fall, they fall flat, you know, and the ones that have all the passion and the voice are the ones that people really connect to. And that's something that filmmakers trying to break into, they really don't get. And that is the thing that will cut through. You're absolutely right, that is the thing that will cut through all the noise.

Scott Mosier 1:29:09
Because if you're I mean, if you have to go talk about a movie you're making, you know, that's the simplest part of the equation. It's like, if you're passionate about I have for hours, you know, if made it as some sort of vehicle, I mean, the amount of people I've known over the years, like, well, I'm doing this, but I really want to do that. And I'm like, I was like I get it, but I was like you have to find like everything should be an extension of your passion. You can do things just to learn, right? Those are the two levels. If you want to go make a film that you're just like because you can because you could afford to do it and learn and become a better director or become a better whatever. There's value in that right. But you have to know that the end result of that is that you learned you know, if you want to The other reason to make some is like, what are you fucking excited about? Like, what are you passionate about? Like, what kind of stories are you passionate about? Like, is it? You know, like, if you love horror movies, then it's like, that's great. But what's the personal version of a horror horror movie? You know? I mean, if you look at Jordan Peele, it's like, that's why those movies are fucking amazing. Because their personal like, it's not, he didn't invent or he basically it was like, This is my perspective of what a horror movie is, right? And I was like, Holy shit, like you are, you are the only version of you. And I'm not saying you're an antique snowflake. But

Alex Ferrari 1:30:40
We're all unique snowflakes that we're all unique snowflakes,

Scott Mosier 1:30:43
Your perception or your take, or your sort of joke on, like, if you throw something on the table, and everyone makes a joke, like, there'll be 10 Different jokes, right? Like, that's what makes you different. And the more you sort of push yourself to find that, and that, to me is like, was a very long process. Like I in 21, like, I did not have a voice. Like I like, and it was having Kevin was like such a great. That was part of the benefit of standing next to Kevin is because I was like, that's what a voice. Like, that's what it means. That's what it means to have a voice. That's what it means to cut through the noise, right? Because all the rest of it is noise. And so I was very aware of how long it would sort of take me to develop my own voice like I did the whole time. I was like, oh my god, like that's a voice, right? Kevin's a voice, like no one can argue that you may not like the voice, but this motherfucker has got his own voice. And, you know, a million people, the Coen brothers like Oh,

Alex Ferrari 1:31:49
Richard Richard Linkletter all those guys. Yeah, they all have a voice. You're absolutely right. Even even Robert, even Robert, who makes those kinds of action and stuff, but that's, that's his voice inside all those movies,

Scott Mosier 1:32:02
You can learn how to you can learn how to edit, you can learn all the technical stuff, and all that stuff is smart. Like that's basically just making you better your job. If you want to tell your story. If you if you want to be a writer, director, you know, you really have to find your most importantly do is find your voice

Alex Ferrari 1:32:20
Two last questions, what is the lesson that took you the longest to learn whether in the film business or in life?

Scott Mosier 1:32:25
Find your voice

Alex Ferrari 1:32:28
Next question. Find the voice

Scott Mosier 1:32:32
To find your voice. And like part of the reason about finding your voice is that finding your way through the process of finding your voice, what you will do is create confidence in what your voice is, you know, it's like there's two, there's, there's all these, there's all these positives that come towards really taking a deep dive and be like, what kind of stories do I want to tell? Like, what do I get emotional when I watch? Like, what do I want to create, recreate on the screen, like, you know, some of those basic questions of like, when I watch, like, I love to make people piss their pants laughing. I like to make people shit their pants. Fucking, like scary, or like, if these are all like, we're all here, because we're like, movies make us. Movies evoke emotions, they make us feel things. And I really like for me, part of the process was going like, what what are the things that I love to feel when I'm watching a movie, and therefore that's the thing that I don't want to recreate in my own movies. And so locating that, like, you know, what's the thing that you're like, oh, fuck, like, I go watch a movie. And, and like, I'm terrified, like, I just walk away. And I'm like, from joy. So I'm so excited. If that's it, then you should focus on that. Like, if you're like, No, I love to make people feel like life is worth, you know, like, I like to make people cry. You know, like, all those things exist. And it's sort of, it's almost like finding your voice to me is more about focusing on like, what's the emotions that you like to evoke in the kind of content you're making? Because that's part of like, what will help you fill out the kind of stories you want to tell which is like, what's the emotional impact? You're looking for? anger, rage, love, like all those things. Like those are the things sort of think about so yeah, finding, finding finding my voice was like probably the biggest thing

Alex Ferrari 1:34:30
And three of your favorite films of all time.

Scott Mosier 1:34:35
If so many. I'll just sort of rattle some off. Well, I go way back to the beginning like time band.

Alex Ferrari 1:34:44
It's so good. Terry manTerry Gilliam.

Scott Mosier 1:34:48
Huge. The ones that like, you know, for me, it's always like, ones that shift your perception about you know what a film is? are the ones that really stick in my mind. And there's tons of amazing movies that don't necessarily do that. But like time, man, it was a big one for me. Raising Arizona was another one, like, really early on where I was like, I just, I just hate it. And, you know, and then now I can go. I mean, like Fight Club is a weapon later on in life where I was like, so completely just like, Fuck,

Alex Ferrari 1:35:27
What am I doing?

Scott Mosier 1:35:28
Yeah, just like, just like, I want to walk, like, and then I just watched it like, 100 times. But, you know, eight and a half was another, like, just mind blowing sort of experience, right? Like, you know, we're in that space. You're like, this is a movie. Like, that was the exciting part about being young is like, you're constantly like watching so many things. And that experience would be like I'm constantly redefining what a movie is. Through everything I'm watching. Like that's the sort of those are the movies in like time, man. It's Raising Arizona eight have been Fight Club is one where I was like, I was sort of be like, Oh, okay, like, I'm kind of pivoting and you're like, This is a movie.

Alex Ferrari 1:36:13
I mean, when I when I mean, I've had Jim who wrote Fight Club on the show, and I just geeked out with him and Fincher and basically anything Fincher does you just walk by and just like, what are we? What are we doing it really, I mean, and I've talked to some I've talked to some amazing filmmakers. And anytime Fincher comes up, they just say like, I don't, I just, I don't even know what we're doing here. It's, it's, it's having one of those like, it's like Kubrick when Kubrick would pop up with a movie just like what what am I doing?

Scott Mosier 1:36:42
Yeah.

Alex Ferrari 1:36:45
Scott, man, thank you so much for being on the show. Brother. It has been an absolute pleasure talking to you, man. And I wish you nothing but success exploring your new wants and, and things that excite you wherever, wherever you go. And I hope that IMDb account gets a little bit more broad and increased.

Scott Mosier 1:37:26
Me too. Thanks for having me.

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IFH 452: What They Don’t Teach You in Film School with Shane Stanley


Right-click here to download the MP3

Our guest on today’s episode is Emmy award-winning filmmaker, actor, Filmtrepreneur, best-selling author, and instructor Shane Stanley. Shane’s been in the business way before he could walk. He started off as a child actor at 9 months old when his father, who was a working actor volunteered him for national TV commercials, starring in commercials and films and even going on to win his first two Emmy Awards at age 16  and 19 for his role in the Desperate Passage (1987) series.

Along with his outstanding talents in front of the camera, Stanley also had an eye out for the producer’s seat. He learned and honed camera and editorial skills and could comfortably find his way around behind the camera by age 10, and has since clocked directing, production, editing, and acting credits for over 58 shows, films, commercials, and music videos.

In 2001, he launched his production company, Visual Arts Entertainment under which he executive produced culture hits like the sports drama, and Box Office #1, Gridiron Gang starring Dwayne ‘the Rock’ Johnson as lead, and critically acclaimed film, A Sight for Sore Eyes which was Shane’s directorial debut.

The film won several awards in 2004. It bagged a Special Jury Award at WorldFest Houston, won two Telly Awards for Outstanding Achievement in Film & Television as well as winning top honors at the International Family Film Festival, and ultimately won dozens of prestigious awards, and was invited to screen at Cannes Film Festival in 2005.

Shane’s latest book, What You Don’t Learn In Film School: A Complete Guide To (Independent) Filmmaking, offers a wealth of knowledge for anyone who wants an entertainment industry insider’s professional guidance on how to create a movie. I loved the book so much I decided to publish the audiobook version through my company IFH Books. If you want to get a FREE copy of the book all you need to do CLICK HERE and sign up for a FREE Audible account and download Shane’s book.

The book is an especially invaluable tool for anyone thinking of going to film school. It is an in-depth, no-holds-barred look at making movies from ‘concept to delivery in today’s ever-evolving climate while breaking down the dos and don’ts of (independent) filmmaking.

Directed and written by Shane, Mistrust is about Veronica enjoys being a mistress. Having no commitments and never being vulnerable, She comes to realize her best friend holds the key to her heart and is the only one capable of extracting her emotions.

His latest film, Break Even (2020) tells the story of four adventurous friends who find 50M in cash on a remote island only to discover it was left by the DEA for the Cartel in a rogue deal.

Shane is a wealth of information and he drops some MAJOR knowledge bombs on the tribe in this conversation. If you are a filmmaker do yourself a favor and pick up his book What You Don’t Learn In Film School: A Complete Guide To (Independent) Filmmaking, it is a GREAT companion book to Rise of the Filmtrepreneur: How to Turn Your Indie Film into a Moneymaking Business.

Get ready to take notes and enjoy my conversation with Shane Stanley.

Alex Ferrari 0:21
Now guys, today on the show, we have filmmaker, producer and best selling author, Shane Stanley. James is a multi Emmy Award winning filmmaker who has produced or directed over 49 projects in his amazing career. He's best known for producing the gridiron gang starring Dwayne The Rock Johnson. Now Shane has had so much experience in the business that he decided to sit down and write a book called what you don't learn in film school, a complete guide to independent filmmaking. And after reading the book, I was so impressed that I reached out to Shane and decided to partner with him and release the audio book version of what you don't learn in film school through IFH books. This book is a prerequisite if you want to be an independent filmmaker, there's so much amazing information. And after reading it, I'm like, Oh my god, I wish I would have had this book when I was starting out. There's just so many knowledge bombs that he drizzled throughout the book that will help you avoid those massive pitfalls of independent filmmaking. Now I wanted to bring Shane on the show so we can kind of dig into a little bit about what the book is about his long career mistakes he made and just wanted to squeeze as many knowledge bombs out of him as I could for this episode. So I want you to sit back and relax and take in everything Shane has to say in this conversation. And at the end of the episode I will show you how you can get a free copy of the audio book what you don't learn in film school. But until then, please enjoy my conversation with Shane

Shane Stanley 4:15
Stanley.

Alex Ferrari 4:17
I'd like to welcome Mr Shane Stanley man How you doing?

Shane Stanley 4:20
Alex? I'm good Thanks for having me. How you doing?

Alex Ferrari 4:22
I'm as good as we can be in this crazy upside down world we live in sir.

Shane Stanley 4:27
Whoo. Every day. I keep thinking it may just start finding its right way back up and then the wheel and the ball just spins back. Yeah.

Alex Ferrari 4:35
And then and then it starts raining murder Hornets. So I mean,

Shane Stanley 4:42
and what was the new animal they threatened us with last week.

Alex Ferrari 4:47
25 foot 25 foot Grizzly like I don't know it like it's it's it just saw but this is this is going to be a film geek thing before we get started. Did you see that the trailer for Grizzly too. The film that was shot in 1980 something and is now being being released in 2020. But starring George Clooney, Laura Dern and Charlie Sheen.

Shane Stanley 5:11
Oh, wow.

Alex Ferrari 5:12
And I saw I just saw it was on my Facebook feed. I was like, This is never been released. It was sitting in someone's closet and they finally Brent remastered it and edited.

Shane Stanley 5:23
You know what's weird, is I used to run Charlie Sheen's production company from 96 to 99. Okay, he was he was friends with George Clooney. And he kept saying, Yeah, we did a movie together years ago. That's it years ago. And and wow, I'd like this and it never came full circle. Now it did.

Alex Ferrari 5:44
I'm glad I can bring closer to that part of your life

Shane Stanley 5:47
is wondering what that was because it never I never got answers

Alex Ferrari 5:51
Grizly to start. It says George Clooney, Laura Dern and Charlie Sheen. And oh, God, the guy. No, the star of credit. The star of it is Oh my god, I can't john. JOHN Reese, the guy from Indiana Jones and Lord of the Rings. With the big the big voice in the beard.

Shane Stanley 6:13
Yeah, I know. You mean he's English actor.

Alex Ferrari 6:16
Yeah, he's an English actor. Exactly. Yeah. He's, he's, he's the star of it. And you see him. And I saw him and I saw him in the trailer. He's literally lassoing a 25 foot which is so obviously not a 25 foot crazy, but it's just so brilliant. I can't wait to watch it. So I'm sorry, everyone. We had to start off with a little bit of film geekery But so, uh, so Shane, tell me how you got into the business.

Shane Stanley 6:51
You know, Alex might my journey into Hollywood was was a little different than most but not uncommon. My father when I was born, was a working actor. And he had been in films like ice station, zebra rock cuts, and Mannix modsquad. He was a working blue collar actors under contract with MGM and Aaron Spelling. And as I was born, he volunteered me for a national television commercial. It was for a new company called century 21. I was the little baby in diapers that this new couple was buying a house and so I became a childhood actor before I could even walk and did that for a number of years and was quickly bored with being in a trailer and being there all day to do a couple of minutes of work. And my father had transitioned into becoming a filmmaker, a documentarian and a very successful one. And he had a movie all around the house. He had the RS 16 millimeter cameras, the flatbeds splicers, and I was fascinated by that equipment, Alex, and before I was seven years old, I was running a movie Ola, I was assisting him and his editors doing sound sync and splicing and fixing films that would come in and needed repair. And I just, I fell in love with the process of just from watching them storyboard ideas and doing educational and documentary films and then seeing it on the screen when it was all done was just that whole concept of delivery was fascinating to me and that that's really what what brought me in

Alex Ferrari 8:22
and, and then you you worked on a film called gridiron gang starring the Rock Can you tell us how you got involved with that project?

Shane Stanley 8:29
I executive produced that it was an interesting story. I'm being independent filmmakers. My my father, my my stepmother, Linda and I were producing this documentary series called the desperate passage series, which ran from 1989 to 94. And in involved at risk youth taking them out on at sea expeditions, you know, Michael Landon, Lou Gossett, Jr, Marlo Thomas, Sharon, bless Eddie James, almost all used to host and we had a great pool of talent. And there was a story in the LA Times about this juvenile football team that had hatched up at the local prison. And we had already shot I think five or six films up there. Camco Patrick in Malibu. So my stepmom found the article, she brought it to my dad and said, I think we should do this. My dad said, No, I'm kind of done. I mean, we've done five or six of these shows on these kids. Let's move on. And she wanted us to really pursue it. So he called probation and so he helped us again, we'd like to do it and he said, Oh, get in line. Hollywood's Hollywood's come knocking in some, some big studio had the rights to do it. And three weeks later, they called us and said, do you want to do it get up here they start practice tomorrow. So my dad myself, Philip Byrne, Ken Schaefer and David Johnston God rest his soul, went up to camp Kilpatrick and shot for three weeks, and a documentary that became known as gridiron gang, which as soon as it aired became in 94. Those property your parents have gotten more Really and then 15 years later we made that pyramid Saudi Columbia for 15 years before we made it.

Alex Ferrari 10:09
So yeah, that's a that's a lovely little thing that film filmmakers listening should understand that the Hollywood is not fast. by any stretch of the imagination. It's still these. There's projects that stay in development for decades and decades.

Shane Stanley 10:24
Well, what was really interesting is we weren't in the gridiron gang and nobody would Eric for two years and we had already had a ton of success with acid series. We had 13 Emmy nominations, we won like eight. And I don't know I think it was because it was football, you know, high school football who wants to air that that's that, you know, and they're kidding.

Alex Ferrari 10:46
Like, everybody wants to see how like so many people want to watch high school football.

Shane Stanley 10:49
9192 different time, Friday Night Lights hadn't hit. So once it got aired on, KTLA, everybody wanted it. And it was interesting, too, because a lot of actors want to know, Mel Gibson, Charlie Sheen, we were talking about john candy share. You know, as Sean Penn, a lot of people were calling for the rights and wanted to get involved. And then we made our deal with Sony. And they put it on the fast track. And at the time, Mark Campbell was the president of the studio and they were going to attach everybody from Bruce Willis to Andy Garcia to Dustin Hoffman. They had all sorts of plans. And then it went into turn around when more Canton would show the door at Columbia wanted to turn around and sat for another eight years without, you know, being able to do anything because they had over $2 million charged against the film. So anytime a producer called us Alex and said hey, whatever happened gridiron getting be great to make that. Yeah, great. You know, pay Colombia 2 million. And then we can talk about as a they had that much invested in those terms.

Alex Ferrari 11:52
And then how did so then they sold it over to paramount. Paramount picked it up?

Shane Stanley 11:55
No, no, no. What happened was is Neil Moritz was a budding producer. You know, Neil is known for fast and furious SWAT and about every other hit Hollywood is cranked out in the last decade. And Neil was was somebody who was involved with us early on, and he went on to do fast and furious and SWAT and triple x and all these great films and we always stayed in touch with Neil he's he's genuinely a good guy. He endorsed my book as you saw. And Friday Night Lights came out and then we knew we were Marshall was getting made facing the Giants was this big indie Christian head. And it was like movie after movie invincible. We heard in one thing we have to admit Alec, you and I joked about this before we started as Hollywood repeats itself, they copy it's a copycat industry. And it was kind of like if there was ever a time to make Baron gang, it's now so my dad and I called Neil and said, Do you want to make it? He said, Yes, let's meet tomorrow, but have a cast in mind. Because that's what's always stalled this thing out so I'm coming up with a cast list a mile long Vin Diesel, Bruce Willis again, let's go with these guys. And Jason state them and, and my wife, then girlfriend at the time, was in the bedroom watching TV. And she came in and she said, I need you to come see something and I said, I'm busy. I'm making a list for Neil Moritz. And she said, Stop what you're doing come in here and look at what I'm watching and it was the E True Hollywood Story on the rock. And he had been arrested a dozen times before his 18th birthday. He had played a very high level in the national championship. Miami Hurricanes was drafted into the CFL NFL blew out his knee and started from dirt and made something great of themselves. And I watched that five minutes Alex and I went back to my office I tore up my list of 35 plus names that I'd spent four hours coming up with, went into Neil's office the next day. We caught up a little while since we saw each other and he said alright, where's your list? And I said, I got one name for you. I said Dwayne Johnson. And he yelled to his assistant, Nikki, Nikki, when's my dinner with the rock? She said tomorrow, he said, Give me a copier. Give me a DVD of the grid of the documentary you and your dad made. Two days later. We were up at the jail with Dwayne Johnson walk in the premises. And he knew we were making a movie. I mean, you know,

Alex Ferrari 14:06
that was and and Dwayne. I mean he was he was the rock but he wasn't the Rock like he was he was big but he wasn't what we know of him today.

Shane Stanley 14:14
He just done Walking Tall Scorpion caves

Alex Ferrari 14:17
early early. He had done if

Shane Stanley 14:20
it was early Yeah. And he was leaving to go do God that video game movie he did right? Oh, don't do

Alex Ferrari 14:28
that. Do that. Yes. He jokes quite a much about a bit about that. But it was still early on. Yeah, walking to Walking Tall was a hit and you know, but he wasn't what we would call like the rock now is the rock.

Shane Stanley 14:43
And I can't think of a I can't think of a person who deserves the success more talking about humble, sincere, gracious human being. I feel honored to say that we're to this day. 12 years later, we're still good friends. We stand regular touch. He's if anybody has earned it, and you really know his story. You would say it's him. And if you ever get a chance to work with a run to it, you'll be glad you did.

Alex Ferrari 15:05
That's amazing. Yeah, he's, I'm a huge rock fan. I've been watching the rock since the WWF days and I frickin love the rock. Oh, no, the I could do one eyebrow, that's it, I could do. I could do the Y kit. I could do one, I can't do the other one. Now, you wrote a book called what you don't learn in film school, which is basically my entire brand. What I've been, it's been pleasure. No, it's been what I've been talking about for years. And it's like, Guys, you know, one of the reasons why I started the podcast was like, I didn't hear anybody really out there at the time. telling it how it is from a place of someone who's walked the walk, like being in the industry, and really getting the shrapnel and getting the hell out beat out of them. And, you know, 20 I mean, at the time I launched, I was already like, 18 to 20 years in, you know, and just working with a ton of people. And I've been, you know, in all sorts of craziness. And, and I wanted to give like a voice to like now guys is not really what it is. So that's when I when I found out about your book, I was like, Oh, I gotta I gotta have shading out. We got it. We got to talk. So what are your thoughts on film schools in general? Do you do need to go?

Shane Stanley 16:21
Well, I think you know, it's a question that is the the age old it's a $64,000 question. I am not against film school, what I am against is charging PVS six figures to get a degree in French noir cinema. Yeah, theory in cell silos and how to keep it preserved in an archive. I mean, there are curriculum that I think are completely useless. But there are things here that I think are important, and I definitely know, like me, you're a blue collar guy, you know, if you come on to set on my Jane Seymour film, if I wasn't working with Jane or my dp, I was physically unloading the grub truck and helping the guys set up. It's just who I am. But I think there's a lot of us who didn't have a parent who bought us a camcorder or we didn't grow up at a time when our phones could make movies. Or I really was like his maid who grew up with movie holders and dads who were making documentaries. So if you don't have an understanding of the craft, or have any idea about it, I think, you know, to become an architect, you would go to school to become an architect to become a lawyer, you would do that. I think the most important thing somebody can do is read a book like the one I wrote or be involved with websites and movements, like indie film, hustle, because there's only so much they're going to teach you at school. They have to keep the persona on that you do need this or there without work. I mean, that's the way it is. But there's so much the business of the business that they don't teach in school is, you know, they don't teach about distribution deals. They don't talk about how to hire crew or how to make I mean, I do all my own contracts, whether it's actors Screen Actors Guild, I IATSE teamsters, it'll teach that. Nope. Look, where are you going to learn it, you're going to learn it from guys like you and me and the other people out there that have that have, you know, stood on a soapbox and try to promote it. So I think film schools are good, I get nervous where a lot of them their instructors are not tried and true filmmakers are people that that haven't been on a set in 20 or 30 years. I go around the country and do workshops and seminars will now that we're on zoom, I do them from air, but it amazes me the lack of credentials, the teachers teaching our next generation of storytellers have that's all just third generation stories about the history of cinema that's not filmmaking.

Alex Ferrari 18:44
No, I agree with you 100% I again, I always tell people look if you can if you can, if you have no understanding and you have no no other way to get this information. Then school is wonderful. At a price at a at a price like my film school. I went to full sail and I paid 18,000 bucks. I know what well, I paid 80,000 bucks in 1990 something and and for 18 grand it was was well worth the cost. You know, because I learned how to ride. I'm sorry.

Shane Stanley 19:15
Were you in Orlando?

Alex Ferrari 19:16
I wasn't I was there for a year and a half.

Shane Stanley 19:18
I was there in 93. I taught us a workshop in 93 in Orlando. I

Alex Ferrari 19:22
don't know if he was I was I was not there yet. I'm a little bit a little bit older than you a little bit a little bit younger than a little bit older than that. I'm not a little bit older.

Shane Stanley 19:31
I'm sorry. I'm 49.

Alex Ferrari 19:33
Well, sir. Well, no, I'm I guess some were similar vintages. Let's say. We're similar vintages. So but the thing is for that 18 grand, which I still think was a little bit pricey for my taste, because I learned how to wrap cable. And I learned how to make a cup of coffee. Those were the two biggest takeaways from my film education because because the technology was changing when I went so I was I was Did you know I was I was still told by my post production professor, that a computer will never be able to produce broadcast quality images. So yeah, that was a quote. I was like, wow, okay. Yeah. Okay. So the big issue I have with film schools is that, yes, I do have some great stuff in it. But the ROI is not there cannot charge somebody 60 7080 100 $120,000 for an education that you and I both know, will not return its investment. If you're going to be a doctor, there is a system setup to get your money back. If you're a lawyer. If you're a pilot, if you're an architect, if you're any of these other if you're an engineer, there are ways their system set up for you to start. And it might take time, I'm not saying the doctors, they cost like, you know, 300 or 300 $400,000, for their education, but there's systems in place to get that money back. Whereas in filmmaking, there is absolutely nothing you can do to guarantee anything, and you and I both know, that it will take if you're good and lucky, and you hustle like there's no tomorrow, maybe five years before you start generating enough money to support yourself if you live in Los Angeles, and that is like the outskirts, more likely 10 years.

Shane Stanley 21:28
You couldn't you couldn't say it best and a better and, and you know, my whole thing. When I started this, I learned the hard way. Because, you know, I like you was trying to come up with a way where in between films, what could I do to make a living and also help others there's got to be way because I tried to be a teacher, I squeaked out a high school. So nobody has hired me as a teacher because I didn't have a degree. Yes. Okay, fine. I get it. So how can I help? And my things, I was meeting with some of the top film institutions in the country. And I said, and I still am very close to a few of the chairs, and they let me in on some very private stuff. But I would be under exaggerating. If I said they know 86 to 92% of the kids who go through their full programs will never earn a dime in this industry Absolutely. Know that. And my original approach Alex was, what if because of the connections I have in my passion to help these students become because they are a next generation of storytellers, my way of giving back, how about if we started a mentorship program their senior year, so when they get out, we're almost handing them a baton. So people like numerous people like Amy Powell, who was running Paramount at the time could know these students and help place them in introduce them. And maybe once a year, we can have a gathering, you know, obviously before COVID in an arena or something where there's a lot of film people, a lot of students who can make connections. No, nobody wanted to do it. No, they didn't want to do

Alex Ferrari 23:03
no, and there's and look, they're selling the sizzle, man, they're not selling the steak. And that's that but that's the that's the thing. They have to sell the dream Hollywood needs to keep this dream alive. Where if you go to film school, and by the way, before that was the truth, which was you had to go to film school to get the kind of education you needed to get even a job in the industry in the 70s that's true in the 80s there was no other option where now there's guys like you and me out there talking writing books, doing podcasts, YouTube channels, there's so much information out there that you don't need to and I know a lot of filmmakers who decided you know what i got $50,000 for an education I'm just gonna go make a movie and they learned so much more by just going out and making a movie which might be good or bad regardless, it's an education I promise you if you go make a movie it's it's

Shane Stanley 23:59
you will you will learn more making a movie whether it's a short or a full length because you know you've made more than I I learned something about others. I learned something about how society interacts because I come back to a cave you know, I shoot a movie. I do concepts of delivery. So I'm usually editing it I'm post supervising it it's an 18 month process for me. I go away Well, I think it's safe to say the last 18 months our world has been to quite a bit in my studio last 18 months working on break even which comes out later this year. So to be honest with you, I kind of know what's going on but I can't wait to get back on a set it schooled and reminded where we really are I use those as such learning curves for me because I go in and I'm like okay, this is where we are today. And it's it keeps me on my game. It's an exciting experience. And every time I do something I learned

Alex Ferrari 24:53
no without without question every single time I want to set every single time I do you know in post production every time writing a script, you learn more and more, it's, it's like anything else, you got to learn the craft in every part of our craft, and it's so complex, it's not just writing a song, it's not just playing an instrument, it's not just carving wood, a table out of some wood.

Shane Stanley 25:19
You're right,

Alex Ferrari 25:20
it's multiple disciplines that you need to understand at least if you don't have to do them all. But you should understand this entire process, which is massive. It is what it is a complex art form. And we haven't even talked about the business. That's just the art form, then the business is a whole other conversation.

Shane Stanley 25:38
There's the business side, you're right, you've got to go hustle your your money to get attached to the project to get the actors to sign them up to get going. And then you got to crew it and cast it and location it and feed it and make it and then sell it.

Alex Ferrari 25:54
It's a process and the do it all again. And and it doesn't and it doesn't generally, generally speaking doesn't work out exactly how you have planned whether the positive or the negative, it's always something else. And, and it will break your heart. More times than not. It's it this is a horrible relationship. This industry we have with it. It's an abusive relationship. It's an absolutely. It's a toxic, abusive relationship.

Shane Stanley 26:21
It's so well said it's awesome.

Alex Ferrari 26:22
But with that said, we can't quit crazy. We can't we can't quit. Like I need

Shane Stanley 26:32
it said it says bro back now I just can't quit you right?

Alex Ferrari 26:35
I can't quit you, man. It's the truth. It's the truth. You can't quit. Because, you know, I've been saying this for a while. It's kind of like you catch it. You catch it. And it's with you for life. You can't get rid of it. It flares up. Sometimes it goes dormant for decades, even sometimes, but it Oh, I'd literally had a conversation with a filmmaker the other day, who was 65 just retired and said, Hey, I'm starting to write my screenplay, because I always wanted to make a movie. And I'm like, that is the case it's it's flaring up. It's flaring up now.

Shane Stanley 27:11
Well, you know, it's funny, I I've had a good run if I if I dropped it tomorrow or was told I'd never make another movie. I'd be sad, but I fought the fight. I won some battles. I'm proud of my body of work. So I wanted to just become a workshop guy and a seminar guy and a mentor to these film students. I was done I feel if I don't make another movie again. I'll be on a team I've done my I fought the fight my resume is there and I don't want to go teach. And I did that for six months and and I still love teaching and mentoring and workshopping. I do it a few days a week now. But I couldn't wait to get back on a set. I missed my crew. I missed five oh, the writer. I missed arguing with a dp and fighting with an actor and being told I don't know shit and you know the hell with you and having them stormed off and all that fun stuff that actors do and they know they're wrong. And I missed it. I missed being the big one. Why did I get that extra angle? God dang it. Why aren't we got to make it work anyway, you know, I missed that

Alex Ferrari 28:09
I just can't quit. You just can't I just can't. I can't I always say I just can't quit crazy, because it's crazy. It's it's insanity. Now, what is the biggest thing you see film schools leaving out of their education, besides absolute honesty that 93% of the people going through the program more likely will never make a diamond the business?

