How am I going to sell my film?

SELF DISTRIBUTION 101

.

So you finally finished your film. The months, if not years of blood, sweat, and pain is over, or is it? Now you ask yourself "How am I going to sell this thing and how can I start making money with my baby?"

 

In today's distribution landscape you can use a traditional distributor or try to self-distribute your film. If you are interested in accessing premium platforms like iTunes, Amazon, Vudu, Google Play, Netflix, Hulu, Cable VOD, and others, you will have to work with a distributor or aggregator.

 

The key with self-distribution is keeping your ownership of the film property. Signing away your rights only makes sense if you are getting an amazing distribution deal.

 

Many distributors and aggregators work on a revenue-share basis. They get your content onto popular platforms. Then these companies keep between 15% and 50% of any money your content makes over the length of the deal.

 

What are the different types of Video on Demand?

UNDERSTANDING VOD PLATFORMS

.

Now that you understand the benefits of Distribber, we can focus on your release strategy. Before you choose your platforms, it is important to understand that Video On Demand is comprised of several distinct categories, including TVOD, SVOD, and AVOD.
 
TRANSACTIONAL VIDEO ON DEMAND (TVOD)
 
With TVOD, audiences can only watch your movie after they click a “buy now” button and transact. Popular transactional platforms include iTunes, Amazon AIV, and Google Play.
 
SUBSCRIPTION VIDEO ON DEMAND (SVOD)
 
With SVOD, subscribers sign up for a service, pay a monthly fee and have access to unlimited programming. Popular subscription platforms include Netflix, Amazon Prime, and Hulu Plus.
 
ADVERTISEMENT SUPPORTED VIDEO ON DEMAND (AVOD)
 
With AVOD, content is paid for with commercials and other forms of advertising. Here in the United States, Hulu is a popular AVOD platform. Hulu pays filmmakers a portion of the ad revenue.
 
 

DISTRIBBER

(HIGHLY RECOMMENDED SERVICE)
Distribber is an aggregator for iTunes, Hulu, Amazon, VuDu, Netflix, GooglePlay, Cable VOD and many more. As an aggregator, they work to receive, repair, conform, package, and deliver your film to the outlets you have chosen.  Once your film is packaged, Distribber will deliver all assets into our partner portals to go live. Filmmakers have complete control over release dates, updates, removals, the list goes on. I self-distributed my film This is Meg through Distribber and they were amazing to work with.
(FULL DISCLOSURE: I do recieve a small commission if you choose to use Distribber. There's no extra charge to you. This helps keep Indie Film Hustle going.)

You can make money self distributing your film.

INCREDIBLE SUCCESS STORY

.

We all hear that self-distribution is the future for indie filmmakers. Build an audience and make a film for that audience but finding real world examples of a “true” indie film breaking $1,000,000+ using that model is tough.

 

Well, I’m happy to introduce you to Range 15, the indie film that not only made $1 million selling on iTunes and Amazon but generated $3 million+ to date, and growing. Take a listen to this podcast and discover how Nick and his team did it. 

CREATING REVENUE STREAMS FOR YOUR INDIE FILM

SELF DISTRIBUTION PLATFORMS

REV

(RECOMMENDED SERVICE)
If you need close captions for your feature, short, series or youtube video these guys are amazing. Rev's proprietary technology platform is built to create a great work environment for transcriptionists, captioners, and translators so we can deliver clients ever-increasing speed and quality. For a $1 a minute you can't beat this service.

HOW TO BUILD AN AUDIENCE

CASE STUDIES OF SUCCESSFUL SELF DISTRIBUTION

.

Get my Guide to Self Distribution and discover how you can release your feature or short film through iTunes, Amazon Video, Hulu, Netflix and Google play.

 

Plus, you'll get access to the IFH Newsletter that will help you get your film project off the ground faster!

WANT TO TAKE YOUR FILMMAKING CRAFT TO THE NEXT LEVEL?

Join 25,000+ Members of the IFH Tribe Community

Something went wrong. Please check your entries and try again.