Eva Longoria has long established herself as one of the most sought after television directors in Hollywood. Named by Variety as one of their most anticipated directors of 2021, Longoria continues to hone her craft, seek new projects, and expand opportunities for others by paving the way for future women and minority producers, directors and industry leaders in Hollywood and beyond.
Her strong work ethic coupled with her passion for storytelling has led to a pivotal moment as she prepares for the release of her feature film directorial debut with Flamin’ Hot. She recently wrapped production for the highly anticipated Searchlight biopic about the story of Richard Montañez and the spicy Flamin’ Hot Cheetos snack for which she beat out multiple high profile film directors vying for the job.
Eva became well known worldwide thanks to Desperate Housewives, where she played a main character, Gabrielle Solis.
The women of a remote Latin American town are forced to pick up the pieces and remake their world when all the town’s men are forcibly recruited by communist guerrillas. The only men left in town for years are the priest and Julio who was disguised as a woman.
As an trailblazing actress, director, producer, entrepreneur and activist, Eva Longoria has become one the most significant trailblazers behind the camera. For over a decade, she has been directing and choosing projects that have purpose and are focused on elevating the stories of the Latinx and other underrepresented communities.
Eva past television directing credits include the ESPN 30 for 30 documentary Versus, as well as episodes of Ashley Garcia: Genius In Love, Grand Hotel, Black-ish, The Mick, LA to Vegas, Jane the Virgin, Telenovela, Devious Maids, Latinos Living the Dream, and the short films Out of the Blue and A Proper Send-Off.
She was also nominated for a 2021 Daytime Emmy for her directing work on Ashley Garcia: Genius In Love.
As a Global Brand Ambassador for L’Oreal Paris for over 15 years, Longoria has become a frequent director of the brand’s commercials, she recently upped the ante by self-directing the first ever hair color TV commercial created at home on a smartphone at the start of the COVID-19 pandemic.
Eva has also contributed writing to publications on the subject of education. She also has a contract with L’Oreal and has been named one of the most beautiful people. Her latest documentary La Guerra Civil is in this year’s Sundance Film Festival.
This feature-length documentary follows the epic rivalry between iconic boxers Oscar De La Hoya and Julio César Chávez in the 1990s sparked a cultural divide between Mexican nationals and Mexican-Americans. A chronicle of a battle that was more than a boxing rivalry, and examining a fascinating slice of the Latino experience in the process.
Here some of why Eva took on this film:
“In the Mexican and Mexican-American communities, boxing is so much more than a sport. It is a cultural expression of who we are. The 1996 “Ultimate Glory” fight between Julio César Chávez and Oscar De La Hoya will forever be an iconic memory in our lifetimes. At the time, Chávez was a Mexican national hero entering the 100th professional fight of his career and De La Hoya was a Mexican-American boxer about to enter his prime.
Given the distinct differences between these two men and their respective fandoms, nowhere has a rivalry been more intense while also transcending borders to bring everybody together to root for the art of boxing. Many of these same issues of cultural identity dramatically parallel what we are dealing with in our world 25 years later.
This is why I wanted to tell this story: to remind people that we can find commonalities amid our differences to bring us back together.”
Eva and I discuss her struggles coming up as an actress, transitioning into directing and producing and her new film La Guerra Civil.
Enjoy my conversation with Eva Longoria Bastón.
Alex Ferrari 0:00
I'd like to welcome to the show Eva Longoria. How're you doing Eva?
Eva Longoria 0:16
Im good, how are you?
Alex Ferrari 0:17
I'm doing fantastic. Thank you so much for coming on the show as a fellow Latino, or Latin X, as they say, nowadays. Latina, Latina, I appreciate everything you've done for for us as a community in general. And, and you know, growing up has been, it was very difficult to really see a Latino filmmaker in general. I mean, it was Robert for me. When I was coming up, it was Robert Rodriguez. And I was just like, oh my god, there's a director, who's Latino. So that's amazing. It was the first time I saw so I just wanted to start off by saying thank you so much for all the stuff that you've done for our community and the film industry. So thank you.
Eva Longoria 0:53
Thank you, thanks for talking about this amazing documentary.
Alex Ferrari 0:59
I loved it. By the way, I absolutely loved it. I knew about it. I knew about the story, just being Latino in general. And I would tell like I told my dad only Do you remember this Franco's who, if you're Latino, you remember that fight. But I didn't really understand the whole back and forth between the subcultures if you will of Mexico, Mexican American. But before we get started, we're going to talk all about the documentary, is it how did you go from almost becoming a physical therapist to becoming an actor?