Shane Stanley 28:34
I you know, that's a great question. I think when you look at a standard curriculum, I think that the most important thing that film schools leave out is the importance of learning different variables within our industry. Because when I go to a seminar, the first thing is how many you guys want to be writers hands go producers, hands go up directors, all the hands go up. And I say, look, there's 200 of you in this room right now, if two of you were able to make a living as a director in 10 years, I will eat this podium, still haven't eaten yet. And I say you know what, I always try to preach it, you have a choice. And you you touched on it. Alex's it takes five to 10 years to get a foothold in this industry. And what I always tell the students in the kids coming up, and I do a lot of work with community colleges now more than university because they're older, they've had to fight for everything they have they take buses to school and skateboards and kids and but what I always say is I you want to write I get you want to produce direct or act and I love that don't ever let that passion go. But if you want to work in this industry and better you're learn how to be a gaffer, learn how to be a grip, learn how to be an AC learn how to edit, learn how to learn how to learn how to because I bet you would much rather be on a film set as a script supervisor than driving Uber. I bet you'd much rather be helping unload a grip truck and setting up for a cinematographer than flipping burgers. And if you're honest that you're going to be around actors, producers and directors, and if you stand out and you conduct yourself, Well, people will take notice and want you for the next journey. And that is what I feel the film schools leave out, which isn't a specific curriculum. It's common sense. It's life skills. It's how if you don't make it as the next Quentin Tarantino or Billy Bob Thornton, or you know, Damian, helped me to

Alex Ferrari 30:31
sell, sell, sell, sell

Shane Stanley 30:34
those three, which they always tell you, you can be what you're going to do. And one thing I love is Chris Christopher Rossiter, for anybody listening at La Community College, he has an entire course off of cinematography, that is just grip and electric. He does that so people can learn a blue collar skill on a set and go make three to $500 a day.

Alex Ferrari 31:00
We'll be right back after a word from our sponsor. And now back to the show. I can't even tell you that's like music to my ears. Because when I first started out, I didn't know how to do anything. I start pa and I realized that pa ng sucked. I hated it. It is atrocious. It was horrible. And I worked. I worked at Universal Studios Florida. I worked in Disney MGM. If Are you familiar with the Orlando area during that time, the other productions?

Shane Stanley 31:33
My father's whole side is from Orlando. Okay,

Alex Ferrari 31:36
so I so this is just a little bit of a trivia I've never I've never even said this on the air before but a little bit of trivia. Let's see if you can. Let's see. I'm gonna test your Orlando knowledge. Live first, pa job, which was an internship pa job started off as an internship intern pa was with Kim Dawson. On the back on the backlot of Disney MGM, he was the producer of Teenage Mutant Ninja Turtles. Oh, geez. And he did a show called the news on on the backlog of universal so then he started off they started off on on Disney MGM, but they actually shot it on the back lot of universal and then we moved over to Universal. And it was like, it was like a Saturday live ripoff. And I that was like the coolest thing ever to work for the producer of it, which at the time was the biggest independent film of all time.

Shane Stanley 32:34
And it's made a comeback.

Alex Ferrari 32:35
Yeah. Oh, now it's Teenage Mutant Ninja Turtles. Obviously they've done. They've done well. But that was that's why and then I worked on Seaquest I worked at Fortune Hunter.

Shane Stanley 32:45
Did you work on Seaquest in LA?

Alex Ferrari 32:47
No. Universal Studios, Florida.

Shane Stanley 32:49
You know they had they also shot here at Universal here. I worked on seaquest here. There you go. Castle Rock back in 9394. On Seinfeld, they throw me on Roseanne even I was at a castle rock show. They threw me on seaquest American girl and a couple other ones. And they would occasionally coach and they would throw me on seaquest when they needed extra bodies over there. And it was usually the fake dolphin in the tank.

Alex Ferrari 33:13
Oh, yeah. All day, I get to see Roy Strider and on the set was the coolest thing ever. And then I was there when they switched the seasons that Michael Ironside is the lead. So I mean, I it was it was it was an entertainment. But that was my whole and I also worked in Nickelodeon. Of course.

Shane Stanley 33:30
That's cool.

Alex Ferrari 33:32
I worked jobs. I actually worked on global guts. Global guts was like this. This show for it was kind of like a it's like American Ninja for kids back in the day. And it was awesome. It was so awesome. But anyway, we're taking. We're just going down the Orlando road

Shane Stanley 33:52
going down memory lane. Well, we did a film with Dennis Hopper called held for ransom him dead Bayes R and I think that deal and it was based on Lois Belkin book who wrote I Know What You Did Last Summer my dad directed and we went out and shop with them for was when they were first getting started, you know, for oil has done a million things since then. And that was quite a hoot going out there to see family and work on this film. It was interesting, but that was the only time I ever actually did a film out there.

Alex Ferrari 34:21
What Don't forget that don't forget that Orlando was going to be the next Hollywood don't you? Don't you remember it was gonna it was gonna be the next Hollywood everything's the next Hollywood

Shane Stanley 34:30
next Hollywood.

Alex Ferrari 34:31
I mean, the only thing that's even come closest Georgia at this point became that they've actually pick up the next Hollywood

Shane Stanley 34:38
start wearing masks, they actually may have a chance.

Alex Ferrari 34:42
So what is the what are some of the biggest mistakes you see first time filmmakers make? You know that?

Shane Stanley 34:51
I'd say some of the mistakes that that I see first time filmmakers make Alex is and I touched on it in the book. I feel everybody's trying to make that move. For Sundance they're so convinced their ideas fresh and bright and are going to be the next you know Damien chazelle are gonna be the next you know, whoever and I like you and probably guests on set all the time I get invited first time filmmakers last time filmmaker, same difference. And it's the attitude. It's this air of arrogance and all this bs precisely, just shut up. treat people with respect make your movie the best you can and learn from it. And to me, it's, it's they try too hard to to be a part of something that's probably not going to datum as you and I were talking about before we started this interview. And hey, if you get into Sundance and all that, that is the greatest thing an indie nobody can get on their on their resume, and I hope it happens for them. But go make a movie, enjoy the process embracing consume, learn, be a team player. Don't be above that all because you raise $6 or you're directing this stupid movie to go help a guy who's struggling setting up a craft service table, I watch more people's egos. You know, you go work on a film like gridiron gang or some of the studio films I've done even though there's union rules, it's unbelievable how helpful everybody is for one another. And you get on some of these indie show Oh, fighting for position of what their value is or what they're worth, maybe, God forbid, they see a guy who cuts his arm off trying to figure out a, you know, hydraulic lift out of a moving truck before they discover and help the guy and that's to me is put your pride aside, help each other out. You'd be so amazed how far you can go.

Alex Ferrari 36:39
I always find it interesting that filmmakers in general, they're taught and the myth in the industry is that you're going to be the next winter. And you know, you're you're going to be the next Robert Rodriguez. That is, but what they don't tell you is like, well, that's nice. And one out of a billion people is going maybe that'll happen too, because we're still talking. We're still talking about guys in the 90s. Who made it you know, there's not a lot of new up and coming stories. There are a handful. But

Shane Stanley 37:12
I'm not to cut you off. I'm a firm believer Hollywood, make sure there's one or three every other year just to make sure that

Alex Ferrari 37:18
keep that keep that thing going. Yeah,

Shane Stanley 37:20
to keep that. Absent not to cut you off. But I do believe there is a method behind the madness of development out of nowhere. Success, I think there is

Alex Ferrari 37:29
no there's no question but they don't teach you what happens if you don't become the next point Tarantino if you don't become that, and that is so toxic for for a filmmaker and when you're young. And I was definitely a guilty of this. The ego is rough. I mean, there's a reason why I called my last film the corner of ego and desire because as a filmmaker, if you have even a remote amount of just if you get an award at the local Film Festival, your ego is out of control. And I early on in my career got a lot of attention for some shorts. And that was a little bit I was already beat up a bit. But I was a little bit in a little a little ego. egocentric in regards to the way I approach stuff. But I never once walked on a set with a big hat that said director on it. Or a big t shirt that said director on it or walked around with a eyepiece that I didn't know how to use not like a net like the James Cameron like, you know, let's set up a shot or Martin Scorsese. Yeah, a real like no, like one of these really small ones that have no association to the lens that you're going to use. It just makes you feel like you're a director, the only thing that were that they were missing was a monocle and a blow horn. I mean, it was it's insane. The stuff and I've seen these stories, and I've seen these directors on set. And And nowadays, like when I see that happen, I'll just don't Don't worry. worry about it. He'll be fine. It'll be fine. It all works itself out. It all works itself out.

Shane Stanley 39:05
I found that the best experiences the best synergy vibe on a set is when you know you may be the guy who raised the money, the guy wrote the script, producing it directing it going to do the whole thing. And you make everybody feel comfortable. Everybody feels safe. And that's our thing. You know, as you read in the book, it's about respect. It's about treating people how you want to be treated. And I know that sounds so cliche, but it seems to me unless you're a few of the real crazy tyrants out there. I won't name them. It seems like the smaller the filmmaker, the bigger the ego. And that's just something that's always wrote I just don't it's true, I think missing tremendous opportunity to collaborate with some great people that feel stifled that can. I'll give you an example. We were shooting breakeven last summer. There we CJ Wally. Up who, you know, wrote this scene, as I asked him to write it, I gave him a Google image of the harbour we're at, there's a part where the two people come off of paddle boards onto the dock, walk down the dock, throw a guy in the water, jump on a speedboat and steal it. Okay. And I wanted it as a winner on steady cam that would pick it up. And I'm looking at the logistics of the actual now that I'm here, and the boats here in the fuel docks are there and this and that, I'm going, I can't get what I designed. And, you know, I've got 40 people staring at me. And the first thing I did was I said, guys, take 10, if you can contribute to the thought process here, I welcome you to stay in, if you can't just go get some food, we'll call you in a minute, I got to rethink this out. And I need help because this is not what I envisioned. It's not what I envisioned won't work. And I suggest anybody has an idea to sit with me. And you know how hard that was to do. Here. I am, Rector, producer, and I'm leading the charge and I'm sitting on the bow of the boat. And I'm like, what I want to do won't work. And I want some help. I need some suggestions. And it was probably a second AC that came in and said, Hey, why don't you do this? Holy Toledo. That's not a bad. Alright, everybody, let's go. And

Alex Ferrari 41:12
you know, but that's as opposed to someone who has no confidence in themselves, because that takes a secure person. And I think that does come with age, man. Like unless you're wise beyond your years. Age is where that comes from, or just life experiences where that comes from. Because it's like, I couldn't like a twin. I'm afraid of what would have happened if I would have I had a project that I worked on when I was in my mid 20s that had big stars. And I wrote a whole book about it and about like working with a mob and all this kind of craziness. And I was afraid I look back now like if that would have gone. If I would have actually gotten a $15 million movie and was working with the caliber of stars that I was meeting and working out I would have I would have completely self destructed I would have would have I would have never been able to handle that because I was not prepared for it for

Shane Stanley 42:07
nothing all over again.

Alex Ferrari 42:08
Oh, sure. Yeah, Jeremy. And if it didn't, if it nobody knows that Troy Duffy, please. I wrote a whole giant article about Troy Duffy and the and the boondock saints. And you why you've got to watch the movie overnight. Every filmmaker should watch to watch that every filmmaker has to watch. Because you see the deterioration of of of a film director who's out of control. And by the way, years later, I had a friend of his on my show, and he told me about you because because you still talk to Troy he goes yeah, talk to Troy all the time. Troy By the way, did very well on boondock Saints to like he did he didn't millions did extremely well. Nobody's crying for joy. No, no one's crying for joy right now. But, um, and of course ever since the whole Harvey Weinstein thing which he you know, he Harvey he was making Harvey to be the villain and overnight and now you look like, Okay, this now makes sense. He maybe he wasn't wrong about that. But he said it goes imagine dude, if someone ran ran around with a camera during your early 20s when you would do in a movie like that? I promise you, you probably wouldn't look that great. And I go You know what? You're effing right, man. You're absolutely right. If someone had been following me during that time period of my life, and now that is the image of my name and with my brand for the rest of my career a Troy would have to do so much to break away from that. But that is

Shane Stanley 43:30
you're right. And you know, what's funny is is you know, we talked about the George Clooney, Charlie Sheen Grizzly movie. Yeah, I was I was very young and I was put in a situation of running a movie stars production company. And he was at a point in his life where Okay, was he still do he just come off terminal velocity in the arrival and shadow conspiracy and he wanted to he was hot. Yeah, he was. Charlie was still making 11 $12 million. A movie. Yeah. Who's rolling? We were we he was rolling. We were getting a lot of moving money to make movies. And he wanted to start doing indie films, and they paid us a lot of money to do indie films. I was, let's see was 96 was it 2526 years old? I'm sure I was. I thought I was being nice. I never really became a deck that I know of. I don't have those cringe worthy moments. When I look back. There's a few things I said or may have done to people that I wish I hadn't said it in that tone or with such enunciation. But you know, I look back and go thank god people weren't following me around with a camera I was on my best behavior.

Alex Ferrari 44:27
But the thing is to also you were raised at the business so it's so it's not like you kind of grew up with this. So it's not as like from coming from nowhere to all of a sudden being associated with big stars and big projects. And then all this crap that Hollywood in the film festivals shoved down your throat like the myth the Tarantino's Robert Rodriguez, you're going to be the next big thing. And then and then you're not. So

Shane Stanley 44:53
to me every day is a grind. I always you know, people always say what was it like growing up with nepotism? Well, to me, it made it harder. When I was a child, I was given jobs. I remember when I was done pursuing a professional music career and said to my dad when I was 17, okay, I'm serious. Now I want to be a filmmaker. He said, Great. Do you want my Rolodex? You want to call some people and see if they'll hire you? I'm not hiring you. I was like, Well, what do you mean? You got to find pitcher deal? What do you and he's like, I can hire you go work for the world, dude. Give me a call. He said, Oh, and by the way, the other phase down there third door to the left. Why don't you go spend five or 10 years in there, and then we'll talk you'll go learn filmmaking. He didn't. He didn't give me anything. I mean, my dad was a maverick. He pissed off a lot of people off which which made it hard for me to get meetings. And still some of those calls ever been returned. But I wouldn't want it any other way. It keeps me It keeps me fired up. It keeps me churning. It keeps me doing things like this and wanting to inspire others it just don't ever get complacent. And it's never easy.

Alex Ferrari 45:52
It look I got in a lot of people get all caught up with nepotism. And all you got to you got to weigh in. I'm like, Look, man, they might nepotism might open the door. And it might get you a meeting. And it might even get your project. But it's you and I can get you a job. But it's you doing the work. And actually seeing if you have talent, and can you make the money. That's the only thing that keeps you in the door. I don't care if you're max Spielberg, that doesn't mean anything. You're gonna get a meeting, if you're max. And Max didn't go into the business to my knowledge, they'll know what it's like. So he's like, no, I if you're max Spielberg, you can get a meeting, though everybody, everybody, that's how we'll meet with you. And maybe even get you a job. And maybe even you just start to direct, but it's about you, your hustle, your work ethic, all that other stuff that's going to keep you inside the door so I don't nepotism, yes, it does give you some opportunities that might have not gotten elsewhere. Like my kids. If my kids want to get into the business one day, I would yell at them first. But if, if they if they ever want to do get into the business, they're going to have, you know, decades of my experience that guide them, which I never had. I was in Florida.

Shane Stanley 47:04
Well, you know, there's something that I've always tried to remind people and I know a lot of people who had nepotistic opportunities who are selling storage bins right now they're selling cars, and there's nothing wrong with that. But they've got a list. Parents, uncles, aunts, cousins, brothers running studios, and they can't keep a job in Hollywood anymore. And what I learned quickly was it's not okay. It may not be what you know, it's who you know, but you better know what you're doing when you get there. And you better put all that nepotism aside in your conduct. And I think when you're when you have a contact to get through the door, you have to work that much harder, because so many people are hoping you'll fail. I remember the first job my father ever picked up a phone and got me and all it was was was a second AC job on a on a Richard credit movie back in the late 80s. Yeah, all the DP he knew and said, Look, I don't care if you pay him or not. I'll send them with a sandwich. I want to get the kid on a few sets that I'm not running. I want him to get his ass kicked, thrown to the wolves. So they threw me on this Richard credit film. I didn't get paid, I was allowed to eat.

Alex Ferrari 48:09
That's awesome.

Shane Stanley 48:09
I remember the DP didn't like me anyway. But he liked my dad. And him and I are friends now, which is great. We've done a ton of things together. But back then I was at 17 year old punk. And he threw me to the walls man. I got called every name of the book. People were playing tricks on me. They were putting signs on my back. They just wanted me to fail. And I wasn't even getting a paycheck. I was just another guy to just move cable and hang a barn door. And you know, they didn't care.

Alex Ferrari 48:34
Oh, no, I'll tell you what I had. I was consulting a friend of mine who works in the business. She works over at Universal but like in the legal department or accounting or something like that. And her daughter was just getting out of film school, a local film school that would remain nameless. And and then she was like, can you talk to her a little bit about what the business is like, I'm like, do you do you want me to? She's like, Yes, I want you to tell her the truth. I'm like, okay, so I had I had coffee with her. And I said, Listen, I want you to you know, you see that your mom and this and your mom can make a few phone calls and get you on into our, you know, into the DP section or are in the art department or someone you can get on the backlot, she could do all that for you? And she's like, Yeah, I know, you know, and I'm like, if I were you just understand that if you do go in that path, and I By the way, if it was me, I would take that opportunity, because anything you can get get it. But understand that the second you walk on the set, if anyone finds out how you got the job, you've got a target on your back. That's right. And she's like, what do you what she'd like you could literally see that she never thought of that. And you really have like deer in headlights. What do you mean she's like, they will want you to fail because the same person that's next to you the same PA. That's next to you. came up from Kansas. Drove cross country is living on someone's couch right now and is in busting their ass to get to the same place that you got because mommy made a phone call.

Shane Stanley 50:03
Yep. I you couldn't, you couldn't be more correct. I remember I used to produce a bunch of commercials for an ad agency here in town. And I remember the owner of the ad agency said, Hey, I need a favor. There's a newscaster, who will remain nameless. But she is one of the biggest 3040 year running broadcast news anchors in the business. Her son just graduated high school, he's thinking about getting into production, can you find a job for my school, I can't be a PA. And he's like, I don't know, just treat him well, mom's a good friend. And I remember like getting 50 or 60 people wanting that job. But he got the job because of who he was. And I sat him down. And I said, I happen to know your mom. I haven't seen her in years. But I've met her I thought she was wonderful. I said, Look, you have a target on your back. Because you're you're at the bottom, you're going to be getting thrown the most crap to do, everybody's going to be watching you because you have the same last name. And it wasn't a common last name as your mom, people are going to connect the dots, you have a choice, you can either rise up as the water starts to get high around your neck and rise up with it. Or you're going to sink and I will tell you, if you fail me, I will fire you. I'm not I don't have warm body syndrome on our sets. Dude, you'll get the opportunity. And you know what he was his star, he did a really good job. And but you're right, these these youngsters coming up don't realize the target that's on her back. You know, getting these opportunities. It's very tough. It's not? No, it's not.

Alex Ferrari 51:29
And can you talk a little bit of stuff? Because I know this is something that they definitely don't teach in film school. How about the politics of a film production?

Shane Stanley 51:38
politics?

Alex Ferrari 51:40
Exactly. Just Okay, so I sit in the director's chair, no, no like that. So like the politics of, of the other set, okay. And then each department has their own hierarchy of politics. So the DP with the firt, the kid assistant camera, and then, and then there's the light, the gaffer and the lighting department and, and then the key grips, and the dolly grip, and all these kind of things. But the thing that people don't understand, at least from my experience is that there is a lot of politics going on. A lot of a lot of times, people have different end games involved. So I've always told people, like whoever you hire as your dp, make sure that they're there for the story and not for their real, because they will, they will bust their balls to get that crane to get this nice, long 22nd crane shot that will never make the Edit, you're going to use two seconds of it, but they want it for their real so and you're and you've burned for hours because they're lighting it like it's a Scorsese film,

Shane Stanley 52:38
and 20 grand to get the crane and all the permits to and all

Alex Ferrari 52:42
that so. But as a young filmmaker, you don't know any better. So you really need to understand. So that's one set of politics, then there's the power struggle, where if you have a young director on set, which I've been the young director on set, not as much anymore, but but I was a young director on set where then the script soup was sent in by the producer to test me and push me to see if I had the metal to actually hold the production together. Right and because they didn't know who I was, or what I had done prior and a redonk commercials and music videos and other things like that before I got on a narrative film set. And and does this before IMDb this before the internet so that other people didn't know they could check up your work they just heard so that they needed the test. So that's the kind of politics you have. And then sometimes there's like spies, from the production that come in to see if you're directing, right? Or they're spies from your head of your department. They're like, hey, hear the cat, you're the head head camera guy. Keep an eye on on Joe there, see how Joe's doing? And you never know that you're being watched? So there's all these kinds of things can you can touch a little bit of I've touched on a bunch of it. Can you touch a little bit or add to that?

Shane Stanley 53:56
Well, you know, that I can take up to hours doing that. I mean, that's an interesting, that's an interesting, the politics and the dynamics on a set are unbelievable. I mean, I kind of I mean I work with a lot of the same people now I try to have a loyal crew that I enjoy working with but yeah, there's times where I'm a work for hire, I got up bringing on other people and you try to keep those things. You know the one thing I always do with the DP if I'm hiring one is I say look, this isn't about your reel. It's about the overall when I look at a new dp I don't want to see as real I call directors and editors he's worked with and say send me raw dailies I don't want to see is real because you know all ask a director or an ad that this dp where you guys ever held up because he was slow setting up? Did you guys need 10 1520 tapes because the camera or do you do five or six takes and everything was great and it was more a director's choice. I like to find those things out. I always let people know this isn't about you. It's about us. That way. They don't feel alienated, but it's more a team effort. And I was telling them upfront you're not getting anything for your real until the movies out and that can be anywhere between a year happened three years. So suck it up. You're here to make a movie. But there are dynamics. I, you know, I was taught very young Alex, that anybody who's a camera man wants to be a cinematographer or cinematographer, they want to be a director there are this they want

Alex Ferrari 55:15
your first they do a lot of times they want to be the director,

Shane Stanley 55:17
they want to be a director too. So I remember that going in. And to me again, I always found that's probably why don't hire a DS when I'm with these. But yeah, there is a, there's politics, there's dynamics. On a set, I feel, you know, I learned from Jeff McGuire, who is the tremendous writer, he wrote gridiron gang, he got an Oscar nomination for in the line of fire with Clint Eastwood. Jeff taught me something 30 years ago, he said, just remember something in this business, no matter what, no matter how kind somebody is being or how accommodating they may seem to you, they are doing it for their own gain. Don't ever forget that he was you'll make a lot of great friends in this industry. But he said, Just remember, everybody's got a purpose for what they do. And is it true or not? I think it's more true than untrue. But I just think it's, it's about working with people that you can trust and making sure everybody's on the same page. And I think if people feel comfortable, like we talked about earlier, that they feel from the top down, it's like we look at what's going on in our country. And people can say, why is things happening the way they're happening? When you look at the top and how people are behaving coming down? Oh, well, it's happening up there. It must be okay to treat somebody this way. I think if you can, I think you can, you know, leave with a soft voice and a big stick or whatever the term is, I think people the respect, and the backbiting and the conniving on a cetera did become a lot more minimal.

Alex Ferrari 56:48
I agree. That's what I, from my experience, too, if you cast the crew, appropriately, it's casting the crew, you cast those personalities to see if it's all in because if you have one toxic person, especially if they're a department head, it's tough because I mean, I've had a boom guy who was toxic, and it just brings the whole set down until I have to have to go over my get another guy here tomorrow, cuz I'm not going to work with this guy. He's just, he's just toxic. His attitude, his energy was heavy, everything was just rough. And it's just too damn stressful. making a movie is a stressful scenario.

Shane Stanley 57:23
It's hard enough. We don't need that Apple's to use a generic term. And you know, it's funny when you said that it reminded me of something. I was on a film a couple of films ago. And it was weird. I always do a SAG AFTRA film with a non IAA crew. That's just how I work. Some of my guys are a guys, they want to come work for me. That's fine. That's the right. I love having them. But we don't have union rules. So what are those rules? Well, we don't pay the union rates we still have the days are the same length. We still pay overtime. We're still feeding them feeding them

Alex Ferrari 57:51
breaks. Yeah,

Shane Stanley 57:52
very well, we overfeed. And they're just some things like hey, you know what, guys, I need grace, we need to get two more taxes. So we all good, everybody good. You know, ask for grace. And then you get that one guy who's part of the union that shows up one day that just angry, bitter. Trying to tell everybody let's turn the show and all our budgets 400 grand, you really want to turn the show.

Alex Ferrari 58:15
I've been I've been involved with productions who had their shows turned in for everybody listening, if you if you don't know what turning a show is, or flipping a show, is when a when you're in a non union shooting, you've got union guys working on it. And the film I was working on, I was doing post on, they actually were 50 were outside the circle, they were outside the 50 mile circle. So they were they were they were quote unquote, okay, they had some union guys, but there was this one guy, one assistant camera, who wanted to be part of the Union. And he made a phone call. And the next day the union was there, and they and they shut down the production. And they had to flip the production. And because of that one dude, that film sat in my hard drives for a year, because it had to, they had to raise another, like, you know, another few $100,000 to finish the film. And it was all because this guy flipped the film. So that's,

Shane Stanley 59:13
it's just one of your productions.

Alex Ferrari 59:15
No I, was I was I was just working post, just a dude in it for themselves. So it what I

Shane Stanley 59:22
what I do is I have an understanding of where budgets need to be to not get flipped. I mean, if your budget is a certain amount, they're gonna leave you alone. If you start treading in areas that you risk,

Alex Ferrari 59:35
go ahead. One of the thing was that our project, that project that was working on was a low budget project, but it had two high profile stars.

Shane Stanley 59:43
Ah, well, yeah, I mean, something I guess anything's possible. It's just, you know what? I always I always try, I don't, I don't subscribe to the theory. Permission or forgiveness is easier to get them from When it comes to filmmaking, I always try to knit the budget. Like what I set up to do my independent stuff with visual arts entertainment, I called the head of the CIA. I just I call them got to the head of the I introduced myself, this is what I'm doing. I've got three films I'm doing. These are the budgets, I need to know that I'm not going to have a problem. He goes, You called me. You're telling me your budget, your budget, I believe you. I told him where we were shooting, we're way out of the T zone. And he said, Dude, I will keep a note of all of this stuff, you will not hear from us. And guess what, in a four and a half year period making those films we did have one guy not a problem,

Alex Ferrari 1:00:37
or is it all is relative to the production because I was on another project. That was a million dollar production. A Million Dollar production had Austin in Florida had Oscar winning ask Oscar nominated actors in it, like big actors. I otzi showed up. They didn't know what the budget was. Now they I otzi showed up and they were shooting on a Panasonic dv x 100. A a million dollar production. Don't ask me why. On that camera, they were shooting this is this is back in the 90s. This is actually early 2000s

Shane Stanley 1:01:13
vs 2000. Remember,

Alex Ferrari 1:01:14
it's amazing. It's amazing camera. And they said, Oh, sorry, we didn't die. They just walked away because they said there's no money here. Okay, great. But what if you haven't had that conversation, and they see a big star, they're gonna flip they're gonna they're gonna, you're gonna have problems. I agree with you 100%. We'll be right back after a word from our sponsor. And now back to the show. Now, can we can we talk about the film deception, I mean, distribution. As you know, I don't know if you know or not, but I've become a kind of like a warrior for film distribution. I want to help filmmakers navigate this ridiculous system that is film distributors. I love to hear your thoughts on the system. What's wrong with it? How can it be fixed? Your horror stories, all that stuff?

Shane Stanley 1:02:12
Well, you know, that's the chapter in my book, film deception. I mean, distribution. Exactly. Right. And it's, you know, I've been involved with some some big indies that were like million $2 million entities that had deals and nobody's made any money, nobody's seen money, and they go in and they audit and they find out the film's made $3 million. And Oops, sorry, I missed that. You know, um, I think you have to realize that it's hard because you as a filmmaker, you got you create a product, you raise the money for it, as you say, you cast the crew, and then you cast the film, you know, the actors, you go through the brutal process of making you go to war, let's be honest, making a movie is a war. And then you kill yourself in post, and then you get it done. And then you and trust it, you entrust it to somebody to sell. And I you know, unfortunately, you will never know the true numbers that a movie makes or doesn't make. And I think you have, as I say, in my book, what I always try to say is try to find a group that will capture the vision early on it, you know, everybody has that envision, oh, well, I'm gonna just throw it up and let the bidding wars begin. It doesn't work that way anymore. Night,

Alex Ferrari 1:03:25
it's not the 90s. And we're not at Sundance that

Shane Stanley 1:03:28
not, it's not you know, who dreams it's, you know, come on. So what I always suggest is really try to develop relationships with distributors that have got longevity, you don't want somebody who just fell off the turnip truck or a guy's running a company who was part of a company for two years and part of the company six months before that, you know, there's some good companies out there that are tried and true. Just no going in there. They're all going to have their creative accounting, and butts up

Alex Ferrari 1:03:55
right there. So stop there for a sec. I just want to I want to touch on that. And this is what I've been yelling about from the top of the house there. And is it's a systemic problem in that side of our business. It has been going around since the days of Chaplin, which is called creative accounting. I feel that it is as prevalent as the casting couch was prior to the me to movement, like the casting couch was a it was just like, you all heard it like oh, yeah, you have to go on the casting couch if you want to get the part or you heard of this, of this casting couch. And when I was in film school, you heard about that, and it was even joked about in movies and stuff. It was just part of the way movies were made until finally, that that horrible cycle was broken. I feel that the same thing is happening on a financial standpoint, in the distribution side, where Oh, there's and I love the way you just said like, oh, there's gonna be creative accounting. Why? There's no other industry that I know of like the cookie business. If you see if you make a cookie, you sell a cookie, you send it over to the supermarket to supermarkets, like there's no creative accounting and the Cookie business. Why is it right? So why is there creative accounting in our business? And why is that still acceptable in today's world?

Shane Stanley 1:05:08
It's well the reason sadly it's acceptable is because you know, you got 33,000 movies a year Alex being made through sag with at least what somebody deems a bankable actor. Okay, that's a whole nother discussion. But, but people are beholden to investors or their wife if they wrote the check themselves. And they got to get a film out, and distributors know how desperate us filmmakers can be. And they also know there's 54 territories on the globe 174 buying countries. So Alex, if I'm a distributor, and I take your film, and I know I'm a hip pocket dealing, Guam, the chances of you going to Guam on vacation with your wife and staying at the Radisson and seeing it at two o'clock in the morning on Guam vision or whatever, you're probably not going to see it and you're not going to know if I got five grand for 2500 for it. So what happens is there's 54 territories, they're going to hopefully sell the biggies. You know, you may get somebody come in and buy up 20 territories, you may sell them Germany, Southeast Asia, Vietnam, China, but most of us filmmakers don't realize and it's in my book, there's 54 territories, all those territories equally need content, what is what I believe keeps a lot of the smaller distributors awake and alive is those hip pocket deals they make at AFM Toronto, MIPCOM Berlin, where they're like, Look, I'll tell you what, you can have these 10 movies for 10 grand, you would I will never know about. We just don't know about. I mean, I've traveled the world and seen my films on TV. years later. Like, I never made a deal here. And like, you know, like, seriously, I mean, it's happened. And that's, I think, and then there's also the charges, the market charges, you know, they'll charge you up to $25,000 then there could be a market overhead charge for another 25 plus anything that you don't have the money to do you need to surround 5.1 surround fully filled m&e, well, we didn't do that I only had a few grand that makes the film in stereo, they'll gladly do it for you. So you have to be sure they're not charging you more than it should cost. Will you mean like, what

Alex Ferrari 1:07:17
do you mean like $10 per minute for closed captioning?

