IFH 230: CrowdSourcing and Building an Audience for Yourself with RB Botto

Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Crowdsourcing, RB Botto, Richard Botto, Stage 32, Stage32, Stage32.com, Richard Botto

CrowdSourcing and Building an Audience for Yourself with RB Botto

So today on the show we have returning champion RB Botto from Stage32.com. RB has been on the show six times. Between film festival panels, interviews, and  Sundance. He’s always a favorite of the IFH Tribe so I thought it was time to bring him back. He finally finished writing his remarkable new book Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd.

Here’s some info on the book.

Whether you’re a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise?

In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put crowdsourcing to use for your creative project, using social media, networking, branding, crowdfunding, and an understanding of your audience to build effective crowdsourcing campaigns, sourcing everything from film equipment to shooting locations.

Botto covers all aspects of crowdsourcing: how to create the message of your brand, project, or initiative; how to mold, shape, and adjust it based on mass response; how to broadcast a message to a targeted group and engage those with similar likes, beliefs, or interests; and finally, how to cultivate those relationships to the point where the message is no longer put forth solely by you, but carried and broadcasted by those who have responded to it. Using a wealth of case studies and practical know-how based on his years of experience in the industry and as the founder of Stage 32―the largest crowdsourced platform for film creatives―Richard Botto presents a comprehensive and hands-on guide to crowdsourcing creatively and expertly putting your audience to work on your behalf.

This is an EPIC interview. Over two hours but it is FULL of knowledge bombs. We also discuss how I pulled RB out of acting retirement to play a big part in my new feature film “On the Corner of Ego and Desire.” I promise you this is a fun episode!

Enjoy my conversation with RB Botto.

Right-click here to download the MP3 
Download on iTunes Direct
Watch on IFH YouTube Channel


LINKS AND RESOURCES MENTIONED IN THIS EPISODE

SPONSORS

  1. BlackBox – Make Passive Income From Your Footage
  2. Studio Unknown Audio Post –  Mention the IFH podcast, and you’ll receive 50% off one day of ADR
  3. Filmmaker in a Box – Learn How to Make an Indie Film – 18 Hours+ of Lessons 
  4. Martin Scorsese Film Directing Masterclass
  5. Ron Howard Film Directing Masterclass
  6. Judd Apatow Comedy Writing/Directing Masterclass
  7. Aaron Sorkin Screenwriting Master Class
  8. FreeFilmBook.com (Download Your FREE Filmmaking Audio Book)

KILLER RESOURCES!!!

  1. IFH MASTERS CIRCLE – Filmmaking Community
  2. IFH’s Online Film School
  3. Six Secrets to get into Film Festivals for FREE!

Action Items:


BONUS: Filmmaking Resources


If you liked CrowdSourcing and Building an Audience for Yourself with RB Botto,
then you’ll love: 

Joshua Caldwell, Josh Caldwell, Layover, Nervous, Being Somebody, South Beach, Seattle International Film Festival, SIFF, RESIGNATION, Dig, Negative, Micro budget film
Joshua Caldwell, Josh Caldwell, Layover, Nervous, Being Somebody, South Beach, Seattle International Film Festival, SIFF, RESIGNATION, Dig

Liz Manashil, Bread and Butter, Bobby Moynihan, Lauren Lapkus, Saturday Night Live, SNL, The Orchid

 


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