Eva Longoria 1:33
My dream was to work for the Dallas Cowboys. Like I was like, I'm a physical trainer for the Dallas Cowboys. And I've arrived ever. I was in a beauty pageant. It was a Scholarship Pageant in Texas. And my final year in college, I ran out of money, I ran out a Pell Grant, like, I had no way to finish my senior year and my friends like, hey, why don't you enter the Scholarship Pageant? I was like, what's that? And she's like, you know, you. If you win, you get money for school. So I did. And I was like, I've never been even. And I'm from Texas, like, we're born and bred football and pageants. And I never seen one. I never been in one and, and so my goal was to win fourth place, because I was like, if I could just give fourth place. It was like books. Right? Okay, I've covered my books. And then like, third place was like, books, tuition. And then, you know, second place was books, tuition boarding. And then the first place was books, tuition boarding and a stipend. Like I was like, Look, I am in high. I just want, I just want my books, right. And then they called the winners, and they were like, fourth place is so and so. And I was like, Ah, man, I didn't get it. And I ended up winning the whole thing. And I was like, oh, okay, that oh, cool, cool. I got I can pay my senior. And then that pageant made me I had it was like a feeder to go into the next level. And I was like, Oh, I don't I'm not make this a thing on my tuition. And so I had to go into the next one, which was Miss Corpus Christi, where I'm from, and I won that one. And, and literally, my mom was like, This is not your food, like you cannot enter one more page. And I'm like, I don't want to I don't know what's happening. I don't know what especially growing up as libreria FEHA, which is the ugly dark one. And I in that prize package, Miss Corpus Christi was a trip to Los Angeles. And that was the first time I was like, Oh, that'd be fun. I've never been outside of Texas. And, and it was like a talent competition in LA that we had to go to. And so I came and then i i won the talent competition. And I was like, What is going on? I don't know what I'm doing and and literally, agents and managers wanted to sign me and because it was like, it was like the Latin craze. I remember. It was like Ricky Martin,
Alex Ferrari 3:53
Ricky Martin, Jennifer Lopez, Enrique Iglesias. Yes. Yeah.
Eva Longoria 3:57
Livin La vida loca was, you know, the hit song at the time. And they were like, Oh, my God, if you're Latina, you're gonna like clean up here in Hollywood. They're looking for Latinas. And I was like, Oh, okay. And I just live on one day to the next set. Okay, I think I'm gonna be an actor, just like that. But it was because I had my bachelor's degree that I was like, I can get a job anywhere. It's not like I'm going to be a starving actor, I can go get a job. So I had a lot of confidence that I would be okay. But still not knowing, you know, the industry or anything. I had $23 in my bank account.
Alex Ferrari 4:27
Now the in you decided that, you know, you just like I heard somewhere that you just called up your parents is like, I'm staying. I'm not I'm not going. I'm not flying back.
Eva Longoria 4:35
I didn't even fly back. That's when I moved. I didn't even fly back to go, Okay, let me prepare for this move. No, I just, I came here for three days. And on the third day, I said, I think I'm going to stay. And my mom and my mom was like, Okay, you're going to do what I said, I think I'm gonna be an actor. I mean, I don't know what that means. But I think I'm going to, I'm going to just stay a little longer. See what happens. And my mom said that, well, you know, at least you can get a job. You have your degree, and I said, Yeah, I'm going to Go get a job. And, you know, went got a job and then became a background actor. And, you know, atmosphere actor for a couple years. I was like, let me let me be on a set. I don't even I've never been on a set. Maybe I should figure that out.
Alex Ferrari 5:16
Right. Now did you? Did you feel because I mean, everything seems very serendipitous that you've just a story you've told me did you feel like there was some for something guiding you during this process?
Eva Longoria 5:29
It's so funny you say that. I always say that. I was like, I don't know what it was. But there was something just that felt right. Every step of the way. Like, they were like, I said, I'm going to stay. I wasn't scared. I didn't know anybody. I didn't have a place to live. I didn't have money. And I was like, I'll be okay. I maybe it's naive, you know, naive. It's youth. is bliss. Like if I knew the dangers
Alex Ferrari 5:58
Right, exactly. No, it's like so any any actress is living listening right now. Please don't do what Eva did. Don't just
Eva Longoria 6:05
Don't do it. No, I had like five roommates in a one bedroom of people who like hey, come live with us. I go okay, like not knowing them. I was like, I could have been murdered. I mean, you know what I mean? Like
Alex Ferrari 6:16
Something was sometimes guiding and protecting you during this process, because the story that you just told me it's ends and Dateline.
Eva Longoria 6:27
Well, that in like, there's no recipe for success in Hollywood. So let's say you do exactly what I did. Yeah, he wouldn't get the same result. It doesn't work that way.
Alex Ferrari 6:36
No, it's different timing different plays different everything. I mean, you hit that the right point, right time, but like you were saying, it took you a little while before you started getting some jobs. How did you keep going? Like just I mean, I'm assuming like, I always treat that when I'm ever I'm casting for a movie. I'm always treat. I treat actors with such respect, because it's so hard, and going out on auditions and getting beat up and, and people just walking in and like, Oh, you're to this or you're to that, and it's just so it's so rough. How did you keep going when there was no real signs that this was the right path for you?
Eva Longoria 7:09
Right. 100%! Well, you know, I, when I came to Hollywood, I went to a temp agency to get a job because I was like, well, they'll have a job for me tomorrow. And that company said, Why don't you work here? And I said, What is What do you guys do? And they were like that were headhunters. You find people jobs. And you know, it's like matchmaking job, people. You know? And I go, Okay, I mean, not knowing anything, but I was so good at it. I made a lot of money. So again, I wasn't ever the struggling actor, I was so good. I was like, This is so easy this head on. But I just like I knew how to find match people up with jobs and all my actor friends were jobless. So I'm like, I got tons of supply, you know. And, and because of that, I got an apartment, I had a car, I paid off my student debt. I paid off my credit card debt. I had headshots, I took acting classes, I you know, I really invested all anything that I made back into myself. Right. And, and it was through one of those workshops or seminars or something that a casting director saw me and said, Hey, you should audition for young and the rest of this and I was like, okay, and, and did and then that was like my big break was young and the restless. And, and it paid so badly. It was like two cents for the week that I kept my head hunting job. So I was a headhunter in my dressing room at young in the restless, because it just it was like I was not making enough young, the restless to quit my job for for two years. I did this did both jobs.