Shane Stanley 1:07:22
Yeah, we're doing 90 minute movies that can cost you more $212 I mean, remember, I remember doing a music video for VH one for an artist. I won't say who? And VH one demanded. We did closed captions for their video and I found a place that was for a music video three and a half minutes. You've done a lot of closed captions for

Alex Ferrari 1:07:45
what year was this?

Shane Stanley 1:07:47
year? 2004.

Alex Ferrari 1:07:50
Okay, sure. Okay.

Shane Stanley 1:07:51
Not a long time ago. They was $582 I'm freaking out because I never like closed captioning three days I called a friend of mine, Todd Gilbert. Robbie Lerner's post production. I love Todd I called him I said, Hey, buddy, I got a question. He's like, what are you out of your mind call this place in San Francisco, it's gonna be like, it's gonna be like no money. So the music video did cost me like $38. And right, this money for my 90 minute movies, it's $112 for 90 minutes, all in.

Alex Ferrari 1:08:21
Exactly. And there's so many other options now as well. But so I love I love the term hip pocket deal, because not many people understand what that is. And what you've basically explained is like, they have your movie, they have worldwide rights, what they're going to do is they're going to call up South Africa, or even a smaller market, and you have a relationship with Guam, let's say Guam, and you're like, Look, I'm going to give you 2000 give me 2000 bucks for this film. And, and you'll never hear about it, because you unless you audit them. And even if you audit them, good luck. And so that you have no power,

Shane Stanley 1:08:54
you will get away from it, not to have to wait to get away with it as they do the block deals. So there is no paperwork for that

Alex Ferrari 1:09:02
film. Although they do talk about packaging don't get

Shane Stanley 1:09:05
it will do 10 to 20 films for 20. It's 1000 to $2,000 per title, take all these titles, a lot of people. I had a guy who came to me to help sell this film. And I befriended a former scorn distribution guy. And he said, and I said to him, this guy's got insomnia. He's up at 230 in the morning watching Cinemax. He can't figure out how some of the worst movies in the world are on there and why his movie can't get on. Here he goes, Oh, I can get it on there tomorrow. We'll just have to package it with 10 to 20 others we'll get two grand and Ruby on Cinemax and four months. He goes because those deals are packaged. They don't show up. They just hurry but that's it. None of that though Cinemax, under the bus Cinemax isn't doing anything wrong. It's the people peddling these package deals to these foreign networks and countries and ancillaries just

Alex Ferrari 1:09:53
what happens and there's also don't forget the fire sales and there's fire sales as well that like oh yeah, here. Yeah, I'll give you this movie for 500 bucks. Just you know. Here we go. And, and those deals are done at AFM. They're done at a con. They're done at Berlin.

Shane Stanley 1:10:06
Yep, they're done online now. Yeah, but you're right. And when where that comes from is a sales agent takes on a film, they can't give it away. It's a stinker. And they may have put together some artwork or a trailer and be out a few grand of liquid cash to their vendors to get it done. They need to start recouping. So what I always tell filmmakers is please, please, please, please read the fine print, read my book because I actually copy and paste a lot of contract misleading language. in that chapter of my book, I the way the book came about, I get a lot of calls from independent filmmakers for advice. I even get some calls from very well known filmmakers for advice when they need to save a buck or two. And what what happened was as I started writing a blog, and they said, Hey, do you want to write a book? And then my wife was like, you know, you're getting a lot of time to people? Why don't you just you keep She goes, I've been listening to you do this for 20 years, you keep telling them the same thing? Why don't you just write your thoughts down, and it's all in one place. And that's how the book became. And while I was writing the book, I had a really respected indie filmmaker, who for the first time in her life was stuck, he raised over a million and a half dollars of his own, you know, of liquid cash, made a movie got a couple of big stars attached, and it was on his ass to sell his movie to get distribution, he had no idea how to do it, he was a very good filmmaker would know business and distribution. So he starts sending me all these contracts, and his investor wants him to sign this with this company. And I that is when the light bulb went on. For me, Alex, I went, Oh my god, I got to write about this, I have to take these documents and copy and paste them and put them in a book. Because these are so duplicitous, and so misleading. People don't realize when they have a $20,000 market charge, and then $20,000 service charge, it's 40 grand that the movies gonna make before you see a dime plus a percentage, plus marketing costs of a trailer. The trailer probably cost 1000 to make they're gonna charge you five grand, the posters cost them a few 100 they're gonna charge you 1500 how it gets back charged, do and then they're gonna take 20% on top of that

Alex Ferrari 1:12:14
as a commission. Oh, yeah. But they'll take no forget, they take that 20% before all of those expenses, they make sure that yeah, oh, yeah. So if you're, say, 100,000, that 20 grand goes right off the top, then they start pulling out all the it's you it is, it's such a scam. And I think that I mean, my second book, Rise of the film entrepreneur, it's about giving the filmmaker the power to take control of their own thing. And, and which leads us to the next question I want to talk to you about because you worked a bit in the music industry as well. And I've been yelling from the top of the lungs from top of the hill as well. And in my book, that if you want to see where the film industry is going to be in the next five years, all you got to do is just look at the music industry, it's the exact same pattern that is happening. Whereas the actual art, the actual content is, for lack of a better word worthless, it means it has no value to it, where a song used to cost $18 to get the album so you can get the song. Now, Beyonce is getting paid a 20th of a cent for a play of one of her songs, what do you think an independent artist is going to have? What chance do they have? So I want you to talk a little bit about where you think. Because if if you think that's not happening, look at Amazon Prime, and you're getting a penny. And I'm sure they're going to go to fractions of pennies soon, I promise you they will. Or they not already. If and if they're not already, you're right. So that, you know, a penny for an hour of viewing is what Amazon's paying. So essentially, the movie is almost worthless. It's essentially free.

Shane Stanley 1:13:52
I you know what, let me let me answer that by starting going backwards on what we just talked about. I knew the sales agent, not a distributor, an agent that got so frustrated not being able to sell somebody movie that was actually pretty good. He made a couple of foreign deals like in South Africa, in Germany, and like, you know, the same areas, the movie was starting to make a little money back. And he got frustrated. And before his contract, his three year or five year deal was over. He uploaded it without the filmmakers permission on amazon prime. So then it became worthless. He couldn't give it away after that. And he got his first royalty check after a year and I think he saw $7.38 and you're talking about a six figure movie. I mean, I think the guy paid six 700 grand for his movie, it wasn't cheap. So that is happening. You know, I'll tell a story and this is directly from artists that I've worked with over the years, Alex and you and I were talking about this before we started today. The music industry used to be something that you know those artists for the writing. They're performing recorded material had value. Like he said, in the 90s and early 2000s. We would go to the CD store on paid and spend $19 plus tax on a CD for that one or two songs. There was no you know, downloading on Napster, which really changed it. Yeah. And it really did, sadly. And I learned from some artists that I'm very close with one day about 10 years ago, they said, Well, you know musics free now. As soon as our CD comes out, somebody puts it on YouTube or music video on YouTube, you go to YouTube to mp3 convert, you download it, it goes on your iPhone, your iPod, your iPad, your iPhone, whatever people have, there are music everywhere. We can only make music in the touring and merchandise. So the question now becomes, I know there are titles I have that we have to go on YouTube every single day and 510 times a day, there are titles of mine that are being purged on YouTube that I have to go in take 20 minutes of my day, and fill out a copyright request thing. And it's the movie was out and sold that people are watching it for free. It's basically useless and worthless. We don't have live performance touring and merchandise, really, I mean, unless you got Yoda like you do in the back, there are some of the cool things you've done here. You're a pretty smart dude, you've got things that you're moving I figure, I don't know what the hell yeah, it's this industry is this sustainable independent is going to be tougher and tougher. Because the deals are going to get smaller and smaller. The content is not slowing down, everybody's making something I don't know where we're gonna go. And then you still have the demands from the unions on the royalties and

Alex Ferrari 1:16:47
backup, but they're, but they're also building that out off of a model from the 80s. In the 90s. When money was five, which money was flowing, like I was working in Miami, where they did a music video and I saw it was a $500,000 budget on a second tier artist. Not even deficit, the top tier artists there was the there was the 90s there was money flowing like there was no tomorrow, all those deals, all those residuals just like there are there's not going to be any more fro any more friends deals, or Seinfeld deals where those actors are pulling in 20 million a year off of residuals, those days are gone. Gone. And it's going to be rough. It's not only refer musicians, but on ours, outside actors are it's getting tougher and tougher for any residuals on actors. Before you could do one or two national spots a year. And now and that could keep you afloat comfortably. You could pull in 60 to 120. If it's a Superbowl ad or even a big national ad that gets played about you will get residuals. Hold on a second.

Shane Stanley 1:17:49
One of my best friends did a Bud Light ad for a Super Bowl three years ago.

Alex Ferrari 1:17:54
And how much it was brand, man, how much was it? five grand, right? So now that's what that's the only so now. So before you used to be able to do that.

Shane Stanley 1:18:05
Yeah. Now. Whoa, are the guys the shell guy

Alex Ferrari 1:18:10
or mayhem mayhem mayhem is making.

Shane Stanley 1:18:12
Those are the guys that you know flow. Brent Bailey, who's the shell guy and mayhem are the guys that are making good quality because they are owned for two years. They signed two year contracts with these companies that their first refusal they may get paid. But you're right. And I remember growing up as a kid I you know, I grew up in the industry. I had a neighbor who was a gator raid girl or a Coca Cola girl she I remember when she was in high school. She went to her mailbox one day we got off the school bus. I heard this screaming we all go over there. She opened up a check for her Geeta read worldwide residuals, it was $74,000. And this was in 1986.

Alex Ferrari 1:18:48
I had in full and full sail. One of my teachers was the associate producer of parenthood. Huh, okay of that movie parenthood by Ron Howard. He was he was a happy days guy and all that stuff. So he was telling the stories like he played the part of the opposing, literally coach for Steve Martin. And he had two lines.

Shane Stanley 1:19:10
He's under five, right?

Alex Ferrari 1:19:11
Yeah. He said two lines. And he said, Come on, Jimmy, you could do it. Come on. And that was that's all he did two days. They held them for the first day. They didn't get to him. They said he paid he got paid like whatever it was at the time, like five or $600 a day it was like 89 or something like that when it came out. Then first residual $50,000 Yeah, $50,000 was a really good buddy of mine was the unit production manager of seven movies. So the movie seven with Brad Pitt, David Fincher movie. Sure. First residual check 50 $70,000 as the as the UPM because he's a DJ. So UPM first ad and director all get residuals. All of that's going away because Netflix changed the game. And they said no, no. Why are we going to pay residuals? No, don't worry. We're going to do buyouts and as you as you saw the Disney Disney is actually saying, Yeah, we're going to give you two seasons of residuals, two years of residuals. And that's it, is it. And so the whole game has changed. So they're literally the corporations are trying to squeeze now, even all of those kind of like placeholder things to help the artists to survive. As an actor, as a writer, as a director, as a filmmaker. The lot of things that we grew up with or were taught with are no longer going to be around or are around period.

Shane Stanley 1:20:29
And I'll be honest with you sag afters made it difficult because they basically make you sign your life away to get your film cleared. So you can make it with a SAG actor. And then they want to know why the result. There's our name, well, I got a streaming deal. Somebody's paying me $3 to stream the movie. You got a $600,000 movie here, it's made back $18,000. What like, you've got investors, you've got costs, you got overhead, you've got commissions for nutrition. It's such an in, you're right, it's like everybody is still going everybody who's squeezing the filmmakers working off of boiler plates from the 80s and 90s when there was tons of money, and there was DVD markets, they won't be honest with you.

I had a film a couple of years ago air on a cable network. And the buyout from the cable network was five grand five grand. So the union saw that was like oh, why didn't it up, buddy. We're backing up the Brinks truck. Oh, it was it was fun to show them that oh, I lied. It was actually $4,000. They expected this huge six figure and it was a big and it was a big network. It was huge network they bought it out for they had a six month run on it for like one of the big paid pay networks. Now they give us four grand, but the whole the whole, like six months or a year for four. And don't forget the sales agent took 20%. So we really obviously,

Alex Ferrari 1:21:52
obviously, obviously, this agent took 20% where's the residuals for what they're that's and that's the point. So and as and what COVID is showing us is the pressure now it's showing us how flawed the system is, and so on and so flawed. So I am saying Rome is burning. I've been saying this for a little while now. Rome is burning, and Rome is Hollywood. And the systems that are around Hollywood that be in film distribution, whether it be the unions, whether all of it has to burn down because it's not that I want it to it's just has to burn down now. And then out of the New World. This new system is going to come up I hope this new system can help filmmakers and artists. I'm not sure it will, I hope there is more potential for the artists to get more control of their art and of their finances. But it's going to be a battle and what it was before like when you and I were coming up. You could make a living as an actor, as a as a writer doing small projects as a filmmaker doing small things. Remember music videos like I was just saying you can make a living to music videos, your kids music videos as a living nownow unless you're at the very level

Shane Stanley 1:23:08
When I was doing 80s rock band music videos talking about the half million dollar budget Oh, motley and poison and Guns and Roses because we're getting seven figures to do videos.

Alex Ferrari 1:23:18
Oh, yeah. Well,

Shane Stanley 1:23:20
I still work with a lot of those bands when we do videos now is hey, you know, can you grab a camera and a couple buddies will give you five grand Can we make a video? Yep. And it's not that they're poor. These guys were smart with their money that it's just they're not dumb. They're not getting the record label support they did back in the day. They're not having 100 grand go to catering and limos and blow. It's now coming out of their pocket and they know what things cost. And they're like, hey, Shane,

Alex Ferrari 1:23:44
can you get a couple buddies? together? five grand for you? Can you do a video for us? Oh no, I was doing videos. I was doing videos with Snoop Dogg and ludicrous. And I saw ibw $2,000 because they knew the artists knew a lot of times mshs Luna and Snoop specifically, they were guest starring and some other people's stuff. But they knew that as a director, you're like, well, if I have Luda and snoop on my reel, I'm gonna be able to get some work. And they know that. So they're leveraging that to get you work. I mean, it's I you know, I wanted this episode to be kind of like a little bit of a box that opens up and exposes the truth about our industry in a small way, especially things that they don't teach in film school. So this is really geared towards people who have not been on sets who've not been in the business for a long time to really understand the reality. And this is a pretty raw and brutal conversation. You and I were just two old, old old war dogs who have got a lot of shrapnel because we've been in the business for a while. But I'm sure a lot of people listening right now are horrified.

Shane Stanley 1:24:49
And I don't want it to discourage anybody. No sessions with you until the frickin cows come home. I enjoy it. Yeah, it's the fact and point is is are we going to be real Are we going to sugarcoat It's like, right you know, you want to tell a woman who's thinking about having a baby. It feels really good giving birth, especially make sure you don't get the epidural. You'll love it. Yeah, have to be honest, creative. Because I, I mean, I hate breaking hearts I hate. I would never want to crush your dream. If it was easy, everybody would do it. I still want to encourage people to do it, but know what you're going to up against. And you know, you've opened my eyes to some stuff here. And it's like, yeah, you

Alex Ferrari 1:25:26
know what? That's the problem. I never heard it voice like that, Alex, it's brilliant. There's so working off of the 80s and 90s contracts to turn things into date. That's sure me. But the system is built on those boiler plates. The system is built. The sag contracts are built on that the DGA contracts the wg a contracts are built on with the assumption that there's money that there's money flowing, that everyone's making money. And yes, there are, but that about people who are actually making money, it's extremely small, and they're all the way at the top. Okay, I always I always use the example of like Blade Runner. I'm not where the owl is at the top of that building. I'm at the bottom where the really good food is. That's where I live. I live on the street level where Harrison is where Harrison's game picked up by James any almost Okay, that's, yeah, that's where I live. And that's where most filmmakers live. We live down at the bottom level of Blade Runner. But most of us want to be up where the owl is up where Sean young is introduced. That's where we all want to be. And I've been in that room a couple times. You've been in that room a few times, we get to visit it, but we never get to stay.

Shane Stanley 1:26:38
Yeah. For a little while, have you over for a drink?

Alex Ferrari 1:26:42
Right? You know, you might even stick around for a little bit. But sooner or later security finds you and kicks you out. That's still a way I always look at it. But but that's the game. And that is that is our industry. And that's why I've been yelling and film distribution is the worst out of all of it. Because all of their systems are built on shit from the 90s, early 2000s they're still talking about DVD sales. Like it's a thing. Don't get me wrong, there is still money in DVD but nothing like it wasn't

Shane Stanley 1:27:12
a 30% comeback during COVID. Let's hope it sticks.

Alex Ferrari 1:27:15
Right. But the point is that that's not that's not the growth industry. DVD is not the growth. It's not vinyl. It's not vinyl, it's there's no

Shane Stanley 1:27:24
Best Buy and Walmart to find them or the 99 cent

Alex Ferrari 1:27:28
store. Right? And all of them are enclosed areas that generally people don't want to go into now because

Shane Stanley 1:27:35
people don't realize this DVD deals are done where they say hey, we'll give you $2 a disc or four for 4000 of them. We're going to sprinkle them around Walmart.

Alex Ferrari 1:27:43
Yeah, but they don't talk about the the returns. Oh, no, no, no, no, you

Shane Stanley 1:27:47
don't get that you get the $3 per disc less, you're 20% but they're gonna sell them for nine or 12 or $15.

Alex Ferrari 1:27:54
But a lot of it but a lot of those Walmart deals because it's Walmart, they'll go Yeah, we didn't sell about 500 of these. So we're going to ship those right back to you. So you're gonna eat those costs. And I always tell people do you think that you think the film distributor is gonna eat that? Don't you worry. You will you won't you won't ever don't you'll ever even know what happened. And that's

Shane Stanley 1:28:15
you wouldn't be better off getting a credit card that you may get a five or $10,000 limit on and just buying up every desk. Yes, so that doesn't cost you back I know that sounds crazy.

Alex Ferrari 1:28:29
Oh no but buying them all out because at that point then at least you could go out and sell them yourself if

Shane Stanley 1:28:34
you want like you did I mean you're you've been very smart selling your neurons I gotta learn from I want to get your next your last book about that because it there's so much to learn from guys like you that have figured it out. No, it's it's just one thing. One reason I was really excited for us to talk besides your platform being something that was excited to be a part of it in researching you and what you've done Alex it's brilliant because first that's all like I hate to keep bringing him up that's one reason I think we hit it off. I mean the guy's been poisoned back in the 80s they could not get a record deal. And they find every record label passed on them. They literally got a deal it was them to smithereens and one other band I can't writing was great white got a deal from a nygma they went to a warehouse in wersi Airport that area then no no van de la excellent What is that?

Alex Ferrari 1:29:24
I know what you're talking about. I know you're talking about yeah the

Shane Stanley 1:29:27
house there that the guys were literally shrink wrapping and packaging and putting the sticker on there for the label labels like that will give you a record of you got to come here and help us package it and ship like literally Brent and Bobby and CC and Ricky were shrink wrapping their own records and helping get them out to the stores. And then what happened was is Capitol Records ended up buying a nygma and then exploded at the right time and everything worked out but that's how we have to remember it really is and how it was and how it very well could be again unfortunately, we have to So we can sell

Alex Ferrari 1:30:02
it, the game, the game has changed so much. The rules are so different and I just want filmmakers listening to understand that the industry is still still built around those old models. And that's why the industry is having that's why took Disney 10 years to launch a streaming service 10 years 10 years before before they launched a real streaming service that compete with Netflix because when Netflix showed up, everyone was like, I don't know. And Hollywood is definitely not no for innovation. It takes for it takes someone with some major weight like a George Lucas, like a Steve Jobs, like someone to ship come in, and go or James Cameron and come in and just go You know what, guys? This is the new way. Follow me. We'll be right back after a word from our sponsor. And now back to the show.

Shane Stanley 1:31:01
I will tell you how Right you are. I did gridiron 1212 years ago with Sony, I stayed on the good graces and in regular touch with the regime for another two or three years, you know, developing other things. Hey, you want to have lunch? You know? And I remember talking I think it was Amy Pascal. She was still there. And I think I remember her saying she had this really bizarre meeting with all the heads of the other studios it was paramount. Universal Warner Brothers Sony Disney, Disney and Fox It was like it was like a you know, a big gathering

Alex Ferrari 1:31:33
was like all the all the all the mob. You were just like all the mob bosses were getting together in an undisclosed location. Got it?

Shane Stanley 1:31:41
What was the person and she said, Netflix is going to be a major problem for us. And we all need to have a meeting of the minds and we're gonna start pumping the brakes with these with these guys. And we are we need to all create our own streaming service.

Alex Ferrari 1:31:52
What What year was this? What year was this

Shane Stanley 1:31:55
was 10 910 years ago, probably nine or 10 years ago. And I said so wait a minute, you guys, you're gonna start pumping the brakes on what you're giving these issues. They don't pay much. And they're owning it right now. Why? We have Sony streaming impairments streaming and universal streaming or Disney and it wasn't called Pandit she wanted we I don't remember this conversation was like eight years 10 years ago.

Alex Ferrari 1:32:21
And you're right. Have you commit your right to Disney 10 years, 10 years. And Disney's and Disney is killing it. And Disney is killing it right now. But peacocks having peacocks having a rough time right now. I know HBO Max is doing okay. And they're I think they're fine. But they also had they were leveraging HBO Go already.

Shane Stanley 1:32:42
Yeah. And I think Maverick is going to end up being paramount. Paramount network's big push at the end of the year. I think they're gonna end up just screaming that well, I don't know theaters are starting to open up but I still think they're gonna use Maverick for something.

Alex Ferrari 1:32:54
Yeah, and but and I've been saying this and then because this is we can keep talking for another four or five hours I'm sure. But um, but I've said this before, a ton of times I'll say it again. Within the next 12 to 18 months, Paramount Sony, or Lionsgate or MGM is going to be absolutely absorbed by either Google, Amazon, apple, or Facebook. Those four guys has so much cash that Facebook wanted to really come in to this game. For real. They're playing in the streaming they they do a couple little shows on their Facebook watch thing. But if they really want to come in, they buy MGM catalog, they buy Sony's catalog, they buy Paramount's catalog, and all of a sudden, you got content and lots of it. Oh, yeah. And they're all and all of them are prime their prime targets because they're not doing well.

Shane Stanley 1:33:52
I am a firm believer that, um, I think Apple's gonna end up buying Netflix in the next three years.

Alex Ferrari 1:33:59
I that's that's been the rumors for a while. It's gonna take a lot because I think also Apple has the cash to buy anything they want. I mean, there was talks of them by Disney. I know. That's like, like, just wrap your head around cash. By the way. It was cash. It's like they have enough cash to buy Disney.

Shane Stanley 1:34:18
slush.

Alex Ferrari 1:34:18
That's a slush account in Ireland somewhere. But um, but I don't I think Netflix itself and then we'll and then we'll start we'll start winding this down guys unless you guys if you're still listening fantastic. I think that Netflix itself as a company is not diversified. So they are they are very vulnerable. Because if they get hit if this this plus goes away tomorrow, Disney's fine. If HBO goes away tomorrow h Warner's is fine, don't make it. If Netflix is numbers drop. That's going to hurt and they're going to they're going to drop go out there in debt up to their eyeballs. Yeah, it's taking forever for them. To pay their filmmakers not that they're not paying them, they are paying them. But it's taking delayed responses and things like that you can start seeing the writing on the wall on what's going on. And now Netflix is having a pump so much more money in to compete with the Disney pluses to compete with HBO backs that compete with Hulu, and all of these other platforms. So right now I don't think Disney would buy them because they're just too big for what as a compared is comparatively to the deals in the marketplace. The deals in the marketplace because they have the they have the distribution. They have the membership. They have emails from millions and millions of people have all their other accounts and stuff like that. So but if you buy Sony, which has all Columbia and TriStar and all of Sony's content and all their television and all that stuff, that is a bargain. Paramount's a bargain. MGM is a bargain. Lionsgate is a bargain, comparatively to buying Netflix, in my, in my opinion, if I was if I was Apple, or if I was Google, or only these guys, I'm like, Okay, we've got the tech now the Apple, Google Facebook figure out that if they don't figure it out, now they already have the technology, technology is not a problem with them. infrastructure is not a problem for them. Content is a problem for them. And Netflix also comes along with a lot of debt. A lot of it so anyway, okay, let's let's finish off this, this amazing conversation. I'm gonna ask you a few questions. I asked all of my guests. What advice would you give a filmmaker trying to break into the business today?

Shane Stanley 1:36:33
The advice I would give a filmmaker trying to break into the industry today is where a crash helmet. Just be prepared to hit a lot of brick walls. be tenacious, don't give up. Don't give up. Because if you do, it could have been that one next try that could have done it for you. And I just see if it's in your heart and you're passionate about it. Just Just keep going. You hit the door enough times for the bad it's eventually going to come off the hinges.

Alex Ferrari 1:36:59
Amen, amen. No question. Now, what is the lesson that took you the longest to learn whether in the film business or in life?

Shane Stanley 1:37:07
Um, you can't change people

Alex Ferrari 1:37:10
was a good answer. A real good answer,

Shane Stanley 1:37:12
I think I think a leopard shows their spots. And that could be me, it could be somebody I'm working with, or a partner, I think I think people show you who they are. And if you think you're going to change people and mold them into who you want them to be, you're gonna waste a lot of time and energy in that and you either can accept who they are and work with that or move on from that if it's toxic or unhealthy.

Alex Ferrari 1:37:34
And three of your favorite films of all time.

Shane Stanley 1:37:36
Three of my favorite films of all time, they're not what you would think they are. I would have to say sideways. Yep. I'm Jerry Maguire, Notting Hill. I will stop everything and watch every time they're on.

Alex Ferrari 1:37:50
Yeah, there's just there's that that's a that's a group of films that make sense together.

Shane Stanley 1:37:55
I think the greatest movies of all time, absolutely not. But I can I can spin past anything. But when those are on I gotta stop. Yeah,

Alex Ferrari 1:38:03
exactly. Now, where can people find you what you do and get access to your book? Well, thank

Shane Stanley 1:38:09
you. Um, what you don't learn in film school is you can go to what you don't learn in film school.com it will guide you to the different places you can buy it. It's available on Amazon. A whole bunch of different retailers, Barnes and Noble all online or you can get the hard the hard cover books as well. So what you don't learn in film school comm you can go to my website, Shane's family info.net lm sorry, Shane Stanley. dotnet. I think God, yeah, the email is info chain, Stanley dotnet. If you want to get something to me, I'm pretty open and accessible in that respect. So yeah, so those are the places you can find me.

Alex Ferrari 1:38:49
Shane, it has been an absolute joy talking to you and having you on the show is it's always nice talking to to an old battle hardened dog, as yourself and myself together. I always love I don't like to use the word old, I think seasoned, seasoned battle dog, man.

Shane Stanley 1:39:07
Seasoned indie rad

Alex Ferrari 1:39:08
ops. Absolutely. And we're still here. And we're still we're still here. We're still fighting the good fight. And and you and I both know many filmmakers who are not still here. They've left the business they've gone to do other things because the business got the best of them. So if you're able to just be persistent, a lot of times the people who make it are not generally the best. Not the most talented. Not the most experienced. It's the people who just nice and not the most nice it's just the guys who the guys and the gals who just just keep showing up,

Shane Stanley 1:39:41
keep showing up they figured it out. You know, I learned a long time ago it's balls and passion that makes it happen and you know, films get made you know a lot of people will watch a movie it's against worst thing I've ever seen how they get made. Well back up and look, how did it get made. Somebody was passionate about it. Somebody had tenacity, they had balls and capital. They had something because they were able to get it on. The screen, so it's doable. You got to snap it on and figure it out and do it yourself.

Alex Ferrari 1:40:06
Again, Sam, thank. you so much for being on the show. I appreciate it, brother. Stay safe out there.

Shane Stanley 1:40:10
Alex, it's been an honor. I hope we get to do it again. Thanks, man.

Alex Ferrari 1:40:13
I want to thank Shane so much for coming on the show and dropping those knowledge bombs on the tribe today. Thank you so, so much, Shane. If you want to get links to anything we spoke about in this episode, including how to get a free audio book copy of what you don't learn in film school, a complete guide to independent filmmaking from IFH books, just head over to the show notes at indie film hustle.com Ford slash 452. And I'll have links and information on how you can get that free copy. Thank you so much for listening, guys. As always, keep that hustle going. Keep that dream alive. Stay safe out there. And I'll talk to you soon.

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IFH 451: Directing the Oscar® Winning The Blind Side with John Lee Hancock

I have an epic conversation in store for you all today. Our guest is an Oscar-nominated screenwriter, filmmaker, John Lee Hancock. While working as a lawyer by day back in 1986, John moonlighted as a screenwriter, writing script after script. His spec script A Perfect World caught the eye of Steven Spielberg and eventually was directed by Clint Eastwood

After that success, he went on to direct the crowd-pleasing The Rookie.

A true story about a coach who discovers that it’s never too late for dreams to come true. Jim Morris (Dennis Quaid) never made it out of the minor leagues before a shoulder injury ended his pitching career twelve years ago. Now a married-with-children high-school chemistry teacher and baseball coach in Texas, Jim’s team makes a deal with him: if they win the district championship, Jim will try out with a major-league organization.

After the box-office success of The Rookie, John tackled the epic story of The Alamo.

A semi-historical account of the standoff at an abandoned mission during the Texas fight for independence. The Texans, led by Colonel Travis, managed to temporarily hold off the Mexican army of Santa Anna. The Texans were outnumbered 183 to 2000 and eventually succumbed. After the fall of the Alamo, General Sam Houston led another group of Texans against Santa Ana’s army in San Jacinto where they defeated the Mexican army, which eventually led to an independent Texas.

Hancock’s famous five-year hiatus comeback film, The Blind Side, an adaptation of Micheal Lewis’s 2006 book, The Blind Side: Evolution of a Game yield and performed outstandingly. The film received countless major awards nominations including an Academy Award nomination for Best Picture and a win for Best Actress for Sandra Bullock.

The Blind Side is the story of Michael Oher, a homeless and traumatized boy who became an All-American football player and first-round NFL draft pick with the help of a caring woman and her family.

The Blind Side went on to make $309.2 million internationally on a $29 million budget. Not too bad.

Just this year, Hancock released his latest HBO Max neo-noir crime thriller, The Little Things, starring Academy Award winners and heavyweights Denzel Washington, Rami Malek, and Jared Leto.

Kern County Deputy Sheriff Joe Deacon is sent to Los Angeles for what should have been a quick evidence-gathering assignment. Instead, he becomes embroiled in the search for a serial killer who is terrorizing the city.