Alex Ferrari 8:46
Talk about hustle.
Eva Longoria 8:47
Yeah, I know. That's another thing is like it is about hustle. And it's about, you know, being resourceful. And that's life, by the way that if I if you dropped me in the middle of Paris, I'm going to figure it out. Right? I speak the language, I don't know. But I'm going to eat how many well, and I'm gonna, I'm gonna figure it out. And that's I think what's missing a lot from a lot of the younger generation today is they're just not that resourceful. And they have all the tools in the world at their fingertips. I didn't have an iPhone. I had a Thomas guide, and a printout from Google that I had to follow, you know. And so, yeah, it was like, Oh, if I had the tools that you have today, you know, God, I would have gone far.
Alex Ferrari 9:28
Oh, my God. I mean, same here. I mean, my first directors will cost 50 grand because I've to shoot an on 35 You know, and it was like, now we just grab a phone because you'd be shooting commercials and music videos and short films all day. There's so much technology. I think it's because you know, you and I are of similar vintage. So you know, we when we were when we grew up there was there wasn't anything like I remember there's no internet I remember very easily there was no internet. I remember printing out the Google Maps in LA and having the You know, the directions like printed out line by line driving around LA trying to drop off a demo reel for, you know, an editing gig or something like that.
Eva Longoria 10:08
Stage West. I submitted myself in for auditions and I would send my headshot, and I would use the postage from the company I worked at, so I didn't have to buy stamps. And so I like, at the end of the day, I'd sneak off and I go on, I put postage on, like 20 submissions, and I saw I was like, oh, yeah, I was a hustler. I did background work just to eat. And I would steal the bananas and apples and take it home. Because I was like, well, I might not eat tomorrow. So let me let me take some of these bananas. Yeah.
Alex Ferrari 10:38
And so I mean, you struggled but you you were you something, again, was guiding you and giving you these opportunities that normal, normal, the normal acting story in LA is not yours by any stretch of the imagination. Even at the very beginning. Like you're you're living you're eating, you're you're leaving Well, you have a job, you have a car, you've paid off student debt, like this is unheard of for a struggling actor. But yeah, even then, when you got your first big break, you're like, I still want to keep my day job.
Eva Longoria 11:06
Yeah, I still like my car. So I think I'm, I'm gonna I like my apartment. Let me let me just keep doing this. Also, you know, I what you said like what kept you going because there was no signpost to say successes a year from now hang on. I felt it. And I remember my boss at that company. He goes, you know how much money you can make here. You're so good at this. Give up that dream. Like, you know how many people make it in Hollywood one in 1,000,001 in a million, like, Come on, just focus over here and forget that stuff. And I said, I know. And I'm that one. Like I'm taking up that space. So I've got to hurry up and be prepared. Like, I really thought that I really I never gave myself up. Until if I don't make it well, by 30. I'm moving back home. Like I never had a plan B I was just like, No, this will happen. And I also approached it like a business I knew exactly how to invest in you know what I need to classes. I don't know how to do that. I'm not good at that. I'm going to do this. So, you know, in that time, we know when you're going out for Latin roles are like, Can you do it with an accent and I'm like, I don't I don't have an accent and like there's other levels of target. And there's other levels of Latinos zero and it was like Rosie Perez, yesterday, okay, but there's other levels of dimensions of Latino that don't sound like Rosie Perez, you know, and, and so I was like, I gotta I need an accent coach. I don't I don't have an accent. I need to get one. And when people come to Hollywood, they try to lose their accent. I was like I was trying to get an accent. Like,
Alex Ferrari 12:48
Now, so it sounds like the you really put an intention involved. You really had an intention, and almost manifested what you were trying to get like you'd like no, I'm I'm there already. In your mind. You were already successful, even though there was no signs at all. And there's a difference between delusion because we all we all understand. We all
Eva Longoria 13:08
I might have been a little delusional. I might have been a little
Alex Ferrari 13:11
Listen, listen, Eva to be in our business. You got to be insane. You got to be insane in general, it's an insane business. It's like running off with the circus, basically, you know, so it is it is an insanity to be with. But yeah, there is a little you need a little delusion to even think you can make a movie is a delusion. It's insanity.