John also tackled bring the legendary Walt Disney to the big screen in Saving Mr. Banks starring Tom Hanks and Emma Thompson.
Author P.L. Travers travels from London to Hollywood as Walt Disney adapts her novel Mary Poppins for the big screen.

The Highwaymen bring John together Kevin Costner and Woody Harrelson to the tale that follows the untold true story of the legendary lawmen who brought down Bonnie and Clyde. When the full force of the FBI and the latest forensic technology aren’t enough to capture the nation’s most notorious criminals, two former Texas Rangers must rely on their gut instincts and old-school skills to get the job done.

I had a ball talking with John about filmmaking, how he almost broke Steven Spielberg’s Rosebud prop from Citizen Kane when they first met, and so much more. He really goes into detail about his creative process, how he was able to navigate Hollywood, how to deal with the highs and lows of the business and so much more.

Enjoy my conversation with John Lee Hancock.

Right-click here to download the MP3

Alex Ferrari 0:29
I like to welcome to the show John Lee Hancock, how you doing, John?

John Lee Hancock 4:36
I'm doing great. Alex, how are you?

Alex Ferrari 4:38
I'm doing great. Thank you so much for doing this. I've been a big fan of your stuff for a while. And I reached out to you because I wanted to talk to you about your process and and you're in your filmography and how you do stuff cuz you've done. You've been able to write some amazing like perfect, the perfect world. I love that when it came out. I was just like, blown away by that and And a lot of the other writing you've done, but also your directing and how you trance trance transition from screenwriting to directing and and how you've been able to kind of jump back and forth and stuff. So we're gonna get into the weeds a little bit about about what you do, if you don't mind.

John Lee Hancock 5:17
No, no, ask away.

Alex Ferrari 5:19
So first, first things first, how did you get into the business?

John Lee Hancock 5:24
Wow, like, like most people, it was circuitous. And you know, I started off as a lawyer in Houston, Texas. practice law for about three years I've been writing for a good long while but started bawling. Houston started writing screenplays. And I had a screenplay that got accepted to a Sundance Institute satellite program in Austin, Texas over a weekend or something. And thought, Well, you know, maybe I have enough talent, somebody thought so and moved to Los Angeles, get every odd job in town to try to, you know, pay the bills and have time to write, had a theatre company. I wrote and directed plays for friends who were actors, and just kept writing screenplays. And then, you know, lo and behold, a perfect world with Clint Eastwood and Kevin Costner got made. And that's kind of that's that was the project that kind of launched you into into your career. Yeah, yeah. And I had other stuff before that. It was one little tiny movie I did. I think it is $100 movie or something. But it was but on purpose, a straight to video movie. And so I don't really count that that didn't put put me way ahead. I wouldn't say but it's called a perfect world, then I've been working ever since.

Alex Ferrari 6:42
So I wanted to go back a little bit farther back for a second. Is it true that you were a PA on my, my demon lover?

John Lee Hancock 6:50
Yes, that was my first credit. I was a PA on, you know, for commercials and HBO was just starting out. And so I met met other pa 's and met producers and things like that. And the opportunity to be a PA on that movie in both LA and New York. I took after that I figured out we just do pa work on commercials because it took me away from writing for too long.

Alex Ferrari 7:15
Right? Exactly. Not on that on that show specifically, was there anything you took away any major lesson? Because I remember doing pa work when I first started out and I realized really, really early. This sucks. And I don't want to wake up at three o'clock in the morning to set up cones.

John Lee Hancock 7:34
Yeah, yeah, exactly. Yeah, exactly. I had one of those. I think it was in Washington Square Park at 3am. As usual, when it was not a good neighborhood. And as you go out there to talk to the crack dealers off their corners.

Alex Ferrari 7:51
Yeah, shooting here today. Can you move your crack dealing down a block? That was really appreciate that.

John Lee Hancock 7:56
Yeah, exactly. And shooting an alphabet city before it was gentrified? You know? And there's a lot I mean, people peeing on you from their windows and you know, ever.

Alex Ferrari 8:11
Oh, New York.

John Lee Hancock 8:12
I love New York. But yeah, like you, I decided that I didn't want to have a like in production, and do a lot of PhDs who have continued on and then they became first IDs and ups and things like that. But they were more cut out for it. I liked the process, but I didn't want to have a life of that.

Alex Ferrari 8:32
Exactly. Now, your first film hard time romance, which was that $100,000 straight up? How did you get that off the ground? And how did that whole project come to be? Because I mean, it is your first time.

John Lee Hancock 8:44
Yeah

Alex Ferrari 8:45
Directing on set and it is a big thing. I know. It's not your big break, but it's like your first time doing it.

John Lee Hancock 8:50
Yeah, we my Theatre Company, one of the one of our friends and our Theatre Company was Brandon Lee, who was Bruce Lee sunny and tragically, I don't set and who makes an appearance in the little things, but I will get to that.

Alex Ferrari 9:08
I think he does. Yeah, okay. You'll tell me where it is. I think I remember seeing him but

John Lee Hancock 9:12
yeah. But Brandon, we were good friends. And he would read everything I wrote. And I wrote that script, which I called via canvas. And they changed it to hard time romance. I don't know why. But anyway, I wrote the script. And he was dating a girl at the time who worked for a company in the valley that did straight to video movies. And this was before DVDs before blockbuster even but there were video stores. And so all those video stores had empty shelves. And people were really taken with the idea that they could go actually rent the movie and watch it that night and bring it back and so she smartly set up a company that would do little movies, sometimes using stock footage that she would buy Have a car crash or something and then you know bought go buy that the Nova that crashed, go buy a nova painted the same color and you've got a medically got a set piece that you don't have to pay for. So it was it was that kind of a deal. But anyway, yeah, we shot in Las Cruces. And so anyway, so I, so Brandon gave the script along, the producer said that she wanted to do it. And they were gonna pay me something I was wasn't in the Writers Guild, yet I forget what they were gonna pay me. Maybe it was $1,000 or something for the script. And then they were trying to find a director and I raised my hand and said, you know, I'd really I've been directing theater, but I'd really love to direct film. And so she said, okay, but I'm not going to pay you for that. And I was like, that's fine. You don't have to. So we we cast it, it was Mariska Hargitay, one of her very first roles. Friends, Leon Rippy, who's and Tom Everett, who are character actors who have worked all the time. We're both in it. And we went to Las Cruces, New Mexico, because we had some kind of a deal there. And I don't remember how many days we shot. Maybe it was 20, I don't remember. But I do remember, we would routinely lose locations. So we would be at a location in an alley or something. And I'm out there with the actors trying to block the scene. And also we're using we have a very specific amount of film. And so we're using short ends and things like that and go, Okay, this scene takes 27 seconds, do we have enough film in the in the roll on this yet or not? And all those kind of things. So you really had to turn into a math problem almost every day. But you'd be out there working with the actors, and he would come the producer, who says we're leaving, we're going to the next location. I said, Well, what about we're gonna come back to this one. It's like, Nope, it's gone. Take it out of the script. I said, but what about all the stuff that happens in the scene that's important, nobody will be able to make sense of this. And she goes, you'll figure it out. So yeah, I would have to take bad exposition, and, you know, kind of campus diddly, stick it into another scene. So it turned into kind of a really bad version of Days of Our Lives with somebody saying, remember last week when Bruce went to the hospital? But yeah, so that was that was that? We finished the movie, I got locked out of the editing room, because I had too many I had too many ideas. And then I think they let me back in at the end. But you know, it's, it's perfectly fine, I guess. But

Alex Ferrari 12:38
no, look, we all go through that, that we all go through those. Does that mean? Look, I've heard so many stories just like yours? Like, I'll do it for free? Yeah, you have no control. And you're killing yourself to do it. But at the end of the day, you got your first movie made? And you can I promise I can only imagine the volumes of stuff you learned on the in those 20 days.

John Lee Hancock 13:01
Yeah, I just every day was was learning just from the, from the, from the nomenclature to the way people talk on sets, to ways to work around problems. I mean, every day was, you know, it was me under the gun.

Alex Ferrari 13:16
Exactly. And that's I always I always tell filmmakers, look, throw yourself into the deep end of the pool, you are going to learn much more than in a classroom. I mean, you could learn about it in a book all day. But until you're in the fire, that's when you really really learn

John Lee Hancock 13:30
true, absolutely true.

Alex Ferrari 13:32
Now you you kind of started your directing, would you start your career in the business really, as a writer, that kind of what kind of launched you into the career and you did this? You wrote this amazing script called the perfect world for a little unknown director called Clint Eastwood at the time. How did that whole like was that a spec script? How did that work?

John Lee Hancock 13:53
Yeah, I was just an idea I had and I had a, I'd written. Let's see, I'm trying to think exact order of everything happened. But I but I just came up with an idea for it and wrote it. I mean, I outlined it for probably six months and then wrote it very, very quickly. I had it all kind of laid out and wrote it in a real writing jag spit most of the time writing it over house with pies in Los filas you know, because nobody was before Los Angeles was really cool and hip. And so Starbucks

Alex Ferrari 14:28
and Starbucks wasn't around just yet.

John Lee Hancock 14:30
No Starbucks or somebody said it was the Dupree back los vieles and Beastie Boys. Yeah. So uh, you know, by seven o'clock at night, that place was empty and I could go in there and stay three or four hours and and work and they would keep refilling my coffee cup and and on like that. But yeah, I wrote it and, and had I was a pocket client of an agent. By that point. Her name is Rhonda Gomez and Rhonda gave the script To her if the time had, I had friends, I think Leon rippy knew some people that had German money. You know, there's all these different waves of money. This is money coming from China's money coming from Germany's money can. And there was a wave of that happening in the late 80s. And so I met with a producer, financier, a German fellow, and he seemed interested in letting me directed. And, and that I was interested in that it wasn't, you know, either way. But Rhonda read it and she said, Look, here's the thing, the German money may or may not be real. But the one thing I know is you need to get inside the walls. And this was one was a very traditional studio system. So you need to get inside the walls. And this, we toss this script over the wall, and I promise you, you'll be inside magically. Because she said, it's a really good, it's a really good script. And I'm not saying it'll get made, but it'll certainly put you on people's radar. So and she said, you know, and then you can, you can direct something else. But let's, let's just play this out. I said, Okay, so she sent it to five producers over the weekend, and told them and knew them all, and said to each of them, don't have this cover, read it yourself. And by Monday morning, I had five meetings set up of the five, only one Mark Johnson, who at that time was partners with Barry Levinson in Baltimore pictures wanted to make the movie wanted to option it option, the script. And the others were we love this script. We're not sure we can get it made. But is there anything else you want to do? Or we've got these three books we on the rights to would you do on read them and see if there any of them interest you? So immediately, I had I got work and was inside the walls. And then you know, it started out being something that it was a script, Mark had the script and was passing it around to different people and stuff like that. And everybody the word spread that it was a good script. And Steven Spielberg came up to mark and their friends and said, I hear you've got a great script, and you haven't sent it to me, how come? And and Mark said, well, it's it's a little it has its there's a little bit of Sugarland express in it. So I just didn't think you'd be interested. And he said, Well, let me read it, and he read it. And so the next thing at all, Mark and I are going over to Steven Spielberg's house for lunch. And even though

Alex Ferrari 17:29
So, stop right there, I just got it. Yeah, let's take this slowly. What is it like? That's a young, unknown screenwriter to be invited over to Steven Spielberg house at the height, arguably the height of his powers.

John Lee Hancock 17:42
Yeah, we'll one the option check. hadn't quite it takes a while. I mean, they you know Baltimore pictured option it or got got Warner Brothers to option it for them. I can't remember what the deal was. But it takes sometimes, you know, four to six weeks to get the check. So I was still doing pa work, even though I said no, I promise you I optioned the script and the Oh, yeah, right. Yeah, sure. Go get my coffee. And, and so I had to, you know, I still had was taking meetings and things like that around town. And I told my I told Rhonda, my agent, I said, if you can ever make meetings, lunches, that's 10 times better for me because I get a free meal out of it. Because I was really broke. And so she would she would try to get lunches in. And so anyway, Mark called and said, Do you want to have have lunch on Saturday? And I said, Yeah, sure. Let's just do it. Because we're going to Spielberg's house, and I Oh, wow. And I'd never met Stephen. And so went over there. And when we got there, we got to the house and got in there. And Kate was there with some of the kids and, and Steven was out at jack in the box with his son, which was the weirdest thing to me thinking about Stephens field, we're pulling through jack in the box. But so he was gone. And I'm there. And I'm talking to Kate, and she's from Texas, and I'm from Texas. And so it's getting really relaxed. It's you know, there's kids and dogs and all that good stuff. It's just a normal great house. Great, great house, we get me wrong, but still it was very comfortable. And at one point, I was leaning, I was laughing and leaned back in my chair against the wall. And I felt something start to fall on my head. And I go, I put my hands back up and it was kind of a Lucite in, you know, box of sorts, but it was huge. It was something mounted on the wall that was coming down and I was holding it. And I turned my head around the sea. And it was rosebud. And I go oh my god was not rosebud. Yes. Oh my god. I you know, I almost just destroyed the most important piece of American cinema memorabilia. And

Alex Ferrari 19:56
for everyone listening Rosebud has not seen Citizen Kane rose, but is a very Important artifact out of Citizen Kane. And Steven Spielberg has purchased that rose. But

John Lee Hancock 20:06
yes, Mark Johnson making a joke said they burned the door. They burned the best one. That was the second. So don't worry about it.

Alex Ferrari 20:14
That's amazing. But,

John Lee Hancock 20:16
but at that time I saw a hand up on it. And here comes Steven in. And he I see him and I'm trying to hold this thing up. I look and he goes pretty cool, huh? And I said, Rosebud. It's it was, so they were often running from there.

Alex Ferrari 20:32
It was surreal to say the least.

John Lee Hancock 20:36
It was in Steven said, I love your script. Do you? What do you do in the next two weeks? We I want to go through it with you. There may be some little stuff we want to adjust. But I want to do this. And do it fast. Because I've got another movie that I'm scheduled to do a dinosaur movie, which became Jurassic Park, yes. But he said I've, I've got a start date for that. But ILM is never going to be ready. I know it's going to get pushed. So I'll have time to fit into the movie. And I'd love to do this one. And I said, Okay, um, he just come over here every day. And we'll work said, Okay, that's it. That's that works for me. So and then then by the end said, Tell you what, though, let me double check with ILM. You know, just to make sure, because if they're going to be ready, I can't push this down the road, it's got to start if we're ready to start, there's a lot of money behind it, and said, Okay, I get it. So for about a week, I didn't hear anything. And then, and then Stephen came back and said ILM said they're going to be ready. And so I have to do it. Now at this point, it would, everybody knew that there was interest from Stephen around town in this and he wanted to do this, it could have easily become Stephen was going to do this, but thought better at it, or changed his mind. And instead, Steven did me a solid, he kind of let everyone know that this was a movie he really, really wanted to make, but was unable to because of schedule. You know, and there's a big difference between the two. So thank you, Steven. During that time, people were sending me stuff, like I said, books and things like that. And Clint Eastwood had Warner Brothers option, a book that he was interested in directing. And he said, so you know, send it out to some writers and see if anybody's got to take on it. So they sent me the book, I don't even remember what the book was called. But at the same time, they sent the script to perfect world, the clent. To read, as you know, here's the here's this guy, john, he's cheap. He's a sample. Yeah, we've been getting cheap. And you know, and he's not bad. So quit read the script and goes, forget about the book, what's going on with the script? And, and they said, well, Stevens, you know, going to do it, because, well, if anything changes, let me know. So when Steven called and said he couldn't do it. The next thing I know, I'm over clouds office, you know, and he, we were talking about it, and he said something that made me know that he was the right guy for it when he said, totally, it kind of reminds me of lonely are the brave, which is, you know, a great movie, Kirk Douglas. And I thought, Oh, he gets this, he gets this. So you know, the next thing you know, you know, he's gonna do it. He's got to go off and do a movie with Wolfgang Petersen first before he's going to direct this he's acting about to start acting in the movie in the modifier. Yeah. In a line of fire with john malkovich. Yeah. So anyway, we've got a little got a little time before we're gonna start. But he he, one day, he calls when you call when you would call, when Clint would call, it wouldn't be an assistant on the phone saying, Are you available to talk to Clint Eastwood? You know, the phone would ring and this is before cell phones. The phone would ring and you'd answer ego. JOHN got out. It's quiet. It's called. So amazing. Yeah. And so he calls he goes, because you when he said, your body doing anything Saturday morning, and I said, No. And he goes, I got somebody, an actor I want you to meet. And I said, Okay, and I thought for a second, I'm going to ask, I want to ask who it is, but I thought if he wanted me to know, he would tell me so fine. So on Saturday, I've been to the Warner Brothers lot several times. I've always been during the week when everybody was there, and all the gates were open. So I knew kind of where my pastor was. I'd never I'd been there once to meet with collapse.

But they took us in on a Saturday I had to go through an odd gate and park in a weird place. And I remember it was very warm that day, and I gave myself plenty of time to get there and park and all that. But it took so long at the gate to get through it took you know then the parking and then trying to figure out where I'm gonna pass it was and no one was there. Round to ask, right? So I'm racing, running, sweating all over Warner Brothers lot on a Saturday trying to find malpaso. And the meeting was supposed to be at, let's say, 10am. And I walked in the door at 1004, or something, you know, sweating and everything else. And I look in there in the lobby of malpaso is Clint sitting with Kevin Costner who at the time is the biggest movie star in the world. And I just remember looking at them all sweaty, and saying something my dad would always say, from taxes. I said, if this isn't $1 waiting on a dime, I don't know what is. And they. And they laugh. Yeah. Mike judge actually use that because I told that story once before. And Mike judge came up to me years later and said, I owe you an apology. And I said, Why? He said, I stole one of your lines and put it in King of the Hill. And I said, Oh, my God would be so happy.

Alex Ferrari 25:58
Great, great line. So yeah, so Clint, you know, it sounds like you're still paying at this point.

John Lee Hancock 26:06
Yeah, by this point, that option checking had had been wanting to sit down and, and go through the script with me, because he had, he said, I've got some notes. And I thought, okay, and I thought nobody's gonna try to do, I was like, my fear was that he was going to try to soften his character, who is it was named Bush, that he was going to make bush more lovable and nice, because you know, Kevin's a big movie star. And bush was kind of an angry, dark, interesting, complicated guy. And so my fear was that Kevin was going to get in and try to soften the edges on bush. But the first day, he said, I don't want to do anything with Bush, I love Bush, because I want to build up the Texas Ranger a little bit more, because I want Clint to play that role. And because at the time, Clint was saying, I think I'll get Robert Duvall or somebody to do it, you know, and now I'll just direct it. But Kevin really wanted Clint in the in the movie and being fantastic, of course. But I think more than anything, the one of the reasons was, he wanted a poster with his with his face and crunchbase on it, you know, which is the little boy and Kevin that I love. He's honest about it, too. You know,

Alex Ferrari 27:17
it's like, I just, I just, I just want to be in a movie with Clint Eastwood. I'm sorry. It's still. Yeah, I had conversations with a few people have worked with with Kevin, Kevin Reynolds was on the show. And we talked about Robin Hood and Waterworld and all that stuff. And a few of the directors have worked with Kevin. And he I've heard a ton of Kevin Costner stories and that so makes perfect sense.

John Lee Hancock 27:39
avatar with Kevin Reynolds to Oh,

Alex Ferrari 27:42
it was that.

John Lee Hancock 27:44
His dad, Herb Reynolds with the president of Baylor University where I went to college. And Kevin had been in the same fraternity, and he was older, but he didn't ever know him. But I knew his baby sister, who was about my age or maybe a year younger. And Rhonda Reynolds was it's her name. And anyway, Kevin gone off. And then I think he did, he went out came out to USC. And when he went to law school, as well, yeah. So he went to law school and then decided he wanted to get into film and moved to us went to USC grad school and all that. And I thought, boy, there's my mentor. I can see this, you know, we both went to Baylor, we both went to Baylor law school. We both are, you know, trying to make it in the film business. He's way ahead of me and doing great. But he could be a mentor. So I sent him my cinema script, and sent to his agent. And then Rhonda, probably not asking Kevin gave me Kevin's phone number and gave me Kevin's address, which she shouldn't have ever done.

Alex Ferrari 28:49
No.

John Lee Hancock 28:51
But she knew I was harmless. But still,

Alex Ferrari 28:53
it was a different time. Two, it was what what yours is we're talking about late 80s. Early 90s.

John Lee Hancock 28:58
Yeah.

Alex Ferrari 29:00
Yeah, late 80s. So it was a little bit more innocent time. It's a bit more innocent time.

John Lee Hancock 29:06
This is probably 1987

Alex Ferrari 29:07
Yeah, yeah,

Unknown Speaker 29:08
I was. I was doing pa work. And I just kept you know, and I would call his agent and leave a message like every two or three weeks, you know, any any word back from Kevin and, and then I would call Kevin about you know, once a month or so and just leave a nice message. And one morning at like 7am I get a call as a call on the phone. Answer. And he says is this John? I said yes it is. Because this is Kevin Reynolds. Can I buy you lunch today? And I said absolutely. And so we met it I remember was Nate Now's or some deli in the in the valley or somewhere and we get there and I go this is all coming together perfectly. For me. I love this because I'm gonna have a mentor. He's gonna give me all this great advice. And Kevin can be very precise, Kevin Reynolds And you know, and such a smart, smart, smart guy, and so talented. So I'm a little daunted, but I get there, and we sit down. And he says, We should go ahead and order. Just we can get that out of the way said, Okay, great. And so, you know, he ordered I think I said, I'll have what he's having me now. Make it easy, right? And then he's he said, Okay, what can I do for you? And I said, Well, did you were you able to read my script? And he said, I read 15 pages, which told me all I needed to know with, which is, you're not without talent.

Alex Ferrari 30:41
Just what you want to hear?

John Lee Hancock 30:42
Yeah. But you've got a lot of work to do. And I went, Okay. And he said anything else? And I said, Well, you know, advice, you know, and he said, If I give you advice, where you take it, and I said, Yes, he goes, go back to used in practice law. He said, because, and I also asked him about, you know, a mentor, and he said, doesn't work that way. He said, you get a mentor, when you've got something to add to the equation, right, you know, and he says, just didn't work. Nobody. He goes, look, nobody wants to hear your competition. Why would I want to, you know, why would I want to help you? So I'm going this is the word this is, this is the worst lunch I've ever had. And, and he said, You know, when he said, Go back to Houston, practice law, he said, Because here's the thing, if you'll take the advice of someone you've known for 15 minutes, you're never gonna make it in this town anyway. And if you leave here, after this lunch, and you go to hell with that guy, I'm gonna write 10 pages today. He said, then this was a good lunch. And I went, Okay, and I did, I was kind of angry, angry with him. And but I went and just wrote like, hell, and so it was probably the best lunch I've ever had in Hollywood, the most productive in a way.

Alex Ferrari 32:08
And Kevin is exactly that. He's a very sweet man very intelligent from from when I when I spoke to him. And and he, I could see that I after knowing him for I spoke for almost two hours. I could see that lunch so clearly in my head, because he is precise. And he is, he will tell you, and he's no BS, which I love about him, he tell you, he will tell you straight up, but in many ways he was your one of your greatest mentors without mentoring you.

John Lee Hancock 32:35
Yeah. And it was funny, because then we're cut two years later, and I'm doing perfect world. And I'm sitting, you know, with Kevin in his office over TIG at Warner Brothers. And, and keys, Kevin Reynolds calls him and he puts it on speaker because, you know, I told him I knew I knew Kevin a little bit. And you know, so we're all friends. And I thought, well, this is really cool. He sent me pretty much you're gonna say yeah, I said, Hi, Kevin. And he is now Hi, hi, how are you? And I said, Fine. You know, we're, I'm here with Kevin, we're, we're working on a perfect world. It looks like it's gonna go. And I thought he's gonna go man, you did it. That's so great. That's fantastic. You know how those years back he's went, congratulations. That was it.

Alex Ferrari 33:23
That makes that makes all the sense in the world. That makes all the sense of the world.

John Lee Hancock 33:27
Yeah, but

Alex Ferrari 33:29
great, but no, you know what, but you know, this as well as anybody in this town to get someone who's can't this was candid, and truthful is Yeah, it's extremely rare to find someone like that in this town.

John Lee Hancock 33:42
Yeah, exactly. It's, it's true. Like I said, it was the it was the probably the most important one should I it had early on, you know, it wasn't what I expected. But it drove me to work harder.

Alex Ferrari 33:56
So after perfect after perfect world, then you got another writing assignment midnight in the garden of good and evil, which was also Clint, I'm assuming one thing led to another and Clint hired you to do that as well.

John Lee Hancock 34:07
What was it Clint didn't hire me what happened is it was another producer on the lot. And I was looking at different stuff. To think about what I was going to dap next. And they sent this book over. That was a key member who was in galley, or it had I mean, it hadn't been published yet, I don't think. And they had had troubles. The writer john Baron had troubles with his agent with the book because they didn't know how to sell the book. They said does it go in the travelogue section? Does it go and is it fiction? Is it nonfiction? You know, what is it and so he traded agents and found one that would help him get it get it made. And I read the book and talk to them and I loved the book, the books just masterful. And I and they said you know, it's a shame. No one's ever gonna really read it. And I thought, well, you don't want if we make a movie. Some people will Read it I bet, you know, maybe, but I think it's great. And you know, like when you have a dense, dense book like that, with lots of interesting and colorful and complicated characters, the first thing you have to do is figure out which 60% you're going to exercise. You know, because it's it's a two hour movie, roughly. So anyway, I rolled up my sleeves, said, Yes. wrote a wrote a draft of it. That the producers, the producers liked a lot. And then they were talking about different we're talking about different directors. And I ran into Clint on the lot. And he said, Hey, what are you doing? What are you up to? And I said, I just finished writing the script, you know, for he goes, Well, it's Warner Brothers. I can, yeah, tomorrow. He said, Can I read it? And I said, Sure, because I'm kind of looking for something. So he read it and call me goes, Hey, let's do this. And so all of a sudden, it just upset the applecart in a certain way. Because it was like everybody was one who were going to get the directors and they go, will Clinton doing it? You know, okay, great. Here we go. And there we went. And he was very good to me on on both those movies, because he allowed me to be on the set. And that wasn't something that he had done a lot of,

Alex Ferrari 36:17
right in his in his technique, from what I understand I've ever meeting him or being on set is he's that really short, concise. One, take two take three takes tops kind of guy very laid back non. He's just so comfortable. I mean, he's been on the set.

John Lee Hancock 36:34
Yeah, he is. I mean, john Cusack coined the phrase for him. He called him the Zen daddy. Yeah. And, and that, and that's, and that's clear. I mean, you, you know, I try my best that to emulate kind of how his sets work in terms of I don't, I don't like like, clean. I don't like screaming. I don't like yelling, like running people running around, or, you know, doing that kind of stuff. I mean, I think Clint told me one time because they don't run in hospitals and they're saving lives. You know. So what do we have to run? What a great line.

Alex Ferrari 37:11
That's an that's so but it's so true. And you see all these? I mean, I can't stand working with first ladies who are yellers and screamers. I'm like, if you're yelling and screaming, you obviously don't know what you're doing, in my opinion. Like, it's enough. Yeah, you should, you should be able to do that job without yelling and screaming.

John Lee Hancock 37:27
Yeah, it was a great, it was a great film school for me, because I could just sit there and ask him questions. I didn't want to bug him too much. But he figured that I was not a writer that was going to be an obstructionist, who was going to go Whoa, she's supposed to say, and tomorrow, not tomorrow, you know, I wasn't going to be that person. Right. And then so, so I would ask him questions. But also, importantly, Kevin, who had just won an Academy Award for directing as well, with Dances with Wolves, they both just won in the last three years. So I had two Academy Award winning directors, you know, to talk to. And Kevin said, at one point, before we started, he said, You write like a director. And I said, That didn't sound like a compliment. And he goes, No, I don't I don't mean that. What I mean is you have a very strong visual sense that comes from the pages Do you want to direct? And I said, Yeah, eventually he goes, you should direct this movie. And I said, Well, we get this eastward guy, he just won an Academy Award, I think we should stick with him. And and Kevin said, No, you should prepare to direct it. You know, what, you know, you know, the scenes, you know, what the call sheet says, We're shooting tomorrow, if you'll come up with shot list, or thoughts, and lenses and things like that, I'll talk with you in makeup. In the mornings, you bring your stuff and we'll talk about it. And it was fascinating, because, you know, I'd bring my stuff and and Kevin would go Yeah, I'm with you until here, I would do this differently. Or I would do that differently. And sometimes I agree with you, sometimes I didn't. And then you get to go watch Clint actually direct the scene. And he sometimes it would be like, that's exactly the way I was gonna do it. You know, and other times. It's the opposite of the way I was going to do it. But I think it's better. So this was such a great film school for me between those two guys being so generous.

Alex Ferrari 39:23
Oh my god, that must have been amazing to to basically prep an entire movie directed paper. And then you have two Oscar winning directors to kind of want the bounce off of and the other ones that like watch them do your scene and go Yeah, I was I was I wasn't on the mark on that one. But I was right on the mark on that when he did it exactly the way I'm doing it and it was like, That must have been amazing.

John Lee Hancock 39:47
And sometimes you'd look at it and go, I don't I don't see how this is gonna work the way it should. And then you'd go to dailies right and you get you go. Oh, oh, okay. Yeah, now I get it. Now I

Alex Ferrari 40:00
get it. And that's the genius of Clint, you know,

John Lee Hancock 40:03
yeah. Yeah. And also you we weren't, you know, I was there by camera by him watching this go down. But there aren't any, there aren't any monitors that, you know, sometimes now I'll have a clam or something where he can watch in case there needs to be a timing element or something. But back then it was just sitting and watching. You know, watching the camera move and everything and just watching the actor's eyes. So a lot of times, you know, I would know what lens was on, for instance, or whatever, but it wouldn't be until dailies when I would actually see what was being captured. Right. So it was a great experience.

Alex Ferrari 40:37
Now, when you're writing, do you start with character or plot? Because I know that's a, that's a chicken and egg scenario. A lot of screenwriters start with a plot and then fill it in with characters. A lot of people start with characters and then fill in a plot. How do you start when you're writing other than when you're adapting? Obviously?

John Lee Hancock 40:54
Yeah, I, I usually kind of start with something loose plot, but very quickly thereafter, it becomes about the characters and then let the characters inform the plot. I mean, with a perfect world, it was a weird one, because I had a whole bunch of scripts I was working on and different ideas for script. And one of them was, I was interested in doing a story about an older, older Texas Ranger who's about to retire. And it's the week of the Kennedy assassination in Dallas. And, and kind of how that assassination really humbled Texas, it's like, How could this happen here? Why did it have to happen here kind of thing. And to see somebody who was probably in his younger days, more, more sure of himself. And then like, a lot of us when we get older, by the I knew that the last line of the of the of that movie about this Texas Ranger is going to be I don't know nothing, not one damn thing. And that's all I knew. And so I had that when I go, but I'm not sure what the plot is. Then I had another one that was loosely based on. In in, you know, there was a kid who was abducted in our small town in Texas. And you know, so it was with guys who had broken out of prison for like three days, and he was grabbed in the morning, early in the morning. So that had that but I didn't know what to do with it. And then I had growing up I was we lived in I was born in Longview, Texas, in East Texas, and in second grade moved down to the Gulf Coast. But when we were Longview, when we were living in Longview, we were right next to a field with trees and things like that. And my younger brother, Joe, would we have read the first year we the first time we ever got storebought Halloween costume, he got Casper the Friendly Ghost. And he wore it. I mean, he must have been four years old or something. He wore it all the way through the holidays, and into the spring. And my mom finally had to cut off the sleeves to make shorts and short of it because he was worried every day. And so I had this image of him and he would be playing by himself in the Casper the Friendly Ghost outfit running around the field. So I have a Texas Ranger at the end of his career, Casper, the friendly ghost in a field, and a kid who gets abducted. And these were three different things. And they all just and that's why I'm saying it took a long time over the course of six or nine months of me just kind of figuring how they could blend together. And so that was that was the weirdest script I've done. Because that's no way to no way to write a script.

Alex Ferrari 43:32
Yeah, it's that that's definitely the hard way to go about it. Mm hmm. But so I just kind of varies bit by story by story, whether sometimes you'll start with character, sometimes you start with luck, but the loose plot is kind of where you start very loosely.

John Lee Hancock 43:46
Yeah. I mean, when we talk about the little things that can talk about that to us, it's also a story I made up. But it was part part plot and character I knew that I wanted a different third act from a lot of psychological thrillers or, or serial killer movies and things like that, because they tended to be become kind of rote paint by numbers, third Acts where the good guy and the bad guy face off. And the good guy kills the bad guy. And you know, in heroic fashion, and we go, the first two acts were far more interesting. So that was one of the ideas for that. But then I settled in on God and pretty quickly played by Denzel Washington and kind of knew that I wanted to write a movie about Joe Deacon.

Alex Ferrari 44:33
Fair enough. Now. Your first your first feature after that, that nd that you did was the rookie. Now, I've seen the rookie, I don't know how many times I absolutely love the rookie. I love that when it came out and I kept watching and watch. It's just one of those movies that when it's on, I just watch it because it just feels so good because and I and I like it more as I get older. I like I like it a lot more now. My 40s that I did when I was or even in my late 20s, but I still enjoyed it cuz it's just a great Underdog Story. How did you because that's the first jump to a major studio directorial debut? How did you jump from screenwriter to that?

John Lee Hancock 45:15
It's, that's also weird when I mean, because I had movies made and how to deal with Warner Brothers and all that I had different things, I would pitch them and I would pitch myself as I want to direct this one. And so they make a deal. It's a writing directing deal. And they're probably thinking, Well, you know, if the scripts really, really good, and we want somebody else to do it, maybe we can pay him to go away. Or maybe he'll be the right guy for it, you know. So there's, it's, they believed in me, the people at Warner Brothers believed in me and Clint vouched for me and said, Now he's a director, you should give me shots on time. So I was sitting there. So I had a couple of different projects that I was attached to as a writer, director. And I always thought the very first thing i, the first thing, big movie that I directed, would be something that I'd written just because I would have a leg up and know where all the bodies are buried and could be a little lighter on my feet, I felt. So anyway, Mark Johnson, who continues to be a friend, and who produced the little things as well and also produce the rookie, he was brought on to the rookie, as a producer, along with Mark TRD, and Gordon gray, who had initiated the project. And so Mark sent it to me, and he said, Would you do me a favor and read a script? He said, it's and Martin grew up in Spain, and didn't know much about Texas, raising kids like Virginia and Spain, were the two places he had lived his life. And then Los Angeles, of course. But he said, it, I think the scripts are good. But is it authentic? And, you know, the way that people talk? And does it feel like it's a New York version of what they think Texas is, you know, and and I said, Sure, I'll read it. And you know, and I read it and just love microjet scripts so much. And I thought how in the world that this guy from Portland, Oregon, discover West Texas, and show it off in a script in this way. And, and it's because he did tons of research, and we spent a lot of time down there. But so i got i called called Mark back and I said, the scripts fantastic mark, so don't let him screw with it. You know, it's it's very authentic. And he goes, you know, what, and you know, Mark can be very calculating and a smart producer. And in this way, he's, you know, what he goes, you've proven that you can get a job by going into a room and selling yourself as a writer, your your long past that. You want to direct you say, but you haven't proven that you can go into a room and get a job as a director. So he goes, you're not going to get this job. Because and here's why. There was it was a strike, you know, everybody's saying was going to be a strike. So you we had to finish at a certain time. And they wanted to had a very specific low budget for it. And they said, We want someone who is directed before. So it'll be tightly run and end on time and give us what we need, you know, because there's no international and sports movies, and we have to hit this budget and all that. And so he said, you're not going to get the job. But I think it's worthwhile for you to go in and think about this as a director would, and try to pitch yourself as a director. So I said, you know, what that makes, that makes actually makes really good sense. So we made an appointment. And I didn't even tell my wife, you know, that I was going in for this because I'm not getting the job. And it's just something I'm doing. So I go in, and I'm there for an hour talking about everything from what film stock I would use to lenses to, you know, the feeling I want from it, what the music should be. And you know, and they asked really good questions. And I answered honestly, because like I said, I'm not getting the job. You know, I can I can speak honestly, it's the last thing I said was I know, I'm probably not going to get this job. But don't let somebody come in and script these words. Because my Christian beautiful job, and, and they go, Okay, thanks for that. And I left and then got a call from Mark Johnson, who said, You're not you know, I hope you were serious about wanting to direct it because you just got the job. And I went, What? He goes, Yeah, he said Nina Jacobson said, I know it's the risky choice, but I don't think there's any doubt that he's the one they they've met with lots of directors that he's the one who gets the material better than anybody else. And so I came home and walked in and I go, I think I'm directing a movie, and she said, Brad's, which was this other project I had, and I go, No, it's called the rookies because what know what is the rookie? And I said, Well, maybe you better read it before I say yes to this

Unknown Speaker 49:57
because she was pregnant at the time, too. With our first kids and all that, so anyway, she read it and she said, I understand why you want to do it. And and I think you should. So we went off and I got john foresman have worked with john many, many times to be our dp he had. He had been in Michael Bay world and done a beautiful job on lots of Bay movies. But he started off doing Binney in June, and wanted to get back. Yeah, he wanted to get back into being the character guy and all that and not just the big explosion guy, because he was capable of doing all of it very well. So we could get we could afford to get john because he would cut his rate to help make him more relevant across the board as a dp and not just Michael bass be paid. But and so then other people love the script and came on board. And, you know, then next thing, you know, it's it's getting made, and we were so we're such an inexpensive, we were the lowest budget movie of the year for Warner Brothers. And they had Pearl Harbor, they were dealing with Pearl Harbor in post and getting that out. They had lots of other expensive movies they were dealing with. And so they pretty much forgot about us. We went down to the best place that we we went down to the desert in Texas and they forgot about us. At one point after about a week because they were looking they knew they would carefully watch dailies just especially those first couple of weeks to see when they made a horrible mistake hiring me. And after about a week, somebody at the studio called john Schwarzman because they had a real great relationship with john and said, john just went through all the dailies. And I think you're really good, right? And john said, Yes, they're really good. And said, so he's doing okay. And john said, Yeah, leave him alone, as we've done. So they said great, and they never bothered us again.

Alex Ferrari 51:50
And that's something that I found. And this is something that they don't tell you this is this is where the politics of directing come in. JOHN, if you would have had a bad relationship with john john could have fired you What got you fired off the EFF off that set because you'd had no no juice whatsoever. And I've been on sets before where the the script supervisor was the mold for the producer to see like it can can this guy direct. And I didn't realize that until like laters. Like later in the time that that was I was being watched. A lot of first time directors don't realize that they're especially at the studio level. I could imagine you're being watched until someone vouches for you. And, yeah, and that's why it's good to be friends with

John Lee Hancock 52:34
me. Yeah, you're right. I mean, it's, it's, it's really an integral relationship, your relationship with the DP, production designer, your costumer, you know, your production staff, your first ad, it's all I mean, all really important relationships. But when you're talking about how you see something, I, I was not the I was not the kind of guy who wanted to come in and go, you know, give me a 17 on a on a on a sandbag down here and point this way, I'm just not that what I'd rather do is talk about feelings the same as like talking to actors. I don't tell them how to act. I just hope to say something that provoked something in them, you know, that they can do so with john, it might be can we be lonelier and wider, you know? And then he would say, like a 17 and a sandbag. And I go, Yeah, that sounds great. So anyway, you know, we had a great relationship. And you know, we were together. And this was back in the days when you would watch dailies. At night, you'd finish shooting, we were out in like thorndale, a lot, shooting outside of Austin, and we drive back into Austin, and go to our facilities there where we would watch film dailies, and there would be 10 or so minutes, and we'd have some pizza and some beer and whatever, and watch dailies and really learn from them together, you know, but mostly, they were just they were really beautiful dailies mostly just patting each other on the back.

Alex Ferrari 54:07
Exactly. I want but I wanted to Disney Wasn't that a Disney release? Yeah, that was a Disney movie. So it started at Warner's and then it just got

John Lee Hancock 54:14
sent over? No, no, it was. It was always a Disney release. It was set up at Disney. Um, it was I had a deal at Warner Brothers to direct the movie, but then that one came up over Disney. Got it.

Alex Ferrari 54:27
Okay, so it was

John Lee Hancock 54:29
Yeah, it was Disney. Got it. Got it. Got it. Got it. And I felt bad because I said I'm going off to direct a movie for your rival studio. And I had a great relationship with Warner Brothers. And I had a little tiny office. It was just me and an assistant, a Xerox machine by a bathroom or something in it was no no great shakes, but I loved it. And I said I called Warner Brothers and said, I'm about to go off and do this movie for Disney. And so I probably should clear out so you guys can get somebody else in here. And then by that point, I had, you know, 500 books in there on the walls and stuff. And they said, No, you know what, don't worry about it. It's fine. It's no big push, we'll,

Alex Ferrari 55:09
we'll figure something out.

John Lee Hancock 55:10
We'll figure something out. And so then I came back from directing it, and then started feeling still worse about going to the one and so I said, Guys, I'm gonna, I'm going to give you your office back. So anyway.

Alex Ferrari 55:20
So the rootkit comes out. It's it's a fairly big hit, if I remember it was it was it did very well, the box office. Yeah. And that, of course, it went when something when something makes money in town. everybody's like, oh, you're now the new darling. Everyone wants to take you out on a dance if he wants to. He wants to date you, and all that kind of good stuff. And you jumped into a fairly large project, let's say called the Alamo. Yeah. Which was, I mean, I mean, the rookie is a very, it's a small film, comparatively, it's this character piece. Right? Not this giant, you know, that, you know, extra 1000 extras and horses and all this kind of craziness. How did you jump from? Not only that, the budget to that you're talking over $100 million budget at that point? How did you make that jump? And how did someone because it's one thing to make a hit at a 20 million or $50 million budget movie. It's another thing to give somebody their second film 100 grand. And by the way, I had the same I had the same question for Edwards, a wick, when he went from all about last night to glory. And his story was fantastic. But I want to hear yours. We'll be right back after a word from our sponsor. And now back to the show.

John Lee Hancock 56:38
Well, mine was I had a good time with Disney. And Disney really loved the rookie, and it did well the box office and made money for him and all that. And they had set up the Alamo there. The time it was just called Alamo and was originally a script by les bohem. Who's there's a friend of mine. And and it had gone through rewrites. And Ron Howard was attached. And it the first thing that happened was Ron Howard, who I knew, you know, some we met several times, and I like Ron a lot. And he called me said, Would you do me a favor? And we've I mean, I've looked at his movies, and he's looked at my movies, and he's, you know, he tried to help each other out? You know, since then, but, um, he, he called him, would you read a script for me, because I know you're from Texas. And, and I just want, I would just love your read on it, because I'm not sure how to wrap my arms around this one. And so I read it, and we had, you know, some discussions about it. And, you know, stuff that I said, I think he might push this a little bit more lean into this a little bit more and, and some of those kind of things. And he said, Okay, thanks. And then they had a falling out at Disney over the radii. And Russell Crowe was was loosely attached at that point. And he was going to play Sam Houston. And so then what happened was, it was going to be R rated. And then Disney said, it's such an expensive movie, it was like $100 million movie, that we can't afford to leave all that business behind. We need this to be pG 13. And so Ron, you know, said Well, I kind of whatever, I'm gonna do this, I kind of want to do an R rated movie. And, and I think he actually in his head was thinking, I'm not sure I want to do this movie. Anyway, he had another one called the missing I believe, with Tommy Lee Jones, and Kate and chat that he didn't said, but but he stayed on as a producer. When Disney came to me and said, Deke cook came to me and said, Would you consider doing the Alamo? Because at this point, they already had started building sets. And you know, it was something like 60 acres of sets in the hill country outside of Austin. I mean, this is like, the way they used to do it in the olden days. This is no VFX you know, really, it's, it's these are actual buildings, that Michael Coren with our brilliant production designer designed and laid in and then there was waterways he had to create and all this stuff anyway. So they asked me, you know, if I'd be interested, and I and I said, Yeah, but I need to do a rewrite on the script. I mean, I am interested, I'm intrigued. And they said, Would you so we had a couple of discussions about that. And then they, they said, Would you go down and we have a production designer and we have a costumer already on the show have been working for many, many, many months. Could you go down and see what they've done? And of course, you can bring your own people in or whatever, but just, you know, go see what they've done. And I said, Yeah, I'm interested in directing this Ron called. And he said, the only thing I would ask is that you, you absolutely have the right to bring your own people in, but go look at what they've done first, just to see, and then then you know, then get rid of them and hire however you want, but just go see what they've done. So I went down to Austin, and went out and saw those brilliant sets being built and all the progress and then went to the warehouses and warehouses filled with, with Mexican army uniforms and swords and scabbards, in good, and went to the ranch, where all the horses were that we had bought for the movie. And it was just, I was a kid in a candy store. And so one, I certainly wanted Michael and Daniel to stay on if they would, and to then I sat down to do a pretty extensive rewrite on it. To make it the story that I I kind of wanted to tell.

Unknown Speaker 1:00:55
And Disney was was great. I mean, they were great every, every step of the way. And they were and they were lovely in post too. But I would say shooting the movie was as much fun as you can have. I mean, it's daunting, you know, you're, you're driving out to the set, and you see 50 trucks, and then some days we go, we've got, you know, 2000 extras today, it started getting dressed at 1am just so they can move them all through. And you know, there were days when I think we fed 3000 people. And it's, it's daunting, but it's also it feeds your ego in a kind of a good way to say I'm up for this, I can do this, you know, and and had a blast making the movie. And then we had a very short, I mean, something Clint had told me that I didn't listen to what he said. He told me and I was about to go off and do it. He said, just make sure you've got plenty of time in post. He said when you in by that I mean, not only the number of days in post, but make sure you're not driving toward a release date. Because you just you want to make sure that the movie can be the movie it wants to be and then you after you do that, then you decide when you're going to release it. And it was scheduled for a Christmas release, Christmas Day release. And I essentially had less time on that movie in post or close to the same amount of time as the rookie. And you know, it just the footage alone going through the footage is Oh, man completely different than in coverage? Yes, yes. So yeah. And so we were racing racing and to meet the Christmas deadline, we need to start having previews. And so I had a cut of the movie. That was a little a little a little long, probably, you know, but I still I hadn't finished editing yet. I said, Well, let's put it together. And then we'll learn from the preview, thinking, yeah, it's not gonna preview through the roof, because historical epics never do. And, anyway, so we had that first preview, and I said, this will help me know what 15 minutes I want to cut out and where it's going to feel slow and all that stuff. And we tested and I believe we tested a 69 which for historical epic is not bad. And I think master and commander had tested within those two weeks as well and it tested similarly to it. But you know, Tom Rothman looked at that number and said, well, it's a historical epic. It's, I think it's a great movie. It's Keep going, keep going, keep going. And Disney coming off. You know, my, my success with the rookie was thinking, how come we're not in the 90s? They were like, well, you're never gonna get the 90s with this, you know, it was supposed to be an ambiguous ending. I mean, Texas was born through through blood, and it's somebody to rogue and some of it's definitely not a rug. It's a I mean, it's a story of a Mexican civil war is what it is. It's it's not it's not jingoistic patriotism, which I think in some ways Disney was hoping for and counting on, you know, that maybe they didn't read my script. But. But, again, they were completely kind and tried to be helpful, but it was just post was a nightmare. I learned a lot from that, which is trust your gut.

Alex Ferrari 1:04:18
And, yeah, I just find it fascinating jumping from something like a rookie, to something like the Alamo, which is so much more massive. And on the set, like you were talking like you're driving by and there's 50 trucks and you're feeding 3000 people. I imagined that there's a certain amount of stress and pressure that you feel and you feel that stress and pressure on your I'm assuming you felt that same stress and pressure on those days are doing your first feature, different stress and pressure because this is your first time. When you're at that level. How do you process that kind of pressure because you'd literally have $100 million plus budget on your, on your on your show. welders plus the PNA, that's going to be another 50 million or whatever it is now probably more than the budget itself for pnn, these kind of giant movies. How do you deal with that? And how does that how do you not only deal with it, block it from the creative process, because I can imagine that pressure can just collapse on you and just hurt the creative process. And I've seen that happen. We all seen that happen throughout history to some directors, under that pressure, you can see the movie just suffers, because it just couldn't deal with it. How did you deal with it?

John Lee Hancock 1:05:29
Well, I, I think, because it was early in my career as a director, I didn't think about it too much. I mean, ignorance.

Alex Ferrari 1:05:37
Ignorance is bliss.

Unknown Speaker 1:05:39
I didn't consider I knew it was an expensive movie, I knew I didn't want to waste Disney's money. But to their credit, they never, were constantly reminding me either, you know, they choose to do the work, do the work, do the work. And, you know, our schedule was sufficient to the task. And you know, it was always about making the very best it can be, and, and a great crew and great actors and all that good stuff. So I didn't think about it too much. Until it until post probably. But more than anything, I mean, it's the same if you're doing if I can do this, or the rookie or the Alamo, I mean, the sun comes up, the sun goes down. And this these are the hours you have to you have to capture what you need to capture. And the rules are the same. So you know, you have common traits with you know, the person doing a student film, you know, they've got the same limitations, they've got a budget, they've got rentals on their camera, the sun comes up, the sun goes down.

Alex Ferrari 1:06:37
It's simple. It's so dope, basically, for a dress was bliss, and you didn't think about it too much. So you actually sat down and started watching this footage, you're like, holy crap, this is a big movie.

John Lee Hancock 1:06:47
Well, I knew it was I knew it was one of those things where it's like on the set, it would be. I mean, when we had like the storming of the north wall, and we shot that for, gosh, so many days, I think maybe two or three weeks or something because we're lots of little intricate details. But it was just so fabulous. Because we'd be out there at night. And I would talk to we had all our historians and stuff at the Toluca Battalion, they're going to be coming from the from the northwest here, then they're folding in the cannon back there that and we would block this. And we would block it until lunch, right, you know, in the middle of the night. And we say okay, now we now we've got we've we're going to do, we've got 12 cameras capturing this. Some of them are in ditches, some of them are hidden here, we've got a big Dolly, we've got 155 feet of Dolly track, it's undulating, and going up and down, and all this stuff, and so we get it all set. And then we do we can go to lunch, we come back after lunch. And sometimes before lunch, we would just do a let's do a quarter speed, you know, you're not running full blast, you're just jogging so that we can start to time out the dollies and look at the lens and help help the operators out. And I think there was there were certain days, we had 12 cameras, and all the monitors set up and I was like, you feel like you're directing Monday Night Football, it was like, you'd have to watch them all back. So anyway, so

Alex Ferrari 1:08:10
lunch, a good f go to D

John Lee Hancock 1:08:14
walk, you know, you know the sweet spot for like, where it's coming to the place where the guy's gonna fall in the ditch on the camera, and they're at it. But it was a blast. And so we come back after lunch and go, Okay, let's give it a shot. And we would just do the whole thing. And then, you know, run out of film and say, Okay, let's reset the squibs. Let's do all this stuff. And we'll go one more time. And you'd say you do two texts in a day, it takes all day long. And you get great stuff. And then what you do is that, then what you do is you know the next day you come in and go, Okay, now we got to be more precise about this and this and this and this and you start breaking it up into pieces. I mean, you know, making a film is a little like a giant mosaic. Because on the day you go there's a blue tile, and there's a green tile and here's a white tile and I need more yellow here. And you're right up next to it attaching all these it's not until you're able to step back and see it you've got Oh, I see what it is now. So it's it's difficult. But the fun part of directing is that you have to keep your head down on today's work but also keep checking the horizon to make sure that you go in the right direction.

Alex Ferrari 1:09:25
right because sometimes you you keep your head down to like oh my god, where am I am in Toledo when I really wanted to be in Vegas.

John Lee Hancock 1:09:33
Exactly. Exactly.

Alex Ferrari 1:09:35
Now after after the Alamo. He took a little bit of a break. He took like about five year break in your career, or at least three years at least from release to release. And then that little film called blindside, the blindside shows up. How did you get involved with that film and and that whole story.

John Lee Hancock 1:09:53
It was you know after the Alamo I was beat. It was a long process and it had taken its toll on me emotionally, physically, everything. I also had small children. So I thought I want to go and shoot do another 100 day shoot where, you know, not that anybody was calling me to beg me to do it. But I'm just just saying, I don't know, I don't want that. And I was also writing a lot. And so I was getting jobs writing and was able to stay home and be with the kids and all that. So at some point, when I did the blindside, the writer from the LA Times, Patrick Goldstein contacted me and said, so you were in? So you've been in director jail for three years. And I go, I didn't know really I said because I was still getting I was still getting offers to direct stuff, but it was just nothing that I wanted to do. And and I said I didn't know I guess it's I'm glad again, ignorance is bliss. I was just writing and working and it's not like I wasn't making money and all that and staying home and so

Alex Ferrari 1:11:04
it just everyone's clear Alamo wasn't Alamo wasn't a blockbuster. It didn't. It didn't do well at the box offices. That's why you work that's why they've considered you and blocked in director jail. And we've all heard I've heard of director jail when I talked to Kevin about Waterworld. He was like, I understand, like you mean, there is there is a thing called director jail. And you do get kind of put into that for a little bit. But you had the blessings of being a writer. So you can constantly be writing as well.

John Lee Hancock 1:11:32
And I'd always wanted to I'd never been a person, then still haven't been who wants to go movie to movie to movie to movie? Mm hmm. Not not Tony Scott, who's going to be in postman one in prep, and another, you know, rest in peace, Tony love, Tony, that he was. That's what Tony did is just keep going, keep going, keep going. And I like to recharge and write, and think about stuff and figure out what I want to do next, because it's two years of your life. And you know, I don't like to wake up at four in the morning. So if I'm going to choose, it's got to be something that I'm going to be invested and interested in for two years. And so sometimes it's hard to find those things because something's you go. This is a great script. I'm not sure I'm the right person for it. And I think I would get bored with it after nine months. So anyway, one of the things that came to me was a producer and Gil Netter had secured the rights to Michael lewis's book, The Blindside. And I'm a big Michael Lewis fan, and, you know, read everything he writes. And he sees fantastic. And I was, you know, and so I was gonna get the book and read it anyway. It's Michael Lewis. And the call came, would you like to read, you know, read the book. And, you know, they want to gauge my interested in in adapting and directing it. And so I thought, Well, yeah, I'll read it. I'm going to read the book anyway. I don't want to do another sports movie, though. I said, I don't want to do that. I had talked to Ron Shelton, once, and we were on a panel together after the rookie and baseball movies and all that, you know, and he said, okay, you made it out unscathed. The movies, Greg. Don't ever do another sports movie. I said, What what? He goes, Nah, man, you get into a rut that nobody thinks I can do anything with sports movies now. So he goes, just be be cautious. Be careful. So here comes I'm not gonna do another sports movie. But I read it about halfway through I go, I've got a, I've got a specific take on this. And I think I think I've cracked it. They're probably going to disagree. It was over at Fox. So fun. I will have a meeting. I went to have a meeting. I love the book, went to have a meeting pitched an unconventional mother son story. And they, you know, eventually they said, yeah, we want you to do it. So we had meetings and meetings and meetings meetings and talking about it. And then I wrote the script. And it became and everybody loved the script. But it became obvious that something happened along the way there when I first finished it. Julia Roberts was very interested in it. And Fox was desperate to be in business with Julia Roberts. So it might as well have not been called the blindside, but instead, Untitled Julia Roberts project. And I met with Julia who was awesome. And we had several meetings about it, and she was interested. And then finally, she got to a point she said, I'm not sure my head's in this, and you need to make this movie because the scripts great. And she said, I feel a little bit of Erin Brockovich in it, and I don't want to I don't want to do that to this character or to your movie and and she also had small kids and you know, all that and so I got it completely. So she was out. And at that point, Fox became less interested in the movie. And it was obvious they weren't going to make it and and so al-khan who I knew the guys at our con because Mark Johnson I produced along with Jay Russell, my dog skip weed, which was our one of our cons first, maybe maybe their first movie, and it made money and we made it for $4 million, or something, you know. So it made money and continues to make money that it's the little dog could. But so I knew them, and they read the script and loved it. And they said, if you can get it out of Fox, we'll do it. And so we negotiated a very strict turnaround situation from Fox where we had to be in production on this certain day, or flick reverted to Fox back to Fox, who was thinking about, they were thinking, well, there are more men in their 40s that will make this movie with than women in their 40s they will make this movie with so they said, make it a father son story instead of a mother son story. And I said, that's, it's it's not the truth. It's not the book. You know, it's, you know, alien to he would fly here and kick your ass. So anyway, thankfully, we got it up and running very, very quickly. And you know, and then Sandy was in it, you know, that was great. I was it was a great experience making the movie. Nice. Nice to be on a set again. We were in Atlanta.

I was loving it. I had no idea. I thought it had commercial instincts, and potential. But you never know, you know, how's this all going to come together? I knew that I that Sandy had essentially just kind of taken over Lee into a. She talked like she walked blacker. She wore her clothes, the watches everything the rings. They're all you know, based on Leanne's actual stuff. And she had Leanne read the script for her out loud, just so she could have things and we ended all the lines and, and all that kind of stuff. So it was a it was a great experience. And then, you know, we had our little movie and it tested through the roof. And it was a crowd pleasing kind of feel good movie. So it needed to Warner Brothers opened it wide. And that first weekend I remember, it was Thanksgiving. It opened, like on Thanksgiving day or the day before Thanksgiving, or whatever. So we had a long extended weekend, Thanksgiving weekend. And the studios would come out with their projections, you know, every studio would make the projections on their movies and other movies around town that were passed around by getting Jeff Blake. And so Warner Brothers. Like Fox said, the projection for the blind side is $12 million. I'm making that up. But it was something like that, which would have been for our budget would have been made it a success. But and then somebody else I think it was Sony maybe said 15. And then Warner Brothers came out with their projection and it was 20. And the thing is, what studios do is they don't pop up their own movies, they would rather project low. And you know and not get people to overly excited. So my agent, David O'Connor, at that time when he saw the projection from Warner Brothers at 20. He said they think it's going to do 25 or they wouldn't have put 20. No, it's and the other thing was we opened we were supposed to open originally this the following spring, but a slot opened up with Warner Brothers. And it was going to be going opposite. Oh gosh, what is the vampire?

Alex Ferrari 1:18:49
Oh, what are the Twilight series?

John Lee Hancock 1:18:51
Yeah, quite quite the first Twilight. Oh, you know. So they said, Do you want to open it? And so that I was like, well, we're not going to win the weekend. It didn't matter on our budget. And so we we went into that the reports were good, the reports were good. I was hoping that, you know, at least the minimal would be Fox Fox this projection to 12. And it did 34 million

Alex Ferrari 1:19:17
and that was a monster it was

John Lee Hancock 1:19:19
and then it gets the kids it just never went away six different times. It outperformed his previous weekend during its run, which is I never heard

Alex Ferrari 1:19:29
it's staggering. I remember that with like home alone. Like Home Alone came out and then like it kept growing and people were like what and Titanic kept rolling. You like what the heck's happening? No, no Blindside was an absolute smash hit. And then you get an Oscar nomination. And then and then Sandra wins the the Oscar for it. And it must have been you must have been on cloud nine. During those times.

John Lee Hancock 1:19:49
I wasn't it was one of those ones because there was no expectation with it. I thought it was a nice movie and a good story. And I thought this has commercial instincts. We'll see. And then it never we never talked about awards or anything like that. It was just the movie.

Alex Ferrari 1:20:06
Sports movies sports movies generally don't Yeah, yeah, definitely don't get that kind of

John Lee Hancock 1:20:11
reaction. And there was no like press stuff going on for it. No push for anything for awards. And I remember at al-khan and Warner Brothers, they said, you know what we everybody's talking about Sandy Bullock. Like she, you know, she went get a nomination, we should probably put some bucks into pushing this a little bit. And remember, the first thing was a cocktail and hors d'oeuvres party. This for Sandy, you know, didn't it was all press people and stuff. And it was, and people were over the moon for, you know, for the movie and for her performance. And then it was just by surprise, all of a sudden, it was like, How did this happen? You just get swept along, you know, and you go, Wow, this was kind of great. And I told me why I said none of this will ever happen again. You know, the idea of this movie making this much money coming out of nowhere, and coming out of nowhere for an award season that are so calculated, I mean, award season, it's like months, months, months and months of preparation and laying the foundation to leave at the right time and get nominations and this just happened.

Alex Ferrari 1:21:17
Yeah, it is a once in a career kind of situation to say the least. Your two next films, which are Saving Mr. Banks and the founder, you tackle again real life characters and stories with with tackling, Saving Mr. Banks like well, Disney must have been daunting. Just to, to portray, I mean, you're working with Tom Hanks, and Emma, Tom, Emma, and it just must have been amazing. How did you like approach trying to bring what is there to the screen with?

John Lee Hancock 1:22:02
People The first thing was that, you know, the script Kelly Marcel script was fantastic. And even though I'm not a huge fan of Mary Poppins, or musicals, or any of that kind of stuff, I was just really drawn to the Father daughter aspect of PL travers. And, and the fact that it was her movie, and this was just two weeks in the life of Walt Disney really, you know. So I think I didn't think about it that much. But, you know, the first thing that came first name that came to mind, of course, was Tom Hanks. And then you know, we that we cast Emma first. And then Emma was there, and she's great and perfect for it. And then everybody started talking around town about it. And Tom, you know, wanted to meet. And so we met and, you know, I was prepared for tons of different questions and things like that, or, because that's a daunting task for for him. You know what Disney's never been played?