Eva Longoria 13:30
Yeah, I mean, it is a little delusional. But the other thing that I had on my side was an I'm an insane optimist and a hard worker. So I knew those two went together. But I also felt I felt like I have very tough skin. So the nose didn't affect me. And I got 1000s 1000s The day I got desperate out the day I auditioned for Desperate Housewives. I had nine auditions that day. And I was changing in my car driving from Disney back to Warner Brothers back to Disney back to Sony back to Culver City. And it was like, Oh, my I ran out of gas that day. That's how many auditions I had. And Desperate Housewives was at eight at night. It was the last audition. I'm changing in the car. And I get there and I'm exhausted. And I just was like, you know it you know, the other seven auditions today said No, I already knew I didn't get them. And and it was like, you know, in the car, doctor, okay, lawyer, okay. Yeah. And then Gabby was like, sexy, and I'm like trying to put on this tight dress in the car. I get down and Mark cheery is an audition and he goes. So what do you think of the script? And I was like, I didn't read the script. Like in my head. I'm like, I read my part. Like, who has time I had eight auditions a day. I'm not gonna read eight scripts. And I said, you don't want and I was just done. I was done for the day. And I said, You know what, I didn't read it. I didn't read the script. But I read my part and my parts really good. And and he he told me Later, he knew I was Gabrielle in that moment because it was the most selfish thing to say. I don't know what everybody else but I'm amazing. And I was like, so can I just do the audition? So you can say no. So I can go like, I it was just, you know, and then you did it again the next day. Yeah. And you started all over. So I had this and I have very thick skin even to this day, I really never take things personal. If I'm if I you know, if I get reviewed badly or this I'm like, Well, you know, it's not your cup of tea.
Alex Ferrari 15:32
Now, do you feel that you getting desperate housewives later and a little bit later in life? Because you weren't? You weren't? You know? 20? You know, I think you were 30 you were like 30? Yeah, exactly. 29 When you got it. So you already kind of had an established, you've established who your identity was at that point. Do you think that helped you deal with the tsunami, tsunami, excuse me of fame, and criticism and love and hate and everything that comes along with that package? Did that help you with that? Because that crushes many?
Eva Longoria 16:07
Yeah. 1,000% I knew who I was, you know, I probably knew who I was when I landed in Hollywood. You know, I didn't drink I wasn't into drugs. I didn't smoke. Like I was pretty, you know, and I was like, oh my god, Los Angeles, you're gonna, you know, get into drugs and travel. And I was like, There's drugs and trouble in Texas like the same thing. But I had a really strong sense of who I was. And so when fame hits you, I think God I was 29 I mean, because I was like, you know, you especially back then the tabloids were like the leading thing not like social media today, but like, the tabloids defined you and so it was like America's sweetheart America Sex Kitten. And then you kind of became that, right? Like, if you look at Britney Spears, and Christina Aguilera coming up at the same time, and one was America's sweetheart. And one was the bad girl. And they were babies and they kind of go okay, I got to play the part. Now I've got to be the bad girl. And, and so they tried to do that with me. And I was like, you know, that? I'm not that. And, and I'm very grounded. You know, I have a really great family and I have, you know, great friends, my friends back then. Or, you know, the couches I slept on? And the I didn't have a dress for an audition. And my best friend, you know, let me address. They're still my friends today. They're the girlfriends that, you know, traveled with me and lived with me and you know, but I, I you know, they were there for me when I had nothing.
Alex Ferrari 17:36
So you know, so you know that they're their true friends at that point. Yeah, it's yeah, you know, cuz you never know, famous, such a double edged sword. So many people want to be rich and famous and you like, but look at how many people who are rich and famous who who are destroyed by it. It's just Hollywood is riddled with stories like that. You're an exception. You're like, you're an anomaly.
Eva Longoria 17:56
Yeah, thank you. But you remember EQ Hollywood stories that get worse, of course, that was on E and it was like, you know, she was you know, she was such a pretty girl from Missouri. And then and you're like, and so and then they tell you like the downfall of everybody. And I remember we premiered. And literally three days later, there was an E True Hollywood Story on me. And I go What did I do? Did I fall from grace? Did I do drugs? What happened? Like I was like, the beginning of the end now. Like it's supposed to happen later. It was so funny.
Alex Ferrari 18:27
Oh, God. And then of course, any movies that you might have done before Desperate Housewives they started going into, they go into the archives of the stuff that you did, and like look at what she did back then.
Eva Longoria 18:37
And I did so many student films for real, you know, he did and did so many bad things. And then all of a sudden, I was at Blockbuster. I don't know if people remember there was a blockbuster. You had to physically go and get a DVD before Netflix mailed them to you. And, and my I remember going into Blockbuster and my face is on the cover of this film. And I was like, what is that it was a different title. It was and it was just a student film I had done and this director packaged it sold it on my name. And I never knew until I saw it a blockbuster. But yeah, yeah. And family comes out of the woodworks, right? Like all these people who are related to you. Yeah.
Alex Ferrari 19:18
So funny story. When I first started out as an editor as trailer editor, I cut a trailer for one of those films of yours early on. I if I say the name, I won't say the name, but I did. I did. I did edit it. And you were ready. You were ready, you know, Desperate Housewives. And I was sitting there and I'm like, This is so wrong. Like they haven't like you were like, I'm like you're in the movie for like 15 minutes, or 20. Right? And they're just like, bam, I'm like, Oh my God. I'm like, but hey, you know, I had to do a gig. So
Eva Longoria 19:51
A friend of mine who was on another hit show and every time he gets recognized around the world, he gets so pissed off because it's like that's all people know me for And I and every time people come up to me and they go, Gabby so Lise, I am like, Yes, that's me. You know, I'm just so grateful. And so like, so grateful that that director thought I had some sort of value. Because that's what you hope for you don't I mean, you have to have a value that you can make something happen.