Alex Ferrari 1:22:59
Right, exactly. And then if there is anybody that can pull it off.

John Lee Hancock 1:23:03
Yeah. You want someone you want someone who is I wanted? I wanted to need an icon playing an icon. Absolutely.

Alex Ferrari 1:23:11
Yeah, you can get an unknown for that.

John Lee Hancock 1:23:12
Yeah. And he all he said to me was all this stuff in the script that shows me smoking, and shows me, you know that I have my scotch at five o'clock. And I curse a couple of times. And I curse a couple of times. Just make sure that just tell me. Is that going to stay in the script? Because I'm really drawn to this. I'm drawn to Walt Disney's a human being not an icon. And I said, Yeah, it's gonna stay in or I'm out too. And he said, he said, Let's shake on it. So we shipped on it. He said, Okay, let's do it. That was it. It was like a 10 minute meeting. That's Yeah. And it was wonderful. That was so much fun. We had so much fun making that movie. And the movie turned out, turned out, turned out great. I'm very proud of it. And then wonderful. The founder was also one where the script came to came to my desk, and I read it really liked it. But I thought, you know, I've already done all these real life characters, but I felt like that nobody really knew or looked at Ray Kroc the way they did it, Walt Disney or something, you know. And there was also something about the script Rob Segal wrote, it was beautiful, where I was pulling for this guy in the first half of the movie, and then actively rooting against him. And I thought, that's an unusual high wire act to try to pull off right. And in the in the first person that popped into my brain was Michael Keaton, you know, because there's some similarity and you know, how he and croc look and all that, that just it he's Michael's a great salesman, and I mean, that is in the nicest possible way. There's something about him, there's an energy that he's selling you whether it's he's telling you a joke, or whether he's talking about a movie, there's an enthusiasm there. I thought man he is he is. He's this guy. He's this guy. And he wanted to make sure that it was awards and all portrayal. He said, we're not going to shine him up at the end. I go, No, no, not at all. I want you know, he said, but I want to be true to him. I want to be true. I want to make sure that we under everybody understands what a complicated individually is. He said, because there are things about Ray Kroc that I greatly admire. I mean, everybody said, even his enemies. They never met anyone who worked harder.

Alex Ferrari 1:25:27
And how was a when and how he was like, in his mid 50s, right when he launched started.

John Lee Hancock 1:25:31
Yeah, yeah. I mean, he was at an age in his early 50s, maybe 54. I can't remember now, where all his friends were retiring. Because this was back then, you know, you've retired at 55. And he felt like that he had had some success in business. But it never really rung the bell. He ended that one thing and he thought, why not me? How come not me? I work harder than everybody. I had these ideas. I you know, I push them. The multi mixer, the folded up table that he's just trying, he's just hustling, hustling, hustling. And I love that about Ray Kroc. But, uh, but yeah, I mean, in the end, so anyway, I liked it. And, you know, we did do a rewriting on it. And Michael said, Yes. And we was a little tiny movie we did. And I love that movie. Yeah, and I love

Alex Ferrari 1:26:21
I always love characters, or I love movies, where the villain turns into the hero or the hero turns into the villain, or they jump back and forth. It just makes it so much more interesting to watch. Because you're right, Ray, you're rooting for him at the beginning. But towards the end, you're like, he's destroying these. The McDonald brothers. Like he's like stealing them. It's under from under their feet.

John Lee Hancock 1:26:43
Yeah, no, I always thought of it as deck of a Salesman with a very different ending Willy loman takes over the world.

Alex Ferrari 1:26:49
Right. It's that's essentially it. It was it was it was a remarkable, remarkable film. Now, your latest film, the little things. I mean, you've got three, arguably three of the most powerhouse actors and hot work in Hollywood today, Denzel Jared. And I always forget his first name. Rami Rami. Thank you, Ronnie. Who have just these powerhouses. I have to ask you. How do you direct? Three, just powerhouse actors in one scene? Because there's a couple of times in the movie that all three of them are together? Yeah. How do you direct those scenes? Because you got three? Are they all same schools? As far as acting your concern? is one more method now? Because I hurt themselves much more method or less? No, he's less method. But there's just a different style. So how do you direct that?

John Lee Hancock 1:27:40
I think I mean, every actor is different. I mean, in some ways, in some way every actor is method and if they have a method to get them to the character that they need to play, right. In terms of it being method, Jared is probably more traditionally what we think of and that he stays in character. And we didn't have read throughs or rehearsals with Jared and Rami and Denzel, where they met in real life. When they met Albert sparks played by Jared he was Albert's barmah. And when Albert's farma saw saw, saw they had a scene with Adele was not Dinsdale. It was Joe Deacon. And so that just elect electrifies everything that everyone does, everyone is different. I mean, it's just in you kind of have it's in some ways, being a director is like being a really good coach. And I think I learned more about directing from having had some good coaches, where do you got a locker room of people that all have different interests, some of them don't necessarily get along, but they have to unify for a period of time, you know, to go and accomplish the goal. And some of them and you know, and some athletes need praise and some need challenges. And suddenly, you know, these two guys obviously, there's, you know, it's just a it's just a conversation. I mean, they're all just, they're juggernauts. So So I mean, I just love watching them all act. So for me, it wasn't about maneuvering them in any way, one way or the other. It's just we'd already talked about everything we do. I mean, I spent time in prep with those guys.

Alex Ferrari 1:29:15
So it's I imagine watching like Emma and Tom working on saving on Saving Mr. Banks, and watching these guys. You must just have like, as the little boy in you, who wanted to be that director must be like, like this going. This is awesome.

John Lee Hancock 1:29:32
I remember one day, early on. My, my old friend, Bradley Whitford who's also in the movie came up to me. And he goes, man, you're directing, Tom. How cool is that? That's pretty cool. It's pretty,

Alex Ferrari 1:29:50
it's pretty darn cool. Like Clinton, like Kevin Costner is like, I just want a poster with Clint Eastwood that it like the little boy and I was like, I I need

John Lee Hancock 1:29:58
this movie. Yeah, no. Yeah, exactly. And, you know, just those guys too. Sometimes it was just you forget the cut. And that was the same with the little things I would just, you know, we did go on and on, I'm just watching denza work or Jared rommy work. And the scenes over it, I'm just letting them roll Indians or anything else, you know, I gotta know, man, I just, I just love watching you act. So

Alex Ferrari 1:30:26
just to join the ride and just join the ride. Now, I'm going to ask you a few questions, asked all my guests, some quick questions. What advice would you give a filmmaker trying to break into the business today?

John Lee Hancock 1:30:37
I think, knowing what you want. And then presenting it to the world is, knowing what you want is one thing, announcing it to the world is a harder thing. Because when you're starting out, you can say somebody said, Mike said, I want to I want to direct movies, and they know it in their head, but they don't are not prepared or ready to answer, announce it to the world. because there'll be scoffed at or there'll be, you know, yeah, right, or whatever. And we're all fragile. So I would say, knowing precisely what you want, and then announcing it to the world. I would say, john Sayles told me many, many, many years ago, he said, if you want to be a writer, right, if you want to be a director, direct, because that was what I did, you know, back in New Jersey, or wherever it was, he said, you know, if I wanted to write, I would write something or somebody else would write something or whatever, I'd write something. And then I'd get my friends who were actors. And then I would say, okay, we're going to do this in my living room. You know, but I would be directing. And he said, it's just, it's vitally important not to wait around for someone to go, yeah, you who really haven't directed you should direct this movie. Because it just, it doesn't doesn't happen. So yeah, I would say, Do you've got to, you've got to, if it's the thing that you would do for free, then you're in the right business. I mean, it's, it's, you know, it's got to be a hobby that you're hoping to make a living at something that you love, so much you do for free.

Alex Ferrari 1:32:09
Now, what is the lesson that took you the longest to learn whether in the film business or in life? Mm

John Lee Hancock 1:32:18
Hmm, that's a good question. Don't talk so much. I sometimes have a tendency as you have you seen in the last hour and a half, to flap my gums too much. And I should, you know, I should listen more. And I try to remind myself to listen more, especially in conversations with, with actors, and when you're working on a movie, or you know, someone's reading your script for you. You know, to give you notes on it, it's, it's and also to ask more questions, not just go Yeah, I like that, too. And here's why. It'd be like, did it seem this to you didn't seem that to you. I mean, asking questions and listening to answers, I think is, is you get you get further ahead. That way then

Alex Ferrari 1:33:12
yapping on like I do. And last question three of your favorite films of all time.

John Lee Hancock 1:33:18
Hmm. Well, that's a rotating list. It depends on your mood. It depends on what you're in the mood for on the day today. I really love a named Mike my Corporation after a line of dialogue from Badlands, so I'll throw that Terrence Malick Badlands in there. I love Love, love the conversation, which is my favorite couple of film. Let's see Gosh, a third one. Man, so many so many. Love lonely are the brave love. The conformance Bertolucci's the conformist. Love the whole, the whole run of Michael Ritchie, movies, the candidate is, I think, a brilliant movie because it started out as satire. And now we'd look at it and it was just present. You know, it was a documentary. It's a documentary now. Yeah, exactly.

Alex Ferrari 1:34:15
But, yeah,

John Lee Hancock 1:34:17
That's a lot. But yeah, those are a few.

Alex Ferrari 1:34:19
It has been an absolute pleasure talking to you this, this this last 90 minutes. I truly, truly appreciate you taking the time. And and sharing sharing your journey with with filmmakers of the of our tribe. And hopefully this will continue to inspire some people down the line. So you have been making some really great movies over your career. I hope you can continue to make many, many more in the future. So thank you so much, sir.

John Lee Hancock 1:34:41
Me too. Thanks for having me, Alex. I appreciate it.

LINKS

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IFH 450: The Art of the $9000 Micro Budget Indie Film with Edward Burns


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We have made it to 450 episodes of the Indie Film Hustle Podcast. The IFH Tribe has given me 450 opportunities to serve them and for that I am humbled. Thank you all for allowing me to do what I love to do so much. With that said I wanted to bring you a massive guest for this remarkable milestone. Today’s guest is a writer, director, producer, actor, and indie filmmaking legend, Edward Burns.

Many of you might have heard of the Sundance Film Festival-winning film called The Brothers McMullen, his iconic first film that tells the story of three Irish Catholic brothers from Long Island who struggle to deal with love, marriage, and infidelity. His Cinderella story of making the film, getting into Sundance, and launching his career is the stuff of legend.

The Brothers McMullen was sold to Fox Searchlight and went on to make over $10 million at the box office on a $27,000 budget, making it one of the most successful indie films of the decade.

Ed went off to star in huge films like Saving Private Ryan for Steven Spielberg and direct studio films like the box office hit She’s The One. The films about the love life of two brothers, Mickey and Francis, interconnect as Francis cheats on his wife with Mickey’s ex-girlfriend, while Mickey impulsively marries a stranger.

Even after his mainstream success as an actor, writer, and director he still never forgot his indie roots. He continued to quietly produce completely independent feature films on really low budgets. How low, how about $9000. As with any smart filmmaker, Ed has continued to not only produce films but to consider new methods of getting his projects to the world.

In 2007, he teamed up with Apple iTunes to release an exclusive film Purple Violets. It was a sign of the times that the director was branching out to new methods of release for his projects.

In addition, he also continued to release works with his signature tried-and-true method of filmmaking. Using a very small $25,000 budget and a lot of resourcefulness, Burns created Nice Guy Johnny in 2010.

Johnny Rizzo is about to trade his dream job in talk radio for some snooze-Ville gig that’ll pay enough to please his fiancée. Enter Uncle Terry, a rascally womanizer set on turning a weekend in the Hamptons into an eye-opening fling for his nephew. Nice Guy Johnny’s not interested, of course, but then he meets the lovely Brooke, who challenges Johnny to make the toughest decision of his life.

The film debuted at the Tribeca Film Festival. While he was releasing that film, Burns wrote, starred, and directed Newlyweds. He filmed this on a small Canon 5D camera in only 12 days and on a budget of only $9,000. 

Newlyweds Buzzy and Katie find their blissful life disrupted by the arrival of his half-sister and news of her sister’s marriage troubles.

In his book, Independent Ed: Inside a Career of Big Dreams, Little Movies, and the Twelve Best Days of My Life (which I recommend ALL filmmakers read), Ed mentions some rules he dubbed “McMullen 2.0” which were basically a set of rules for independent filmmakers to shoot by.

  • Actors would have to work for virtually nothing.
  • The film should take no longer than 12 days to film and get into the can
  • Don’t shoot with any more than a three-man crew
  • Actor’s use their own clothes
  • Actors do their own hair and make-up
  • Ask and beg for any locations
  • Use the resources you have at your disposal

I used similar rules when I shot my feature films This is Meg, which I shot that in 8 days, and On the Corner of Ego and Desire which I shot in 4 days.  To be honest, Ed was one of my main inspirations when I decided to make my first micro-budget feature film, along with Mark and Jay Duplass, Joe Swanberg, and Michael and Mark Polish

Ed has continued to have an amazing career directing films like The Fitzgerald Family Christmas, The Groomsmen, Looking for Kitty, Ash Wednesday, Sidewalks of New York, No Looking Back, and many more.

Ed jumped into television with the Spielberg-produced TNT drama Public Morals, where he wrote, directed, and starred in every episode.

Set in the early 1960s in New York City’s Public Morals Division, where cops walk the line between morality and criminality as the temptations that come from dealing with all kinds of vice can get the better of them.

His latest project is EPIX’s Bridge and Tunnel is a dramedy series set in 1980 that revolves around a group of recent college grads setting out to pursue their dreams in Manhattan while still clinging to the familiarity of their working-class Long Island hometown. He also pulls writing, producing, and directing duties for all the episodes.

Ed has continued to give back to the indie film community with his amazing book, lectures and his knowledge bomb packed director commentaries. Trust me to go out and buy the DVD versions of all his films. His commentaries are worth the price of admission.

When I first spoke to Ed he told me that he had been a fan of the podcast for a while. As you can imagine I was floored and humbled at the same time. Getting to sit down and speak to a filmmaker that had such an impact on my own directing career was a dream come true. Ed is an inspiration to so many indie filmmakers around the world and I’m honored to bring this epic conversation to the tribe.

Enjoy my conversation with Edward Burns.

Alex Ferrari 0:24
Now, Episode 450 was a pretty monumental episodes, I wanted to have a monumental guest. And today I have on the show, indie film legend Edward burns. Now Ed blasted onto the scene with his lottery tickets story, that lottery ticket story I talk so much about that filmmakers are always looking for and they're gonna make their film and get picked up and it goes off to make a million dollars in their career launches.

Well, that's exactly what happened to Edward burns with his film his 1995 film, The brothers macmullan which he made for about $27,000 on on weekends and and he was working as a as a PA on Entertainment Tonight while he was doing it. And he was Oh, there's just so much so many stories about how this movie got made. But it got bought by Fox Searchlight, and then went on to make $10 million at the box office, which catapulted Ed into into stardom, like overnight. And he followed up with she's the one with Jennifer Aniston and Cameron Diaz. And he continued to make film after film.

And he kept getting bigger and bigger budgets. But what he realized is that he wanted to have more freedom with his art and what he did. So he went back to the brothers macmullan model, which was low budget micro budget films. So he made a movie called newlyweds for $9,000. And he continued to make these low budget 10,000 $20,000 independent films because it allowed him to be more free as a filmmaker, and I really admired that about Ed because and not only became a very popular director and writer But he became a very popular actor starring movies like Saving Private Ryan, Steven Spielberg's masterpiece, the holiday, the Christmas classic, and many, many more The list goes on and on how many films and TV shows he's been in over the years. And many filmmakers, and many guys who get thrown into that kind of world could easily just cash out and Coast for the rest of his life in his career, taking acting roles and directing, you know, big things when they came along, and so on and so forth.

But not Ed man, he wanted to go back to his indie roots, and continues up to this day, in his indie roots. And I, I just so honored to talk to Ed, and have him on the show. We just went, I mean, this interview is epic. The first 30 minutes is how he was able to get brothers macmullan off the ground. There's been so many myths about brothers McMullan and how he got made and how it got sold. And we actually get the truth straight from the horse's mouth, as they say. And we talk about independent filmmaking about the micro budget model, his remarkable book, independent Ed, which chronicles his whole career from brothers McMullan all the way to his latest films, talking about how he broke them down how he's how he made them, he really wanted to give back as much as possible.

And I got to tell you, that book was an amazing inspiration to me to make my first film, this is Meg, and understanding that I could go out and make a micro budget film that could go out and make money and can get sold and to get licensed to Hulu, and so on. It was his book that really ignited that in me. And if you ever get a chance to get his DVDs of all of these micro budget films that he makes, his director commentaries are gold, absolute gold, and I'm gonna put links to all of those films in the show notes. This was an epic conversation, to say the least. And if you're an independent filmmaker trying to make micro budget films, this is the episode for you. So without any further ado, please enjoy my conversation with Edward burns.

I like to welcome to the show, Edward Burns. How are you doing Ed?

Edward Burns 7:27
It's great to speak to you. As I was telling you earlier, I've been a fan of the podcast for a long time. It's cool to be on.

Alex Ferrari 7:34
That's that's humbling and remarkable when I heard that from from your producing partner, Aaron, I was floored that you'd been listening to me, like I told him like sometimes you just sit in a room with a mic and you have no idea who's listening. So that's very humbling. And I I've been a fan of yours, man since since brothers macmullan days, you are one of those lottery ticket stories, those kind of Cinderella stories that you hear about from the 90s you know a lot with Robert and Kevin and and Richard Linklater and all those guys that came around and you came in that crop man of like, I always tell people, the 90s was just like such a glorious time to be a filmmaker, because it felt like almost every month, or every week, almost It was one of these stories that came out. Is that fair? To say?

Edward Burns 8:20
No. Probably it probably wasn't mean, I know. For me, it certainly was, you know, Sundance was the launching pad every year, you know, you would see those articles coming out of there. Um, for me, it was there was a couple of movies. You know, obviously, Rodriguez is El Mariachi. But I think before that, Nick Gomez had a movie called laws of gravity was made for 23,000. And that was really a huge influence on me. When I could see like, Oh, wait, you can make a feature film, or 20 grand all in. And they can then get picked up for distribution. Because really prior to that, what you would hear when you were in film school, and I'm in film school, and like 89 9091 Is that the way in is to make a short film.

Remember, there was there used to be something called the ISP used to run something called the independent feature film market down at the Angelika theater in the village. And that's where you know, you could get your short film in there, you know, all of the buyers and managers and agents, the whole like New York indie film scene would be there. And that was the launching pad. And I remember I went there with my first short film, and then we short films that had like, big budgets that were really high end production value. And I knew I would never be able to raise enough money to compete with that. Well, then when laws of gravity comes out. The living in your Greg rocky movie came out.

Alex Ferrari 9:55
Yes, right. And the one movie that always gets Doesn't get the credit that he deserves Robert Townsend Hollywood shuffle

Edward Burns 10:03
Oh, without a doubt that one was a little bit late.

Alex Ferrari 10:06
That was but that was he was still but it was still like he put it on his credit cards though. And yeah, right. It was Robert It was 8687. And he was in LA and he made it for like it was in the 20 to 75 range.

Edward Burns 10:19
It wasn't Yeah,

Alex Ferrari 10:20
it wasn't, it wasn't crazy. He put it on credit cards. He was the first filmmaker that I heard of that put it on his credit cards because I was working in a video store back in the late 80s, early 90s. So I remember Hollywood shuffle and it was just

Edward Burns 10:32
I'm waiting here is that I feel like that kind of 8787 Okay, yeah, so that's a little earlier

Alex Ferrari 10:37
it's right before it's before sex lies hits, you know, which was a million dollar but before he launched the Sundance and and before laws of gravity and mariachi and clerics and all that run, but he was one of the first to do it. But he doesn't get the the in the he's never in the same conversations and I always make it a point to point out how instrumental Robert Robert Townsend.

Edward Burns 10:57
Yes. Interesting. Yeah, I like so when would Metropolitan events that Metropolitan is probably but that's what you that's what right. What's that? What's what's once Metropolitan Stillman movie, that was another one.

Alex Ferrari 11:10
That's right. That's right. That was around. Oh, god, that was that was around that time. But also like, I mean, the ones that got the most attention. I mean, obviously Robert got the biggest. I mean, Robert Rodriguez got the biggest thing with mariachi like he that was that's still a mythical in the halls of independent film. People still talk about El Mariachi as this mythical thing. And in the same breath with clerks and brothers McMullan slacker, as well

Edward Burns 11:44
as probably two years before me, that was another big one. Because I think Rick made that for maybe in that 25 to 50 range,

Alex Ferrari 11:52
right and I was just had Scott Moser on the show. And and Scott was telling me I'm like Scott, what was the who was the things like oh, is slack or slack was the blueprint. cuz I'm like, you guys didn't have a blueprint? Really? It was like

Edward Burns 12:00
But before that though? You know, Long Island zone. Hal Hartley

Alex Ferrari 12:06
Yes

Edward Burns 12:07
The guy who? Who I feel like because he did three in the early 90s, you know he did was the unbelievable truth, simple men, and I forget the third. But those were all done, you know, in that under $100,000 budget range. And the thing that was interesting, back to sort of the whole, you know, short film versus a feature was seeing that every year, all of a sudden, you know, you had Hal Hartley then you mentioned Rodriguez, you had

Alex Ferrari 12:42
Don't forget Jim Jarmusch. Jim Jarmusch.

Edward Burns 12:44
But that's prior Yeah. He's more in the Spike Lee,

Alex Ferrari 12:49
she's got to have it. Yeah, she's got to have a time, right,

Edward Burns 12:51
you know, those guys came up mid 80s. This is more that early 90s micro budget, that then got distribution. And that was real, I think the thing that changed things, because it wasn't just make a short as a calling card to get an agent to hopefully make a Hollywood feature,

Alex Ferrari 13:06
Right

Edward Burns 13:07
more like, more like an indie rock band, who was like, you know, hey, we're gonna just put out our own thing. And this thing has its own value. We're not trying to parlay this into a gig to work with the studio, we're going to create something new here that then we can build upon. So that is really what changed, I think, in the early 90s. You know, if you look at Kevin Smith, you know, credit, you know, clerks is a is a micro budget movie, but he basically stays within that mill you, you know, I know I did as well. Um, how Hartley is another guy who did some guys or gals chose to sort of take that and turn it into sort of a bigger sort of more studio type of filmmaking career. And that's awesome. I think that's what folks were trying to do, like, treat it more like you're in a band. And it's like, are we make gritty sort of punk rock albums. And that's what we want to continue to do.

Alex Ferrari 14:05
So when you you know, when you were coming up, I mean, I mean, that's your story also is also quite mythical about the whole being a PA and, and working at et. Can you tell everybody because a lot of people listening might not know the story of actually how you got? Well, before we get how you got into Sundance. How did you get brothers Macmillan off the ground? We're like, what made you think that like, you can make it? I mean, I mean, it was It's nuts. It's that now you look at it, you're like, Oh, well, everyone could do that. But back then there was just no internet. There was no knowledge about this. Really. So how did you do it, man?

Edward Burns 14:41
Um, I mean, it's a crazy long story. And you just tell me to switch gears for Sears? really remember because it's like I make the film 28 years ago when I am. Basically I start when I'm 24 I think so. I'm coming out of films. Like you said, I'm a production assistant at a television show in New York, which basically my job was driving the band and setting up the lights. That's the extent of what I do. So I had plenty of time, it was a job that required no mental focus at all. So I spent all my time writing screenplays. I at the time, you know, one of the guys forgot to mention is Tarantino reservoir.

Alex Ferrari 15:23
Well, there's that guy.

Edward Burns 15:25
So I see Reservoir Dogs, and I'm like, okay, that is what I need to write. So I probably write in my four years, or three and a half years out of film school, by bgl, and scripts. Three of them are reservoir dog ripoffs. I am poring through the trades every day, trying to find or identify the agents or managers who sign first time screenwriters. So that's who I'm sending all of my trips, smile. And every day, my dad told me somebody is like, Look, there's absolutely another filmmaker out there who is out working you. So you need to make sure every day you do one little thing to chip away at the brick wall that separates you from the dream. So that meant, you know, I'm going to write a scene in my script, or I'm going to write another letter to an agent, or I'm going to send my short film into another film festival every day, I made sure I did one little thing. So I write all these scripts, I send them out, I get nothing but rejection letters back. And I'm, I come to the conclusion. And this has happened to me a couple times in my career, where I kind of recognize Well, maybe I'm just not that good. You maybe it isn't that they don't, they can't recognize what a talent I am. Maybe I'm just actually not. Right. Yeah, do go back to school and learn a little bit, right? And at the time, I see an ad for the Robert McKee story structure class. So a lot of people might poopoo that Nah, you know, traditional Hollywood structure is Bs, you know, free acts don't pay any attention to that. For me it was it was incredible. I go there and and you know, you learn a lot of this stuff in your you know, screenwriting one on one stuff in film school, but again, you know, a lot of it you forget or, you know, if you want to be like a cool already, kind of kid, you're dismissive of that stuff. This point after five rejected screenplays, I am no longer thinking I'm hot shit, I'm not dismissive of anything. I recognize, I need to learn. Right? So I take the class and you know, a couple of things that he said, that really struck a chord with me one was dope, what is your favorite genre of film? What do you like love to watch? That is the next screenplay that you should be writing. We like our write our script, like, you know, action do that. And at the time, I was like, a massive trypho and Woody Allen. Like, that's all I was doing. I was always watching. So I was like, okay, that's what I'm gonna do, basically, relationship, comedy drama, a little bit of an ensemble. You know, I'd look at those Woody Allen films, I'd be like, okay, that's a wonder, you know, for people on everyone listening to you, I think those are the words but one shot without a cut, that lasts almost two minutes of two people walking down the street in Manhattan, talking about their relationships. Okay, I know from my, my film school days, that's about as easy as you can do with no money. That says, as easy as seen as you can pull off compared to shooting, let's say, an interior scene in a crowded restaurant where I'm going to need to hire extras and whatever. So as I sit down as I want to leave Mickey, I'm like, that's what I'm going to do. I know, that's the genre that I want to play.

I decided to make an ensemble because I knew from my, my student films, and when you know, paying your actors, there's no guarantee that any of them are ever going to show up. You know, especially in New York, everybody's got other jobs and waiting tables and working in a gym. You know, you would have people just bail on you in the middle of issue. So I said, if I have an ensemble, and I cast myself and my girlfriend opposite me, I know that even if this thing blows up, I have a short film. And that's why and it's crazy way to write a screenplay. But I wrote it as for sort of different movies. The person who was the three, and then I listed all the locations that I knew I could get for free. So I knew I could get my parents house. So that was location number one. Then I knew every street corner and sidewalk and public park in New York City. I knew from my working in news days. You did not personally there was no cost to shoot there. And you would never be bothered. No cop would ever asked him certainly in the early 90s in New York, if you had a permit to shoot Now when New York was still hungry, then they could care less about three students out with a camera. Right? I was like, so that's what the movie will be. I'll have these three brothers. And the one movie is the movie that takes place in their house. And then they'll each have a girlfriend in Manhattan. And those will be my other three short films. So I kept thinking, if it didn't work, I could have a 25 minute movie 15 minute movie, 75 minute movie or

Alex Ferrari 20:26
so you've actually backed into, like, you backed into this film with Zastrow in mind,

Edward Burns 20:31
like, reverse engineer the whole thing.

Alex Ferrari 20:34
It's amazing. That's remark I'd never heard that part of the of the of the myth, if you will.

Edward Burns 20:39
It's kind of how I laid out the script. And, um, you know, so then, there was an article in the IPS old magazine independent, and they did an article on living in laws of gravity. And I forget the maybe one of the Harley movies, and they basically broke down those budgets. And they were like I said earlier, one was 23. One was 28. One was like 35. And I looked at that, and I said, based on my experiences with my student films, I was like, I think I can pull this McMillan's grip off for about 25,000, I think I get it in the can for 20 bucks. So my own when you don't get my dad was a company you are, I am working class kid grew up with no money, no connections in the business. We knew a lawyer and convinced this guy to put together a limited partnership. And we were gonna sell five $5,000 shares to get the 25 grand. He knew a guy who works on Wall Street. That guy gave him five grand. And that's all we raised. Yeah, so basically, we raised $5,000, I convinced my dad to give me about another four. And I basically tell him in this guy, with the nine, let me just go and shoot together, sort of a sizzle reel a trailer, and we'll use that to raise more money. But I knew that I was going to try and shoot the entire film for $9,000. That was my goal. So I set out I put an ad in backstage magazine that basically says, you know, no budget, indie non union, no pay, but we'll feed you is New York City. So I probably got 2500 headshots, through all the headshots. And then there's some, you know, great stories about you know, how I was able to get some of these actors, but you know, the part of Molly the older brother's wife, probably addition, 1520 actresses, and I'm thinking to myself, the script is terrible, because the scenes that these young actresses really just weren't playing. And I'm sitting by the camera, shooting her audition. I'm like, Oh, my God, this is good. Wow, maybe these scenes aren't some terrible. So Connie ends up being cast in the movie. And throughout the production, Connie was kind of like our, um, you know, she was our rig, we just knew like, okay, she's like, really the super talented one here. Um, you know, when you're acting opposite her, you better bring your A game. And so so we get Connie in the movie, the other actors are all unlike Connie, nobody had ever been on a set before. Nobody had ever been in front of a camera before. And I set out to go make this film. We probably shot about six days, over the course of maybe three weeks. And then I kind of run out of money. But I don't let the cast know that. And what we ended up shooting 12 days over the course of eight months. And what I would do is I would save up some money from work and hit my dad up for a little bit of money, or camera guy was working with Dick Fisher would say hey, look, I'm not working to Saturday and Sunday. I have the camera. buddy of mine is available to do Sam, who can you get from the cast that's available? And you know, I would then go all right, Jack and Mike are available. Let me see what scenes are still notch. And then the other crazy thing I did was it was we shot 16 millimeter,

Alex Ferrari 24:26
Right.

Edward Burns 24:27
We couldn't afford to buy any new cans of films

Alex Ferrari 24:30
or short ends,

Edward Burns 24:31
shortens.

Alex Ferrari 24:33
And 16 not even Super 16 but 16 short ends.

Edward Burns 24:37
Yeah. Leftover stuff from industrials. So, so it was cheaper for me to re enroll in Hunter College for one class, which I think was probably I don't know at the time, probably 300 bucks. So I can get a student ID because for the short ends with your student ID was Like 25% off or something like that. So I reroll in school are in order to get the cheaper price on the short ends. But then of course when we can't afford to develop anything until we're done shooting, so eight months after we get these 12 days done, we develop stuff. And then you know, from short ends, a lot of times some of that for that film has already been exposed. So, we've made the editing a little bit easier when you do like, Okay, well, we're cutting that scene because we just don't have that scene.