Alex Ferrari 20:18
No question I read somewhere that you're an avid meditator. How do you cuz I'm, I've been meditating for years, I meditate hours a day sometimes. And it's changed my life. How do you use meditation, in your balancing your insane world that you live in with all the things that you do? And all the plates you spin, you know, mother, and philanthropist, and actor and director and all these kind of things? How does meditation help you kind of balance yourself? And what does it do for you in general,
Eva Longoria 20:48
You know what, it really centers you before the day I have to do it first thing in the morning, and it makes me more patient, it makes me have compassion, it makes me happy. You know, it really just shifts your energy to a place of positivity and a place of gratitude. That's a big one. You know, I really learned also, do be aware of how you speak, right? So I used to be like, I gotta I have to go to this meeting across town. I have to go to this audition, I have to go. Do you know James Corden, or I have to be on Jimmy Kimmel tonight. Instead, just switching it to I get to write, I get to have a meeting about a project, I want to get off the ground. Like, isn't that what you want? So why are you going on after Oh, you know, I get to be on Jimmy Kimmel, to promote this TV show I was on I get to, you know, I have to get home and bathe my kid. No, I get to make it home in time to bathe my child and put them to bed. Like I get to do that. I get to cook dinner for my family. And just that little word was through meditation, right? Like, be careful of how you speak in life, you know, and people go, how was your day to day you are so busy, I'm so busy. It's like I can't I can't it's just too much. I'm so busy. And switching that word to be productive? How was your day productive? Right, I was so productive today. I had eight meetings. I had, you know, this deal go through I had this conversation with so and so it was a pretty productive day. It wasn't a busy day, you're not doing busy work. Everything you do during the day is towards a goal towards something so so have that gratitude in your words, as you approach your day. And that's what meditation does. It really makes you think about things that are on autopilot that you shouldn't be on autopilot about.
Alex Ferrari 22:39
And I agree with you 110%. You also are an you know, an insane philanthropist that you give back so much. Can you just talk a little bit about what giving back means to you and how it affects your life. Because I started, when I started my show six and a half years ago, I was trying to get in, I was trying to you know, I was trying to knock on the doors and try to get these meetings and try to make connections. And I said I said I'm tired of all that I'm going to start giving back to my to my community, which is filmmakers. And all of a sudden doors swung open. And now I get to talk to people like you and all this kind of things. It was because I gave back and it's addictive to giving back and changing people's lives and whatever which way I can, you know, with the show or with whatever the work I do. So how does that affect you?
Eva Longoria 23:26
Yeah, I mean, you hit it right in the nail. I mean, it's it's studies have proven, you know, giving, giving and being charitable, increases your life's fulfillment, right? Like you're like, Oh, I didn't even know I needed this to be filled. And and then it becomes addictive. Like now I you know, I travel all over the world. I go to India, I go to you know, because I just like love, philanthropy and community efforts. But honestly, I grew up with it in my DNA. I mean, I have a special needs sister. She's She was born with a mental disability. So I grew up in her world, I grew up with other people helping us, you know, charities that you know, sponsored a trip for her to go to Disneyland charities who you know, created after school programs for kids with special needs to have a place to go. And so I always I always like who's charity. She's so sweet. She's so nice. That lady, you know, and, and so I knew before I was even famous that I was going to, you know, do something charitable and give back and and then once I got my platform and my microphone, then I was like, oh, okay, I have something to say.
Alex Ferrari 24:33
And I could and I could do some good in the world. Yeah. Now, when did you decide that you wanted to make the art to add directing as part of your resume? Because so many actresses and actors, they just go on through whole life and they're just actors, and they don't want to do any directing. But I've seen and I've spoken to many actors who've turned director, what it does for them and it also elongates their career. They can direct until they're or whatever and, and just really enjoy that process. What when did you decide at what point in your career did you go? I think I want to direct which is the cliche of everything. What I really want to do is direct.
Eva Longoria 25:10
Yeah, I know, I think I'm better at this than easy. You know, I people think I'm an actor, turn producer, director. And I think I was always a producer, especially producer, I loved the business side of our business. You know, that's why I my approach with myself was like, Alright, I gotta do this. I gotta do it. I like how do I set myself up for success? And, and I remember when I moved to Hollywood, I checked out a bay. I went and bought a book it Oh, my God. Samuel French, right?
Alex Ferrari 25:44
Yeah, yeah, it's through city.
Eva Longoria 25:46
No. And Holly now
Alex Ferrari 25:47
Ohh there's another one. That was a second. That's before they moved, I think. Yeah.