Alex Ferrari 25:27
So anyway, so you had eight months, that you had a bunch of film reels in your, in your in your apartment.

Edward Burns 25:34
After those first six days, we're just, you know, Dick says, Hey, I'm free on this day. I say great. I go buy some film stock, right? I call the actors, I come up with the scenes, we go shoot those two days. And then it's like, Alright, what are we gonna shoot again? I have no idea. But

Alex Ferrari 25:51
so how long were you with the movie in the can before you got to developed?

Edward Burns 25:55
Alright, so after we once we finished shooting, we had everything at that point. Then I go to the do art film labs. And it was a great guy random place named dick young, Bob Smith. Those are the two guys who rent. And to their credit. They were real supportive supporters of indie film and young folks in New York trying to make it happen. So you know, my dad went down with me there and explain to them Hey, I'll vouch for Eddie. But, you know, he's got this film, here's all the film. We'd love to get a process can pay for it all now. But if you can defer those costs will slowly paid off over time. And they were generous, generous half.

Alex Ferrari 26:35
So like, almost like layaway. Payment Plan for for development,

that that world does not exist. Now you have to find some very special people.

Edward Burns 26:45
I mean, could you imagine though, trying to shoot an indie film on 16 millimeter today on short ends like that is why for me and I've heard you talk about it as well. It is so exciting right now if you're a young filmmaker that you can pick up this friggin thing your phone and go and make a feature that's gonna look 100 times better than brothers McMullan locked up.

Alex Ferrari 27:08
What the lenses you can get the cameras you get, I mean, I shot I shot a whole feature on a little pocket camera and just got vintage lenses and just went out and shot a movie in four days. And when I got it, it looks stunning projected at the Chinese Theatre on a 2k abrez stunning, most beautiful thing I've ever shot. And I've shot things with much bigger budgets. And it was just this little 1080 p camera it was just gorgeous. So and now there's like four and 6k cameras in like the pockets. And it's just it's ridiculous. It's ridiculous. So you edit. So you got to get everything developed on layaway, fuck a great start. Lay away, then you're editing it, I'm assuming what this is

Edward Burns 27:49
even crazier. So we have to beta because I work in entertainment tonight, of course. And they cut the show on beta. So what me and Dick would do is the end of the night. Like if we had a movie premiere, let's say because we covered those. We were the last people in the office, we'd leave the side door of the office open, you'll be left. Well next door to the Mayflower Hotel, have a drink, come back into the building at midnight, and then edit till five in the morning using their editing bays. And

Alex Ferrari 28:24
without without permission. So always ask for forgiveness, never for permission. Sorry, so you transfer everything to beta. Because I used to cut on tape as well on beta SB. Is there a film print of this? That's not a transfer from video? Did you ever go back to the neg? on anything? Yeah, eventually did okay. But first, you just cut together a video edit of that. Yeah, did you call it great.You did call it gray. But now there's no color gray, whatever it was, it was whatever it was

Edward Burns 29:04
whatever it was, It was no sound mix. Nothing. Other than, you know, we basically at the time, we just borrowed all of this traditional Irish folk music from this musician named Seamus Egan. And I'll tell you the story of like the great ending that happened for Seamus but at the time, you know, I couldn't afford a composer. And I thought I will just use needle drops from this guy. And he was a friend of a friend of a friend. So I knew that I could get to him eventually. But at the time, I was like, I need music for the film. I have no idea what's going to happen with this movie. I'm really when I make the film. Certainly you have the dream that maybe it'll get picked up for distribution. But as I said earlier, you know for five years, I'm sending out my scripts. I can't get even a phone call back from it. I'm hoping the film will be something of a calling card and then Maybe nothing else would go too fast or someone will see it. And I'll get an agent. So we got the film transferred to VHS at the time, it's two hours long. We're both exhausted. I mean, I know it's still a rough cut. But you know, it's your first film, it's your baby. I don't know what seems to cut. So I knock off a bunch of, you know, VHS copies of it. And then I start the process of doing the same thing. I'm poring through the trades, who are the agents who are signing first time filmmakers? What are the film festivals? What are the production companies and the distribution companies? Send it out everywhere film festivals, a year's worth of rejections. And then the you know, the the famous story is the Redford Sundance story, right. Oh, no, I'm working in Entertainment Tonight. Redford is there to do press for I believe it was quiz show. I, I know that you know, obviously, Redford, Sundance, I take one of these rough cuts with me. And I have my little, you know, 32nd feel rehearsed, so that when he gets up with his PR person, and usually you shoot these junkets in a, in a big hotel, so I know he's gonna go out the main room, I'll go out the second bedroom, cut them off as he's getting into the elevator, give him the spiel, hand him the tape, and we'll see what happens. So that's exactly what I do. And he listens to me. And he says, oh, okay, great. Well, we'll have someone take a look at it. And he hands it to his PR person and the elevators door, the elevator doors close. And that's it. And I think, well, I guess, you know, I was kind of hoping he would want me to jump in the elevator and hear more about it.

Alex Ferrari 31:45
And just take the take the private plane to his house. And then you know, all that stuff, of course, of course.

Edward Burns 31:52
doesn't work that way. But two months later, I'm at work. And I get a phone call from Jeff Gilmore, who was the programmer at Sundance at the time. And Jeff says, Hey, Eddie, so we got this movie here. It says it's a rough cut. Just want to know if you've finished it. I lie I say yes, of course I didn't. So it says a rough cut two hours. What's the running time now? I say 95 minutes? Because you know, that you both bills, Woody Allen films are world wealth. Lee, you know? And what scenes did you cut, and by this point, now in the movies a year old, so I've kind of seen it, and I'm less in love with it. So there's a handful of scenes I know, I want to cut. And then I just riff and name some other scenes. And he says, You know what, actually, that sounds pretty good art. We'll be in touch. Two weeks later, they call up and they say you're in. So now that's probably September.

Alex Ferrari 32:47
So hold on a second, when you get that call?What is that?

Edward Burns 32:50
I mean, like, the office and all of the guys that I work with, you know, the crew guys, they will work on the movie, you know, like they will done sound for you know, like they know, you know what we're doing with the editing machines. So definitely high fives and everybody's cheering like, I can't believe that holy shit.

Alex Ferrari 33:10
Our little Eddie our little ladies, he made good. He's, he's gonna get. He's gonna go to the show.

Edward Burns 33:14
That's exactly exactly what it was. No, I'm so now though. I have to raise another 25 grand at a minimum to finish the film. You know, because it's not on beta. So I gotta go back to the negative recut it right. Because Yeah, and blow it up to 35. And, you know, I've never done that before. I don't know how to do that, you know, my student films that that I made. I caught myself on a little like movie Ola. slicer. You know, we've had to sync up your your your your bag, sound to your picture and tape it together. I was like, I can't do that for 95 minute long movie. So um, I can't remember exactly how but I'm put in touch with Ted hope and James Seamus a good machine. And those are the guys who really, you know, quite honestly, at that time, took me under their wing. They came on his producers, and they helped me. You know, not only they taught me how to finish a film, but Ted was really invaluable in the editing room with me. You know, I knew I knew 20 minutes I could cut out of the movie like that. But that last 10 was tough. And he gave me two great bits of advice. Because look, I'm telling you, you don't need to see that the scene is so great. Use it in another one of your films. Because needless to say, the scene is never so good that you end up revisiting it wasn't the only thing he said is how many times we walked out a movie and said that was pretty good movie. But that was that 20 minutes in the middle of a kind of drag there was nobody ever walks out of the theater and says God there was a movie was really good movies too short. He's like I'm telling you, let's get this thing down to 95 you got a nice proof. comedy here puts a smile on your face, like, get people in and out. And I'm telling you, they get to enjoy. And it was, I mean, it was great, great advice. And that's what we did. So then the interesting thing was because we were up against the deadline for Sundance, and America dates exactly where I'm at. But I had to fly to Sundance for the start of the festival. And I don't know if they still do it, but they would have like a filmmaker orientation and what you did with all the filmmakers his first couple of days. And our first screening is until four days after that 10 hours to stay in New York, because like, he has to wait for the blow up to happen. So do our little blow up, Ted grabs it that day goes to the airport gets on the plane flies to Sundance we screened the next morning at the Egyptian so I never even get to see the film projected in Sundance

Alex Ferrari 35:57
Jesus Christ and then and then as the legend goes, then there's there's was there a bidding war for it?

Edward Burns 36:05
How many more um, we Tom Rothman at Fox Searchlight, you know, which was a brand new company with mold was the first movie they ever released. He, he was at the first screening. And again, the funny thing is, so they tell us like, and they lose because of the Redford thing. Like, there were 18 movies in we were the 19. So even on my flight to Park City, it was like an article listing all the movies and competition we weren't even mentioned. So we wrote a little bit of thing also ran. So you can imagine that, that

Alex Ferrari 36:40
that feeling just like I'm I'm it's are we are we here is because you just can't pick up Bob and call Bob, at this point.

Edward Burns 36:48
Beginning pick up a phone or do anything like that. Um, anyhow, you know, so we had a good crowd at the festival, we're, again, to my memory, we did not have many buyers there other than search, like, and at that screening. You know, it's pretty great. It's like, the reaction is great. I got to meet a lot of people and a bunch of agents, managers, and afterwards, they given you their business cards, and get a good lunch and all that. But you know, Rockman was there and that night, over dinner before even our second screening, we sold the movie to ....

Alex Ferrari 37:25
And what if you might be asking what was the final sales for we sold it?

Edward Burns 37:30
For 250.

Alex Ferrari 37:31
Jesus you must have been ecstatic.

Edward Burns 37:33
We were through the roof. I mean, we could not believe that cheese. And we had some box office bumps built into that would have gotten those two a half million. If the movie basically doubled clerks is domestic box office. And I think courts at the time did 1.2 or something like that. here that the movie would do 2 million, they thought was an absurd notion. Like you'll never get.

Alex Ferrari 38:04
I mean, there's no stars in it. It still is a $27,000.

Edward Burns 38:10
None of those little ones that we talked about, you know, they would do 400 506

Alex Ferrari 38:15
mariachi I think mariachi with Columbia Pictures pushing it in to put a million dollars in remastering it still only pulled in like a couple mil like two or 3 million theatrically if I remember correctly, so it wasn't like it was a blockbuster. Yeah, but yours was

Edward Burns 38:31
Yeah. So it ended up making, you know, it ends up doing $10 million. Which was just, you know, just nuts. But the the the, you know, it's talking about the guy's a good machine. And the other great bit of advice was from James Seamus. And he was like, look at when you're at the festival, who knows if we're gonna sell the movie, but I'm telling you like those 10 days, you will never be hired. Like there's a feeding frenzy that happens at the festival. And you know, when we see it every year, you know, these movies that sell for a ton of money at the festival that you know whether they warrant or not, who cares? Like filmmakers are getting paid, that's a good thing. But he's like, you better have another screenplay in your hand because they will ask you, what do you want to do next? And if you can hand them a script and say I'm doing this Next, you'll get that thing greenlit in a hurry. So I quickly wrote basically what I thought was a funnier version of brothers mcmullin because we didn't really think we would tell brothers we know that movie was she's the one and you know, grew up and basically said, What Seamus said he was gonna say, what do you want to do next? I said I want to do this. Here's the script, but she's the one and within a week that was greenlit so you know, I go out to LA for the first time in my life as the guy who sold the movie to boxer it's like and now I've got my second film greenlit with a $3 million budget.

Alex Ferrari 39:55
And that is the again, the lottery ticket. That is absolutely Lately the lottery ticket, and I constantly if you've heard the podcast, you know, I've talked about it so many times that filmmakers think that that is that's the that's the plan like no dude, that is not the plan. Eddie, he did not plan you didn't plan any of this it just you were just like Dude, if I get an agent out of this I'll be ecstatic.

Edward Burns 40:21
You know, my my producing partner Aaron Lumina view who you got to, you know, he talks about it as the bullseye. You know, when we're making our micro budget movies, you know, we always talk about like, the bullseye is not a business plan. You know what I mean? God jealous, because, you know, the big sick, for example, a more recent movie that went on to do really great businesses, then detailed work, doesn't need, you know, your film, my film, anyone who was going to do that business like that is the bullseye, you've got to come up with that's why like, I love your book, when you talk about identifying the niche audience that you've got to find and really thinking about back then, you did not need to think about the audience in the same way, because there were so few indie movies being made. I mean, there's still hundreds, but it's not like today.

Alex Ferrari 41:15
Now that's 100 a day.

Edward Burns 41:16
Yeah.

Alex Ferrari 41:18
No, it's insane. I trust me. I know, I talked to these guys, every day. I talk to filmmakers all the time. And I'm seeing it because it's the best in the world the best. The good news is, anyone can make a feature film. The bad news is anyone can make a feature films. It's It's It's there's a gluttony of product. And but yeah, and that's,

Edward Burns 41:34
and you know, I mean, I've spoken at film schools and film classes over the years, and people bring that up, and why should you? I do too many films, and is it you know, now that there's no barrier to entry? You know, I'm like, Hey, what's the difference? Now, it's the it's the equivalent of a kid who can pick up an acoustic guitar, and just start writing songs, right? And he can throw them on to his, you know, however you would read, you know, on your GarageBand on your laptop, what's the harm in that? Like, you know, you can make a movie for a couple of 1000 bucks now. Why discourage anybody from doing that? Because what may end up happening is someone is going to create that movie. That is the equivalent to you know, Bob Dylan kind of reinventing sort of, you know, folk music or rock and roll in the mid 60s, you know, there will be a version of the Ramones that come from the indie film scene, and someone who kind of just was like, Hey, I only got five grand, I'm gonna make this little movie.

Alex Ferrari 42:33
And I think the best the best advice I've ever heard about that, because you know, you're right, you're absolutely right. But it's about finding that voice that thing that makes you special like brothers with Bolin was spawned from you to like, that's just such your that's that's definitely something in your wheelhouse from your personal experience and meant something to you. Like, I can't write brothers Macmillan, I would write it based on stuff I've seen. It's not something I experience. But like my last movie, I shot ego and desire, which is about filmmakers trying to sell their movie at Sundance, I can talk about that very clearly. And I can talk about the pain and the suffering of filmmakers, because that is something that's really in my purse, but that's my voice. And that's what filmmakers think today. They're like, Oh, I'm going to make a brother's McMullan or I'm going to make a mariachi or I'm going to make a Reservoir Dogs. like Nah, man, you failed from the moment you started, you got to do something that is really true to your own voice. Because that's the only kind of secret sauce we've gotright to stand out.

Edward Burns 43:35
Now, that's absolutely true. I mean, I've been I've told people like this, you know, I mean, as you said, I am one of the lucky ones right? I got the the lottery ticket, and it is still after 25 years and it was hard after three years. You know, what's my third movie tanked at the box office. You know, it's back to pushing that giant boulder up the hill, it is never gotten easier. And the only reason to stick with it is because you don't have a choice is because you love this thing so much. You have to do it. Like if you want to do it for all the other reasons you think it's cool gig you want to be famous one. know whatever those other reasons are? Forget about. It is too hard. It is too filled with disappointment and constant rejection that you know it if you're not in it, because you have no choice. You know, the movie gods have called you and they said Hey, man, this is what you're doing like it. Are you ready? That's the deal. No, dude, Listen,

Alex Ferrari 44:39
I've tried to I've tried to quit. I've tried to quit this crazy a bunch of times and I can't man I can't. I've tried. I've stepped out a bit for maybe a few years, but my foot was always back in it. I've literally tried to quit. It's like a bad drug man. Like you can't. You can't quit it because it's just something that is inside of you. It's like you can't not be An artist. It's so hard

Edward Burns 45:02
I look at all the films I've made. And I've made a couple that, you know, really just like they didn't work in any way, right? Yeah, critics didn't like or couldn't sell them. When we finally sold them. It was one of those terrible deals you speak about in your book, you know, the no advanced partnership with the shady distribution company that doesn't that

Alex Ferrari 45:21
you have a cigar and is like, Hey, kid, just give me a poster.

Edward Burns 45:25
Here's the thing. While making every one of those films, I had a blast, but you're on set working with these actors watching them. Bring your words to life. And on every single film I've done, I've met someone or worked with someone who is becoming their lifelong friend or a lifelong filmmaking partner. You know, my director of photography guiding Will Rexer he and I are I mean, absolute best friends. person we did together as a movie probably never even heard of looking for kitty. No we did on a lark because we wanted to shoot on that new Panasonic with the the oscillating glass filter.

Alex Ferrari 46:06
Which one did not the Panasonic TX did you shoot it?

Edward Burns 46:08
yeah yeah yeah

Alex Ferrari 46:09
No, you shot it on the DVR. So you got the adapter. So you got it. You got the adapter to put it? Oh, yeah, I've shot my first shot on the DVS. I edited on Final Cut pro 4

Edward Burns 46:18
And John Sloss had a company. What the hell do they call that they would do it a bunch of movies with that camera, I think was it. It was a movie with Katie Holmes. Yeah, that the pieces of April, pieces were but that was sort of the biggest success of us. But that was shot on that camera. And they would do these movies for $250,000. They got a special agreement with the unions. So you can make a union film for 250 with that camera as long as you abide by certain things. So I heard that I was like, I'm all in let's do it. And we quickly wrote a script. And we thought we'll just hire our friends. We'll kind of improvise it. And the movie, just I mean, it really just didn't work. But the great thing is, that's how I met well. So you know, even though it's tough, and it's brutal, and filled with disappointment, it's always kind of fun.

Alex Ferrari 47:11
No, that's that's what this whole journey is about, man. It's about those relationships. It's about those experiences. And I think a lot of filmmakers make that big mistake of the end game like the the the what is the end game? Is it when the movie is finished? Is it when it gets sold? Is it when it gets to a festival? Like what is the moment where the end happens? And if you're only looking for the end, you're going to be disappointed constantly. But if you're enjoying the ride, then that's a career. That's a life because you get I mean, and that's something that I so admire about you and your career is that you seem to be just having a good time.

Edward Burns 47:47
connected to that. And that thing, you're speaking about the journey, you know, Aaron and I, we made this movie in 2012. Fitzgerald's family Christmas. Yeah. And what we did with that was the idea. I mean, it's kind of a long story, but I acted in this movie with Tyler Perry, who obviously very successful,

Alex Ferrari 48:09
he's doing okay, he's okay. He's

Edward Burns 48:12
a man. He's like, you know, those first two movies you made that were so successful. And then you never go back and do anything about Irish families. Again, what because there's going to Super serve your niche. So even to your point, he's like, I guarantee you the people that love those two movies would love another's, that Irish family movie for me. And then you know, we can talk forever, like, you know, think about an evergreen title, Christmas movie, that's something that every year you can kind of hopefully resell. So I gotta had this idea. And I just made two other micro budget movies, I made a movie called nice guy Johnny for, you know, in the camper. 25 grand. That's a good story about why I made that movie that we made a movie on the cat and five D newlyweds got in the camp and 9000 so through those two films, speaking of like, you know, movies, were kind of successful in the in the micro budget world. But my casts were great. And I thought all these great young new actors in New York, so I was like, Alright, so Fitzgerald, I'm going to do is I'm going to bring my my new family of cast members and marry them to my old family of cast members that I worked with Connie Britton, Mike McGlone, will replace the mom and new to Gillette. And so it was sort of like, bring the whole family of our all of our actors together and make this movie. So we make a movie for $250,000 all in and I can get what festival we're trying to get into. Don't get in Aaron and I are devastated. And now we're waiting for Toronto. Everything is hanging on. If we get into Toronto, it's a whole new world for us, like you know, to get back to that level of a prestigious festival. We get into Toronto, we're high fiving you know, we think it's going to be great. We go to Toronto. Our screenings are great. But what doesn't happen is, you know, we don't sell the movie for millions of dollars. You know, we are not the McMullan story of Toronto, we're another one of the movies that played at a big festival. And as we're getting on the plane to fly home to New York, I was like, you remember the like the the endless, like weeks of anticipation, leading up to the we hear from Toronto did we get in? As like anything different today? Then, on that last day, when we were asked, not, not a single thing is different. So why do we get obsessed with the idea of, you know, getting into these festivals, it's great, and it's fun. But really, at the end of the day, the filmmaking experience was a blast. We worked with all of our friends, the outcome, really, I know, people say that's bullshit. And I don't believe that you don't, you know, you don't look at your thing, you know, your reviews or care about the box office. I'm telling you, and after 26 years, it's nice when the good stuff comes. But we really don't. It's like, we just know it, whatever happens, good or bad. Another 18 months from now, we'll have another script done. And we'll figure out how to make you know, we'll try and get 6 million to do it. If we can't do that and figure out the you know, $200,000 version of the movie.

Alex Ferrari 51:21
That and that's and that's only someone who's, who's got a couple of Gray's in their whiskey and in their, in their in their beard that can say things like that. Trust me, I've got a couple of myself. So yeah, exactly the gray beards. But the thing is that but when you're 20, you can't you don't you don't grasp that yet, when you're when you're young, you just don't grasp it, because you just haven't been down the road yet. So I hope people who are in their 20s are listening to these two old farts talk. I don't mean to speak for you, sir. But this old fart? Yes, you know, these two old farts talking about the olden days. But there's a reason why. What is it? There's a saying in my wife's Colombian, and she has a saying a Spanish saying that says the devil is more of the devil not because he's the devil, but just because he's just been around for a long time. And it's something like that translates into that. And it's a it's so true. It's like you just know because this has been around long. Now I have to ask you, though, when you jumped from Macmullan to She's The One. That's a slight budget difference. And also slight cast difference as far as the prestige of the actors you were dealing with, cuz I know Cameron, Cameron Diaz was in it. And obviously Jenn and Jennifer Aniston was in it was Jen was just starting, was friends, friends was still a thing at that point, right or not yet.

Edward Burns 52:40
It's funny, like nobody was a star yet. So Jennifer had I think it was it was after the first season of friends. Yeah. So you know, she's an actress on a sitcom. I read it the sitcoms very successful, but it isn't like, friends, you know, whoever would have been the big, you know, female movie star at that time. Right? Um, you know, and she came in and auditioned and was great. And you know, I mean, like, and just crushed apart. Cameron was in the mask, right? You know, so again, no one, you know, Cameron Diaz wasn't a household name by by any stretch that she was

Alex Ferrari 53:16
Oh she's, she is the girl from the Basque.

Edward Burns 53:17
Right? This is the girl from the mask, you know, a couple of years later, Something About Mary different deal. But you know, it's interesting, like two actors who, you know, an actress who kind of was the runner up to Jennifer's part, and the actress who was sort of my second choice for cameras part. We ended up casting in the movie and that was, Leslie Mann and Amanda Peet. Were also in that movie. So the real the heavy hitter that we had at the time, like the actor to be intimidated by as a really, really first time director. It was John Sloss. You know, and I knew John Mahoney from eight men out and Moonstruck,

Alex Ferrari 53:55
he says legend, legend, legend. So how do you do so as a as a quote unquote, first time filmmaker like in a professional environment? How do you handle dealing with the I mean, the I mean, obviously, you didn't have any giant movie stars you were dealing with? You had professional actors, like seasoned professional actors. How was that adjustment from no money? over 12 months was shorter, to now on a $3 million budget and a little bit more breathing room?

Edward Burns 54:21
That's it two things. One, the adjustment to working with the actors, I would say really wasn't much of an adjustment because nobody had a ton of experience. We were all the same age. You know, we're all just kids in our 20s doing it. You know what I mean? It wasn't like I was working with like, McNulty and you know, like a bunch of CS that's a bunch of kids making an indie movie in New York. So it was like we just hanging out and became friends. So there was no real intimidation factor. on set with the actors. Where I was truly intimidated was like walking on the set. Day one, we had a scene at the airport, JFK, you're going to have the terminal closed. Well, you know, there's 150 people there that are my crew. Now granted, I've met my department heads, we've been through pre production together, you know, I have good relationships with them. But when you you know, step onto the set and 150 people look at you and you're 27 years old, and they'll I got what's First up, Neil like, Okay,

Alex Ferrari 55:21
here we go, here we go. When that when the doll when the dolly grip has has shot, probably 70 or 80 features, and they're looking at I had to believe when you walked in a 27 you know that some of these cool guys were like this son of a bitch. How did this guy get this? And did you get that vibe on some of this stuff?

Edward Burns 55:40
Probably some of that, but it's funny. You mentioned the dolly grip was it was a taco guy named Hoff.

Alex Ferrari 55:46
Of course, his name was Hoff.

Edward Burns 55:49
We mean, say two words to me for about the first two weeks, but eventually, you know, I think I want them over.

Alex Ferrari 55:56
You broke, you broke them down and you broke them down I've had when I was when I was that young directing on big sets, doing my commercials and stuff. I would the same thing that you'd walk in the skies, you're just like, who's this? Like, they have to smell you for the first like half day before like, Oh, this this guy even know what he's doing.

Edward Burns 56:14
But the fun thing from that is, uh, there was a PA on that film, her name, Stuart, Nikolai. And I'm so I'm 27 at the time, he's probably 23. It's his first gig in the film business out of college. And he works in the location department. But now he's been my location, a main location scout on, you know, I did a public did a TV show a couple years ago called public morals. Now Bridge and Tunnel. So you know, again, back to the relationships thing. You know, he's a PA, who's my age, we become friends. You know, I ended up you know, he worked on sidewalks of New York. So over time, you know, as he kind of moved up the room, he then became sort of my locations guy, so

Alex Ferrari 57:00
and you never know who you're gonna meet along the way. Look at that, like the PA guy. I was talking to somebody the other days like the PA on Nova Scott. Scott was Scott Mosier was saying the PA on Mallrats ended up getting him the job or introducing him to the job. That got him The Grinch when he just directed the grants the animated feature. And it was because of that relationship. He was just cool. And they stuck. But if he would have been a dick him back, then that's it. There's no there's no game. Now, the one thing I out of all of our all those contemporaries that you had in that time period in the 90s, I think and remind me if I'm wrong, you're the only one that became also a full fledged actor, as well was there, I know, Tintina pops in and out. But like, you know, you go off and act alone. And you'll direct everything you act in. So you were one of those guys, you have a unique perspective on this. Because after she's the one, you worked on another little independent film called Saving Private Ryan, with an unknown director, Mr. Spielberg at the time, dude, what was that like, man? Like, just being on that show? And watching? I mean, the masterwork.

Edward Burns 58:14
Yeah. So I mean, as you can imagine, as a, so I, well, first up, it was like, for me, it was graduate film school, then I was very lucky, you know, when we were sort of, probably two days before shooting, when we're doing sort of our, our show and tell and showing you what we look like in our uniforms, and how we had all the weapons and all that. I said, You know, I hope you don't mind, if it was shooting, if I could just, you know, kind of hang out, look over your shoulder, if I get whatever you want. I just, you know, you're in this movie, you're welcome to, you know, stay on set all day long, if you want. So I took advantage of that, and, you know, used it as an opportunity to go to graduate film school. And it's funny, you know, you mentioned before, like, showing up on the set of she's the one and and, you know, the the intimidation, and also working with actors. And I will say on that film, and, and probably I didn't know Mike Mullen, I'm sure as well. I thought the role of the director was to be directing the actors all the time. So after a take, I'd say cut, and I thought I had to have some notes. And I thought maybe try doing it this way. I tried doing it that way. Or could you give me some of this and give me some of that, um, which feel we're, you know, we got a gang of us on that sample for this. For this, you know, five of us and for almost two weeks, equals action and cut. And that's it. And we do three takes and moving on. We start thinking he hates us and thinks we're terrible. We're waiting for the new pages of the script to show up to discover that we're all gonna die long before we find you know, Matt Damon, right. And then finally, we have a day where is I can't cut, cut cut any Come on over here. I need to try and do this and you know, Adam, you know, to Adam Goldberg, you know, I just kind of feel like you're rushing through this, maybe slow it down. And so it gives us all these notes. And you know, at lunch that day, you know, of course, I'll tell you give us the notes today. So much we go over we talked to resist, yeah, we asked him, he said, we'll tell you to know what the hell you were doing. And he's like, Look, I hire professionals, I assume that you've done your homework, and then you show up in the morning, prepare. So I'm not going to jump on you after your first take and sort of hurt your competence. By suddenly giving you a note, I assume it's going to take you three or four takes to find your way into it. Now some actors can get it on the first day can slowly fall apart is like I got an ensemble here with some scenes. I got five guys, you know, all talk. I sit back and I let you do and don't let you figure it out. And you know, for two weeks you did until today. So today I stepped in. And that absolutely changed my approach with working. next movie, I made sidewalks in New York. And at a grant that I was doing I work with Stanley Tucci, and Dennis Frieda, and you know, Rosario Dawson, which is, you know, probably a second movie. Um, but on that bill, that's what I did. I was just like, I'm gonna sit back and let them show me what they prepare. You know, and I, you know, you work with someone like Stanley, you know, first take, he does it the way that it's scripted, the second take, he kind of plays with it a little bit, and then he sees the you're giving him room to play. And then he kind of really does his thing. And you're like, thank God, I did not step in early and give them adult is now he feels so comfortable. And he's just giving me all of this great material. And that's the way I works. I very rarely give any direction. Now, unless an actor is sort of taking it off into a direction that's completely Well, you don't mean, the big one I do. Because, you know, I kind of do these talking New York movies is speed up the pace, you know, my New York actors kind of get the, the cadence of our eyes, I want the characters to speak. Sometimes other actors need to just speed it up a little bit.

Alex Ferrari 1:02:27
Was that the biggest lesson that you is that the biggest lesson you learned watching him direct?

Edward Burns 1:02:43
Then, and I guess the second one was, um, if something that he has pre planned, doesn't work, he doesn't beat the dead horse. You know, like, we had a pretty complicated steady cam shot where he's trying to link a bunch of us together. And he probably did it about four or five times. And I could tell him, and he honestly, dp, they just weren't happy with it. And, you know, I mean, like, it's a big, it's a big thing. You know, there's squibs going off and stuff. And he's like, yeah, just give me a minute. Just give me a minute. And he kind of goes off, and he takes, you know, five or 10 minutes, is looking at the scene and he goes, Okay, scratch what we did, I got a new way to shoot. And we took a totally different approach into the scene. We did a scene with the dog tags, where we shot it as scripted before lunch. And it was another one of those scenes where it just seems like yeah, I don't like it. Just I'm not happy with it. Pull this all together to lunch. He goes, guys, do me a favor, just improvise something here. I just want you to rip for 20 minutes go through the dog tags. And the funny story is in doing that, I read off a bunch of dog tags. And I gave a bunch of guys that I went to Grammar School with and they had you know, the I forget what writer was on set that day. But they recorded the the improv and then from that they rewrote the screen the that scene and we shot sort of a new version of it after lunch. So a The good thing was I got to plug all my buddies names in the movie. It's still there, Mike's his area or area and go Vinny repeat. So they love that right to be

Alex Ferrari 1:04:21
can you imagine, like you're sitting in the room and you're sitting there going?