Eva Longoria 25:50
And, and, and how to produce one on one. I mean, I bought that book first over acting, because I was like, Well, I got to create, I got to create my own project. So how do I do that? And there was like, a sample budget in the book and I put it on my Excel spreadsheet, and I was like, pay plugging in numbers. And, and, and then I quickly had a gig with this show called Hot Tamales live with Kiki Melendez at the improv. And he was like, hey, help me book some comedians. And then I said, Well, how are we going to pay them? She's like, I don't know. And then so we asked the improv like, well, how much is it to get the night out of dead night? We want to make it Latin Night. Okay, great. You can have the stage we get the door, you get the drift, you know, and and it was just like, you figure it out, right? And I was like, Okay, we watch tapes, VHS tapes of comedians and to book out the night and, and then we got a sponsor was like, Well, you know, a sponsor, right? We need somebody to pay for this. So we should get a tequila, you get a tequila company to give us money. And then we'll mention the tequila. And like, it was all shooting from the hip, Beto. And how did you went? And I did that first. And then through that, you know, directed some of the sketches we had on stage. I'm like, no, no, you've got to come out through there. And we're gonna hear some props. And you know, and I fell in love with it. And then, you know, became an actor, and then use Desperate Housewives. As my film school. I really used I didn't go to film school, but I was on a set for 10 years. So I was like, paying attention. Pay attention to where the camera went, what lenses What are lenses? What does that mean? 2530 511 10 100. Like, what? Why is that light there? What are you doing? What's a balance? You know? And checking the gate? You know, you said back in the day, taking the gate, what does that mean? Now, you know, I used to load the camera. When we we were one of the last shows to go digital, we shot on film for much longer than other TV shows. And, and so I paid attention. And I really took advantage of all the directors that came through and ask them questions, and I was just a sponge. And so that's when it was on during this process where I said, I think I think I want to direct TV. And and then somebody asked me, Hey, you want to direct this short film? And I go, yes. And the minute I said, Yes, I wanted to put it back into my mouth cuz I was like, why did it? Why don't you? You just said yes. You're not ready. You don't know enough? What are you doing? Who do you think you are? And I think women it encounter that imposter syndrome a lot, you know, like, oh, no, ready? I couldn't possibly do that. No, no, no, no, no, no, I'm not No, no, no, not me. Not me. Not me. But I already said yes. So I was like, stuck. And I had to do it. And and I was good. And I knew I was good at it. And I one of my mentors who directed a lot of Desperate Housewives David Grossman, he came on set and I was like, Well, you just be on set because what if I fuck up the lens choice where he goes, You're not that's not your job, by the way. You know, your job is to get performances. And after we wrapped the DP, and that director goes, I think this is your calling. And they really like gave me that confidence of like, you belong this is you know what you're doing, man, man, do you know what you're doing? You know, a lot more than you think. You know? And I was like, really? Okay. And then I did it again. And then I did it again. And then you know, cut did now or you know, 10 years later, I've been directing and this is my first feature length documentary and my feature like film,
Alex Ferrari 29:21
Which we which comes to. How did this project come together? Like I mean, how did it you know, no one had ever done a boxing documentary about you know, Mexican American that I know of at least anything major. I mean, there's I mean, there's a Muhammad Ali one for every five every five minutes there's a new Muhammad Ali and they're all fantastic. And then there's my face. Then Mike Tyson and Sugar Ray and everything but never really about the Latino you know, which has a fame in boxing.
Eva Longoria 29:53
So everybody did you grew up with boxing I go I'm Mexican. Of course I grew up in boxing like it's in our blood. We have to you have to But no, you know, I've known Oscar for 25 years Oscar and I've been friends. That was one of the first people I met when I moved to Hollywood, me, Mario Lopez and Oscar De La Hoya were like The Little Rascals, we ran around in Hollywood and just caused trouble 25 years ago, and, and so he called me and he was like, hey, there's the anime. This is the 25th anniversary of that fight. Can you direct the documentary about it? We want to do a documentary about that, how iconic the fight was. And I said, Oh, God, what do you mean? No, like a boxing doc, like jabs and punches and stuff? Like, no, no, I don't want to do that. I said, you know, it's so funny. I remember that fight dividing my household. Like, I remember that fight, causing so much ruckus within our community and the fighting. And, you know, we couldn't get the fight because it was closed circuits Do you had to go to a bar, and then kids couldn't go and it was like, it was a whole thing. And people the betting in Vegas in the odds, and I was just like, what is that? Whoa, what is happening? And it was just, I think the biggest fight we've ever had in in the golden age of boxing. I mean, that that time, which was my son era, the mike tyson era, you know, the De La Jolla era, the Julio era, you know, it was huge. It was huge. And I said, that's interesting to me to explore is through the lens of what does it mean to be Mexican enough? And how do you navigate your identity as a Mexican American? That is something I know, you know, I straddle the hyphen every single day of my life. And people go, Oh, you're you're half Mexican, half American. And I go, No, I'm 100%, Mexican, and 100%. American at the same time. And these two things can always be true. And so I knew Oscar navigated that, because when he won the gold medal for the Olympics, he had an he won, he won the gold medal for the USA. And he goes into the ring and holds a Mexican flag up. So he has the American flag and the Mexican flag. And I remember that moment, too. And I remember swelling with pride and going oh, my God, that's me. So Oh, so you can celebrate being Mexican, you don't have to hide it, you know, and, and all the Mexican people in the United States embraced Oscar in that moment. They were like he's ours. You know what pride the Mexican president called him and I added him to Los Pinos, which is the Mexican White House. There was a parade in Mexico for him. And so every fight he had after that, that was his audience that was his supporters. Those were his people, until he challenged Julio. And when he challenged Julio, the Mexican community goes, oh, oh, wait, oh, yeah, you're not that Mexican. Yeah. You're not that Mexican. And then he was like, well, he's
Alex Ferrari 32:51
He's Mexican. He's Mexican Jesus, he was Mexican Jesus.
Eva Longoria 32:55
He's like, he's, he can't touch him. You can't touch Julio. He's our campeón de mexico, you know, company on the Mundo. And so that's the lens in which I wanted to explore this particular fight. Because I think that we still encounter this today, we're not we're not a monolithic group, I get that we're very, we have a lot of differences. But we have bigger fights to fight outside of the ring as a Latino community. So whether you're Puerto Rican, or Cuban, or gentle American, or Argentinian or Venezuelan, Mexican, there is a collective aggregation that has to happen, if we're going to have a political power, buying power, you know, if we're going to flex any sort of muscle, we have to do it together. And so we can't concentrate on how we're different. In order to make change, we have to focus on what what we have in common and the common goal, which is like we should have access to voting, we should have access to health care, we should have access to equal education, there's stuff we need to come together on. And so, you know, the beginning of the documentary, starts with those differences. It's, you know, the, the old, you know, the old lion against the young buck and the Mexican national against the Mexican American and the guy from the Pueblo against the golden boy. And the fight really promoted those differences. Because boxing is a sport that has never shied away from using race, right, like leaned into it, if anything or nationality, you know, the, the Italian, against the, the Irish guy, you know, and the black guy against the Puerto Rican and that it, you know, and so, it did the same thing in this fight without understanding the Civil War, it would cause because of the nuances, they thought it was just two Mexican fighters, you know, heading head to head but it was more much more than that.
Alex Ferrari 34:44
Oh, and I mean, I've, in my culture in the Cuban community, it's very simple. I'm a first generation Cuban from Miami. And you know, my parents came over and you know, you it's exactly the same thing. There's Cubans and this Cubans, Americans and How you how they deal with it? Are you Cuban enough in America, Nakamura flying and flying, you know, like, I still remember watching in the height and I saw a flyer on on screen and I lost my mind. I was like, I never seen a flan in a movie before. And I'm like, I can't believe the flood impacted. But you never see that kind of stuff out there. It was just really interesting. But I understand when I was watching it, I just understood it. So, so clear. And there's a lot of those issues that separate the Cuban Americans from Cubans and all this kind of stuff as well, which is, which is crazy.
Eva Longoria 35:35
We all have it. Every community has it, the Puerto Ricans in New York, you know, in Miami, you know, the Islander the island, Puerto Ricans are different than the New York, New York weakens. And then you know, you have it in the Cuban community and the Cuban American community and then we have it in the Mexican community. You know, we really do a lot to we don't need to do so much to separate the world does it for us, right.
Alex Ferrari 36:02
It's like throwing a few more obstacles on our on our path. It's like, let's it's not, it's not hard enough. Let's throw a few more things on our path, which is always fun. You know, what I found really interesting about watching Julio and Oscar. Both of them seem so and I don't mean this in a derogatory they seem sweet. There's, they seem sweet. They seem like you know, because I've seen boxing documentaries, and a lot of these boxers, they're just brute barbarians sometimes in the way they speak, and they're not articulate. But Julio, and Oscar both are, they said, they seem so sweet that they almost kind of both fell into it. Like it just kind of like, Oops, I guess I'm gonna box kind of like you like, I guess I'm gonna act. And it just seemed that way. And I saw that kind of energy from especially Julio, which I wasn't expecting. He seems so sweet. And I'm like, he was he was a killer in the in the ring. But it's like, I think he disconnected that he was like, I'm a sweet guy, but I go to work. Yeah. Did you find that as well?
Eva Longoria 37:02
100%! And you know, like I said, I've known Oscar for 25 years. So I know he's sweet. And I know him. Well, I didn't know Julio was, I didn't know who they were. I'd never I'd never met him. And I fell in love with him. He is such a truth teller, which is interesting in a documentary about your life about something to happen in your life. You could pretty much of revisionist history, like, Oh, I wish I wasn't bothered by that now. Well, you know, of course, I won that fight. I wasn't whining about it. And he was like, Yeah, I was. There was no way at that moment. I was gonna say I lost even though I knew I did. I knew I had lost, but I wasn't going to say, you know, and you're like, wow. So it felt like he had 2020 looking at 2020 vision, looking back at that fight. He was so open and vulnerable, about his obstacles to fame, His addiction, his lack of preparation, and it for other fights. You know, he's like, look, I December's my party month. I wasn't about to fight in January, but it was $9 million. So I was gonna fight you know, he is very candid and vulnerable and, and kind and it wasn't until 10 years after those fights that he finally gave Oscar the the credit that was due. And then an Oscar side people everybody wants us tacos. Oh my God, my I cried for Oscar. I didn't know he had that much pain going into that fight. He he was he was hurt and then revisiting that. He's like, God, it still makes me mad. Still, as we were interviewing him, I was like, oh, yeah, he's like, God. Oh, I'm so mad. Just thinking about that. You know, getting booed in East LA. Like, what the fuck? Are you kidding me? Come on, you know. So he's over about to read this.