Edward Burns 1:04:25
I didn't tell you so they're sitting in the theater, I walked off. So, but anyhow, like that was a very valuable lesson to like, you know, in your gut, I'm sure you can speak to this as a filmmaker. You have to trust your gut, like know when it doesn't work and when it's not funny or adjust, you know, it feels whatever your gut is telling you that and a lot of times you just you know you're afraid to make that kind of change on set because you know what's at stake right money. It's time and seeing Steven with with a movie that big make most out of change. We did not have you know, we shot that movie, it was scheduled to shoot 66 days we wrapped in 58 that's how efficient the filmmaker is, man. So, you know the other thing was you know, we shot all handheld and elbow light sometimes two or three cameras go into it for a dialogue See? So you know the movie I think after that sidewalks in New York, not only did I feel the directing style, but that's how I came up with the pseudo doc style. I was like, shooting this like an independent woman would bang in through seeds here. Because the cameras on you know, the the operator shoulder was shooting available light. People are overlapping dialogue. I was like, Alright, that's my next indie movie. I'm doing a pseudo doc for that very reason.

Alex Ferrari 1:05:52
Yeah, and I shot my last one minute, Little Duck Duck. And honestly, watching all of your DVDs, because you are so generous with your commentaries, reading your book, which by the way, if anyone has not read, independent Ed, you got I read this thing front the cover to cover before I made my first features. And I live I literally went out bought every available DVD. If I had a commentary, I got I got the special edition Marlin and she's the one I got. And you know, that whole style, like just getting out and going to do it like newlyweds. I was just like, you know what? That's that I could do. I can go out and do that. Because as filmmakers you get like, especially if you, you know, especially if you are a professional filmmaker who's maybe done commercials maybe work in bigger budgets, or worked in post and there's a there's kind of you get up your own ass in a way because you're like, Oh, I need a read, I need an Alexa I need. I can't make this movie for less than 7 million. Like, these are the kinds of things that you tell yourself. And then when you bust out like newlyweds, you know, and you're like, wait a minute, I got that here.I can go do this to like,screw it, let's

let's go on build something. It was extremely inspirational man. And that's and that's one of the big, big things about your career that I followed over the years, man is that you have no need to go back and make a $9,000 movie, you have no need to go make a quarter million dollar movie, you don't need to do that you, you could have very comfortably kept acting, maybe get one one movie every four or five years, that's four or 5 million or 6 million or something like that. Do some TV show you there's no need for you to go back and do Indies. But you keep going back. And that's that respect for the for the indie, that indie. You never left the indie roots, you go and play in the big budget stuff. No question. But you come back. And that's like, there's no other. I can't think of many other filmmakers of your, of your generation that does that. So man, thank you for keep doing that and inspiring us?

Edward Burns 1:07:51
Well I mean, it goes back to the age fun, right? I just like, you know, and you've done some bigger budget stuff. So you know, what it can be like sometimes to deal with, you know, and I have plenty of friends who work in the studio business, and they're great people, they're easy to work with. But it's a different process. You know, like I talked about sort of the times when Aaron and I will sit down and be like, Okay, we got to make a movie this year, we will talk about our two lists of compromises. And the two lists of compromises, we work off of our sort of, Okay, we're going to have to go ask someone for money, whether it's 1,000,002 million, 10 million, there are certain compromises that are going to come with that money, as they will fully expect to have the same in a lot of the decisions. You know, starting with title of the movie, some notes on the script, who you're going to get, if you're going to ask someone for $5 million, or $10 million, whether it's a studio or some indie financing, they are absolutely going to give you a list of names that you need to cast from in order to get that money. The other thing is, when you do get one of those actors, and you've got your $10 million, the good news is, you're gonna have a much easier time selling that movie. You've got a big boldface name on your on your poster, which is going to excite the folks at Netflix or wherever, right? So that's one set of compromises. The other set of compromises are the ones where it's like, okay, we're gonna make a movie for $25,000. And, you know, here are the compromises, we know we're going to have to make, we're not going to get a star, we're good. We're not going to get all the locations we want. We're going to have to be down and dirty odds are we're not going to make any money, you know, our fees are going to be sort of coming on the back end if the movies successful, and we know it's going to be almost impossible to sell. So Do we want to do this? Like, do we actually want to go make a movie, which is the $25,000 version? Or do we want to spend the next two to three years, trying to get that big name, the Trump age is trying to get the money, then trying to get the actor and then trying to get that movie up and running. And that is never a six month process. That is never a 12 month long process. That is several years of your life.

Alex Ferrari 1:10:26
And that's the one thing I want people to understand. Because a lot of people look at you and you're like, Oh, it's Ed burns, he could just call up a buddy of his that he's worked with and just like, Hey, can you Tom, Tom Hanks, can you come by and do my 25,000. And they just think that you can because you're in the system and you've been in the system, you've had success, that you can just make things happen. And the more I talk to filmmakers in this space, Oscar winners, and so it's the same story for all of them, other than Mr. Spielberg. And even then he had to go to India to get money for Lincoln. Like it still was a challenge for him. Everyone, filmmakers still have trouble still have all the same problems, different levels, but still the same thing.

Edward Burns 1:11:07
It's I mean, it just is never easy. And then look, if you're making a certain type of film. I don't want to say that that's easier. But you know, there are certain films that you know, that I'd say are more obviously commercial. You know, I was a kid when I'm in film school, you know, I'm full. I am not the guy who was falling in love with Star Wars and wanting to go make those kind of films. I did not love action films. You know, I mean, I loved Last Picture Show and tender mercies in the holidays. And I wanted to make, you know, small little dramas or I loved you know, films like The Graduate the World According to Garp. And like I said, to follow Woody Allen, or to make you know, talking comedy dramas, murders, you know, that, that the marketplace for those films has all but disappear. So, you know, I, you know, I if I wanted to call Tom Hanks, you know, it would probably I'd have a much easier time getting him if I had a sort of big budget idea movie, as opposed to what am I talking about? Right.

Alex Ferrari 1:12:16
So packaging together, a bigger movie would probably be a little easier for you, but yet, there's still hurdles and things you're gonna have to

Edward Burns 1:12:22
deal with scheduling years, and you know, a lot of your good friends, you know, people you've worked with, or you've got a relationship with, it still takes, you know, we're big movie stars, and they still don't get back to you for six months, you know, especially like you because you're trying to get them attached to raise your money, right? You're never gonna go near a $6 million offer here, like a script, right? Go to work.

Alex Ferrari 1:12:46
Right, exactly. Then you still got to jump through those hoops and their scheduling issues. And those agents is like, Look, I know, Eddie, it's doing his thing. But there's 6 million bonds right here. Let's go. Let's go. He's He's still trying to find his money. And that's the thing. I want filmmakers to understand that there is no magic key, there's no, there's no end of the rainbow that we all still have to deal with that even at the level that you're dealing with. And the kind of success that you've had in your life and your career. You're like when you just said that? You're like, yeah, that screws, Burt Chris burns his script, I got $6 million. Right here go with this. I seen those conversations. I've been part of those conversations and agents, like, yes. Like, it's so hard. I mean, unless they're like your wife, or your brother. And even then they're like, Look, man, I love you and all but I got $10 million to go do this other. right?

Edward Burns 1:13:35
Yeah. And look, you know, I mean, plenty of actors will do it. But typically, it is, you know, their passion project. Right? When they're going to go cut their fee to go do something a lot of times and you know, as well, they should, you know, it's like, they don't necessarily want to help you make your passion project. They've got that script they've been sitting on for years, and they're slowly putting it together and trying to get the financing to yourself.

Alex Ferrari 1:14:02
So it's something that you talk about in your book, which is brothers, but Marlin 2.0. Can you break down what brothers meant bond 2.0? Because it's something that I used extensively in my last two features. Okay.

Edward Burns 1:14:14
So yeah, so, you know, I back up a little bit, because it's kind of interesting how my career kind of is panned out, right. So I for my first four films, you know, it's we've volunteers, the one movie called no looking back, which really didn't do on sidewalks of New York, they will get, you know, pretty well. And I credit that to the fact that I'm still a kid, a screenwriter, who believed in outlining before he wrote his scripts. I still am a student of the game. I am not so arrogant to think that I don't need to go back and kind of you know, play with it a three act structure, and really kind of have a Outline that's, that's airtight before I sit down to write right after that, I decide for whatever reason, you know whether it's laziness or arrogance, I stop outlining. And then I make four movies I make these the point probably never will maybe you have most people Wednesday looking for getting the groomsmen and purple violets, right? All four movies get terrible reviews, all four movies don't work at the box office. And then after that, I am in directors jail, like I really I have my next script. And for about two years, I can't get it financed. And I'm in a very tough time getting ACARS attacks. You know, at first we were looking for 8,000,006 and four then two that were down to like 1.2. And Aaron and I have a meeting in the Hollywood Hills, some guy's house. And again, you know, you joke about the guy because you guys to get out of the side. Those deals. And still, they're kind of telling me how I need to make this movie. And I go back to the hotel, I'm staying in LA and we have a drink at the bar. And I'm like, it's over man. Like, how did this happen? Like, you know, it wasn't that long ago, I was the guy who made those big wallet. And now we're up here and this guy's telling us we got to rewrite the script based on his notes for a million dollars. I said it's over man, we are in directors jail. And over those beers were kind of joke around like how is it that when I was 24, I was able to write the brothers McMullan and with no connections and no money. And I didn't know how to make movies, I was able to make a movie that was you know, still to this day, my most financially successful film. I was like our then he was like, why don't we just do that again. So there on the napkin at the bar, we came up with Nick Mullen 2.0, which was basically the rules were how we made Macmillan and we wouldn't divert from that so $25,000 to get into the can 12 days of shooting, three man crew, all unknown actors, all actors had to bring their own wardrobe, how to do their own hair and makeup. And every location we had to get for free. Alright, so that was basically those were the rules. And the next day, we sat down, and we started and we said, we have to do an outline.

Alex Ferrari 1:17:31
So you learned a lot, you learned a little bit those last four movies.

Edward Burns 1:17:35
Um, and, you know, um, we, we both loved the graduate. And, you know, I remember we're talking about the movie sideways. We both loved we're like, Alright, let's just, it'll be two guys, let's just start with two guys. And we just started riffing and over time and turned into a kid and his uncle instead of two best friends. But, you know, and that's why I think for people, like if they don't know what to write, or they kinda have an idea, but they need, you know, sometimes it's okay to go look at one of your favorite films, and almost start to tell your story within the framework of their story. Right? Like you could look at, you know, I know, let's say I'm brothers Macmillan, I, at a certain point, when I was hitting the wall, I looked at head earner sisters, and I was like, oh, okay, I see what he's doing here. He's kind of weaving those three stories together, and then they come together, it seems to be every 15 pages in the script. Alright, so let me I gotta cut and paste this scene and move it there. So that's a very valuable tool, I think, if you're a young screenwriter, because, you know, even if you rip off the structure of your favorite film, for your first draft, you're going to do you should do you know, 2025 drafts of your script, by the time you do those 25 drafts, you know, it would be unrecognizable, if you're if you're playing with some structure stuff. So anyhow, um, what was it? Oh, so that's what we did. We just started outlining and, you know,grip maybe in six months, and then so let's go do it.

Alex Ferrari 1:19:16
And then use it was the first one on 2.0 was that nice guy, Johnny?

Edward Burns 1:19:20
That was nice guy job. yep yep

Alex Ferrari 1:19:21
And that was 25 grand. And then that did

Edward Burns 1:19:24
well, right. That actually, well, well, we do. You know, the other thing that happened was the movie that I spoke about, it didn't do well, purple violence, right? Um, that was a movie was actually Okay. That will be we couldn't get we were offered a couple of distribution offers. But again, like your book talks about it was really bad deals. You know, there was no chance that our investor was going to get any of our money back if we weren't with that, and it would be your typical New York la one screen. If we do decent, maybe they'll give us a few other markets, but we get to the writing's on the wall at that time. iTunes and just launched. They had the music for a couple years, but they just launched the movie sort of page of it. And I was starting to watch a lot of movies on iTunes. So I was like, Alright, why don't we go to iTunes? And most maybe they'll release us as their first all exclusive feature film. And because it was a new, basically a new bit of business of them. There's this idea. So profiles was the first movie ever released exclusively on iTunes,

Alex Ferrari 1:20:34
for transactional for transactional

Edward Burns 1:20:36
for a transaction. Yeah. And it did great. You know, I mean, it didn't do it didn't make its money back. But like we saw with those numbers, where we're like, okay, so we make a movie for $25,000. All in 125 posts, based on what purple violence? Did. We know we're going to you No worries, make some real money here. Well, that was the plan. And it did.

Alex Ferrari 1:21:00
So for everyone listening, though, what year was this?

Edward Burns 1:21:03
This is 2009 to 2010 is when it comes out.

Alex Ferrari 1:21:07
Okay. So that's why it is does not exist anymore. So everyone listening like I'm gonna do what Ed burns did like, nope, no T VOD, for independent films is essentially dead. Unless you can drive traffic. The the finding you on iTunes thing is gone.

Edward Burns 1:21:24
Even at that time, we think about we're basically, you know, we have an aggregator aggregator distributing that title, but because, you know, we're really the first one sort of embracing iTunes. We're getting a banner on the landing page. And when you go to iTunes, it was like, nice guy, john. You know, we were we ended up being the number fourth most rented title for one of the months that was out Who's heard of so

Alex Ferrari 1:21:47
nice guy Johnny did very well,

Edward Burns 1:21:48
that nice guy did very well. Yeah. Right. And then

Alex Ferrari 1:21:52
it as well. And right. And then and then you did you did you did a movie called newlyweds, which was 9000, which was, you know, when I saw that, I was just like, wow, this is it's an apartment. It's on the street. He's stealing all the locations. You know, it's just like, yes. Yes, yes. And it just and that one did extremely well, as well. Right, you know, so

Edward Burns 1:22:14
that we knew we finished Johnny, we had a blast doing it. And then we, you know, we turned it around real quickly. And we saw that it was it was working. Um, I had just read an article about people who are shooting commercials on the five date. So, literally that day, I jump on the train. I go up to b&h on 34th Street. I the five day I call my dp will I say, look, I just want this five day I saw this thing. Why don't we shoot a scene tomorrow to see if this thing works?

Alex Ferrari 1:22:49
Right?

Edward Burns 1:22:50
Oh, I had kind of an idea of something I wanted to do. I quickly wrote a scene I called my buddy who owns a gym. I was like, we need to come over to your gym. I'll be there for an hour. And we basically I said I'll play this personal trainer. And we'll shoot one half of the phone conversation as just a camera test. And that scene is in the movie. Of course.

Alex Ferrari 1:23:11
You never would never waste not what not?

Edward Burns 1:23:15
When we dumped it into you know my desktop computer after we shot like that. We crap that looks good. Okay, let's do it. So I just started writing them.

Alex Ferrari 1:23:26
And with them, you know you when you reach when you pick up my book and you kind of found me you were looking for distribution help and self distribution help. What has stopped you have you have you gone down the self distribution route just yet. Cuz there's a couple movies that I've summertime and beneath the blue suburban skies that are To my knowledge, I look, I can't find them. They're there. They haven't been released yet. What are you doing with self distribution? Have you tried self distribution? Because I think you would be an amazing candidate for it.

Edward Burns 1:23:55
Yeah, sounds nice. It's summertime. We actually did finally sell. And we're in the process of closing that deal. So I don't want to talk about it just yet. Fair enough. But, you know, buddy, the blue Suburbans guys, is one of my favorite films that I've made. Jeb really plays the lead. I mean, she is so terrific. We shot you know, we shot on the red. We shot in color, but we knew we were going to turn it into black and white. So we'll lit it according for that. So it's in black and white. A couple of years ago, I became obsessed with Ozu, Japanese filmmaker from the 50s and 60s. So you know, we had another time we'll talk about that film because we shot the entire film on on a 40 is one lens. The camera never moves to the entire film until the very last shot of the movie, but every shot is a still photograph. They'll be a real interesting action. exercise in sort of discipline. You know, again, I fell in love with this style and did all this research. I was like, kind of like with the five D. I was like, I want to try this. This is kind of an interesting way to make an indie movie. So that when we went to Toronto, we got one of the best reviews I've ever got COVID hit and so it's just been sitting on the shelf, but that is the movie that we were thinking, hmm, do I, you know, do we try some form of self distribution? But

Alex Ferrari 1:25:29
what's the

Edward Burns 1:25:32
I don't want to talk about the budget? I'll tell you.

Alex Ferrari 1:25:34
No, no, I want to tell you what the budget is. But isn't. I'm assuming it's not. It's under $10 million. Let's just call it that. It's an undertaking. I always tell people it's under 10 million bucks. It's under

Edward Burns 1:25:45
$35 million. Black and White sad drama with the cameras.

Alex Ferrari 1:25:51
Right? That's that sounds very, really happy with me. I think I think financially, that's a smart move. I'm just saying.

It's true. It's true. It's true. I'm just saying. Okay. We'll talk later about that. Now, you also do do you work on a great show called maad. City for another master Frank Darabont. Minh? Is there anything you learned from him? As far as storytelling? Because I'm, everybody knows on the show. I'm obsessed with Shawshank Redemption and Green Mile for that matter. I just, it's, it's just one. It's my remote throwaway movie. If it's on done, just keep going down that road. Did you mean you worked with him obviously closely in the film? On the show? What did you did you learn lessons that you can share?

Edward Burns 1:26:36
That's interesting. You know, I mean, I love frank, I love working with him. He's a great guy. His style is so different from what I do, and how I learned how to make movies. You know, like, we were talking before, like, I only know, from not having enough money, and having to compromise, right? Figure learning how to pivot and they like, oh, give me We can't have that location. Okay, well shoot on the street corner hurt, that act is not available. Let's quickly rewrite. You know, Frank does not work that way. I mean, like, so I think what I learned from it is, you know, he fights for his vision. Um, you know, if I, let's say, if I have a weakness, you know, I'm sure a number of weaknesses as a filmmaker, but one of the big ones is, I'm not willing to fight for certain things, because I know, there's an alternate way to do it. And there are times where I look back and think like, you know, what, I should have actually fought for that one, maybe that's why that turned out so good. Maybe you don't always have to pivot. Pregnant depends, you know, he like he has in his head and come hell or high water, he is going to make that happen. So so you know, and again, I then from that experience, you know, getting Michael right. Ran TNT at the time. I meet Michael on the set of that. And that's how I ended up making my show for TNT, Public Morals. And then Michael now runs epics, which is how I ended up making Britain tunnel for ethics.

Alex Ferrari 1:28:09
Yeah, so public morals was your first introduction, basically, to us being the creator of a show and you wrote the show, you act in the show you direct? Did you drop out? You didn't talk to all the episodes

Edward Burns 1:28:19
right or micro directing?

Alex Ferrari 1:28:20
So you wrote into Jesus Christ. That's a hell of a schedule to do as a TV. Like you're writing. He said, there is no writers room. You're the writer, you're the director, and you're the actor in television. That's obscene. It's an obscene amount.

Edward Burns 1:28:32
I wrote everything before him. Like I didn't.

Alex Ferrari 1:28:35
Yeah, you're not writing as you're shooting, obviously. But still, it's still a tremendous amount of work. And it's gorgeous. I mean, I saw parts of that show when it came out. And it was gorgeous, man, beautifully shot. It was so

Edward Burns 1:28:46
much fun. We we suddenly had money. You know, we're used to making things on the on these lower budgets

Alex Ferrari 1:28:52
Right?

Edward Burns 1:28:53
Budgets are significant. And you know, we'll and I were just in all of our glory was like, oh, what we finally get to play with the camera, because it's always capturing an image, you know, all the time. I was a blast.

Alex Ferrari 1:29:06
And then and now your new your new show, bridge and tunnel. How did that come to be? And I know you shot did you shoot this during? COVID? Right.

Edward Burns 1:29:15
Correct. Yeah, so yeah.

Alex Ferrari 1:29:15
So how'd that come to me?

Edward Burns 1:29:28
Um, so I had dinner with Michael, Michael Wright. A couple of years ago, he had probably just taken over epics and he was looking for, you know, a half hour escape from the toxic news cycle. And from you know, a lot of the great shows that are on television can be, you know, pretty dark and depressing. So he's like, Look, we need something half hour, put a smile on your face something nostalgic Something period, you know, could you give me something that sort of totally like brothers mcmullin only about a group of guys like a diner. And I said, Okay, I like that idea. But maybe instead of six guys, one of them make it three guys and three girls. And then I kind of, you know, I've mentioned before the graduates, one of my favorite films, and always had an idea for a film, I didn't think it would be a TV show about, you know, a bunch of kids, the day after college graduation, or you come home, you're back in your parents house, you have to get reactivated to living at home after being gone for four years, reactivated to you know, all of your friends who are also home. And, you know, how does that pecking order reestablish itself, you know, a lot of times people talk about, like, that night at the bar before Thanksgiving, you know, everyone comes together, it's like, the old order kind of reestablishes itself. But I was also very interested, like the time period in New York, that I've always been obsessed with. And of course, you'd never obsessed with, you know, your era. Why was the late 70s, early 80s. In New York, you know, you got the birth of punk and hip hop and new wave and the art scene, and the fashion scene at the papa. So I was thinking like, that would have been the time to live in so and we like, I, that's another one where I got to reengineer the story to think about where these kids would be in three years, as they were in that world, and then kind of took the back three years, like, so Season One is sort of establishing the kid Jimmy, I'm gonna have end up as a photographer, the fashion world, he's a kid who's, you know, just returned from school, and he's a photographer, Jill, his girlfriend is gonna end up in the fashion world, and she's just graduated from fit, studying design. So that's kind of that was sort of where the ideas came from. And we're supposed to be eight episodes, I wrote eight scripts, and then COVID hits are writing kind of leading up to COVID. And it comes to the point where it's like, you're gonna pull the plug on the show. If we, if you know, it, production doesn't open up, again, production opens up, and we have all the COVID protocols, and we lose basically a fifth of our budget, to the COVID protocols, test week, you know, additional, you know, sort of nurses on set, you know, shorter days, trying to pull as many of your interior scenes to the exterior scenes, and then we find out that the city is not issuing film permits, and half the show takes place in Manhattan. So then I have to go back and say that I got to turn eight episodes into six, and cut out probably a fifth of the cast, and make all these stories work in these characters. backyards and front stoops and in the local bar. And in an art, you know, talking about pivoting to being able to do that, in an odd way. Um, you know, it turned it into a different challenge. I think, you know, for season one, it's a better show, because I didn't have all the, let's say, the bigger incident that Manhattan in their lives, Manhattan would have given me. So I really go into like, Okay, this has to be a character study. Now, let's go slower. But I got to be able to make these scenes work if you got like, you know, three guys sitting on their front stoop, talking about their love lives. kind of sounds like plasma.

Alex Ferrari 1:33:41
But it seems like you, but it seems like you have been, like you, your entire career has been building up to that moment. Because you are so used to not doing things and pivoting and, and doing things with money and pivoting and having to shift things around. You know, someone who might have only been able to play in 100 million dollar budgets will Wouldn't that was about that's the end of that. But you were able to adjust and pivot and move. So you all the all those tools you've put in your toolbox over your career helped you on a show a network show still.

Edward Burns 1:34:16
Nothing was like, you know, I mean, I'm talking to all my friends who are my department heads. And we're, you know, everyone was feeling like I was like, we want to go back to work. You know, I was like if Epic's is willing to do this, then I will figure out a way to do it. Because we all just needed to get out of the house.

Alex Ferrari 1:34:34
Set and change jobs and jobs for people to how to people

Edward Burns 1:34:37
So it really was it was just a blessing and my cast, you know, these great young kids who would total an anatomy class together, but they were so responsible. We got through the whole thing. We're getting six.

Alex Ferrari 1:34:51
That's amazing. That's amazing. So what's up next for you, man? What do you do next?

Edward Burns 1:34:56
I think we're looking good for season two. So I think that's it. I'm gonna start writing. And now you know, it looks like hopefully, we'll be able to take these characters into Manhattan, pick it up a year later, it'll be July of 1981. So, you know, the band will be at cbgbs. And the kids will be dancing in the nightclubs. And it'll be fun. Dude,

Alex Ferrari 1:35:19
I was I was I was raised in New York. So I'm a New Yorker originally. So queens, Jamaica, Queens. Okay, so I was I was, I was raised. I was raised in New York, and then finished off in Florida, and then out here, but, but I was from New York until 8485. So from 77, to something like, let's say, 76 to 85. And I was born in Florida, but that time here, I remember in New York, my dad was a cabbie. But he when he took me in, I do different days, he would take me I was sitting the front end that stuff I saw as running through Manhattan, and I remember breakdancing with hit and all of that kind of stuff. It was, it's hard for people to understand what it was like late 70s, early 80s. To it to be in New York, man. I'm looking forward to I'm looking forward to seeing that show. Now, I really want to,

Edward Burns 1:36:13
you'll dig, and the soundtrack is incredible.

Alex Ferrari 1:36:15
I'm sure.

Edward Burns 1:36:17
You'll really have a good time.

Alex Ferrari 1:36:20
Now, I'm going to ask you a few questions asked all of my guests. What if you could go back in time? And tell yourself your younger self? One thing? What would that be?

Edward Burns 1:36:33
All right. You know what? The advice I give myself is, no one is keeping score. Don't let your failures so much. Don't be overly precious. Yeah. Every little decision, you know, there were some opportunities maybe I could have had, that I just I was overthinking it and thinking, Oh, you know, this isn't the right movie for this time, even though I kind of love the script and what I was doing and wanted to do it. So you know, again, looking back on 26 years later, who cares? Nobody cares. If you had successes in these failures. Like it really, it's so doesn't matter. So I've been able to, you know, pretty much make a lot of movies over that time. But I kind of look at those chunks in my career where I didn't. And it's so hung up on it's got to be the right next

Alex Ferrari 1:37:32
isn't it? Isn't it? Just like filmmakers to think that everyone's watching us and everything that we do is so important. And it's just the thing that I mean, we I do it? Every filmmaker does it? And you're right. It'll stop you they'll paralyze you. They'll paralyze great advice. Now, what advice would you give a filmmaker trying to break in today?

Edward Burns 1:37:51
Hmm. Well, look, I mean, we kind of talked about it earlier, I would say like, Don't listen to the naysayers. You know, you you, you absolutely should pick up the camera and go make that movie. You can do it now. at such a low budget, that if it's terrible, kind of like all the terrible screenplays I wrote, you don't need to share with anyone, like the songwriter who's got you know, tapes filled with all of the half finished terrible songs. You don't have to let anyone listen to so go make the movie, learn from your mistakes. And that's the great advantage I think filmmakers have now is they can have a process where you're learning, you know, in the way that and poet novelist, a painter or songwriter can that was never a freedom afforded to filmmakers before the last five years. So filmmakers can go out and make short films, they can make low budget features that don't sort of bankrupt. So that's what I would say.

Alex Ferrari 1:38:57
And what is the lesson that took you the longest to learn whether in the film business or in life?

Edward Burns 1:39:03
I think it's sort of like, you know, don't be so arrogant to think you can't continually learn. Like I now. You know what it looked when I say not to blow smoke up your ass, but that's how I discovered your podcast. I'm trying to figure out what Don't I know about the indie film biz as far as like, how to self distribute a film. And that's how I discovered you. I'm constantly picking up new books on screenwriting. You know, this, someone has written the book and now I become obsessed with those masterclasses. So, you know, and, and the other thing is, you know, I've listened to all of them. And, you know, I would say for every, you know, I mean, there's certain filmmakers and screenwriters, we tell you Oh, no, no, it's got to be done this way. Don't do that. You have to show don't jump. You know, you, you take from those things that you know, that thing that That might work for you. But there is no one set of rules. Do this fortunately, otherwise, you know, you and I are both not here. Right? You know, so but that's what that would be the the thing I'd say just just, you should always remain a student of the game. You know, you can watch that first timers film and see something in that you never would have thought over. You're like, Oh, you know what? I never would have thought to attack that scene from that angle. It's something interesting. I like I mean, I bring up ozone, you know, I never, I hadn't even heard of him. We didn't study him in film school for whatever reason. I was listening to another podcast and Brian De Palma was on and he had written a book about transcend the depth trends, send them to men's meditation. Yeah. But to make storytime I forget the name of the book. But he made that movie last year, two years ago with Ethan Hawke, about the priests, right? Yeah. Doing press for that film. So I bought the book. I read that that turns me on to Ozu. I go deep on Ozu. I watch everything he's got. And then I'm like, oh, there's a new style of filmmaking. I've just discovered and you know, this will make it was making movies and you know, in the 50s, so close to two,

Alex Ferrari 1:41:22
And three of your favorite films of all time.

Edward Burns 1:41:25
I, you know, I mentioned my Texas trilogy, hands down. I mean, I go to them all the time, you know, tender mercies with Robert, the role of data, which is Picture Show, although it's hard. You know, two of them were written by Larry McMurtry is one of my favorite novelists. So those are my my three big ones. And then you know, I mean, I'm a New York guy, and I you know, I love gangster film. So godfather wanted to Goodfellas, you know, that's my, my holy trinity of, you know, just badass. You know, the best there is the gangster genre.

Alex Ferrari 1:41:57
Brother, man. I really do appreciate you coming on the show, man. It has been an absolute pleasure and honor talking to you, man. And thank you for the years of inspiration to us. All us indie filmmakers out here trying to hustle it out and trying to make it happen. Man, you have been a great inspiration since you came out with brothers with Marlon. And you've continued to feed the community with your books and your commentaries and everything else. So thank you again, man. I really appreciate it, brother.

Edward Burns 1:42:20
Awesome. Thank you, man. And I do mean it. Anyone else there anyone out there listening? Go to the backlog of these podcasts, they are filled with great information to help you on your way.

Alex Ferrari 1:42:31
Thank you, my friend. I appreciate that.

I want to thank Ed for coming on the show and dropping his knowledge bombs on the tribe. I also want to thank Ed for his inspiration over the years for independent filmmakers around the world. If you want to get links to anything we spoke about in this episode, including links to all those amazing DVDs with director commentary, as well as his amazing book, independent Ed, head over to any film also.com forward slash 450. And guys, the hits will continue to come on the indie film hustle podcast next week,

we have an Oscar nominated filmmaker coming on the show, whose films have grossed hundreds of millions of dollars to say the least. And the following week, we have another indie film legend from the 90s. I will not give you any more hints about it. But it's a very amazing episode as well. And if you haven't already, please head over to filmmaking podcast.com and subscribe and leave a good review for the show. It really helps us out a lot. Thank you not only for listening, guys, but for 450 opportunities to help serve you and help you on your filmmaking and screenwriting paths. Thank you so so much. This is just the beginning. There is some big big stuff cooking over at indie film hustle, and you will be hearing about it in the coming weeks and months. Thank you again. As always, keep that also going. Keep that dream alive. Stay safe out there. And I'll talk to you soon.

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