Alex Ferrari 38:43
Well, it's a it's a beautiful film. I absolutely loved watching it. And congrats on getting into Sundance. That must be so exciting. And you get to
Eva Longoria 38:53
That opening night is a film directed by a Chicana. About two Mexican boxers like this progress. This is progress. Let's let's let's savor it.
Alex Ferrari 39:05
Absolutely. Now, I have a couple questions. I ask all my guests. What advice would you give a filmmaker? Or a screenwriter or an actor trying to make it in today's business?
Eva Longoria 39:17
Yeah, I think you have to define for yourself what does make it mean? You know, famous say I want to be famous. Okay, well then Go cure cancer. Because if you're gonna be real, do I mean like, by the way, that might be easier than Yeah, but is it is like, you know, figure out what what do you mean by that? Like, I really, I really love directing. I love the creative process. I don't I for this film, I just loved exploring this dramatically and going through the archival footage and did it and I and now that it's at Sundance, I'm like, Oh my God, that's Oh, yeah, that's a big deal. And then the reviews like oh my god, we get reviewed. I told I didn't even think about that. Like, I, I didn't do it for that. So if I had started this documentary, I'm going to get good reviews, I'm going to get into Sundance, like, you have to have goals, but like that, that has to be like a product, a byproduct of really good work. And good work only happens when you're passionate about it. And so if you want to be an actor, if you want to be famous, then I don't I don't care if you want to be a writer, because you want to be rich, that ain't gonna happen. You know what I mean? Like, so define what is make it mean for you. And the other thing is, just do it, do it. I know so many people go, I'm a writer, I go show me your scripts, I haven't written anything. Well, then you're not a writer. Write something. Write a grocery list. I don't care. But like write something, you know, a director shoot something on your iPhone, Shoot it, shoot, work with actors figure it out, put some lights up. I'm, I'm, you know, I'm a producer. What have you done? Nothing? Well, producers of anything can do anything. So do it. You got to do it. You only learn by doing
Alex Ferrari 41:00
And now what is the lesson that took you the longest to learn whether in the film industry or in life?
Eva Longoria 41:06
Um, it didn't take me. Well, I think lesson to learn that, that I know that I'm qualified and I know what I'm doing. I mean, every time I get a directing gig, I have butterflies in my stomach. I go, Oh, God, I hope I know what I'm doing. Like, I still think that imposter syndrome like imposter syndrome. Yeah, like imposter syndrome of like, Am I good enough? Oh, my gosh, you know, in directing flaming hot. I mean, this is the big budget movie I just directed and going home, I'm so excited to see it. By the way. I was like, I'm in charge of how much money Oh my god. And I remember doing a presentation when I had to get the job. And I'm, you know, I think the movie needs to be this and it needs to be this and we're, you know, we should do this and that. And then I finished a pitch and my agent calls me later she goes, what how are you feeling? And I said, I'm really nervous. I'm gonna get it and have to do everything I said. He's a pipe dreams, I don't know, like, then there's a drone. And we're gonna have a techno green, and we're gonna do this shot, it's gonna look like The Matrix, you know, whatever it is. Great. Go do that. And I'm like, Oh, I have to do it now. Oh, okay. So yeah, it's like that lesson of like, No, you're ready, you're ready, you're gonna be fine. And you're gonna fall down, you're gonna make mistakes. And then you're gonna do it again. And you're gonna do it again. And you're gonna do it again and again and again. And so just, that's probably the biggest lesson. And the other mantra that I live by is, is Maya Angelou quote of like, people will forget what you said, they'll forget what you did, that they'll never forget how you made them feel. And I'm living my life, whether it's with my gardener, or president in the United States, or, you know, do make sure every interaction you have with people or my crew, you know, your, your crew, your prop guy, your boom guy, your DP, like, making everybody feel and not that it's my job. But I just want them to feel appreciated and valued and that they have talent and, and I appreciate you being here and helping elevate my vision. Because, you know, directing is not singular, it's, it's just this whole crew of people. And I meet so many people who go, oh, I don't want to work with them. Because I didn't like that person. I don't like that person. I'm like, yeah, there's a lot of people you're not gonna, like, in this industry, you're gonna have to work with so you know, a get your skin get put your big boy pants on, get some tough skin. And, and flip it, you know, and that's what meditation helps to is like, everybody I encounter today, I want them to feel good. And leave an encounter with me in in a positive way. Even if it's a tough conversation, even if it's, I have to fire somebody or I have to, you know, correct somebody on an edit or give notes on a script like, you know, in a way that they leave that experience going. Okay, okay, I'm good. This is a good talk. That wasn't anything negative, you know?
Alex Ferrari 44:04
Well, I want to first of all, I think you are a absolute force of nature. And thank you so much for everything you do. And for my my twin daughters, they say they said tell you thank you for Dora. They loved it and watch it all the time. So thank you so much for that.
Eva Longoria 44:21
I love that movie.
Alex Ferrari 44:22
I love I saw it in the theaters with them. I went to the theaters with them, and it was back when used to do things like that. But I do appreciate you and thank you so much for for coming on the show and continued success and I hope this movie gets out and is seen by everybody. It's such a wonderful film. So thank you again so much.
Eva Longoria 44:39
Thank you so much. I really appreciate it.
Sign up to receive email updates
Enter your name and email address below and I'll send you periodic updates about the podcast.